The Official Dictionary For Erp Crm Ux Business Intelligence Data Warehouse Analytics Big Data Customer Experience Call Center And Digital Marketing
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The Official Dictionary For Internet Computer Erp Crm Ux Analytics Big Data Customer Experience Call Center Digital Marketing And Telecommunication
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Author : Heverton Anunciação
language : en
Publisher: Heverton Anunciação
Release Date : 2023-12-04
The Official Dictionary For Internet Computer Erp Crm Ux Analytics Big Data Customer Experience Call Center Digital Marketing And Telecommunication written by Heverton Anunciação and has been published by Heverton Anunciação this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-12-04 with Reference categories.
A famous Information Techonology´s phrase said: … the computing created soluctions for problem its own computing created. Once thing is true. Day by day new vocabulary is brought for business´world by Marketers, CIO, Programmers, so son.. I created this Official Dictionary to keep you updated to be able to build bridge among corporation´s teams. Let´s cross it.. Peter Druck said: don´t fight against Marketing. You will lose. With that in mind, I am preparing you to talk the same language to get the best result for your career and business. I presented clear definition for this new vocabulary for a new digital world. It covers the following areas: ERP CRM UX (User experience) & Usability Business Intelligence Data Warehouse Analytics Big Data Customer Experience Call Center & Customer service Digital Marketing and in the Third edition (Mar/2019) I added terms for Telecommunication This book is part of the CRM and Customer Experience Trilogy called CX Trilogy which aims to unite the worldwide community of CX, Customer Service, Data Science and CRM professionals. I believe that this union would facilitate the contracting of our sector and profession, as well as identifying the best professionals in the market. The CX Trilogy consists of 3 books and one Dictionary: 1st) 30 Advice from 30 greatest professionals in CRM and customer service in the world 2nd) The Book of all Methodologies and Tools to Improve and Profit from Customer Experience and Service 3rd) Data Science and Business Intelligence - Advice from reputable Data Scientists around the world and plus, the book: The Official Dictionary for Internet, Computer, ERP, CRM, UX, Analytics, Big Data, Customer Experience, Call Center, Digital Marketing and Telecommunication: The Vocabulary of One New Digital World
Data Science And Business Intelligence
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Author : Heverton Anunciação
language : en
Publisher: Heverton Anunciação
Release Date : 2023-12-04
Data Science And Business Intelligence written by Heverton Anunciação and has been published by Heverton Anunciação this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-12-04 with Computers categories.
A professional, no matter what area he belongs to, I believe, should never think that his truth is definitive or that his way of doing or solving something is the best. And, logically, I had to get it right and wrong to reach this simple conclusion. Now, what does that have to do with the purpose of this book? This book that I have gathered important tips and advice from an elite of data science professionals from various sectors and reputable experience? After I've worked on hundreds of consulting projects and implementation of best practices in Relationship Marketing (CRM), Business Intelligence (BI) and Customer Experience (CX), as well as countless Information Technology projects, one truth is absolute: We need data! Most companies say they do everything perfect, but it is not shown in the media or the press the headache that the areas of Information Technology suffer to join the right data. And when they do manage to unite and make it available, the time to market has already been lost and possible opportunities. Therefore, if a company wants to be considered excellence in corporate governance and satisfy the legal, marketing, sales, customer service, technology, logistics, products, among other areas, this company must start as soon as possible to become a data driven and real-time company. For this, I recommend companies to look for their digital intuitions, and digital inspirations. So, with this book, I am proposing that all the employees and companies will arrive one day that they will know how to use, from their data, their sixth sense. The sixth sense is an extrasensory perception, which goes beyond our five basic senses, vision, hearing, taste, smell, touch. It is a sensation of intuition, which in a certain way allows us to have sensations of "clairvoyance" and even visions of future events. A company will only achieve this ability if it immediately begins to apply true data governance. And the illustrious data scientists who are part of this book will show you the way to take the first step: - Eric Siegel, Predictive Analytics World, USA - Bill Inmon, The Father of Datawarehouse, Forest Rim Technology, USA - Bram Nauts, ABN AMRO Bank, Netherlands - Jim Sterne, Digital Analytics Association, USA - Terry Miller, Siemens, USA - Shivanku Misra, Hilton Hotels, USA - Caner Canak, Turkcell, Turkey - Dr. Kirk Borne, Booz Allen Hamilton, USA - Dr. Bülent Kızıltan, Harvard University, USA - Kate Strachnyi, Story by Data, USA - Kristen Kehrer, Data Moves Me, USA - Marie Wallace, IBM Watson Health, Ireland - Timothy Kooi, DHL, Singapore - Jesse Anderson, Big Data Institute, USA - Charles Givre, JPMorgan Chase & Co, USA - Anne Buff, Centene Corporation, USA - Bala Venkatesh, AIBOTS, Malaysia - Mauro Damo, Hitachi Vantara, USA - Dr. Rajkumar Bondugula, Equifax, USA - Waldinei Guimaraes, Experian, Brazil - Michael