The Discursive Power Of Memes In Digital Culture
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The Discursive Power Of Memes In Digital Culture
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Author : Bradley E. Wiggins
language : en
Publisher: Routledge
Release Date : 2019-02-25
The Discursive Power Of Memes In Digital Culture written by Bradley E. Wiggins and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-25 with Language Arts & Disciplines categories.
Shared, posted, tweeted, commented upon, and discussed online as well as off-line, internet memes represent a new genre of online communication, and an understanding of their production, dissemination, and implications in the real world enables an improved ability to navigate digital culture. This book explores cases of cultural, economic, and political critique levied by the purposeful production and consumption of internet memes. Often images, animated GIFs, or videos are remixed in such a way to incorporate intertextual references, quite frequently to popular culture, alongside a joke or critique of some aspect of the human experience. Ideology, semiotics, and intertextuality coalesce in the book’s argument that internet memes represent a new form of meaning-making, and the rapidity by which they are produced and spread underscores their importance.
Memes In Digital Culture
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Author : Limor Shifman
language : en
Publisher: MIT Press
Release Date : 2013-10-04
Memes In Digital Culture written by Limor Shifman and has been published by MIT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-04 with Computers categories.
Taking “Gangnam Style” seriously: what Internet memes can tell us about digital culture. In December 2012, the exuberant video “Gangnam Style” became the first YouTube clip to be viewed more than one billion times. Thousands of its viewers responded by creating and posting their own variations of the video—“Mitt Romney Style,” “NASA Johnson Style,” “Egyptian Style,” and many others. “Gangnam Style” (and its attendant parodies, imitations, and derivations) is one of the most famous examples of an Internet meme: a piece of digital content that spreads quickly around the web in various iterations and becomes a shared cultural experience. In this book, Limor Shifman investigates Internet memes and what they tell us about digital culture. Shifman discusses a series of well-known Internet memes—including “Leave Britney Alone,” the pepper-spraying cop, LOLCats, Scumbag Steve, and Occupy Wall Street's “We Are the 99 Percent.” She offers a novel definition of Internet memes: digital content units with common characteristics, created with awareness of each other, and circulated, imitated, and transformed via the Internet by many users. She differentiates memes from virals; analyzes what makes memes and virals successful; describes popular meme genres; discusses memes as new modes of political participation in democratic and nondemocratic regimes; and examines memes as agents of globalization. Memes, Shifman argues, encapsulate some of the most fundamental aspects of the Internet in general and of the participatory Web 2.0 culture in particular. Internet memes may be entertaining, but in this book Limor Shifman makes a compelling argument for taking them seriously.
The World Made Meme
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Author : Ryan M. Milner
language : en
Publisher: MIT Press
Release Date : 2018-04-13
The World Made Meme written by Ryan M. Milner and has been published by MIT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-04-13 with Computers categories.
How memetic media—aggregate texts that are collectively created, circulated, and transformed—become a part of public conversations that shape broader cultural debates. Internet memes—digital snippets that can make a joke, make a point, or make a connection—are now a lingua franca of online life. They are collectively created, circulated, and transformed by countless users across vast networks. Most of us have seen the cat playing the piano, Kanye interrupting, Kanye interrupting the cat playing the piano. In The World Made Meme, Ryan Milner argues that memes, and the memetic process, are shaping public conversation. It's hard to imagine a major pop cultural or political moment that doesn't generate a constellation of memetic texts. Memetic media, Milner writes, offer participation by reappropriation, balancing the familiar and the foreign as new iterations intertwine with established ideas. New commentary is crafted by the mediated circulation and transformation of old ideas. Through memetic media, small strands weave together big conversations. Milner considers the formal and social dimensions of memetic media, and outlines five basic logics that structure them: multimodality, reappropriation, resonance, collectivism, and spread. He examines how memetic media both empower and exclude during public conversations, exploring the potential for public voice despite everyday antagonisms. Milner argues that memetic media enable the participation of many voices even in the midst of persistent inequality. This new kind of participatory conversation, he contends, complicates the traditional culture industries. When age-old gatekeepers intertwine with new ways of sharing information, the relationship between collective participation and individual expression becomes ambivalent. For better or worse—and Milner offers examples of both—memetic media have changed the nature of public conversations.
