The Brewers Association S Guide To Starting Your Own Brewery
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The Brewers Association S Guide To Starting Your Own Brewery
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Author : Dick Cantwell
language : en
Publisher: Brewers Publications
Release Date : 2013-05-15
The Brewers Association S Guide To Starting Your Own Brewery written by Dick Cantwell and has been published by Brewers Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-15 with Cooking categories.
The Brewers Association's Guide to Starting Your Own Brewery distills the wisdom of craft brewing veteran Dick Cantwell into one text that delivers essential industry insight. American craft brewers have always exhibited a sense of community and collegiality but the success of the industry is embodied by the production of consistently high-quality beer at community-oriented breweries. This book is an indispensable resource for aspiring brewery owners to turn that vision into reality. At every level, brewing is about careful planning and execution of processes. The author shows that this is no different when starting a brewery. Cantwell walks the reader through initial planning, from site selection, size, staffing levels, your brewery concept, and dealing with delays, to business planning and raising capital. Regulatory and legal issues are discussed—not least a brewery's obligations to the inland revenue service—along with strategies essential for starting and growing your operation, such as production and sales planning and brewery expansion either on site or opening new locations. The author includes several example business plans that are explored in detail, and peppers the book with his own personal and hard-won insights on everything from guerilla marketing to applying epoxy resin flooring. Within this big picture, the author weaves in critical aspects like brand identity, marketing, quality assurance, and distribution, not to mention details like equipment options, securing ingredients, and installing flooring and drainage that will stand up to the demands of a busy brewery. Finally, once your brewery opens its doors, the process of brewing needs to continue smoothly. You need to plan and adapt your brand portfolio, operate sustainably, dispose of wastewater correctly, and package and present your product in a way that will appeal to customers. Craft breweries pride themselves on conscientious operation, maintaining the safety of their staff and operating responsibly within their community, all the while being profitable. From concept to operation, this book gets you on the right track to succeed in one of today's most dynamic industries.
Brewing Up A Business
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Author : Sam Calagione
language : en
Publisher: John Wiley & Sons
Release Date : 2011-01-19
Brewing Up A Business written by Sam Calagione and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-01-19 with Business & Economics categories.
Updated business wisdom from the founder of Dogfish Head, the nation's fastest growing independent craft brewery Starting with nothing more than a home brewing kit, Sam Calagione turned his entrepreneurial dream into a foamy reality in the form of Dogfish Head Craft Brewery, one of America's best and fastest growing craft breweries. In this newly updated Second Edition, Calagione offers a deeper real-world look at entrepreneurship and what it takes to operate and grow a successful business. In several new chapters, he discusses Dogfish's most innovative marketing ideas, including how social media has become an integral part of the business model and how other small businesses can use it to catch up with bigger competitors. Calagione also presents a compelling argument for choosing to keep his business small and artisanal, despite growing demand for his products. Updated to offer a more complete look at what it takes to keep a small business booming An inspiring story of renegade entrepreneurialism and the rewards of dreaming big, working hard, and thinking unconventionally Shows how to use social media to reach new customers and grow a business For any entrepreneur with a dream, Brewing Up a Business, Second Edition presents an enlightening, in-depth look at what it takes to succeed on their own terms.
The Microbrewery Handbook
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Author : DC Reeves
language : en
Publisher: John Wiley & Sons
Release Date : 2019-11-26
The Microbrewery Handbook written by DC Reeves and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-26 with Business & Economics categories.
An unprecedented guide to successfully start or grow a microbrewery or craft brewery in a much more competitive world. Opening a microbrewery starts with, of course, making great beer. But that is just the beginning. Today’s sophisticated patrons are offered an ever-increasing array of options. It’s so much more than beer nowadays. Yes, great beer is essential, but to attract and hold on to a loyal customer base, you must create a sense of place. Do your research. Understand financing and cash flow. Know how to measure your success. A successful, well-run microbrewery knows how to hire the right employees—employees that will spread word of your business to friends, family, even total strangers, both on and off the clock. Marketing, branding, customer experience; they all matter. There are so many factors that directly and indirectly contribute to success, it may at times be overwhelming. The Microbrewery Handbook offers an extraordinary look at all of the facets of success in the industry. No matter if you are thinking about starting a new venture or are already operating your own microbrewery, this valuable book offers real-world advice and proven strategies to help you thrive in the competitive micro and craft brewing industry. Focused on practical guidance, author D.C. Reeves distills his experience founding Perfect Plain Brewing Company in Pensacola, Florida into an engaging, up-to-date resource for microbrewers everywhere. Clearly showing readers what works in the industry and, just as importantly, what doesn’t work, The Microbrewery Handbook: Helps you create unique, memorable experiences for your customers, your employees, and your city Includes coverage of the financial aspects of building and growing your business, such as banking, investment, and debt Shows you how to transform your business into a community anchor Offers suggestions on building an entire culture around your brand that promotes positivity and attracts the right kind of attention Shares personal stories and advice from a successful microbrew entrepreneur Includes interviews and insight with industry experts as well as owners of some of the nation’s elite craft breweries including Sam Calagione of Dogfish Head, Jeffrey Stuffings of Jester King, and Doug Resier of Burial Brewing The Microbrewery Handbook: Craft, Brew, and Build Your Own Microbrewery Success is an indispensable, first-of-its-kind book for anyone in the micro and craft brewing industry.