Ferrari, Atlas Research Innovations, USA - Dr. Aviv Gruber, Tel-Aviv University, Israel - Amit Agarwal, NVIDIA, India This book is part of the CRM and Customer Experience Trilogy called CX Trilogy which aims to unite the worldwide community of CX, Customer Service, Data Science and CRM professionals. I believe that this union would facilitate the contracting of our sector and profession, as well as identifying the best professionals in the market. The CX Trilogy consists of 3 books and a dictionary: 1st) 30 Advice from 30 greatest professionals in CRM and customer service in the world; 2nd) The Book of all Methodologies and Tools to Improve and Profit from Customer Experience and Service; 3rd) Data Science and Business Intelligence - Advice from reputable Data Scientists around the world; and plus, the book: The Official Dictionary for Internet, Computer, ERP, CRM, UX, Analytics, Big Data, Customer Experience, Call Center, Digital Marketing and Telecommunication: The Vocabulary of One New Digital World
The Book Of All 20 Methodologies To Improve And Profit From Customer Experience And Service
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Author : Heverton Anunciação
language : en
Publisher: Heverton Anunciação
Release Date : 2023-12-04
The Book Of All 20 Methodologies To Improve And Profit From Customer Experience And Service written by Heverton Anunciação and has been published by Heverton Anunciação this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-12-04 with Business & Economics categories.
In the past, medicine worked like this: a patient looked for a doctor who evaluated him carefully. After the evaluation, the doctor said to the patient: Are you willing to abandon everything that has made you sick so far? Only then do I accept to be your doctor. Now, I ask you: Is your company willing to abandon all the bad processes and bad strategies that have given your customers a bad experience? The big problem is that, in many cases, we look for doctors, pharmacists and software resellers and, what they want most, is to recommend medicines and CRM systems for a temporary cure, or imaginary cure to serve the media or advertising. What's wrong with that? It is that in the customer service sector, the side effect is worse than acting directly on the cause of the corporate pains that cause the bad experience to customers. If professionals don't know how to hire and build a long-term strategy, your suppliers will always want you to come back for new software purchases and more software, and not for a permanent cure. The objective of this book is to bring the most widely used and effective standards on the market to serious professionals who really want to embrace and offer excellent customer service. There is no methodology that will solve everything overnight, but the right methodology will help the company to respond quickly and without repression. As the conclusion, I wrote in this book too a table that help you to identify Why, when and how to use each one of those worldwide methodologies or tools to improve and profit from your customer service. This book is part of the CRM and Customer Experience Trilogy called CX Trilogy which aims to unite the worldwide community of CX, Customer Service, Data Science and CRM professionals. I believe that this union would facilitate the contracting of our sector and profession, as well as identifying the best professionals in the market. The CX Trilogy consists of 3 books and one Dictionary: 1st) 30 Advice from 30 greatest professionals in CRM and customer service in the world 2nd) The Book of all Methodologies and Tools to Improve and Profit from Customer Experience and Service 3rd) Data Science and Business Intelligence - Advice from reputable Data Scientists around the world and plus, the book: The Official Dictionary for Internet, Computer, ERP, CRM, UX, Analytics, Big Data, Customer Experience, Call Center, Digital Marketing and Telecommunication: The Vocabulary of One New Digital World
The Official Dictionary For Erp Crm Ux Business Intelligence Data Warehouse Analytics Big Data Customer Experience Call Center And Digital Marketing
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Author : Heverton Anunciação
language : en
Publisher: Independently Published
Release Date : 2017-10-16
The Official Dictionary For Erp Crm Ux Business Intelligence Data Warehouse Analytics Big Data Customer Experience Call Center And Digital Marketing written by Heverton Anunciação and has been published by Independently Published this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-16 with categories.
A famous Information Techonology ́s phrase said: ... the computing created soluctions for problem its own computing created.Once thing is true. Day by day new vocabulary is brought for business ́world by Marketers, CIO, Programmers, so son..I created this Official Dictionary to keep you updated to be able to build bridge among corporation ́s teams. Let ́s cross it..Peter Druck said: don ́t fight against Marketing. You will lose.With that in mind, I am preparing you to talk the same language to get the best result for your career and business.I presented clear definition for this new vocabulary for a new digital world. It covers the following areas: ERPCRMUX (User experience) & UsabilityBusiness IntelligenceData WarehouseAnalyticsBig DataCustomer ExperienceCall Center & Customer serviceDigital Marketingand in the third edition (Mar/2019) was included telecommunication..
A Ci Ncia Do Crm
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Author : Heverton Anunciação
language : pt-BR
Publisher: Heverton Anunciação
Release Date : 2023-11-17
A Ci Ncia Do Crm written by Heverton Anunciação and has been published by Heverton Anunciação this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-11-17 with Business & Economics categories.
