The Influence Of Mobile Website Quality On Consumer Satisfaction And Behavior

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The Influence Of Mobile Website Quality On Consumer Satisfaction And Behavior

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Author : Xiuyuan Gao
language : en
Publisher:
Release Date : 2013

The Influence Of Mobile Website Quality On Consumer Satisfaction And Behavior written by Xiuyuan Gao and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with categories.

Mobile shopping has grown into a huge market and an increasing number of consumers have begun to use mobile websites to shop. Therefore, how mobile shopping websites provide good shopping to customers is significant. The object of this study is to relate factors of website quality to college students’ satisfaction with mobile shopping experiences, which in turn influence their intentions to return to the website and/or to purchase on the website. Five dimensions of website quality, which were information quality, navigation, visual appeal, response time and interactivity, were selected in this study. The model of self-regulatory process (Bagozzi, 1992) has been widely used in consumer behavior to explain the relationship between attitude and intention. This model was adopted in this study to examine the relationship between website quality and consumer satisfaction with mobile shopping experience and the relationship between consumer satisfaction and their intentions to return to the website and/or to purchase on the website. The results of this study suggested all dimensions of mobile website quality except navigation were positively related to consumer’s satisfaction with their mobile shopping experience and consumer satisfaction positively related to consumers’ intentions to revisit and/or purchase a product in mobile website contexts. There are a limited number of studies focusing on consumer mobile shopping behaviors. Further study might consider other dimensions of mobile website quality, such as security (Szymanski & Hise, 2000) and innovativeness (Loiacono et al., 2002), and their relationship with consumer satisfaction with mobile shopping experience. In addition, the results of this study will provide marketers and retailers a better understanding of consumer mobile shopping behavior.

Mobile Platforms Design And Apps For Social Commerce

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Author : Pelet, Jean-Éric
language : en
Publisher: IGI Global
Release Date : 2017-05-17

Mobile Platforms Design And Apps For Social Commerce written by Pelet, Jean-Éric and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-05-17 with Business & Economics categories.

While social interactions were once a personal endeavor, more contact is now done virtually. Mobile technologies are an ever-expanding area of research which can benefit users on the organizational level, as well as the personal level. Mobile Platforms, Design, and Apps for Social Commerce is a critical reference source that overviews the current state of personal digital technologies and experiences. Highlighting fascinating topics such as M-learning applications, social networks, mHealth applications and mobile MOOCs, this publication is designed for all academicians, students, professionals, and researchers that are interested in discovering more about how the use of mobile technologies can aid in human interaction.

Hci In Business Government And Organizations Ecommerce And Consumer Behavior

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Author : Fiona Fui-Hoon Nah
language : en
Publisher: Springer
Release Date : 2019-07-10

Hci In Business Government And Organizations Ecommerce And Consumer Behavior written by Fiona Fui-Hoon Nah and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-07-10 with Computers categories.

This two-volume set LNCS 11588 and 11589 constitutes the refereed proceedings of the 6th International Conference on Business, Government, and Organizations, HCIBGO 2019, held in July 2019 as part of HCI International 2019 in Orlando, FL, USA. HCII 2019 received a total of 5029 submissions, of which 1275 papers and 209 posters were accepted for publication after a careful reviewing process. The 63 papers presented in these two volumes are organized in topical sections named: Electronic, Mobile and Ubiquitous Commerce, eBanking and Digital Money, Consumer Behaviour, Business Information Systems, Dashboards and Visualization, Social Media and Big Data Analytics in B

Mobile Commerce Concepts Methodologies Tools And Applications

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Author : Management Association, Information Resources
language : en
Publisher: IGI Global
Release Date : 2017-06-19

Mobile Commerce Concepts Methodologies Tools And Applications written by Management Association, Information Resources and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-06-19 with Business & Economics categories.

In the era of digital technology, business transactions and partnerships across borders have become easier than ever. As part of this shift in the corporate sphere, managers, executives, and strategists across industries must acclimate themselves with the challenges and opportunities for conducting business. Mobile Commerce: Concepts, Methodologies, Tools, and Applications provides a comprehensive source of advanced academic examinations on the latest innovations and technologies for businesses. Including innovative studies on marketing, mobile commerce security, and wireless handheld devices, this multi-volume book is an ideal source for researchers, scholars, business executives, professionals, and graduate-level students.

Web Based Services Concepts Methodologies Tools And Applications

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Author : Management Association, Information Resources
language : en
Publisher: IGI Global
Release Date : 2015-11-09

Web Based Services Concepts Methodologies Tools And Applications written by Management Association, Information Resources and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-09 with Computers categories.

The recent explosion of digital media, online networking, and e-commerce has generated great new opportunities for those Internet-savvy individuals who see potential in new technologies and can turn those possibilities into reality. It is vital for such forward-thinking innovators to stay abreast of all the latest technologies. Web-Based Services: Concepts, Methodologies, Tools, and Applications provides readers with comprehensive coverage of some of the latest tools and technologies in the digital industry. The chapters in this multi-volume book describe a diverse range of applications and methodologies made possible in a world connected by the global network, providing researchers, computer scientists, web developers, and digital experts with the latest knowledge and developments in Internet technologies.

Effects Of Mobile Banking Service Quality On Customer Satisfaction The Case Of Commercial Bank Ethiopia

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Author : Tarekegn Balango
language : en
Publisher: GRIN Verlag
Release Date : 2023-04-25

Effects Of Mobile Banking Service Quality On Customer Satisfaction The Case Of Commercial Bank Ethiopia written by Tarekegn Balango and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-04-25 with Business & Economics categories.

