The Emerald Handbook Of Multi Stakeholder Communication
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The Emerald Handbook Of Multi Stakeholder Communication
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Author : Pantea Foroudi
language : en
Publisher: Emerald Group Publishing
Release Date : 2022-10-21
The Emerald Handbook Of Multi Stakeholder Communication written by Pantea Foroudi and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-10-21 with Business & Economics categories.
The Emerald Handbook of Multi-Stakeholder Communication gathers an international, multidisciplinary team of experts to explore effective brand messaging for multiple stakeholders, utilizing a diverse array of theoretical and methodological approaches that cumulatively present an up-to-date overview of the whole field.
The Emerald Handbook Of Group And Team Communication Research
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Author : Stephenson J. Beck
language : en
Publisher: Emerald Group Publishing
Release Date : 2021-11-05
The Emerald Handbook Of Group And Team Communication Research written by Stephenson J. Beck and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-11-05 with Business & Economics categories.
This volume considers the current research of group communication scholars, provides an overview of major foci in the discipline, and points toward possible trajectories for future scholarship. It establishes group communication’s central role within research on human behaviour and fosters an identity for group communication researchers.
Corporate Branding In Logistics And Transportation
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Author : Nor Aida Abdul Rahman
language : en
Publisher: Taylor & Francis
Release Date : 2024-03-05
Corporate Branding In Logistics And Transportation written by Nor Aida Abdul Rahman and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-03-05 with Business & Economics categories.
The academic and scholarly interest in the subject of branding in both the consumer and industrial markets has grown substantially in the dynamic post-pandemic environment. The growth in research outputs by a handful of business scholars explains the impact of brand in an industrial business-to-business setting at the cognitive level only and has not considered its impact specifically on logistics and transportation despite the value it can offer. Considering these gaps in the periphery of our existing knowledge, this book explores corporate brand management within the logistics and transportation sector, from the perspective of image, reputation, and identity. This edited collection offers a blend of comprehensive and extensive high quality research from global, highly reputed contributors. It covers issues related to the establishment of brands, relevant niches such as service performance and social support, aviation and maritime industries, media relations, crisis branding, and innovation. Exploring a wide range of sectors within logistics and transport, the book illustrates the many dimensions of corporate branding and theories, future trends and developments, as well as proposing a model for future research. Containing a balance of theory and practice with effective case studies, Corporate Branding in Logistics and Transportation will appeal to marketing academics and upper-level graduates in particular. It will also be a valuable resource for those studying or researching logistics, supply chain management, and transport studies.
Community Engagement In The Online Space
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Author : Dennis, Michelle
language : en
Publisher: IGI Global
Release Date : 2023-02-17
Community Engagement In The Online Space written by Dennis, Michelle and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-02-17 with Computers categories.
Since the advent of the internet, online communities have emerged as a way for users to share their common interests and connect with others with ease. As the possibilities of the online world grew and the COVID-19 pandemic raged across the world, many organizations recognized the utility in not only providing further services online, but also in transitioning operations typically fulfilled in-person to an online space. As society approaches a reality in which most community practices have moved to online spaces, it is essential that community leaders remain knowledgeable on the best practices in cultivating engagement. Community Engagement in the Online Space evaluates key issues and practices pertaining to community engagement in remote settings. It analyzes various community engagement efforts within remote education, online groups, and remote work. This book further reviews the best practices for community engagement and considerations for the optimization of these practices for effective virtual delivery to support emergency environmental challenges, such as pandemic conditions. Covering topics such as community belonging, global health virtual practicum, and social media engagement, this premier reference source is an excellent resource for program directors, faculty and administrators of both K-12 and higher education, students of higher education, business leaders and executives, IT professionals, online community moderators, librarians, researchers, and academicians.
The Emerald Handbook Of Evidence Informed Practice In Education
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Author : Chris Brown
language : en
Publisher: Emerald Group Publishing
Release Date : 2022-01-31
The Emerald Handbook Of Evidence Informed Practice In Education written by Chris Brown and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-01-31 with Education categories.
Generating understanding into how to more routinely foster evidence-informed teaching practice globally, this ground-breaking handbook is vital reading for educational researchers, and especially those working close to practice, in all settings.
How Strategic Communication Shapes Value And Innovation In Society
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Author : Betteke van Ruler
language : en
Publisher: Emerald Group Publishing
Release Date : 2017-11-03
How Strategic Communication Shapes Value And Innovation In Society written by Betteke van Ruler and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-03 with Business & Economics categories.
Let’s Talk Society – and the society we ́re talking about is in transition to a green and sustainable society, an inclusive society, and an innovative and reflective society. What is our role as communication professionals in all of this? How can we foster public debate? This book addresses these challenges and offers some answers.
Big Ideas In Public Relations Research And Practice
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Author : Finn Frandsen
language : en
Publisher: Emerald Group Publishing
Release Date : 2019-10-03
Big Ideas In Public Relations Research And Practice written by Finn Frandsen and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-10-03 with Business & Economics categories.
Drawing on contributions from the 2018 congress of the European Public Relations Education and Research Association (EUPRERA), this volume explores and analyses challenges around communication, management and big ideas to present findings from current research in corporate communication.
Public Relations And The Power Of Creativity
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Author : Sarah Bowman
language : en
Publisher: Emerald Group Publishing
Release Date : 2018-10-04
Public Relations And The Power Of Creativity written by Sarah Bowman and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-04 with Business & Economics categories.
This volume demonstrates a range of possibilities for creative thinking about public relations management and collaboration in different settings and with different purposes. The chapters hint at opportunities, point towards innovation, and challenge our thinking about the power of creativity.
The Emerald Handbook Of Modern Information Management
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Author : James M. Matarazzo
language : en
Publisher: Emerald Group Publishing
Release Date : 2017-12-19
The Emerald Handbook Of Modern Information Management written by James M. Matarazzo and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-12-19 with Language Arts & Disciplines categories.
This handbook aims to be an integral text for students of library and information science and a ready-reference for information professional practitioners. The chapters provide a construct through which any information professional may learn abut the major challenges facing them in the early part of the 21st century.
Public Relations
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Author : Chiara Valentini
language : en
Publisher: Walter de Gruyter GmbH & Co KG
Release Date : 2021-02-08
Public Relations written by Chiara Valentini and has been published by Walter de Gruyter GmbH & Co KG this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-02-08 with Language Arts & Disciplines categories.
What is public relations? What do public relations professionals do? And what are the theoretical underpinnings that drive the discipline? This handbook provides an up-to-date overview of one of the most contested communication professions. The volume is structured to take readers on a journey to explore both the profession and the discipline of public relations. It introduces key concepts, models, and theories, as well as new theorizing efforts undertaken in recent years. Bringing together scholars from various parts of the world and from very different theoretical and disciplinary traditions, this handbook presents readers with a great diversity of perspectives in the field.