The Economics Of Sport And The Media
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The Economics Of Sport And The Media
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Author : Claude Jeanrenaud
language : en
Publisher: Edward Elgar Publishing
Release Date : 2006-01-01
The Economics Of Sport And The Media written by Claude Jeanrenaud and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-01-01 with Business & Economics categories.
'. . . this is a fascinating and informative volume and the bulk of it is accessible to readers without an economics background. It will be of interest to students of sport and the media and those interested in the commercialisation of leisure in general.' - A.J. Veal, Leisure Studies
Sport And The Media
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Author : Raymond Boyle
language : en
Publisher:
Release Date : 2019
Sport And The Media written by Raymond Boyle and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with Mass media and sports categories.
Sport and the Media examines how reliable sportscasting is in the anchor role, reviews the development of sportscasting and specialized sporting services as a response to audience demand, and questions how well the sporting enthusiast--the fan--is being served by later, unanticipated developments. While sport has had a long symbiotic relationship with communication systems, the advent of a digital media age has intensified that relationship, giving evidence of both continuity and substantial change in this relationship as both media systems and popular culture have entered a new century. Collectively, the articles give an authentic flavor of the issues--real and incipient--surrounding sports broadcasting, the media, and the audience as the next round of media consolidation and investment appears to be starting. In particular, they pose questions as to whether sports as a 'killer application' has actually encountered some natural limit, and whether the audience at-large has been well served within the more recent developments.
Sport Culture Media
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Author : Rowe, David
language : en
Publisher: McGraw-Hill Education (UK)
Release Date : 2003-12-01
Sport Culture Media written by Rowe, David and has been published by McGraw-Hill Education (UK) this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-12-01 with Sports & Recreation categories.
Examining the ways in which media sport has insinuated itself into contemporary everyday life, this book traces the rise of the sports media and the economic and political influences on and implications of the media sports cultural complex.
The Economics Of Sports Broadcasting
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Author : Chris Gratton
language : en
Publisher: Routledge
Release Date : 2007-06-11
The Economics Of Sports Broadcasting written by Chris Gratton and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-06-11 with Business & Economics categories.
Sports now constitute one of the most valuable forms of broadcast entertainment in today’s lucrative international market. This textbook explains the economics underlying the sports broadcasting phenomenon. The specific regulatory culture governing sports broadcasting means that the financial economy of this area has many unique features. The Economics of Sports Broadcasting provides an accessible, detailed introduction to all aspects of economics in this fascinating area. The book contains a wealth of textbook features and has been written and designed to facilitate student learning. It includes: questions of ownership, trade and commodity in sport the historical context for contemporary sports broadcasting the key players – viewers, TV channels, sponsors, clubs, event owners and authorities the regulations governing televised sport the international context for broadcast sport competition and game theory in sports broadcasting sports broadcasting’s changing landscape of ownership and supply channels. This book will be useful for courses in media and broadcasting, economics, sport management and sports development.
Handbook Of Sports And Media
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Author : Arthur A. Raney
language : en
Publisher: Routledge
Release Date : 2009-03-04
Handbook Of Sports And Media written by Arthur A. Raney and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-03-04 with Language Arts & Disciplines categories.
This distinctive Handbook covers the breadth of sports and media scholarship, one of the up-and-coming topics bridging media entertainment, sports management, and popular culture. Organized into historical, institutional, spectator, and critical studies perspectives, this volume brings together the work of many researchers into one quintessential volume, defining the full scope of the subject area. Editors Arthur Raney and Jennings Bryant have recruited contributors from around the world to identify and synthesize the research representing numerous facets of the sports-media relationship. As a unique collection on a very timely topic, the volume offers chapters examining the development of sports media; production, coverage, and economics of sports media; sports media audiences; sports promotion; and race and gender issues in sports and media. Unique in its orientation and breadth, the Handbook of Sports and Media is destined to play a major role in the future development of this fast-growing area of study. It is a must-have work for scholars, researchers, and graduate students working in media entertainment, media psychology, mass media/mass communication, sports marketing and management, popular communication, popular culture, and cultural studies.
Sport Culture And The Media
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Author : David Rowe
language : en
Publisher:
Release Date : 1999
Sport Culture And The Media written by David Rowe and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999 with Social Science categories.
This book is about the conjunction of two of the most powerful cultural forces of our times - sport and media. It examines the ways in which media sport has insinuated itself into contemporary everyday life, and how sport and media have made themselves mutually indispensable as well as, for whole societies of people, unavoidable. The book is divided into two parts. The first, Making Media Sport, traces the rise of the sports media and the ways in which broadcast and print sports texts are produced, the values and practices of those who produce them - including sports journalists - and the economic and political influences on and implications of 'the media sports cultural complex'. In the second part, Unmaking the Media Sports Text, there is a concentration on different media forms - television, still photography, news reporting, film, live commentary, creative sports writing and new media sports technologies. In linking how media sport is produced with what it produces, this lively introduction to sport and the media helps us to understand the cultural power and influence of the sports image and the sports page.