Wood Beer
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Author : Dick Cantwell
language : en
Publisher: Brewers Publications
Release Date : 2016-05-25
Wood Beer written by Dick Cantwell and has been published by Brewers Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-05-25 with Cooking categories.
Join authors Dick Cantwell and Peter Bouckaert as they tell the story of the marriage between wood and beer from Roman times through medieval Europe to modern craft brewing. Cooperage is a long and venerable craft and here the authors give a description combining the evocative and technical. The smells, the heat, choosing the wood, drying, fashioning staves, steaming, firing, and assembling into a perfect container—at least perfect until the bunghole is drilled to accommodate the precious contents. Barrels and foeders have gone from an oddity of traditional breweries to a commonplace feature at the heart of the craft brewing industry. It is estimated that 85% of US breweries now use wood as part of their process. Maintaining wooden vessels requires care and meticulous organization of cellar space. The authors discuss the vagaries of temperature, humidity, seasonal changes, mold, and evaporation, and how breweries new and old deal with these challenges. The basics of selecting, inspecting, cleaning, and maintaining barrels are detailed. Finally, of course, the wood must be united with the beer. The complexity and variations that govern how wood imparts flavors to beer can be overwhelming. The authors guide the reader through wood's characteristic flavor compounds and the nuances of toasting and charring. Oak is the focus, American, French, and Eastern European, but other woods get their due. As well as intrinsic flavors, the microflora that take up residence in a barrel or foeder are the living, beating heart of a barrel-aged beer, able to create sour and unique beers of fascinating complexity. The authors pepper the text with stories and experiences from some of the giants of the craft brewing scene, discussing how they monitor their barrel programs and taste and blend their beers to create something truly special. All this will inspire professional and amateur brewers alike. At the end of the book the authors give some helpful advice on wood aging for homebrewers, including the uses for chips, cubes, spirals, staves, powders ... and the odd chair leg. Get ready to embrace the mystical complexity of flavors and aromas derived from wood.
The Affordable Brewery
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Author : Tom Hennessy
language : en
Publisher:
Release Date : 2020-02
The Affordable Brewery written by Tom Hennessy and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-02 with categories.
Tom Hennessy has opened seven breweries of his own and has helped open more than one hundred others. His Frankenbrew video from 1995 is now a cult classic inn the brewing world. His book The Brewery Operations Manual has helped countless other potential brewery owners open their doors and realize their dream.
How Not To Start A Damn Brewery
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Author : Kelly Kfm Meyer
language : en
Publisher:
Release Date : 2021-08-02
How Not To Start A Damn Brewery written by Kelly Kfm Meyer and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-08-02 with categories.
After 10 years owning and managing a brewery, I've learned some things. Namely that if I wanted to make any money I should have stayed in the fitness business. This book will teach you the right way to start and operate a brewery by pulling back the curtain on all the wrong things I did when I founded my small, family-run brewery, The New Braunfels Brewing Company, back in 2012. It's a bit of a "How To" in reverse. My 10 mistakes will walk you through recipe design, equipment selection, distributor relations, and even how to deal with online beer reviews. The final chapter is how to manage your cash flow, which might be the most important lesson you can learn. I truly want you to be successful in your business and have all the fun. But buckle up because you've got a lot of preparation and planning to do if you ever hope to make that happen. The lessons you'll learn will help you in any business but I wrote it for brewery-folk. There are formulas, bad jokes and real-world examples that will show you where all the landmines are and how to avoid them. I'll probably make you laugh, I'll likely make you mad and I hope I don't make you cry. But if you read my book I will definitely make you better equipped to open any business, but especially your own brewery. "How Not To Start A Damn Brewery is a must read for anyone looking to open a damn brewery. Kelly's authentic, creative and unorthodox style of brewing beer is reflected in his writing, snowflakes be warned. You will laugh, you might be offended, but at the end of it, you will have learned tricks of the trade from one of the best damn brewery owners around." Matt Smart - Sales Manager, Bluebonnet Distributing "Kelly offers a sincere take on what it is like navigating the ups and downs of today's beer market in the US. While Kelly and I express ourselves in different ways, there is no mistaking his concern for the current state of how things are done as well as enlightening the new brewery owner to the lessons learned from his mistakes. His candor and willingness to share an unedited version of his life in the industry is refreshing and rare." Seth Weatherly - 5 Stones Artisan Brewery "Would-be brewers will save themselves a lot of tears and bad beers if they give this book a read. Experienced pros will get a laugh because they made the same damn mistakes. And any beer drinker will enjoy this authentic and fun inside look at what it takes to put a beer in your glass." Don Russell Creator & Chief Beer Drinker at Joe Sixpack's Philly Beer World
Economic Perspectives On Craft Beer
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Author : Christian Garavaglia
language : en
Publisher: Springer
Release Date : 2017-12-19
Economic Perspectives On Craft Beer written by Christian Garavaglia and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-12-19 with Business & Economics categories.
