The Power Of The Media In Health Communication
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The Power Of The Media In Health Communication
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Author : Valentina Marinescu
language : en
Publisher: Routledge
Release Date : 2016-04-20
The Power Of The Media In Health Communication written by Valentina Marinescu and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-20 with Medical categories.
Health is a contested concept that has been defined in numerous ways. The media is extremely powerful in promoting health beliefs and in creating role models for contemporary people. The ways in which health is defined or understood can have wide-ranging implications and can have an impact on issues such as health promotion or health literacy. Health presentation in the media has a significant social impact because this type of message is important in changing people's beliefs, attitudes and behaviours relating to health and in promoting health-related knowledge among the target audience. The present volume provides an interdisciplinary and multicultural contemporary approach to the controversial link between medicine and media. The authors that have contributed to this volume analyse the media and medicine from different perspectives and different countries (USA, UK, Portugal, Turkey, Taiwan, Mexico, Estonia, Romania), thus offering a re-positioning of the study of media and medicine. The new perspectives offered by this volume will be of interest to any health communication or media studies student or academic since they bring to light new ideas, new methodologies and new results.
The Power Of The Media In Health Communication Electronic Resource
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Author : Valentina Marinescu
language : en
Publisher:
Release Date :
The Power Of The Media In Health Communication Electronic Resource written by Valentina Marinescu and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.
Popular Media And Health Communication
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Author : Kimberly Kline
language : en
Publisher:
Release Date : 2010
Popular Media And Health Communication written by Kimberly Kline and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Language Arts & Disciplines categories.
Recognizing the power of popular media -- television, film, internet, music mobile media -- to highlight health issues in the public forum and to set agendas in public policy, this work provides a comprehensive discussion of the theory and methodological considerations in the study of popular media and health communication. Illustrating health communication research in contemporary contexts, authors Kimberly N. Kline and Jay Baglia detail the theories that explain mass media influence and the appropriate methods for assessing the implications of specific mass-mediated experiences. A key feature of this volume is the illustration of the theories underlying the entertainment-education approach to health communication. A targeted and timely discussion of media's role and influence in conveying messages about health and illness, this book is intended for advanced students in health communication and related disciplines who need to understand the theories and methodologies applicable to doing research in this area.
Media Advocacy And Public Health
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Author :
language : en
Publisher: SAGE
Release Date : 1993-10-07
Media Advocacy And Public Health written by and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993-10-07 with Language Arts & Disciplines categories.
Using the media to promote public health is an innovative and valuable approach. Media Advocacy and Public Health develops the concept of media advocacy as a central strategy for the prevention of public health problems. How we think about health problems, and what we do about them, is largely determined by how they are reported on television, radio, and in the newspaper. Often, crucial issues of public health policy are discussed and decided only after they are made visible by the media. A traditional communication strategy like social marketing focuses on giving people a message. Media advocacy gives people a voice. The first book of its kind, Media Advocacy and Public Health lays out the theoretical framework and practical guidelines to successful media advocacy strategies. Eight case studies, ranging from alcohol to AIDS, vividly illustrate how media advocacy has been successfully applied.
Health Communication
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Author : Ruth Cross
language : en
Publisher: John Wiley & Sons
Release Date : 2017-04-03
Health Communication written by Ruth Cross and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-04-03 with Health & Fitness categories.
Health communication is key to promoting good population and individual health outcomes. As the field has developed, there is a growing need for a critical appraisal of the ideologies and theories underpinning health communication in order to ensure effective practice. This book clearly situates health communication within its social context. It provides a critical overview of three key disciplinary areas – education, psychology and communication. Drawing on international examples throughout, the book challenges the underlying assumptions that drive the design and delivery of health promotion interventions. The authors argue that health communication is inherently political and pay close attention to issues of power, ethics and inequality throughout the text. This book will be valuable for those students at all levels who require a critical perspective, as well as practitioners in health communication and health promotion. With reference to detailed examples and annotated suggestions for further reading, the book is an accessible resource for analysing contemporary health communication.
Health Communication And Mass Media
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Author : Rukhsana Ahmed
language : en
Publisher: Routledge
Release Date : 2016-04-22
Health Communication And Mass Media written by Rukhsana Ahmed and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-22 with Business & Economics categories.
