The Guru Guide To Marketing

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The Guru Guide To Marketing

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Author : Joseph H. Boyett
language : en
Publisher: John Wiley & Sons
Release Date : 2003-02-25

The Guru Guide To Marketing written by Joseph H. Boyett and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-02-25 with Business & Economics categories.

Discusses the newest marketing concepts. The Guru name is synonymous with expert, candid advice. The Guru format provides an easy reference to a wide range ofideas and practices.

The Guru Guide

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Author : Joseph H. Boyett
language : en
Publisher:
Release Date : 1998-04-30

The Guru Guide written by Joseph H. Boyett and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998-04-30 with Business & Economics categories.

"The Guru Guide" provides enough information to help business people understand the essence of current management practices--and to implement them--by offering a summary of each practice as well as insights into what other leaders think and what some companies are actually doing.

Guide To Management Ideas And Gurus

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Author : Tim Hindle
language : en
Publisher: John Wiley & Sons
Release Date : 2008-09-01

Guide To Management Ideas And Gurus written by Tim Hindle and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-09-01 with Business & Economics categories.

Good management is a precious commodity in the corporate world. Guide to Management Ideas and Gurus is a straight-forward manual on the most innovative management ideas and the management gurus who developed them. The earlier edition, Guide to Management Ideas, presented the most significant ideas that continue to underpin business management. This new book builds on those ideas and adds detailed biographies of the people who came up with them-the most influential business thinkers of the past and present. Topics covered include: Active Inertia, Disruptive Technology, Genchi Genbutsu (Japanese for "Go and See for Yourself"), The Halo Effect, The Long Tail, Skunkworks, Tipping Point, Triple Bottom Line, and more. The management gurus covered include: Dale Carnegie, Jim Collins, Stephen Covey, Peter Drucker, Philip Kotler, Michael Porter, Tom Peters, and many others.

The Guru Guide To Entrepreneurship

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Author : Joseph H. Boyett
language : en
Publisher: John Wiley & Sons
Release Date : 2002-03-14

The Guru Guide To Entrepreneurship written by Joseph H. Boyett and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-03-14 with Business & Economics categories.

What qualities does it take to be a successful entrepreneur? Are some business ideas better than others, and how can I pick the one that's right for me? How do I obtain financing to start a business? How do I write a successful business plan? What is the secret to finding and keeping customers? How do I find, hire, motivate, and retain great employees? For answers to these and other critical questions on the minds of every entrepreneur and aspiring business owner today, there is no better source than those who have been there and done it. Few entrepreneurs have achieved the level of business success realized by the gurus covered here. Now you can find out what they have to say about the most practical aspects of starting and succeeding in the business of your dreams. The Guru Guide(TM) to Entrepreneurship is an indispensable source of inspiration and ideas for anyone who runs, or dreams of running, a business of their own. Some of the Gurus you'll meet: Paul Allen, cofounder, Microsoft Corporation J. Walter Anderson, cofounder, White Castle Mary Kay Ash, founder, Mary Kay Cosmetics Jeff Bezos, founder, Amazon.com Richard Branson, founder, the Virgin Group Charles Brewer, founder, Mindspring.com Warren Buffett, owner, Berkshire Hathaway Ben Cohen, cofounder, Ben & Jerry's Ice Cream Michael Dell, founder, Dell Computers Debbi Fields, founder, Mrs. Fields Cookies, Inc. Bill Gates, cofounder, Microsoft Corporation Earl Graves, founder, Black Enterprise Steve Jobs, cofounder, Apple Computer, Inc. Herb Kelleher, founder, Southwest Airlines Phil Knight, cofounder, Nike Corporation Ray Kroc, founder, McDonald's Corporation Edwin Land, founder, Polaroid Corporation Charles Lazarus, founder, Toys "R" Us Bill Lear, founder, Lear Jet Corporation Tom Monaghan, founder, Domino's Pizza Akio Morita, cofounder, Sony Corporation Fred Smith, founder, Federal Express Thomas Stemberg, cofounder, Staples, Inc. Dave Thomas, founder, Wendy's International, Inc. Jay Van Andel, cofounder, Amway Corporation Sam Walton, founder, Wal-Mart Stores, Inc.

Clickable Guru S Guide

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Author : David Kidder
language : en
Publisher: Lulu.com
Release Date : 2009-09-22

Clickable Guru S Guide written by David Kidder and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-09-22 with Business & Economics categories.

2009 Clickable Guru's Guide To Better Search Engine Marketing

The Ft Guide To The Gurus Strategy The Top 20 Strategic Thinkers And What They Can Do For You

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Author : Vaughan Evans
language : en
Publisher: Pearson UK
Release Date : 2014-02-19

The Ft Guide To The Gurus Strategy The Top 20 Strategic Thinkers And What They Can Do For You written by Vaughan Evans and has been published by Pearson UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-02-19 with Business & Economics categories.

Clayton Christensen, Jim Collins, Malcolm Gladwell, Michael Porter, Kim and Mauborgne, Richard Rumelt... These are just some of the gurus featured in this 20-minute speed-read on the biggest movers and shakers in strategic thinking. Quick, fun, self-contained... This is the perfect way to get a solid grounding into management literature without the backache. The FT Guide to the Gurus: Strategy is structured into four areas, each of which contains ideas from four to six pathbreaking strategy gurus: Goals and Objectives Business Strategy Corporate Strategy Innovation Learn more about their big ideas and find out how they can change the way you do business today.

The 20 Ps Of Marketing

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Author : David Pearson
language : en
Publisher:
Release Date : 2014

The 20 Ps Of Marketing written by David Pearson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with BUSINESS & ECONOMICS categories.

A fresh look at the current marketing landscape and the fundamental skills marketers must master to succeed.

The Guru Guide To The Knowledge Economy

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Author : Joseph H. Boyett
language : en
Publisher:
Release Date : 2001

The Guru Guide To The Knowledge Economy written by Joseph H. Boyett and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Electronic commerce categories.

The Guru S Guide To Sql Server Stored Procedures Xml And Html

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Author : Ken Henderson
language : en
Publisher: Addison-Wesley Professional
Release Date : 2002

The Guru S Guide To Sql Server Stored Procedures Xml And Html written by Ken Henderson and has been published by Addison-Wesley Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Computers categories.

CD-ROM contains: Source code from text.

The Ultimate Business Guru Guide

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Author : Stuart Crainer
language : en
Publisher: John Wiley & Sons
Release Date : 2003-05-16

The Ultimate Business Guru Guide written by Stuart Crainer and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-05-16 with Business & Economics categories.

A seemingly endless parade of consultants, academics and journalists continue to pontificate about management, leadership and the dream of the perfect organization. But only a tiny fraction have really changed the way business works. These are the gurus. In this new edition of worldwide bestseller, The Ultimate Business Guru Book, the authors have assembled the greatest business gurus in a unique, one-stop guide. The book keeps business leaders ahead of double-speaking colleagues and consultants by bringing them rapidly up to speed with the very best that the world's business thinkers currently have to offer.