The Designer S Guide To Product Vision
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The Designer S Guide To Product Vision
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Author : Laura Fish
language : en
Publisher: New Riders
Release Date : 2020-06-16
The Designer S Guide To Product Vision written by Laura Fish and has been published by New Riders this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-16 with Business & Economics categories.
As organizations increasingly recognize the centrality of design to strategy, designers have an opportunity to shape decisions at the highest level, moving beyond low-level UI/UX decisions to product vision and strategy. In The Designer's Guide to Product Vision, pioneering product design visionary Laura Fish helps you level up your skills and become a modern design leader. Fish shows how to make the hard-won transformation to strategic designer, and harness your new power by championing product visions that make a powerful difference. You’ll learn how to: Lead digital product journeys in an agile world, using product vision as a strategic compass that keeps everyone aligned in the face of change Bind your product to purposeful direction: delivering the best experience that solves for user problems through the lens of business objectives Master the exceptional business communication skills you need to command business endeavors based on product or service vision Secure dedicated resources, assemble your team, and captain your visioneering expedition to success Fish provides practical tools that help you apply her strategies, including product vision proposal document deliverables, storytelling arc templates, vision solution story templates, and more. With her guidance and resources, you can leave pixel-pushing behind -- and change your world.
Vip Vision In Design
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Author : Paul Hekkert
language : en
Publisher: BIS Publishers
Release Date : 2016-04-26
Vip Vision In Design written by Paul Hekkert and has been published by BIS Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-26 with Design categories.
The first book about how to formulate a vision for new and appropriate products.
Design A Better Business
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Author : Patrick van der Pijl
language : en
Publisher: John Wiley & Sons
Release Date : 2016-09-21
Design A Better Business written by Patrick van der Pijl and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-21 with Business & Economics categories.
This book stitches together a complete design journey from beginning to end in a way that you’ve likely never seen before, guiding readers (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world. This book also features over 50 case studies and real life examples from large corporations such as ING Bank, Audi, Autodesk, and Toyota Financial Services, to small startups, incubators, and social impact organizations, providing a behind the scenes look at the best practices and pitfalls to avoid. Also included are personal insights from thought leaders such as Steve Blank on innovation, Alex Osterwalder on business models, Nancy Duarte on storytelling, and Rob Fitzpatrick on questioning, among others.
Mindful Design
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Author : Scott Riley
language : en
Publisher: Apress
Release Date : 2018-12-10
Mindful Design written by Scott Riley and has been published by Apress this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-12-10 with Computers categories.
Learn to create seamless designs backed by a responsible understanding of the human mind. This book examines how human behavior can be used to integrate your product design into lifestyle, rather than interrupt it, and make decisions for the good of those that are using your product. Mindful Design introduces the areas of brain science that matter to designers, and passionately explains how those areas affect each human’s day-to-day experiences with products and interfaces. You will learn about the neurological aspects and limitations of human vision and perception; about our attachment to harmony and dissonance, such as visual harmony, musical harmony; and about our brain’s propensity towards pattern recognition and how we perceive the world cognitively. In the second half of the book you will focus on the practical application of what you have learned, specific to interaction and interface design. Real-world examples are used throughout so that you can really see how design is impacting our everyday digital experience. Design is a responsibility, but not enough designers understand the human mind or the process of thought. This book explores the key factors involved and shows you how to make the right design choices. What You'll Learn Review how attention and distraction work and the cost of attentional switching Use Gestalt principles to communicate visual grouping Ensure your underlying models make sense to your audience Use time, progression, and transition to create a composition Carefully examine controlling behavior through reductionist and behaviorist motivation concepts Apply the theoretical knowledge to practical, mindful application design Who This Book Is For The primary audience for this book is professional designers who wish to learn more about thehuman mind and how to apply that to their work. The book is also useful for design-focussed product owners and startup founders who wish to apply ethical thinking to a team, or when bootstrapping their products. The secondary audience is design students who are either studying a ‘traditional’ visual design course, or a UX/interaction design course who have a desire to learn how they might be able to apply mindful design to their early careers. Finally, a tertiary audience for this book would be tutors involved in teaching design, or peripheral, courses who may wish to incorporate its teachings into their lectures, workshops or seminars.
Empowered
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Author : Marty Cagan
language : en
Publisher: John Wiley & Sons
Release Date : 2020-12-03
Empowered written by Marty Cagan and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-12-03 with Business & Economics categories.
What is it about the top tech product companies such as Amazon, Apple, Google, Netflix and Tesla that enables their record of consistent innovation? Most people think it’s because these companies are somehow able to find and attract a level of talent that makes this innovation possible. But the real advantage these companies have is not so much who they hire, but rather how they enable their people to work together to solve hard problems and create extraordinary products. As legendary Silicon Valley coach--and coach to the founders of several of today’s leading tech companies--Bill Campbell said, “Leadership is about recognizing that there's a greatness in everyone, and your job is to create an environment where that greatness can emerge.” The goal of EMPOWERED is to provide you, as a leader of product management, product design, or engineering, with everything you’ll need to create just such an environment. As partners at The Silicon Valley Product Group, Marty Cagan and Chris Jones have long worked to reveal the best practices of the most consistently innovative companies in the world. A natural companion to the bestseller INSPIRED, EMPOWERED tackles head-on the reason why most companies fail to truly leverage the potential of their people to innovate: product leadership. The book covers: what it means to be an empowered product team, and how this is different from the “feature teams” used by most companies to build technology products recruiting and coaching the members of product teams, first to competence, and then to reach their potential creating an inspiring product vision along with an insights-driven product strategy translating that strategy into action by empowering teams with specific objectives—problems to solve—rather than features to build redefining the relationship of the product teams to the rest of the company detailing the changes necessary to effectively and successfully transform your organization to truly empowered product teams EMPOWERED puts decades of lessons learned from the best leaders of the top technology companies in your hand as a guide. It shows you how to become the leader your team and company needs to not only survive but thrive.
