The New Guide To Identity
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The New Guide To Identity
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Author : Wolff Olins
language : en
Publisher:
Release Date : 1995
The New Guide To Identity written by Wolff Olins and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with categories.
The New Guide To Identity
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Author : Wolff Olins
language : en
Publisher: Routledge
Release Date : 2017-03-02
The New Guide To Identity written by Wolff Olins and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-03-02 with Business & Economics categories.
It is, of course, commonplace for corporations to operate sophisticated identity programmes. But identity has now moved way beyond the commercial area. We live in a world in which cities, charities, universities, clubs - in fact any activity that involves more than two or three people - all seem to have identities too. However, very few of these organizations have released the full potential that effective management of identity can achieve. In this book, the world’s leading authority on corporate identity shows how managing identity can create and sustain behavioural change in an organization as well as achieving the more traditional outcome of influencing its external audiences. The New Guide to Identity provides a simple clear guide to identity, including what it is and how it can be used to full effect. If a change of identity is required, the whole process is described from start-up (including investigation and analysis of the current identity), through developing the new identity structure, to implementation and launch. For anyone responsible for the identity of an organization, or for designing it for someone else, or attempting to achieve change in their organization, or studying the subject, this straightforward guide is essential reading.
Identity Designed
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Author : David Airey
language : en
Publisher: Rockport Publishers
Release Date : 2019-01-22
Identity Designed written by David Airey and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-01-22 with Design categories.
Ideal for students of design, independent designers, and entrepreneurs who want to expand their understanding of effective design in business, Identity Designed is the definitive guide to visual branding. Written by best-selling writer and renowned designer David Airey, Identity Designed formalizes the process and the benefits of brand identity design and includes a substantial collection of high-caliber projects from a variety of the world’s most talented design studios. You’ll see the history and importance of branding, a contemporary assessment of best practices, and how there’s always more than one way to exceed client expectations. You’ll also learn a range of methods for conducting research, defining strategy, generating ideas, developing touchpoints, implementing style guides, and futureproofing your designs. Each identity case study is followed by a recap of key points. The book includes projects by Lantern, Base, Pharus, OCD, Rice Creative, Foreign Policy, Underline Studio, Fedoriv, Freytag Anderson, Bedow, Robot Food, Together Design, Believe in, Jack Renwick Studio, ico Design, and Lundgren+Lindqvist. Identity Designed is a must-have, not only for designers, but also for entrepreneurs who want to improve their work with a greater understanding of how good design is good business.
Designing Brand Identity
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Author : Alina Wheeler
language : en
Publisher: John Wiley & Sons
Release Date : 2012-10-11
Designing Brand Identity written by Alina Wheeler and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-11 with Design categories.
A revised new edition of the bestselling toolkit for creating, building, and maintaining a strong brand From research and analysis through brand strategy, design development through application design, and identity standards through launch and governance, Designing Brand Identity, Fourth Edition offers brand managers, marketers, and designers a proven, universal five-phase process for creating and implementing effective brand identity. Enriched by new case studies showcasing successful world-class brands, this Fourth Edition brings readers up to date with a detailed look at the latest trends in branding, including social networks, mobile devices, global markets, apps, video, and virtual brands. Features more than 30 all-new case studies showing best practices and world-class Updated to include more than 35 percent new material Offers a proven, universal five-phase process and methodology for creating and implementing effective brand identity
The Wolff Olins Guide To Corporate Identity
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Author : Wally Olins
language : en
Publisher: Ashgate Publishing
Release Date : 1990-01-01
The Wolff Olins Guide To Corporate Identity written by Wally Olins and has been published by Ashgate Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990-01-01 with Business planning categories.
Book Of Branding
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Author : Radim Malinic
language : en
Publisher: Brand Nu Limited
Release Date : 2019-11-11
Book Of Branding written by Radim Malinic and has been published by Brand Nu Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-11 with Design categories.
Book of Branding is an essential addition to the start-up toolkit, designed for entrepreneurs, founders, visual designers, brand creators and anyone seeking to decode the complicated world of brand identity. The conversational, jargon free, tone of the book helps the reader to understand essential elements of the brand identity process. Offering first hand experience, insights and tips throughout, the book uses real life case studies to show how great collaborative work can be achieved. Book of Branding is a creative guide for new businesses, start-ups and individuals, which puts visual identity at the heart of brand strategy.
A Portable Identity
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Author : Debra R. Bryson
language : en
Publisher: Transition PressIntl
Release Date : 2005-08-01
A Portable Identity written by Debra R. Bryson and has been published by Transition PressIntl this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-08-01 with Reference categories.
The authors pen a woman's guide to maintaining a sense of self while moving overseas, whether to start a new life or to follow a spouse.
Identity Lockdown Your Step By Step Guide To Identity Theft Protection
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Author : James R. LaPiedra, CFP®
language : en
Publisher: Lulu.com
Release Date : 2014-09-16
Identity Lockdown Your Step By Step Guide To Identity Theft Protection written by James R. LaPiedra, CFP® and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-09-16 with Reference categories.
Identity theft can destroy your reputation, deplete your bank accounts, and do serious damage to your financial future. You need a complete solution to prevent it, detect it, and recover from it when it happens. James LaPiedra clearly outlines the problem and explains how to: - assess your current risk factors; - reduce your vulnerability; - proactively monitor for suspicious activity; - respond quickly to restore a compromised identity. The thieves just don't want cash: They'll take your social security number, driver's license, health plan, credit, and anything else they can get their hands on. Even worse, identity theft is easier than ever because of the proliferation of sharing personal information on the Internet. By learning how real people become victims, you'll be able to minimize your chances of becoming a victim and take the proper steps if you're targeted. Protect yourself, your family, and your future with Identity Lockdown.
Self Sovereign Identity
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Author : Alex Preukschat
language : en
Publisher: Simon and Schuster
Release Date : 2021-06-08
Self Sovereign Identity written by Alex Preukschat and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-08 with Computers categories.
In Self-Sovereign Identity: Decentralized digital identity and verifiable credentials , you'll learn how SSI empowers us to receive digitally-signed credentials, store them in private wallets, and securely prove our online identities. It combines a clear, jargon-free introduction to this blockchain-inspired paradigm shift with interesting essays written by its leading practitioners. Whether for property transfer, ebanking, frictionless travel, or personalized services, the SSI model for digital trust will reshape our collective future.
Designing Brand Identity
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Author : Alina Wheeler
language : en
Publisher: Wiley
Release Date : 2006-03-10
Designing Brand Identity written by Alina Wheeler and has been published by Wiley this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-03-10 with Design categories.
This innovative approach -- blending practicality and creativity -- is now in full-color! From translating the vision of a CEO and conducting research, through designing a sustainable identity program and building online branding tools, Designing Brand Identity helps companies create stronger brands by offering real substance. With an easy-to-follow style, step-by-step considerations, and a proven, universal five-phase process for creating and implementing effective brand identity, the book offers the tools you need, whether a brand manager, marketer, or designer, when creating or managing a brand. This edition includes a wealth of full-color examples and updated case studies for world-class brands such as BP, Unilever, Citi, Tazo Tea, and Mini Cooper. Alina Wheeler (Philadelphia, PA) applies her strategic imagination to help build brands, create new identities, and design brand-identity programs for Fortune 100 companies, entrepreneurial ventures, foundations, and cities.