The Development And Management Of Visitor Attractions
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Development And Management Of Visitor Attractions
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Author : John Swarbrooke
language : en
Publisher: Routledge
Release Date : 2012-05-23
Development And Management Of Visitor Attractions written by John Swarbrooke and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-23 with Business & Economics categories.
Now in its second edition, the successful 'Development and Management of Visitor Attractions' has been fully revised and updated to cover the latest issues in this ever-changing area of tourism. New features/topics include: * The Millennium Dome * National Lottery funded projects * International case studies * Updated statistics and examples The author examines the factors that contribute to the success of visitor attractions. 'The Development and Management of Visitor Attractions' 2nd Edition, covers every aspect of the process of developing and managing different kinds of attractions. Theories explored throughout the text are illustrated through a range of examples and case studies drawn from a number of countries.
The Development And Management Of Visitor Attractions
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Author : John Swarbrooke
language : en
Publisher:
Release Date : 1995
The Development And Management Of Visitor Attractions written by John Swarbrooke and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with Leisure industry categories.
Development And Management Of Visitor Attractions
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Author : John Swarbrooke
language : en
Publisher: Routledge
Release Date : 2012-05-23
Development And Management Of Visitor Attractions written by John Swarbrooke and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-23 with Business & Economics categories.
Now in its second edition, the successful 'Development and Management of Visitor Attractions' has been fully revised and updated to cover the latest issues in this ever-changing area of tourism. New features/topics include: * The Millennium Dome * National Lottery funded projects * International case studies * Updated statistics and examples The author examines the factors that contribute to the success of visitor attractions. 'The Development and Management of Visitor Attractions' 2nd Edition, covers every aspect of the process of developing and managing different kinds of attractions. Theories explored throughout the text are illustrated through a range of examples and case studies drawn from a number of countries.
The Development And Management Of Visitor Attractions
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Author : John Swarbrooke
language : en
Publisher: Routledge
Release Date : 2002
The Development And Management Of Visitor Attractions written by John Swarbrooke and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Business & Economics categories.
Pt. 1. The Context. 1. Introduction. 2. The role of visitor attractions in tourism. 3. The visitor attraction product. 4. The visitor attraction market. 5. The business environment and visitor attractions -- Pt. 2. The Development of Visitor Attractions. 6. The development process and the role of feasibility studies. 7. Factors influencing the success of visitor attractions. 8. Financing visitor attraction projects. 9. Designing visitor attractions. 10. Project management -- Pt. 3. The Management of Visitor Attractions. 11. The role of the manager and management styles. 12. The marketing concept. 13. Strategic marketing planning. 14. The implementation of marketing strategies. 15. Human resource management. 16. Financial management. 17. Operations management. 18. Ethical challenges in attraction management. 19. Managing quality. 20. Managing change and planning for the future -- Pt. 4. Case Studies. 1. Lessons from the Millennium Dome, London. 2. The Millennium Commission and attraction projects in the UK. 3. Relationship marketing: the RAF Museum, Hendon, UK. 4. Industrial tourism: 'The Potteries', UK. 5. Parcs d'attractions in France. 6. Visitor attractions in Paris. 7. Parc du Futuroscope, France. 8. The clubs of Ibiza. 9. The product life cycle and Legoland, Denmark. 10. Mine attractions in Norway. 11. Bay Street complex, Malta. 12. The impact of political change on the attractions sector in Russia. 13. The management of archaeological sites in Greece. 14. Major museums in New York. 15. Leading theme parks in the USA. 16. Disney California Adventure, USA. 17. Special interest attractions in South Africa. 18. The international casino market in New Zealand. 19. Visitor attractions in Brazil. 20. Sporting attractions. 21. Food and drink attractions. 22. The evolution of wildlife attractions -- Pt. 5. The Future of Visitor Attractions.
Managing Visitor Attractions
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Author : Alan Fyall
language : en
Publisher: Routledge
Release Date : 2008
Managing Visitor Attractions written by Alan Fyall and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business & Economics categories.
Visitor attractions represent a complex sector of the tourism industry and are the catalytic focus for the development of tourism infrastructure and services. As this area grows, there are still many questions to be answered and issues to be understood - such as what visitor attractions actually are, what forces drive their development, who visits them and why, how they are funded, and what the numerous day-to-day challenges are in respect of their management and marketing. The second edition of this successful text investigates these issues further and provides more solutions and suggestions for the present and future. Now in its 2nd edition, Managing Visitor Attractions: New Directions has been fully revised and updated to include new case studies on attractions in Singapore, seasonal variation, religion-based attractions, HRM issues and heritage tourism. It also includes five new chapters looking at attraction success and failure, interpretation, school excursions, managing gardens and brand management. Divided into five parts, the book tackles the following core topics: * the role and nature of visitor attractions * the development of visitor attraction provision * the management of visitor attractions * the marketing of visitor attractions * future issues and trends With contributions from around the world, this is an essential text for undergraduate and postgraduate students of visitor attraction management, written by subject specialists with a wealth of experience in this field.
