The Communicating Company
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Communicating Corporate Change
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Author : Bill Quirke
language : en
Publisher: McGraw-Hill Companies
Release Date : 1996
Communicating Corporate Change written by Bill Quirke and has been published by McGraw-Hill Companies this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with Business & Economics categories.
Getting communication right is vital to making change happen inside organizations - yet poor internal communication is routinely sabotaging efforts for change. The great majority of employees do not know where their companies are going or what they are trying to achieve, but are convinced they themselves are already doing a good job. They get 70 per cent of their information on the grapevine, believe management has a hidden agenda, and feel saying what they really think would be a career limiting move. Communicating Corporate Change tackles these problems with a framework for identifying the right internal communication strategy. It focuses on linking the communication strategy directly to the business strategy, and gives insights into how to make a new strategy work or identify where a current strategy is failing. Now updated and expanded to cover the impact of new technology, the role of the internal communicator, and the future of internal communication, it takes a practical look at the Catch 22s that dog communication, using real examples from a variety of key businesses.
Developing Global Business Communication In Asia
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Author : Jane Lockwood
language : en
Publisher: Routledge
Release Date : 2021-04-20
Developing Global Business Communication In Asia written by Jane Lockwood and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-20 with Business & Economics categories.
This book is an essential guide for anyone who wishes to develop successful business communication. It provides authentic and memorable workplace scenarios where learners become English communicators when solving authentic problems doing business together. The book aims to help learners: Use authentic workplace materials to solve problems using English Understand how language can be used as a lingua franca effectively when communicating Understand how intertextuality between shared spoken and written texts drives communication Improve communicative performance in spoken and written texts Become familiar with the communication realities of workplaces that are becoming increasingly technology driven and globalised This book will help learners become better equipped with communication strategies through its real life applicable and skills-based examples and will be a useful reference in the digital age.
Talking Business Making Communication Work
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Author : David Clutterbuck
language : en
Publisher: Routledge
Release Date : 2012-06-14
Talking Business Making Communication Work written by David Clutterbuck and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-06-14 with Business & Economics categories.
Internal communication is a growing field with the number of specialists increasing worldwide. In spite of this, and vast increases in spending on communication, research shows that organizations are finding it difficult to raise the number of employees who feel well informed. Now, more than ever, internal communication does not just concern communication managers. In today's lean organizations line managers are taking on more and more of the burden of employee communication and managers of remote offices have to be their own communication managers. 'Talking Business: making communication work' addresses the key issues in communication within organizations, supported by case studies taken from experience of working with global businesses. It provides a coherent theory of business communication and shows how a radical difference to communication practice and business performance can be made. The authors employ an interactive structure throughout with signposts to link related cases and chapters.
Corporate Communications For Executives
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Author : Michael B. Goodman
language : en
Publisher: State University of New York Press
Release Date : 1998-05-20
Corporate Communications For Executives written by Michael B. Goodman and has been published by State University of New York Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998-05-20 with Business & Economics categories.
Communication becomes more complex as businesses compete in a global environment. The complexity brought on by an explosion in the number of tools for communication—computers, digital media, interactive corporate television, faxes, e-mail, the Internet—fuels the need for a corporation to consider its communications as central to its strategic plans. Corporate Communications for Executives looks closely at the professional practice of corporate communication. It offers numerous perspectives on ethics, science and society, employee motivation, corporate social responsibility, internal communication, global corporate communications, and communicating corporate cultures.
Corporate Communications
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Author : Lars Thoeger Christensen
language : en
Publisher: SAGE
Release Date : 2008-02-28
Corporate Communications written by Lars Thoeger Christensen and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-02-28 with Business & Economics categories.
The field of corporate communications describes the practices organizations use to communicate as coherent corporate `bodies′. Drawing on the metaphor of the body and on a variety of theories and disciplines the text challenges the idealized notion that organizations can and should communicate as unified wholes. The authors pose important questions such as: - Where does the central idea of corporate communications come from? - What are the underlying assumptions of most corporate communications practices? - What are the organizational and ethical challenges of attempting truly `corporate′ communication? Clearly written with international vignettes and executive briefings, this book shows that in a complex world the management of communication needs to embrace multiple opinions and voices. Rewarding readers with a deeper understanding of corporate communications, the text will be a `must read′ for advanced undergraduates, graduate students, and scholars, in the arenas of corporate communications, organizational communication, employee relations, marketing, public relations and corporate identity management. Practitioners in these areas will be provoked to re-examine their assumptions and habits.