Global Media Sport
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Author : David Rowe
language : en
Publisher: A&C Black
Release Date : 2011-12-01
Global Media Sport written by David Rowe and has been published by A&C Black this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-12-01 with Sports & Recreation categories.
This book is available as open access through the Bloomsbury Open Access programme and is available on www.bloomsburycollections.com. How has globalization impacted on sports media? What are the economic ramifications? And what is the future of sports media? In order to answer these questions, this book investigates the constituents, dimensions and implications of the flows of media sport from the Global West to the Global East, and in the reverse direction. At an historical moment when the relative stability of the Western media sport order is under challenge, it analyses a range of key structures, practices and issues whose ramifications extend far beyond the fields of play and national contexts in which sport events take place. The book will appraise and analyse the state of sports television, rise of new sports media, emergence of hybrid sport cultural forms, eruption of sport-related political controversies, scandals and power struggles, mutations of forms of global sport fandom, and projections of the future of global media sport. In bringing together the latest research from across a number of disciplines, this book offers an exciting contribution to the emerging field of global sports media.
The Global Economics Of Sport
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Author : Chris Gratton
language : en
Publisher: Routledge
Release Date : 2012-08-21
The Global Economics Of Sport written by Chris Gratton and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-08-21 with Sports & Recreation categories.
Sport has become a global business. There is no corner of the Earth that isn't reached by coverage of global sporting mega-events such as the Olympics or the World Cup, events managed by international governing bodies such as the IOC and FIFA that operate like major international businesses. Companies such as Nike now design, produce, distribute and market their products across every continent, while an increasingly important part of every country's sport market is now international in terms of its influences and opportunities. This book is the first to examine the economics of contemporary sport using the global market as the primary unit of analysis. Starting with a survey of the changing nature of the sports market over the last hundred years, the book explores the difficulties of measuring the true scale and impact of the global sports economy, employing a wealth of empirical data to define and analyze the sports market and all its sub-sectors. In doing so, the book draws on case studies from the UK, Europe, North America and beyond. This book is essential reading for any student or professional with an interest in the economics of sport.
When Sport Meets Business
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Author : Ulrik Wagner
language : en
Publisher: SAGE
Release Date : 2016-10-19
When Sport Meets Business written by Ulrik Wagner and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-10-19 with Sports & Recreation categories.
Written by European professors and focusing on the specificities of European sport, When Sport Meets Business analyses the growing commercialisation of professional sport in recent years and explains how it has developed into a major global industry. Structured into four sections, the book covers the key issues in the Business of professional sport: The New Sport Environment – Analysing the consequences of increasing commercialisation by looking at the multi-billion dollar sports goods industry; the effects of globalisation and how commercial influences have made running one of Europe’s most popular sports. Sport Marketing and Media – Investigating the role media and marketing has in commercialisation, with emphasis on the growth of sponsorship; media rights in European club football and the growing influence of social media in sport. Sport and Finance – Relating to the economics of European sport: there is an investigation into the financial policies employed by European Football clubs, specifically in regards to the Financial Fair Play regulations, and the topical issue of high level corruption. Sporting Events – Looking at additional factors that affect professional sport: highlighting the impact an Olympic Games can have on a host city and the longevity of an Olympic urban legacy. The authors have included insightful case studies from across the continent, including anti RB-Leipzig media campaigns in Germany, financial policies at England’s Chelsea FC, French Tennis Federation corporate responsibility, Media rights in Spain’s LaLiga, the sponsorship viability for Ukraine’s Klitschko brothers and the case of Denmark’s Viborg F.F. Suitable for undergraduate and postgraduate students in sport related courses, including sport management, sport economics, sport marketing and the sociology of sport.
Sport And The Media
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Author : Matthew Nicholson
language : en
Publisher: Routledge
Release Date : 2015-06-12
Sport And The Media written by Matthew Nicholson and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-06-12 with Social Science categories.
Successful media relations and a sound communication strategy are essential for all sport organizations. Any successful manager working in sport must have a clear understanding of how the media works, as well as the practical skills to manage the communication process. Now in a fully revised and updated second edition, Sport and the Media: Managing the Nexus is still the only textbook to combine in-depth analysis of the rapidly developing sport media industry with a clear and straightforward guide to practical sport media management skills. The book explains the commercial relationships that exist between key media and sport organisations and how to apply a range of tools and strategies to promote the achievements of sport organisations. This updated edition includes a wider range of international examples and cases, as well as four completely new chapters covering new and social media, managing the media at major sports events, the work of the sports journalist, and the role of the sport media manager. The book's online resources have also been updated, with new lecture slides and teaching notes providing a complete package for instructors. Sport and the Media is an essential textbook for any degree level course on sport and the media, sport media management or sport communication, and invaluable reading for any sport media or sport management practitioner looking to improve their professional skills.