Seminar paper from the year 2023 in the subject Business economics - Business Management, Corporate Governance, grade: 3.85, , course: Master of business adminstration, language: English, abstract: It was proven that perceived service quality had a positive relationship with customer satisfaction and the researcher think this supports the argument of linking mobile banking service and customer satisfaction. They use the SERVQUAL model but rather the dimenstiononly scale to assess service quality other than website desig nand responsivness. The researcher therefore think using the SERVQUAL model (MiykelSisaye)model would be a contribution to existing research mobile banking context. This is the current research gap and in order to fill the gap, the researcher was try to measure service quality and customer satisfaction, The study aimed at examining the effect of five online banking service quality dimensions on the customers satisfaction in the case of CBE. The study followed an explanatory research design identifying the dimensions of service quality for online services namely reliability, responsiveness, ,personalization, web design and security as independent variable and customer satisfaction as dependent variable. Primary data was collected for the analysis based on five points Likert scale from 396 sample respondents who are customers of CBE online banking services. The data was coded and analyzed using SPSS version 25 software. The reliability of the instrument was checked using Cronbach’s alpha test. The data analysis employed both descriptive and inferential statistical methods. The descriptive statistics was used for summarizing the background of respondents and computing average score of CBE on each dimensions of service quality and customers satisfaction. Correlation and multiple regression analysis were conducted to examine the relationship between the dependent and independent variables.

European Journal Of Tourism Research

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Author :
language : en
Publisher: Varna University of Management
Release Date : 2022-03-01

European Journal Of Tourism Research written by and has been published by Varna University of Management this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-03-01 with Business & Economics categories.

The European Journal of Tourism Research is an open-access academic journal in the field of tourism, published by Varna University of Management, Bulgaria. Its aim is to provide a platform for discussion of theoretical and empirical problems in tourism. Publications from all fields, connected with tourism such as tourism management, tourism marketing, tourism sociology, psychology in tourism, tourism geography, political sciences in tourism, mathematics, tourism statistics, tourism anthropology, culture and tourism, heritage and tourism, national identity and tourism, information technologies in tourism and others are invited. Empirical studies need to have either a European context or clearly stated implications for the European tourism industry. The journal is open to all researchers. Young researchers and authors from Central and Eastern Europe are encouraged to submit their contributions. The journal is indexed in Scopus and Clarivate Analytics' Emerging Sources Citation Index. There are no charges for publication. The editorial team welcomes your submissions to the European Journal of Tourism Research.

Analytic Hierarchy Process With Fuzzy Sets Extensions

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Author : Cengiz Kahraman
language : en
Publisher: Springer Nature
Release Date : 2023-10-28

Analytic Hierarchy Process With Fuzzy Sets Extensions written by Cengiz Kahraman and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-10-28 with Technology & Engineering categories.

This book presents a comprehensive guide to Analytic Hierarchy Process with Fuzzy Sets Extensions. Written by prominent researchers, it offers readers a step-by-step approach to decision-making that can be applied to a wide range of real-world problems. With clear explanations and practical examples, this book is an essential resource for researchers, lecturers, and postgraduate students pursuing research on Analytic Hierarchy Process with Fuzzy Sets Extensions. Each chapter in the book provides a wealth of both basic and advanced concepts, including Interval Type-2 Fuzzy AHP, Intuitionistic Fuzzy AHP, Hesitant Fuzzy AHP, Pythagorean Fuzzy AHP, Picture Fuzzy AHP, q-Rung Orthopair Fuzzy AHP, Spherical Fuzzy AHP, Circular Intuitionistic Fuzzy AHP, and Decomposed Fuzzy AHP. To foster a better understanding, all the chapters include relevant numerical examples or case studies, making it easy to apply the concepts in practice. Moreover, the book extends all the main aspects of Analytic Hierarchy Process with Fuzzy Sets Extensions, presenting a dynamic snapshot of the field that is expected to stimulate new directions, ideas, and developments. In summary, this book is an essential reference guide for anyone seeking to gain a deep understanding of Analytic Hierarchy Process with Fuzzy Sets Extensions. It is written in a rigorous and scholarly manner, making it a valuable resource for researchers and academics. Order your copy today and discover the practical insights and strategies for decision-making offered by this authoritative volume.

Proceedings Of The 7th International Conference On Tourism Research

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Author : Minna Tunkkari- Eskelinen
language : en
Publisher: Academic Conferences and publishing limited
Release Date :

Proceedings Of The 7th International Conference On Tourism Research written by Minna Tunkkari- Eskelinen and has been published by Academic Conferences and publishing limited this book supported file pdf, txt, epub, kindle and other format this book has been release on with Business & Economics categories.

The International Conference on Tourism Research (ICTR) is an established academic conference that has been held annually for eight years, providing a significant platform for scholars, researchers, and professionals to share and discuss the latest developments, challenges, and innovations in the field of tourism. The conference is characterized by its broad interdisciplinary scope, aiming to advance the understanding of tourism as a dynamic and multifaceted phenomenon with economic, social, cultural, and environmental dimensions. The conference serves as a vital forum for advancing the understanding of tourism and its multifaceted impacts. Through its comprehensive coverage of topics and its commitment to fostering academic and professional dialogue, the conference contributes to the ongoing development of tourism research and practice, with an emphasis on sustainable and responsible tourism.

Hospitality And Tourism

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Author : Norzuwana Sumarjan
language : en
Publisher: CRC Press
Release Date : 2013-11-18

Hospitality And Tourism written by Norzuwana Sumarjan and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-11-18 with Technology & Engineering categories.

Hospitality and Tourism - Synergizing creativity and innovation in research contains 116 accepted papers from the International Hospitality and Tourism Postgraduate Conference 2013 (Shah Alam, Malaysia, 2 3 September 2013). The book presents trends and practical ideas in the area of hospitality and tourism, and is divided into the sections below:-