The Middle East Guide To Social Media
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The Middle East Guide To Social Media
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Author : Rayan Tarraf
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2018-07-06
The Middle East Guide To Social Media written by Rayan Tarraf and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-07-06 with categories.
Social media is an integral part of our everyday lives while existing as a mighty marketing opportunity for businesses. Whether you are a beginner trying to get into the field or a digital expert looking for answers, this book is for you. The Middle East Guide to Social Media will introduce you to the ins, outs and must-knows of social media marketing, from the world's largest social network to the nitty-gritty of crafting digital campaigns. Equip yourself with this easy guidebook and get ready to dive into a world where traditional marketing meets digital.
Business And Social Media In The Middle East
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Author : Nehme Azoury
language : en
Publisher: Springer Nature
Release Date : 2020-06-25
Business And Social Media In The Middle East written by Nehme Azoury and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-25 with Business & Economics categories.
This book discusses the effectiveness of Western organizations’ social media strategies in the Middle East. Social media has changed the rules of doing business, but the exact impacts vary across regions. In the context of Middle Eastern societies, social media is seen as a way for individuals and communities to communicate with each other and is generally not viewed as a means for brands to interact with individuals. Examining how the use of social media in the Middle East is shaped by the region’s culture, authors discuss the factors that businesses need to consider when creating digital marketing strategies targeted there. Including case studies of Middle Eastern companies, this book provides a comprehensive analysis of the rise of social media in the MENA region and the often-neglected role of culture in research in this area. It will provide researchers and practitioners with a deeper understanding of conducting business in the Middle East through the effective and efficient use of social media.
The Usage Of Social Media In The Arab Spring
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Author : Mohammad-Munir Adi
language : en
Publisher: LIT Verlag Münster
Release Date : 2014
The Usage Of Social Media In The Arab Spring written by Mohammad-Munir Adi and has been published by LIT Verlag Münster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with Computers categories.
The unrests, riots, revolutions, and civil wars throughout the Arab Spring have undoubtedly initiated a series of chain reactions on Arab and African soil. The research in this book analyzes the use of the Internet and social media platforms in Tunisia, Egypt, and Syria, in order to clarify the relevance to the Arab Spring uprisings. (Series: Internet Economics / Internetokonomie - Vol. 8)
The Middle East
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Author : Barry Rubin
language : en
Publisher: Routledge
Release Date : 2015-03-17
The Middle East written by Barry Rubin and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-03-17 with Business & Economics categories.
The Middle East is an area of great importance globally, yet misperceptions abound. Events have made it a region of special interest to the West and so the search for understanding gains momentum. This publication is intended to clarify the region’s complex history and issues. In developing this project, the contributors’ set out to explore seven significant themes that are usually not found in other sources. While many books focus on political history and conflicts, this two-volume work deals specifically with culture, religion, women, economics, governance, and media, as well as the role that the region’s modern history has played in shaping its society and worldview.
Smart Technologies And Innovation For A Sustainable Future
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Author : Ahmed Al-Masri
language : en
Publisher: Springer
Release Date : 2019-01-08
Smart Technologies And Innovation For A Sustainable Future written by Ahmed Al-Masri and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-01-08 with Computers categories.
The book presents high-quality research papers presented at the 1st AUE International research conference, AUEIRC 2017, organized by the American University in the Emirates, held on November 15th-16th, 2017 in Dubai. The book is broadly divided into three sections: Media and Smart Cities, Creative Technologies and Innovation, and Security Risks and Strategic Challenges. The areas covered under these sections are cyber-psychology and digital forensics, cloud RAN architecture, networking functions virtualization, e-Governance and IoT semantic interoperability, ERP security, web-based application and problem-solving skills, smart technologies and advertising, smart technologies for smart cities, smart adaptable navigation systems, turbo codes for security key generation, technology advanced student learning and mobile devices, big data security and privacy, multi-channel buffer enabled technique, physiological signal acquisition in electro-oculography, blockchain and donation-based crowdfunding, smart city and framework development approach, news channel and media education, UAE foreign policy, China-GCC relations, diplomacy in the Internet age, intelligent cyber-security strategies, industry securities and strategic challenges, hybrid alliances and corporate security, security and privacy in smart cities, human computer interaction and e-learning solution, complexity of smart cities governance. The papers included in this book present insightful information on the most recent and relevant research, theories and practices in the field, which aim for a sustainable future.
Middle East Media Guide 2006
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Author : Abir Allouch
language : en
Publisher:
Release Date : 2006
Middle East Media Guide 2006 written by Abir Allouch and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Mass media categories.
