The Entrepreneurial Imperative


The Entrepreneurial Imperative
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The Entrepreneurial Imperative


The Entrepreneurial Imperative
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Author : Carl J. Schramm, PhD
language : en
Publisher: Harper Collins
Release Date : 2013-02-26

The Entrepreneurial Imperative written by Carl J. Schramm, PhD and has been published by Harper Collins this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-02-26 with Business & Economics categories.


In 2004, Carl Schramm, president of the Kauffman Foundation, the world's leading foundation for entrepreneurship, published a groundbreaking essay with a radical premise: that Americans literally have no conception of the secret that truly underlies our economic success, and that for the United States to survive and continue to lead the world's economy, it is imperative we learn to understand and employ that secret. The secret that has led the American economy to become the world's strongest? Our unparalleled skill as entrepreneurs. As Schramm compellingly shows in this sweeping manifesto, entrepreneurship alone—not anything else—can give America the necessary leverage to remain an economic superpower. Not technology, since everyone now has the same technology, or access to it. Not education—we are years behind other nations in this area. Not basic manufacturing, long since moved overseas from the United States. And not capital markets, now truly global entities. Drawing on detailed research conducted by the Kauffman Foundation and on his decades of experience as an entrepreneur himself and as a leader and mentor to other entrepreneurs, Schramm persuasively demonstrates in detail what this entrepreneurial imperative means for the way we run universities and foundations, lead companies, make personal job decisions, and even conduct our foreign affairs. The Entrepreneurial Imperative will change not only the way our government, corporations, and nonprofits operate, but also our day-to-day lives as working Americans.



Rethinking Marketing


Rethinking Marketing
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Author : Minet Schindehutte
language : en
Publisher: Pearson
Release Date : 2009

Rethinking Marketing written by Minet Schindehutte and has been published by Pearson this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Marketing categories.


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Rethinking Marketing


Rethinking Marketing
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Author : Schindehutte Minet
language : en
Publisher:
Release Date : 2008-01-01

Rethinking Marketing written by Schindehutte Minet and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-01-01 with categories.




Outlines And Highlights For Rethinking Marketing


Outlines And Highlights For Rethinking Marketing
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Author : Cram101 Textbook Reviews
language : en
Publisher: Academic Internet Pub Incorporated
Release Date : 2009-11

Outlines And Highlights For Rethinking Marketing written by Cram101 Textbook Reviews and has been published by Academic Internet Pub Incorporated this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-11 with Education categories.


Never HIGHLIGHT a Book Again! Virtually all testable terms, concepts, persons, places, and events are included. Cram101 Textbook Outlines gives all of the outlines, highlights, notes for your textbook with optional online practice tests. Only Cram101 Outlines are Textbook Specific. Cram101 is NOT the Textbook. Accompanys: 9780132393898



Impact Imperative


Impact Imperative
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Author : Pamela Ryan PhD
language : en
Publisher: Greenleaf Book Group
Release Date : 2019-10-22

Impact Imperative written by Pamela Ryan PhD and has been published by Greenleaf Book Group this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-10-22 with Business & Economics categories.


Axiom Business Book Awards 2020 Gold Medalist in Philanthropy / Nonprofit / Sustainability The Time to Impact the Future Is Now ​Impact Imperative author Pamela Ryan explores the likely realities facing our planet and humanity for the next few decades. We are, as she tells us, at a pivotal moment in history. Individuals, organizations, and investors are doing immense good, but extraordinary challenges are enveloping the planet, threatening life and humanity itself: escalating extreme weather events, shifting global population and power balances, widening socioeconomic disparities, and rising tensions among extremists and mainstream populations. Impact Imperative stems from consultations with over 130 professionals in the burgeoning impact innovation, entrepreneurship, and investment space. As Dr. Ryan shares insights from these impact innovators about how we can meet these challenges in the next few decades and beyond, she encourages readers to think about how our own consequential actions in the present can propel us—individually and collectively—toward more optimal futures. Or increasingly destructive futures.



The Entrepreneurial Self


The Entrepreneurial Self
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Author : Ulrich Bröckling
language : en
Publisher: SAGE
Release Date : 2015-11-09

The Entrepreneurial Self written by Ulrich Bröckling and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-09 with Social Science categories.


"This is a book about who we are today, and how we have become who we are. It is about the engineers of the modern soul, the entrepreneurial self. It is essential reading for all those who care about the incessant demands placed on us to become more than we are, to become entrepreneurs of our selves, to maximise and optimise our capacities in ways that align personal identity and political responsibility." - Professor Peter Miller, London School of Economics & Political Science Ulrich Bröckling claims that the imperative to act like an entrepreneur has turned ubiquitous. In Western society there is a drive to orient your thinking and behaviour on the objective of market success which dictates the private and professional spheres. Life is now ruled by competition for power, money, fitness, and youth. The self is driven to constantly improve, change and adapt to a society only capable of producing winners and losers. The Entrepreneurial Self explores the series of juxtapositions within the self, created by this call for entrepreneurship. Whereas it can expose unknown potential, it also leads to over-challenging. It may strengthen self-confidence but it also exacerbates the feeling of powerlessness. It may set free creativity but it also generates unbounded anger. Competition is driven by the promise that only the capable will reap success, but no amount of effort can remove the risk of failure. The individual has no choice but to balance out the contradiction between the hope of rising and the fear of decline. Ulrich Bröckling is Professor of Cultural Sociology at the Albert-Ludwigs-University Freiburg, Germany.



