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The Essence Of Metaphors


The Essence Of Metaphors
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Metaphors We Live By


Metaphors We Live By
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Author : George Lakoff
language : en
Publisher: University of Chicago Press
Release Date : 2008-12-19

Metaphors We Live By written by George Lakoff and has been published by University of Chicago Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-12-19 with Philosophy categories.


The now-classic Metaphors We Live By changed our understanding of metaphor and its role in language and the mind. Metaphor, the authors explain, is a fundamental mechanism of mind, one that allows us to use what we know about our physical and social experience to provide understanding of countless other subjects. Because such metaphors structure our most basic understandings of our experience, they are "metaphors we live by"—metaphors that can shape our perceptions and actions without our ever noticing them. In this updated edition of Lakoff and Johnson's influential book, the authors supply an afterword surveying how their theory of metaphor has developed within the cognitive sciences to become central to the contemporary understanding of how we think and how we express our thoughts in language.



Pagaian Cosmology


Pagaian Cosmology
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Author : Glenys Livingstone
language : en
Publisher: iUniverse
Release Date : 2005

Pagaian Cosmology written by Glenys Livingstone and has been published by iUniverse this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Body, Mind & Spirit categories.


PaGaian Cosmology brings together a religious practice of seasonal ritual based in a contemporary scientific sense of the cosmos and female imagery for the Sacred. The author situates this original synthesis in her context of being female and white European transplanted to the Southern Hemisphere. Her sense of alienation from her place, which is personal, cultural and cosmic, fires a cosmology that re-stories Goddess metaphor of Virgin-Mother-Crone as a pattern of Creativity, which unfolds the cosmos, manifests in Earth's life, and may be known intimately. PaGaian Cosmology is an ecospirituality grounded in indigenous Western religious celebration of the Earth-Sun annual cycle. By linking to story of the unfolding universe this practice can be deepened, and a sense of the Triple Goddess-central to the cycle and known in ancient cultures-developed as a dynamic innate to all being. The ritual scripts and the process of ritual events presented here, may be a journey into self-knowledge through personal, communal and ecological story: the self to be known is one that is integral with place. PaGaian Cosmology may be used as a resource for individuals or groups seeking new forms of devotional expression and an Earth-based pathway to wisdom within.



Aspects Of Metaphor


Aspects Of Metaphor
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Author : Jaakko Hintikka
language : en
Publisher: Springer Science & Business Media
Release Date : 2013-03-09

Aspects Of Metaphor written by Jaakko Hintikka and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-03-09 with Philosophy categories.


Metaphor is one of the most frequently evoked but at the same time most poorly understood concepts in philosophy and literary theory. In recent years, several interesting approaches to metaphor have been presented or outlined. In this volume, authors of some of the most important new approaches re-present their views or illustrate them by means of applications, thus allowing the reader to survey some of the prominent ongoing developments in this field. These authors include Robert Fogelin, Susan Haack, Jaakko Hintikka (with Gabriel Sandu), Bipin Indurkhya and Eva Kittay (with Eric Steinhart). Their stance is in the main constructive rather than critical; but frequent comparisons of different views further facilitate the reader's overview. In the other contributions, metaphor is related to the problems of visual representation (Noël Carroll), to the open class test (Avishai Margalit and Naomi Goldblum) as well as to Wittgenstein's idea of 'a way of life' (E.M. Zemach).



Metaphor And Thought


Metaphor And Thought
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Author : Andrew Ortony
language : en
Publisher: Cambridge University Press
Release Date : 1993-11-26

Metaphor And Thought written by Andrew Ortony and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993-11-26 with Language Arts & Disciplines categories.


Metaphor and Thought, first published in 1979, reflects the surge of interest in and research into the nature and function of metaphor in language and thought. In this revised and expanded second edition, the editor has invited the contributors to update their original essays to reflect any changes in their thinking. Reorganised to accommodate the shifts in central theoretical issues, the volume also includes six new chapters that present important and influential fresh ideas about metaphor that have appeared in such fields as the philosophy of language and the philosophy of science, linguistics, cognitive and clinical psychology, education and artificial intelligence.



Metaphor Wars


Metaphor Wars
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Author : Raymond W. Gibbs
language : en
Publisher: Cambridge University Press
Release Date : 2017-05-04

Metaphor Wars written by Raymond W. Gibbs and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-05-04 with Language Arts & Disciplines categories.


The study of metaphor is now firmly established as a central topic within cognitive science and the humanities. This book explores the critical role that conceptual metaphors play in language, thought, cultural and expressive actions. It evaluates the arguments and evidence for and against conceptual metaphors across academic disciplines.



Pictorial Metaphor In Advertising


Pictorial Metaphor In Advertising
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Author : Charles Forceville
language : en
Publisher: Routledge
Release Date : 2002-01-22

Pictorial Metaphor In Advertising written by Charles Forceville and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-01-22 with Language Arts & Disciplines categories.