Delft Design Guide
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Author : Technische Universiteit Delft. Faculteit van het Industrieel Ontwerpen
language : en
Publisher: BIS Publishers
Release Date : 2014-04-15
Delft Design Guide written by Technische Universiteit Delft. Faculteit van het Industrieel Ontwerpen and has been published by BIS Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-15 with Design categories.
an overview of product design approaches and methods used at the faculty of Industrial Design Engineering at the TU Delft.
A Ux Designers Guide To Coding
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Author : Jason Miller
language : en
Publisher: Ridiculously Simple Books
Release Date :
A Ux Designers Guide To Coding written by Jason Miller and has been published by Ridiculously Simple Books this book supported file pdf, txt, epub, kindle and other format this book has been release on with Computers categories.
Step right up, and prepare to be amazed by the most incredible, mind-bending, and downright delightful book on the art of collaboration between UX designers and developers! It's time to tear down the walls of miscommunication and misunderstanding, and create a world where designers and developers work in harmony to build breathtakingly beautiful and brilliantly functional applications. In "UX Design Meets Developer's Delight," we'll take you on a fantastic journey through the world of design and development, exploring the wonders of collaboration and learning how to bring the magic of great user experiences to life. Our guide is packed to the brim with tips, tricks, and best practices, presented in a friendly and humorous tone that will keep you engaged and entertained from start to finish. As you dive into this fantastic voyage, you'll discover: • The importance of empathy and understanding between designers and developers • Effective communication techniques to keep projects running smoothly • Strategies for successful collaboration in remote and distributed teams • Lessons learned from failed projects and how to avoid common pitfalls • Ongoing learning and growth opportunities to keep you at the top of your game And that's just the beginning! With a cornucopia of chapters covering everything from design principles and common development terms to the evolving role of UX designers in development teams, this book is a treasure trove of information for anyone seeking to bridge the gap between design and development. So, grab your favorite beverage, settle into your comfiest chair, and get ready to embark on an adventure that will leave you inspired, informed, and itching to unleash your newfound knowledge on your next project. Don't miss your chance to become a master of the art of collaboration – pick up your copy of "UX Design Meets Developer's Delight" today!
The Practitioner S Guide To Product Management
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Author : General Assembly
language : en
Publisher: Hachette UK
Release Date : 2015-01-06
The Practitioner S Guide To Product Management written by General Assembly and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-01-06 with Business & Economics categories.
This firsthand road map will tell you what it takes to create a product that meets a customer's needs -- and avoid the pitfalls of product failure. Did you cut through traffic on your Segway today? Cool off with a delicious can of New Coke? Relax at home while listening to some music on your Zune? Despite years of research, countless products like these see high-profile launches, only to end up failing to connect with an audience. The Practitioner's Guide to Product Management will help you create a lasting product and take you through the field of product management with candid stories and a litany of real-world experiences.
Agile Experience Design
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Author : Lindsay Ratcliffe
language : en
Publisher: New Riders
Release Date : 2011-11-22
Agile Experience Design written by Lindsay Ratcliffe and has been published by New Riders this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-11-22 with Computers categories.
Agile development methodologies may have started life in IT, but their widespread and continuing adoption means there are many practitioners outside of IT--including designers--who need to change their thinking and adapt their practices. This is the missing book about agile that shows how designers, product managers, and development teams can integrate experience design into lean and agile product development. It equips you with tools, techniques and a framework for designing great experiences using agile methods so you can deliver timely products that are technically feasible, profitable for the business, and desirable from an end-customer perspective. This book will help you successfully integrate your design process on an agile project and feel like part of the agile team. do good design faster by doing just enough, just in time. use design methods from disciplines such as design thinking, customer-centered design, product design, and service design. create successful digital products by considering the needs of the end-customer, the business, and technology. understand the next wave of thinking about continuous design and continuous delivery.
Storytelling In Design
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Author : Anna Dahlström
language : en
Publisher: O'Reilly Media
Release Date : 2019-12-12
Storytelling In Design written by Anna Dahlström and has been published by O'Reilly Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-12-12 with Computers categories.
With the wide variety of devices, touch points, and channels in use, your ability to control how people navigate your well-crafted experiences is fading. Yet it’s still important to understand where people are in their journey if you’re to deliver the right content and interactions atthe right time and on the right device. This practical guide shows you how storytelling can make a powerful difference in product design. Author Anna Dahlström details the many ways you can use storytelling in your projects and throughout your organization. By applying tried-and-tested principles from film and fiction to the context of design and business, you’ll learn to create great product experiences. Learn how the anatomy of a great story can make a difference in product design Explore how traditional storytelling principles, tools, and methods relate to key product design aspects Understand how purposeful storytelling helps tell the right story and move people into action Use storytelling principles to tell, sell, and present your work