Health Communication and Mass Media is a much-needed resource for those with a professional or academic interest in the field of health communication. The chapters engage and expand upon significant theories informing efforts at mediated health communication and demonstrate the practical utility of these theories in on-going or completed projects. They consider how to balance the ethical and efficacy demands of mediated health communication efforts, and discuss both traditional media and communication systems and new web-based and mobile media. The book's treatment is broad, reflecting the topical and methodological diversity in the field. It offers an integrated approach to communication theory and application. Readers will be able to appreciate the ways that theory shapes health communication applications and how those applications inform the further construction of theory. They will find practical examples of mediated health communication that can serve as models for their own efforts. While the book serves as an introduction to mediated health communication for students, professionals, and practitioners with limited experience, researchers and advanced practitioners will also appreciate the exemplars and theoretical insights offered by the chapter authors. This book will be of interest to anyone involved in health communication programs or more generally with communication and allied studies, as well as to those in the health professions and their related fields.
The Future Of The Public S Health In The 21st Century
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Author : Institute of Medicine
language : en
Publisher: National Academies Press
Release Date : 2003-02-01
The Future Of The Public S Health In The 21st Century written by Institute of Medicine and has been published by National Academies Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-02-01 with Medical categories.
The anthrax incidents following the 9/11 terrorist attacks put the spotlight on the nation's public health agencies, placing it under an unprecedented scrutiny that added new dimensions to the complex issues considered in this report. The Future of the Public's Health in the 21st Century reaffirms the vision of Healthy People 2010, and outlines a systems approach to assuring the nation's health in practice, research, and policy. This approach focuses on joining the unique resources and perspectives of diverse sectors and entities and challenges these groups to work in a concerted, strategic way to promote and protect the public's health. Focusing on diverse partnerships as the framework for public health, the book discusses: The need for a shift from an individual to a population-based approach in practice, research, policy, and community engagement. The status of the governmental public health infrastructure and what needs to be improved, including its interface with the health care delivery system. The roles nongovernment actors, such as academia, business, local communities and the media can play in creating a healthy nation. Providing an accessible analysis, this book will be important to public health policy-makers and practitioners, business and community leaders, health advocates, educators and journalists.
Health Communication In The Changing Media Landscape
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Author : Ravindra Kumar Vemula
language : en
Publisher: Springer
Release Date : 2017-02-07
Health Communication In The Changing Media Landscape written by Ravindra Kumar Vemula and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-02-07 with Social Science categories.
This book advances new understandings of how technologies have been harnessed to improve the health of populations; whether the technologies really empower those who use information by providing them with a choice of information; how they shape health policy discourses; how the health information relates to traditional belief systems and local philosophies; the implications for health communicators; how certain forms of silence are produced when media articulates and problematizes only a few health issues and sidelines others; and much more. The book brings together current research and discussions on the three areas of policy, practices and theoretical perspectives related to health communication approaches in developing countries, presenting well-researched and documented essays that will prove helpful for academic and scholarly inquiry in this area.
Risk And Health Communication In An Evolving Media Environment
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Author : Taylor & Francis Group
language : en
Publisher: Routledge
Release Date : 2021-09-30
Risk And Health Communication In An Evolving Media Environment written by Taylor & Francis Group and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-30 with categories.
Broadcast media has a particular interest with stories that involve risk and health crisis events - contexts where risk and health communication play a vital role. Risk and Health Communication in an Evolving Media Environment addresses issues of risk and health communication with chapters that reflect state-of-the art discussion by
Participatory Health Through Social Media
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Author : Shabbir Syed-Abdul
language : en
Publisher: Academic Press
Release Date : 2016-06-10
Participatory Health Through Social Media written by Shabbir Syed-Abdul and has been published by Academic Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-06-10 with Medical categories.
Participatory Health through Social Media explores how traditional models of healthcare can be delivered differently through social media and online games, and how these technologies are changing the relationship between patients and healthcare professionals, as well as their impact on health behavior change. The book also examines how the hospitals, public health authorities, and inspectorates are currently using social media to facilitate both information distribution and collection. Also looks into the opportunities and risks to record and analyze epidemiologically relevant data retrieved from the Internet, social media, sensor data, and other digital sources. The book encompasses topics such as patient empowerment, gamification and social games, and the relationships between social media, health behavior change, and health communication crisis during epidemics. Additionally, the book analyzes the possibilities of big data generated through social media. Authored by IMIA Social Media working group, this book is a valuable resource for healthcare researchers and professionals, as well as clinicians interested in using new media as part of their practice or research. Presents a multidisciplinary point of view providing the readers with a broader perspective Brings the latest case studies and technological advances in the area, supported by an active international community of members who actively work in this area Endorsed by IMIA Social Media workgroup, guaranteeing trustable information from the most relevant experts on the subject Examines how the hospitals, public health authorities, and inspectorates are currently using social media to facilitate both information distribution and collection