Analysing Politics And Protest In Digital Popular Culture
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Author : Lyndon Way
language : en
Publisher: SAGE
Release Date : 2020-12-16
Analysing Politics And Protest In Digital Popular Culture written by Lyndon Way and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-12-16 with Language Arts & Disciplines categories.
Supporting you with varied features throughout, this intriguing new book provides a foundational understanding of politics and protest before focusing on step-by-step instructions for carrying out analysis on your own. It includes up to date cases, such as analysis of memes about Brexit, Trump and coronavirus, that cater for this quickly moving field.
Digital Flows
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Author : Steven Gamble
language : en
Publisher: Oxford University Press
Release Date : 2024-10-04
Digital Flows written by Steven Gamble and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-10-04 with Music categories.
This is an open access title available under the terms of a CC BY-NC-ND 4.0 International licence. It is free to read on the Oxford Academic platform and offered as a free PDF download from OUP and selected open access locations. Some fifty years after its birth in the Bronx, hip hop has become one of the most influential cultural phenomena of the internet era. With the internet now enmeshed in our daily routines, hip hop thrives in the digital realm, constituting a third of all music streams. From Drake memes to viral TikTok dances and AI-generated rappers, hip hop is constantly created, shared, and discussed online. This shift challenges hip hop's conventional connections to place, authenticity, and community. Through this book, author Steven Gamble offers a fresh examination of hip hop's latest chapter, intricately interwoven with the interconnected cultural currents of the internet. With an innovative method encompassing music and cultural analysis, ethnography, and web data analysis, Gamble provides a cutting-edge account of the intersections between hip hop and the internet, supported by the latest practices in digital humanities and data ethics. The book extensively draws on scholarship in hip hop studies, internet studies, popular music studies, media studies, communication studies, cultural studies, Black studies, intersectional feminism, and more. Gamble provides in-depth insights into hip hop in the internet age, new net-native genres like Soundcloud rap and YouTube lofi beats, communities on social media and streaming platforms, online hip hop feminism in rap music videos, cultural appropriation and callout/cancel culture, and hip hop concerts on video game platforms. For old school heads and extremely online memesters alike, for fans and creatives, for students as well as academics seeking to understand digital transformations of music, Digital Flows uncovers what happens when a cultural form born on the streets thrives on the transformative technologies of global reach.
The Playful Politics Of Memes
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Author : Mette Mortensen
language : en
Publisher: Taylor & Francis
Release Date : 2023-05-22
The Playful Politics Of Memes written by Mette Mortensen and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-05-22 with Humor categories.
Memes work as rhetorical weapons and discursive arguments in political conflicts. Across digital platforms, they confirm, contest and challenge political power and hierarchies. They simultaneously create social distortion, hostility, and a sense of community. Memes thus not only reflect norms but also work as a tool for negotiating them. At the same time, memes meld symbolic and cultural elements with technological functionalities, allowing for replicability and remixing. This book studies how memes disrupt and reimagine politics in humorous ways. Memes create a playful activity that follows a shared set of rules and gives a (shared) voice, which may generate togetherness and political identities but also increase polarization. As their template travels, memes continue to appropriate new political contexts and to (re)negotiate frontiers in the political. The chapters in this book allow us to chart the playful politics of memes and how they establish or push frontiers in various political, cultural, and platform-specific contexts. Taken together, memes can challenge and regenerate populism, carve out spaces for new identity formations, and create togetherness in situations of crises. They can also, however, lead to the normalization of racist discourses. This book will be of interest to researchers and advanced students of Media and Communication Studies, Information Studies, Politics, Sociology, and Cultural Studies. It was originally published as a special issue of the journal, Information, Communication & Society.
Chinese Social Media I
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Author : Xiaying Xu
language : en
Publisher: Taylor & Francis
Release Date : 2025-03-31
Chinese Social Media I written by Xiaying Xu and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-03-31 with Social Science categories.