O livro mais completo de CRM (Marketing de Relacionamento) já escrito no Brasil. O livro é dividido em três partes: 1. O Capitalismo do Cliente: apresentaremos que CRM e Experiência do Cliente não é um software que você compra, instala e já fica tudo perfeito; 2. Social CRM: como implementar uma estratégia de atendimento nas redes sociais e internet; 3. Conselhos da Elite: Reunimos dicas de profissionais de vários setores que te mostram como pensar e praticar excelência na experiência do cliente. Você entenderá toda a estratégia envolvida para empresas e carreiras que queiram realmente trabalhar com dados, mas com uma finalidade final de relacionar-se melhor com os clientes, funcionários e cidadãos. Este livro é a pesquisa e trabalhos executados pelo Heverton Anunciação em empresas nacionais e internacionais. Heverton Anunciação, fundador da Universidade do Consumidor, consultor e influenciador número 1 no mundo em CRM e Experiência do cliente. Autor de dezenas de livros e atuou em projetos para O Boticário, Citibank, Banco Original, Havaianas, Entel Chile, Clube Extra, Ademilar, Atento, Marisol, Parmalat, entre outras. Finalista do Prêmio Profissional do Ano Abradi Digitalks 2023 de profissional do ano em Experiência do Cliente. É jurado de vários prêmios para eleger os melhores cases de atendimento ao cliente no Brasil. Já palestrou em eventos como South Summit, Viasoft Connect, APASHOW, GBS Dubai, etc… Membro do conselho consultivo da maior rede mundial de profissionais de atendimento ao cliente Contact Center World. Especialista em CX do Instituto da Transformação Digital.
O Cientista De Dados E Os Seus Dem Nios
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Author : Heverton Anunciação
language : pt-BR
Publisher: Alta Books
Release Date : 2024-02-15
O Cientista De Dados E Os Seus Dem Nios written by Heverton Anunciação and has been published by Alta Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-02-15 with Computers categories.
Quais as melhores características de um excelente cientista de dados ou estatístico? Se você pensou conhecimento matemático ou domínio ferramentas de dados está totalmente enganado! Os que estão recebendo em salário até a cifra de milhares de reais por dia de trabalho têm algo em comum: eles são humildes e sabem que nunca estarão certos, mas sabem de forma persistente "criar" pontes entre repositórios de informações ou até de departamentos de pessoas. É que esse mesmo cientista de dados terá que derrubar fronteiras entre áreas departamentais que não se falam para chegarem a um resultado comum e ideal para o curto, médio ou longo prazo. Cada um desses profissionais que compartilha seu conhecimento neste livro apresenta a própria experiência de como envolver dados, pessoas e técnicas. Em alguns momentos, esse mesmo cientista de dados atua como um "terapeuta de dados", entendendo seu passado e traumas, voltando no tempo para entender a sua evolução para transformar esse mesmo dado em "sabedoria digital" e obter o melhor dele. Uma empresa que não aplica ciência de dados com CRM, Experiência do Cliente, Inteligência Comercial entre outros conceitos para reformular-se constantemente, enquanto marca e produto, poderá estar com os dias contados. Mostre os seus dados a um cientista de dados extremamente gabaritado, e ele ou ela te dirão qual futuro a empresa terá. Sua empresa teria coragem de ter um profissional com esta competência? O mercado está buscando você: cientista de dados.
Smarter Business Dynamic Information With Ibm Infosphere Data Replication Cdc
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Author : Chuck Ballard
language : en
Publisher: IBM Redbooks
Release Date : 2012-03-12
Smarter Business Dynamic Information With Ibm Infosphere Data Replication Cdc written by Chuck Ballard and has been published by IBM Redbooks this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-03-12 with Computers categories.
To make better informed business decisions, better serve clients, and increase operational efficiencies, you must be aware of changes to key data as they occur. In addition, you must enable the immediate delivery of this information to the people and processes that need to act upon it. This ability to sense and respond to data changes is fundamental to dynamic warehousing, master data management, and many other key initiatives. A major challenge in providing this type of environment is determining how to tie all the independent systems together and process the immense data flow requirements. IBM® InfoSphere® Change Data Capture (InfoSphere CDC) can respond to that challenge, providing programming-free data integration, and eliminating redundant data transfer, to minimize the impact on production systems. In this IBM Redbooks® publication, we show you examples of how InfoSphere CDC can be used to implement integrated systems, to keep those systems updated immediately as changes occur, and to use your existing infrastructure and scale up as your workload grows. InfoSphere CDC can also enhance your investment in other software, such as IBM DataStage® and IBM QualityStage®, IBM InfoSphere Warehouse, and IBM InfoSphere Master Data Management Server, enabling real-time and event-driven processes. Enable the integration of your critical data and make it immediately available as your business needs it.