Managing Visitor Attractions
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Author : Brian Garrod
language : en
Publisher: Routledge
Release Date : 2009-11-03
Managing Visitor Attractions written by Brian Garrod and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-11-03 with Business & Economics categories.
Visitor attractions represent a complex sector of the tourism industry and are the catalytic focus for the development of tourism infrastructure and services. As this area grows, there are still many questions to be answered and issues to be understood – such as what visitor attractions actually are, what forces drive their development, who visits them and why, how they are funded, and what the numerous day-to-day challenges are in respect of their management and marketing. The second edition of this successful text investigates these issues further and provides more solutions and suggestions for the present and future. Now in its 2nd edition, Managing Visitor Attractions: New Directions has been fully revised and updated to include new case studies on attractions in Singapore, seasonal variation, religion-based attractions, HRM issues and heritage tourism. It also includes five new chapters looking at attraction success and failure, interpretation, school excursions, managing gardens and brand management. Divided into five parts, the book tackles the following core topics: • the role and nature of visitor attractions • the development of visitor attraction provision • the management of visitor attractions • the marketing of visitor attractions • future issues and trends With contributions from around the world, this is an essential text for undergraduate and postgraduate students of visitor attraction management, written by subject specialists with a wealth of experience in this field.
Managing Visitor Attractions New Directions
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Author : Bruce Prideaux
language : en
Publisher: Taylor & Francis
Release Date : 2012-04-27
Managing Visitor Attractions New Directions written by Bruce Prideaux and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-04-27 with Business & Economics categories.
'Managing Visitor Attractions' is a unique text that provides a cutting edge insight into the issues, principles and practices of visitor attractions today and into the future. Divided into five parts, the book tackles the following topics: · the role and nature of visitor attractions · the development of visitor attraction provision · the management of visitor attractions · the marketing of visitor attractions · future issues and trends With contributions from around the world, the book is illustrated with up-to-date, international case studies from the UK, USA, Singapore, Australia, New Zealand, China, Denmark and Canada. It is an essential text for undergraduate and postgraduate students of visitor attraction management, written by subject specialists with a wealth of experience in this field.
Managing Visitor Attractions
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Author : Anna Leask
language : en
Publisher:
Release Date : 2008
Managing Visitor Attractions written by Anna Leask and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with categories.
Visitor attractions represent a complex sector of the tourism industry and are the catalytic focus for the development of tourism infrastructure and services. As this area grows, there are still many questions to be answered and issues to be understood - such as what visitor attractions actually are, what forces drive their development, who visits them and why, how they are funded, and what the numerous day-to-day challenges are in respect of their management and marketing. The second edition of this successful text investigates these issues further and provides more solutions and suggestions for the present and future. Now in its 2nd edition, Managing Visitor Attractions: New Directions has been fully revised and updated to include new case studies on attractions in Singapore, seasonal variation, religion-based attractions, HRM issues and heritage tourism. It also includes five new chapters looking at attraction success and failure, interpretation, school excursions, managing gardens and brand management. Divided into five parts, the book tackles the following core topics: - the role and nature of visitor attractions - the development of visitor attraction provision - the management of visitor attractions - the marketing of visitor attractions - future issues and trends With contributions from around the world, this is an essential text for undergraduate and postgraduate students of visitor attraction management, written by subject specialists with a wealth of experience in this field.
Development And Management Of Visitor Attractions
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Author : Ravi Sharma
language : en
Publisher:
Release Date : 2014
Development And Management Of Visitor Attractions written by Ravi Sharma and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with Hospitality categories.
Visitor Attractions And Events
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Author : Adi Weidenfeld
language : en
Publisher: Routledge
Release Date : 2016-04-28
Visitor Attractions And Events written by Adi Weidenfeld and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-28 with Business & Economics categories.
Both visitor attractions and events play pivotal roles in the appeal of tourism destination regions to visitors by virtue of being the main motivator of tourist trips and determining consumers’ choices. However, more recently visitor attractions have become more multifaceted, have proliferated and fragmented in terms of form, location, scale and style, and their role is undergoing major changes in a post-modern world as a result of consumer demands and competitive innovations. Visitor Attractions and Events for the first time theoretically and empirically explores the relations between events and attractions to offer new thinking of the role of space and place in shaping development, management practices and strategies in the sector as well as future implications. The book reveals how location is pivotal in the development, planning, and management of visitor attractions and events. Whereas the location of natural attractions is relatively fixed in space and their locations cannot be predetermined or relocated, human-made or contrived attractions are more influenced by the planning process in the context of the locational decision-making process. Competition and cooperation between visitor attractions and the aspects which shape these relations, including complementarities, compatibility, knowledge spill overs and diffusion of innovations, product similarities and spatial proximity remain largely ignored in the visitor attraction sector and thus are major elements in the focus of this book. Comparative examples ranging from small to major attractions in a wide variety of locations are included. This significant volume will appeal widely to all those interested in the visitor sector, such as tourism, events, leisure studies, destination management and sociology.