This book, the first of a two-volume collection, presents a contemporary analysis of Chinese digital platforms from an insider's perspective. It examines the evolution, phenomena and underlying logics of Chinese social media platforms and practices. Bringing together insights from dedicated researchers, successful practitioners and keen observers of Chinese social media, this volume sheds light on various facets of Chinese social media. It explores issues such as social media governance, platformisation, creativity, censorship, media affordance and representation. The chapters also investigate distinctive Chinese social media phenomena and practices, including the 'momo army', the trend of sending text as voice messages, various humorous meme cultures and the unique 'danmaku' (bullet screen comments) feature prevalent on live-streaming and video-on-demand platforms. The industry-related chapters provide valuable insights into the intersection of social media and contemporary art, music, e-music and non-fungible tokens in China. This volume is a valuable resource for academics and students in media and communication studies, as well as social media researchers, China studies enthusiasts, industry professionals and anyone seeking a deeper understanding of Chinese social media dynamics.
Researching Language And Digital Communication
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Author : Christian Ilbury
language : en
Publisher: Taylor & Francis
Release Date : 2025-02-28
Researching Language And Digital Communication written by Christian Ilbury and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-02-28 with Language Arts & Disciplines categories.
This student guide is an introduction to research on language and digital communication, providing an overview of relevant sociolinguistic concepts, analytical frameworks, and methodological approaches commonly used in the field. The book is a practical guide designed to help students develop independent research projects on language and digital communication. Topics covered include: the emergence of research on Computer Mediated Communication (CMC), interactional affordances and the design infrastructures of digital platforms, practical and ethical guidance in designing and implementing a research project on digital communication, contemporary approaches in the sociolinguistics of digital communication such as Computational Sociolinguistics (CS) and interactional analyses, and the impact of social and digital media on language change. Chapters are organised thematically, each supplemented with examples from various platforms and sociolinguistic contexts, as well as further reading and activities to scaffold students’ learning. The interdisciplinary relevance of this topic makes it key reading for students from A-level English language to undergraduate and postgraduate students in linguistics, English language, media studies, digital culture, and communications. Additional online resources are available on the Routledge Language and Communication Portal.
Digital Humour In The Covid 19 Pandemic
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Author : Shepherd Mpofu
language : en
Publisher: Springer Nature
Release Date : 2021-10-21
Digital Humour In The Covid 19 Pandemic written by Shepherd Mpofu and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-10-21 with Social Science categories.
Digital humour in the COVID-19 pandemic: Perspectives from the Global South offers a groundbreaking intervention on how digital media were used from below by ordinary citizens to negotiate the global pandemic humorously. This book considers the role played by digital media during the pandemic, and indeed in the socio-political life of the Global South, as indispensable and revolutionary to human communication. In many societies, humour not only signifies laughter and frivolity, but acts as an important echo that accompanies, critiques, questions, disrupts, agitates and comments on societal affairs and the human condition. This book analyses citizens’ use of social media and humour to mediate the pandemic in a diverse range of countries, including Brazil, India, Kenya, Nigeria, South Africa and Zimbabwe. The book will appeal to academics and students of media and communication studies, political studies, rhetoric, and to policy makers.
Public History In Poland
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Author : Joanna Wojdon
language : en
Publisher: Routledge
Release Date : 2021-11-29
Public History In Poland written by Joanna Wojdon and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-11-29 with History categories.
This volume presents various aspects of public history practices in Poland, alongside their historical development and theoretical reflections on public history. Despite a long tradition and variety of forms of public history, the very term "public history", or literally speaking "history in the public sphere", has been in use in Poland only since the 2010s. This edited collection contains chapters that focus on numerous practices and media forms in public history including historical memory, heritage tourism, historical re-enactments, memes and graphic novels, films, archives, archaeology and oral history. As such, the volume brings together the Polish experiences to wider international audiences and shares Polish controversies related to public history within the academic discourse, beyond media news and politically engaged commentaries. Furthermore, it sheds crucial light on the developments of collective memory, historical and political debates, the history of Poland and East-Central Europe, and the politics of post-World War Two and post-communist societies. Authored by a team of academic historians and practitioners from the field, Public History in Poland is the perfect resource for students from a variety of disciplines including Public History, Heritage, Museum Studies, Anthropology, and Archaeology.