Understanding Big Data Analytics For Enterprise Class Hadoop And Streaming Data
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Author : Paul Zikopoulos
language : en
Publisher: McGraw Hill Professional
Release Date : 2011-10-22
Understanding Big Data Analytics For Enterprise Class Hadoop And Streaming Data written by Paul Zikopoulos and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-10-22 with Computers categories.
Big Data represents a new era in data exploration and utilization, and IBM is uniquely positioned to help clients navigate this transformation. This book reveals how IBM is leveraging open source Big Data technology, infused with IBM technologies, to deliver a robust, secure, highly available, enterprise-class Big Data platform. The three defining characteristics of Big Data--volume, variety, and velocity--are discussed. You'll get a primer on Hadoop and how IBM is hardening it for the enterprise, and learn when to leverage IBM InfoSphere BigInsights (Big Data at rest) and IBM InfoSphere Streams (Big Data in motion) technologies. Industry use cases are also included in this practical guide. Learn how IBM hardens Hadoop for enterprise-class scalability and reliability Gain insight into IBM's unique in-motion and at-rest Big Data analytics platform Learn tips and tricks for Big Data use cases and solutions Get a quick Hadoop primer
Fundamentals Of Business Intelligence
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Author : Wilfried Grossmann
language : en
Publisher: Springer
Release Date : 2015-06-02
Fundamentals Of Business Intelligence written by Wilfried Grossmann and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-06-02 with Computers categories.
This book presents a comprehensive and systematic introduction to transforming process-oriented data into information about the underlying business process, which is essential for all kinds of decision-making. To that end, the authors develop step-by-step models and analytical tools for obtaining high-quality data structured in such a way that complex analytical tools can be applied. The main emphasis is on process mining and data mining techniques and the combination of these methods for process-oriented data. After a general introduction to the business intelligence (BI) process and its constituent tasks in chapter 1, chapter 2 discusses different approaches to modeling in BI applications. Chapter 3 is an overview and provides details of data provisioning, including a section on big data. Chapter 4 tackles data description, visualization, and reporting. Chapter 5 introduces data mining techniques for cross-sectional data. Different techniques for the analysis of temporal data are then detailed in Chapter 6. Subsequently, chapter 7 explains techniques for the analysis of process data, followed by the introduction of analysis techniques for multiple BI perspectives in chapter 8. The book closes with a summary and discussion in chapter 9. Throughout the book, (mostly open source) tools are recommended, described and applied; a more detailed survey on tools can be found in the appendix, and a detailed code for the solutions together with instructions on how to install the software used can be found on the accompanying website. Also, all concepts presented are illustrated and selected examples and exercises are provided. The book is suitable for graduate students in computer science, and the dedicated website with examples and solutions makes the book ideal as a textbook for a first course in business intelligence in computer science or business information systems. Additionally, practitioners and industrial developers who are interested in the concepts behind business intelligence will benefit from the clear explanations and many examples.
Solving Operational Business Intelligence With Infosphere Warehouse Advanced Edition
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Author : Whei-Jen Chen
language : en
Publisher: IBM Redbooks
Release Date : 2012-10-02
Solving Operational Business Intelligence With Infosphere Warehouse Advanced Edition written by Whei-Jen Chen and has been published by IBM Redbooks this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-02 with Computers categories.
IBM® InfoSphere® Warehouse is the IBM flagship data warehouse platform for departmental data marts and enterprise data warehouses. It offers leading architecture, performance, backup, and recovery tools that help improve efficiency and reduce time to market through increased understanding of current data assets, while simplifying the daily operations of managing complex warehouse deployments. InfoSphere Warehouse Advanced Enterprise Edition delivers an enhanced set of database performance, management, and design tools. These tools assist companies in maintaining and increasing value from their warehouses, while helping to reduce the total cost of maintaining these complex environments. In this IBM Redbooks® publication we explain how you can build a business intelligence system with InfoSphere Warehouse Advanced Enterprise to manage and support daily business operations for an enterprise, to generate more income with lower cost. We describe the foundation of the business analytics, the Data Warehouse features and functions, and the solutions that can deliver immediate analytics solutions and help you drive better business outcomes. We show you how to use the advanced analytics of InfoSphere Warehouse Advanced Enterprise Edition and integrated tools for data modeling, mining, text analytics, and identifying and meeting the data latency requirements. We describe how the performance and storage optimization features can make building and managing a large data warehouse more affordable, and how they can help significantly reduce the cost of ownership. We also cover data lifecycle management and the key features of IBM Cognos® Business Intelligence. This book is intended for data warehouse professionals who are interested in gaining in-depth knowledge about the operational business intelligence solution for a data warehouse that the IBM InfoSphere Warehouse Advanced Enterprise Edition offers.