Corporate Communication
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Author : Michael B. Goodman
language : en
Publisher: Peter Lang
Release Date : 2010
Corporate Communication written by Michael B. Goodman and has been published by Peter Lang this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Communication in management categories.
The chief communication officer at a Fortune 500 multinational corporation today faces the challenges of a rapidly changing global economy, a revolution in communications channels fueled by the Internet, and a substantially transformed understanding of what a 21st-century corporation stands for. This book provides an accessible framework for describing these forces and the specific communication challenges that they have thrown at the global corporation. The text reviews the evolution of society's response to the development of the modern company and the corporate communication practices that grew up in response to it, as well as examining the impact of globalization, Web 2.0 and the networked enterprise on current corporate relationships with key stakeholders such as customers, employees, shareholders, communities and regulators. In examining these forces and how they are interwoven, the authors offer insights and strategies for deploying effective communication as a strategic business asset in today's global economy. Designed for the advanced student of corporate communication, the book contains updated guidelines for the management of investor relations, community relations and other corporate relationships in the age of social media. Specific recommendations for how to organize and execute effective communication for the contemporary practitioner working in the communication field are also provided.
The Credible Company
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Author : Roger D'Aprix
language : en
Publisher: John Wiley & Sons
Release Date : 2008-11-03
The Credible Company written by Roger D'Aprix and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-11-03 with Business & Economics categories.
In The Credible Company, communication expert Roger D?Aprix provides a logical and tested strategy to inform skeptical employees in a time of turbulent change. With information being the lifeblood of today?s intellectual-capital assembly line, D?Aprix explains, the internal communication task has taken on an unprecedented importance. Drawing on his experience as a corporate communication executive and consultant, the author offers a practical prescription for effective communication: INFORMS (as in a communication strategy that informs). Based on the principles of Information, Needs on the Job, Face-to-Face Communication, Openness, Research, Marketplace, and Strategy, INFORMS provides a winning formula for those with the insight and motivation to work for greater credibility within companies and other institutional organizations. Throughout the book, D?Aprix provides numerous illustrative examples from his rich consulting experience as lessons in what to do and what not to do in communicating with the workforce.
This Business Of Communicating
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Author : Roy M. Berko
language : en
Publisher: McGraw-Hill Humanities, Social Sciences & World Languages
Release Date : 1990
This Business Of Communicating written by Roy M. Berko and has been published by McGraw-Hill Humanities, Social Sciences & World Languages this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990 with Business & Economics categories.
The Communicating Company
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Author : Hartmut Hübner
language : en
Publisher: Springer Science & Business Media
Release Date : 2007-03-21
The Communicating Company written by Hartmut Hübner and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-03-21 with Business & Economics categories.
Most research on corporate communication has concentrated on positivist approaches, leading to a limited view. This book reviews extant corporate communication theory from discourse and strategy-as-practice perspectives, expanding the picture by more communicational aspects. It proposes an integrative framework of alternative corporate communication as a key contribution to corporate communication theory.
World Class Communication
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Author : Virgil Scudder
language : en
Publisher: John Wiley & Sons
Release Date : 2012-08-21
World Class Communication written by Virgil Scudder and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-08-21 with Business & Economics categories.
Proven advice for communicating effectively before the media, customers, employees, and investor relations Many executives focus too narrowly on the financial side of their business and neglect the importance of communicating with their employees, the media, and the public. World Class Communication equips you with crisis lessons, procedures, and examples that could help your company save millions of dollars through proper preparation and response. The must-have book every CEO needs, World Class Communication is packed with examples of good and bad handling of countless situations and expert instruction on how to manage them without breaking into a sweat. Reveals the keys to successful shareholder communication Tips for winning in the media—every time out Expert tips for developing powerful public speaking techniques Discover how to rally employee support and performance through communication There is a great, and often irrational, fear of the media among CEOs, with too few executives truly knowing how to deliver a message effectively in an interview. World Class Communication delivers the necessary tools and techniques you need to communicate your message to your target audience—from shareholder meetings to corporate communications to handling crises.