The Social Business Imperative


The Social Business Imperative
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Author : Clara Shih
language : en
Publisher: Prentice Hall
Release Date : 2016-03-25

The Social Business Imperative written by Clara Shih and has been published by Prentice Hall this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-03-25 with Business & Economics categories.


Social media is now the dominant online activity and drives more website traffic than online search. The implications for businesses are as profound as the rise of Google 15 years ago. Amidst the demands of running a business, it can be alluring to fully delegate "digital" to the digital team. But in today's wired environment, digital is actually everyone's job. Company leaders and professionals must seek to personally grasp the tectonic changes arising from the always-connected customer, and then rethink traditional business models, business practices, and even their own job responsibilities and careers accordingly. In The Social Business Imperative, Silicon Valley entrepreneur and renowned thought leader Clara Shih identifies powerful new opportunities created by social media across the entire customer lifecycle. As described in the book's foreword, written by Starbucks Chairman and CEO Howard Schultz, this guide is a must-read for all professionals. From boards of directors, CEOs, and Chief Marketing Officers to to front-line sales managers, recruiters, IT, and compliance directors, no role is untouched by the social, mobile, digital transformation. This book explains how to adapt and thrive in this brilliant new world order by understanding the transformation taking place not only in one's own department but across the customer journey. Only with this broader understanding can functional leaders collaborate on delivering a cohesive experience spanning previous organizational silos. Going far beyond her global bestseller The Facebook Era, Shih offers unprecedented insights into why and how traditional organizations must re-imagine their existing business processes to capture “the digital last mile” across social, mobile messaging apps, Internet of Everything, and the collaborative economy. Drawing on her immense experience helping Fortune 500 companies operationalize digital transformation to drive measurable uplift in sales and loyalty, Shih also presents powerful new case studies spanning multiple industries and companies from Wells Fargo to Warby Parker. “A book worth reading, a voice worth listening to, from a leader of real consequence. A clarion call on the promise and potential of social channels to transform business.” —Walter Robb, Co-CEO, Whole Foods Market “This is a must-read for any business leader who wants to thrive in this time of disruptive change.” —Chip Bergh, President & CEO, Levi Strauss & Co. "Whether you're a global brand, small local business, or individual who wants to turn your passion into a livelihood, this book simply and clearly articulates how to channel the power of social media to delight audiences and grow your business." —Marne Levine, COO of Instagram “Almost overnight, social media has transformed business and the way we as companies interact with our customers. In a way, social media has become part of everyone’s job. Clara's book gets right to the heart of the matter and gets us thinking critically about what could be next on this roller coaster ride.” —Robin Hayes, President and CEO, JetBlue “The power of Clara’s book is it highlights not only social media practices but fundamental business practices and how company leaders need to entirely rethink customer engagement models. The implications for every business, regardless of industry or geography, of today’s social, connected consumer cannot be overstated. This book provides a powerful vision and compelling call to action for company leaders everywhere.” —Ted Mathas, Chairman and CEO, New York Life



Corporate Entrepreneurship


Corporate Entrepreneurship
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Author : Ashok Kumarhari Haran
language : en
Publisher: ICFAI Books
Release Date : 2006

Corporate Entrepreneurship written by Ashok Kumarhari Haran and has been published by ICFAI Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Entrepreneurship categories.


To any organization, corporate entrepreneurship means a lot today. In fact, organizations must develop entrepreneurism to reflect the intensity of entrepreneurship in an enterprise. Traditional organizations must recreate a culture of corporate entrepren



The Innovation Imperative In The Public Sector Setting An Agenda For Action


The Innovation Imperative In The Public Sector Setting An Agenda For Action
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Author : OECD
language : en
Publisher: OECD Publishing
Release Date : 2015-08-19

The Innovation Imperative In The Public Sector Setting An Agenda For Action written by OECD and has been published by OECD Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-08-19 with categories.


This book identifies how organisations can improve their capacity for innovation by empowering the workforce, generating ideas, adopting new methods of work and reducing regulatory complexity.



Disciplined Entrepreneurship


Disciplined Entrepreneurship
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Author : Bill Aulet
language : en
Publisher: John Wiley & Sons
Release Date : 2013-08-12

Disciplined Entrepreneurship written by Bill Aulet and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-08-12 with Business & Economics categories.


24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. You will learn: Why the “F” word – focus – is crucial to a startup’s success Common obstacles that entrepreneurs face – and how to overcome them How to use innovation to stand out in the crowd – it’s not just about technology Whether you’re a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management. For more please visit http://disciplinedentrepreneurship.com/