Healthcare In The Arabian Gulf And Greater Middle East A Guide For Healthcare Professionals E Book
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Author : May McCreaddie
language : en
Publisher: Elsevier Health Sciences
Release Date : 2023-11-02
Healthcare In The Arabian Gulf And Greater Middle East A Guide For Healthcare Professionals E Book written by May McCreaddie and has been published by Elsevier Health Sciences this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-11-02 with Medical categories.
Healthcare in the Arabian Gulf and Greater Middle East is the first evidence-based, English-language textbook to provide a comprehensive overview of healthcare in this region, where health systems are rapidly evolving and feature large numbers of expatriate health professionals serving a population with diverse ethnic, social, cultural and environmental needs. This unique book covers relevant research, conditions and appropriate interventions and treatment. Readers will gain an insight into the key health challenges of the region and how to approach them, as well as local healthcare structures and cultural considerations such as Islam and healthcare, culturally competent communication and the role of the family. Written by experienced international and local academics and professionals, this book will be invaluable for students, healthcare professionals and anyone interested in working in this fascinating region. Based on the latest evidence – provides a comprehensive overview of key healthcare challenges in region Features numerous Arabic contributors as well as non-Arabic contributors with experience and expertise in the region Key strategic, local and individual healthcare approaches – including a generic adaptable toolkit Short case studies and thinking grids for appropriate care Discussion of social, cultural and environmental perspectives specific to the region Easy to read and follow Highly practical – covers key topics including: Islam and healthcare pain management palliative and end of life care culturally competent communication consumer-driven healthcare the family in healthcare in the Arabian gulf communicable and non-communicable diseases
Social Media And Africa S Public Sector
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Author : Eric Kwame Adae
language : en
Publisher: Springer Nature
Release Date : 2023-04-05
Social Media And Africa S Public Sector written by Eric Kwame Adae and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-04-05 with Business & Economics categories.
This book focuses on developing a systematic approach to understanding the transformations in Africa's public sector social media landscape. Looking at the use of social media from the African public sector perspective, the authors present a comprehensive understanding of social media practices and how these could be integrated into African public sector institutions’ operational activities in order to deliver greater value for African citizens and consumers of public goods and services. Chapters explore how social media in Africa differs from traditional media use, their application in the public sector, objectives for government using social media, and how social media plays an interactive role in e-government services. Providings practical guidance on the use of social media in Africa’s public sector and governmental spaces, the book also serves as a teaching text in governance and public sector communication efforts within the African context for both undergraduate and graduate programmes.
Media And Democracy In The Middle East
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Author : Nael Jebril
language : en
Publisher: Taylor & Francis
Release Date : 2023-09-20
Media And Democracy In The Middle East written by Nael Jebril and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-09-20 with Political Science categories.
This edited volume examines the current challenges to media freedom and democratisation in the Middle East. The book revisits the relationship between media consumption and activism in the region, providing thorough analyses on the appropriation of social media for political engagement. Since the outburst and spread of what was known as the ‘Arab Uprisings’ in 2010, the political and media landscapes in the Middle East region have dramatically changed. The initial hope for democratic change and governance quality improvements has faded, as several regimes in the Middle East have strengthened their repressive tactics toward voices deemed critical of governments’ practices, including journalists, bloggers, and activists. The crumbling Arab media scene has also reached an abysmal low, with little to no independence, and public perception of basic freedoms in the region has significantly dropped, as has trust in media and government institutions. This book examines current challenges to media freedom, political participation, and democratisation in the region while reassessing the dynamic relationship between media use and political engagement, amidst a complex political environment accompanied by a rapidly changing digital media landscape. This book’s relevance will appeal to varied audiences, such as scholars and students of journalism, communication, political science, and Middle Eastern studies. It will also prove to be an invaluable resource for organisations dedicated to the research of political communication, media freedom, and use patterns of nontraditional, or new, media.
Mass Media In The Middle East
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Author : Yahya Kamalipour
language : en
Publisher: Greenwood
Release Date : 1994-08-16
Mass Media In The Middle East written by Yahya Kamalipour and has been published by Greenwood this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994-08-16 with Business & Economics categories.
This is the very first handbook to offer a comprehensive survey of mass media in 21 Middle Eastern countries. Knowledgeable Middle Eastern media experts unfold the little known but timely information about the region and compendiously discuss communication philosophies, newspapers, magazines, radio, TV, motion pictures, media regulations, ownership patterns, news agencies, new technologies, external media services, and the role of media in national development in 21 country chapters. In addition to providing information about domestic and international media services, broadcast programming (domestic and imported), and print media contents, each chapter integrates geographical, social, political, religious, and economic factors to enhance our understanding of each country's mass media structure. Undergraduate and graduate students, educators, researchers, journalists, international media consultants, and media specialists will find this premier handbook an invaluable resource.