Over the past few decades, research on metaphor has focused almost exclusively on its verbal and cognitive dimensions. In Pictorial Metaphor in Advertising, Charles Forceville argues that metaphor can also occur in pictures and draws on relevant studies from various disciplines to propose a model for the identification, classification, and analysis of 'pictorial metaphors'. By using insights taken from a range of linguistic, artistic and cognitive perspectives for example, interaction and relevance theory, Forceville shows not only how metaphor can occur in pictures, but also provides a framework within which these pictorial metaphors can be analyzed. The theoretical insights are applied to thirty advertisements and billboards of British, French, German and Dutch origin. Apart from substantiating the claim that it makes sense to talk about `pictorial metaphors', the detailed analyses of the advertisements suggest how metaphor theory can be employed as a tool in media studies. Context in its various manifestations plays a key role in the analyses. Furthermore, the results of a small-scale experiment shed light on where general agreement about the meaning of a pictorial metaphor can shade over into other more idiosyncratic but equally valid interpretations. The final chapter sketches the ways in which the insights gained can be used for further research.



Metaphors Of Memory


Metaphors Of Memory
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Author : D. Draaisma
language : en
Publisher: Cambridge University Press
Release Date : 2000-12-07

Metaphors Of Memory written by D. Draaisma and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-12-07 with History categories.


What is memory? It is at the same time ephemeral, unreliable and essential to everything we do. Without memory we lose our sense of identity, reasoning, even our ability to perform simple physical tasks. Yet it is also elusive and difficult to define, and throughout the ages philosophers and psychologists have used metaphors as a way of understanding it. First published in 2000, this fascinating book takes the reader on a guided tour of these metaphors of memory from ancient times to the present day. Crossing continents and disciplines, it provides a compelling history of ideas about the mind by exploring the way these metaphors have been used - metaphors often derived from the techniques and instruments developed over the years to store information, ranging from wax tablets and books to photography, computers and even the hologram. Accessible and thought-provoking, this book should be read by anyone who is interested in memory and the mind.



Metaphor And Cognition


Metaphor And Cognition
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Author : Zhuanglin Hu
language : en
Publisher: Springer Nature
Release Date : 2023-11-03

Metaphor And Cognition written by Zhuanglin Hu and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-11-03 with Language Arts & Disciplines categories.


This book collects virtually all research perspectives on metaphor in the field of cognitive linguistics. Moreover, it presents a comprehensive range of research methods for metaphor including qualitative and quantitative methods and the combination of the two. For example, critical metaphor analysis, metaphor interpretation, metaphor experiments, neuro method, and so on are all explained in detail.



Metaphors Narratives Emotions


Metaphors Narratives Emotions
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Author : Stefán Snævarr
language : en
Publisher: Rodopi
Release Date : 2010

Metaphors Narratives Emotions written by Stefán Snævarr and has been published by Rodopi this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with History categories.


This book argues that there is a complex logical and epistemological interplay between the concepts of metaphor, narrative, and emotions. They share a number of important similarities and connections. In the first place, all three are constituted by aspect-seeing, the seeing-as or perception of Gestalts. Secondly, all three are meaning-endowing devices, helping us to furnish our world with meaning. Thirdly, the threesome constitutes a trinity. Emotions have both a narrative and metaphoric structure, and we can analyse the concepts of metaphors and narratives partly in each other's terms. Further, the concept of narratives can partly be analysed in the terms of emotions. And if emotions have both a narrative structure and a metaphoric one, then the concept of emotions must to some extent be analysable through the concepts of narratives and metaphors. But there is more. Metaphors (especially poetic ones) are important tools for the understanding of the tacit sides of emotions, perhaps because of the metaphoric structure of emotions. The notion that narrations can be tools for understanding emotions follows from two facts: narrations are devices for explanation and emotions have a narrative structure. Fourthly, the threesome has an impact on our rationality. It has become commonplace to say that emotions have a cognitive content, that narratives have an explanatory function, and that metaphors can perform cognitive functions. This book is the first attempt to articulate the implications that these new ways of seeing the three concepts entail for our concept of reason. The cognitive roles of the threesome suggest a richer notion of rationality than has traditionally been held, a rationality enlivened with metaphoric, narrative, and emotive qualities. Stefan Snaevarr (Reykjavik, 1953) studied philosophy and related subjects in Norway and Germany. Professor at Lillehammer University College in Norway, he is the author of several books of various kind in English, Norwegian and Icelandic.



Linguistics And The Study Of Comics


Linguistics And The Study Of Comics
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Author : Frank Bramlett
language : en
Publisher: Springer
Release Date : 2012-05-09

Linguistics And The Study Of Comics written by Frank Bramlett and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-09 with Social Science categories.


Do Irish superheroes actually sound Irish? Why are Gary Larson's Far Side cartoons funny? How do political cartoonists in India, Turkey, and the US get their point across? What is the impact of English on comics written in other languages? These questions and many more are answered in this volume, which brings together the two fields of comics research and linguistics to produce groundbreaking scholarship. With an international cast of contributors, the book offers novel insights into the role of language in comics, graphic novels, and single-panel cartoons, analyzing the intersections between the visual and the verbal. Contributions examine the relationship between cognitive linguistics and visual elements as well as interrogate the controversial claim about the status of comics as a language. The book argues that comics tell us a great deal about the sociocultural realities of language, exploring what code switching, language contact, dialect, and linguistic variation can tell us about identity – from the imagined and stereotyped to the political and real.