This book investigates the birth and evolution of craft breweries around the world. Microbrewery, brewpub, artisanal brewery, henceforth craft brewery, are terms referred to a new kind of production in the brewing industry contraposed to the mass production of beer, which has started and diffused in almost all industrialized countries in the last decades. This project provides an explanation of the entrepreneurial dynamics behind these new firms from an economic perspective. The product standardization of large producers, the emergence of a new more sophisticated demand and set of consumers, the effect of contagion, and technology aspects are analyzed as the main determinants behind this ‘revolution’. The worldwide perspective makes the project distinctive, presenting cases from many relevant countries, including the USA, Australia, Japan, China, UK, Belgium, Italy and many other EU countries.
How To Start A Microbrewery
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Author : Cole Ferguson
language : en
Publisher:
Release Date : 2019-05-24
How To Start A Microbrewery written by Cole Ferguson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-05-24 with categories.
Are you ready to be your own boss and do what you love?If you want to start your own microbrewery so you can be in more control of your life than this book is for you.Here's the deal: Most people like beer and you may love the idea of creating your own beer and starting your own microbrewery, but you have no idea where to get started: How do you come up with a business plan for your microbrewery? What is required for you to get started and what equipment do you need? What business entity should your microbrewery be? Fortunately this book will give you the blueprint you need to build a microbrewery business that you love.Here are a few of the things you'll discover in this book: Permits and other requirements you'll need before you can open for business. How to draft up a winning business plan. Different equipment you'll need to get started. Common mistakes even experienced microbrewers make that can run you out of business. How to raise capital for your microbrewery. The pros and cons of different business entities. How to avoid the embarrassing problem of not having any customers. Imagine what life would be like getting to be your own boss. Imagine getting to have more control over your income and hours.By following the strategies outlined in this book, you can build the microbrewing business of your dreams.Scroll up, click the buy now button, and start your path to having your own microbrewery business today!
A Handbook Of Basic Brewing Calculations
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Author : Stephen R. Holle
language : en
Publisher: Master Brewers Association of Americas
Release Date : 2003
A Handbook Of Basic Brewing Calculations written by Stephen R. Holle and has been published by Master Brewers Association of Americas this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Brewing categories.
Start Your Own Microbrewery Distillery Or Cidery
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Author : The Staff of Entrepreneur Media
language : en
Publisher: Entrepreneur Press
Release Date : 2015-06-22
Start Your Own Microbrewery Distillery Or Cidery written by The Staff of Entrepreneur Media and has been published by Entrepreneur Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-06-22 with Business & Economics categories.
Start Your Own Microbrewery, Distillery, or Cidery and Craft Your Success Story Growing each year, this multi-billion dollar industry, driven by consumer preferences, shows no signs of slowing down, giving you the perfect opportunity to start up. Corie Brown of Zester Daily and our experts introduce you to more than 30 craft producers, including pioneers like Ken Grossman of Sierra Nevada Brewing Co., Jörg Rupf creator of Hangar 1 Vodka, Kent Rabish owner of Grand Traverse Distillery, and Mike Beck co-owner of Uncle John’s Cider Mill. You'll gain an insider’s look at how to: Analyze craft products, their distinct challenges, and dynamic market Write a winning business plan that promotes growth and secures funding Keep overhead low and margins high with options like self-distribution Capture customers and create evangelists with the story behind the brand Enhance the brand experience with events, taprooms, tastings, and tours Develop invaluable relationships with distributors and restaurants