The Promotion Playbook

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The Promotion Playbook

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Author : Joshua Wells
language : en
Publisher:
Release Date : 2020-09-13

The Promotion Playbook written by Joshua Wells and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-09-13 with categories.

Are you an experienced firefighter looking to succeed at a promotional test but don't know where to start?You are not alone. Promotional tests in the fire service are confusing, stressful, and highly competitive. Without a plan to win, you will likely fail.To win the game of promotion, you must have a winning strategy and skill set. The Promotion Playbook takes you on a journey of one firefighter's path to promotion. You will learn seven proven strategies and four skills that will guide you to victory on this journey.The Promotion Playbook will teach you...7 proven strategies with seven practical tools to implement what you learn4 skills to master for an assessment centerThe Gameday Tool Kit includes practical worksheets for assessment center scenarios. Benefits of reading The Promotion Playbook Taught in an entertaining narrative that is easy to followIncludes practical tools, drawings, and diagrams to apply what you learnWritten by a firefighter for firefighters, so there is no fluff or overcomplicated jargonThe content is flexible and applies to any position from new Firefighter to ChiefThe book digs deep and helps the reader find their WHY behind the test

The Millionaire Master Plan

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Author : Roger James Hamilton
language : en
Publisher: Hachette UK
Release Date : 2014-07-29

The Millionaire Master Plan written by Roger James Hamilton and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-07-29 with Business & Economics categories.

The Millionaire Master Plan is a unique and fresh approach as to how individuals can not only get a sense of where they stand on the spectrum of personal wealth, but more importantly, how they can learn to ascend from their present state to a higher level. Roger James Hamilton, himself a highly successful entrepreneur and successful investor, has designed nine steps - from barely surviving - all the way to the highest level of ultimate wealth for life - and he lays out his nine steps in an easy-to-understand color-coded manner that ranges from red (barely living paycheck-to-paycheck) all the way to ultra-violet (where generating income is simply no longer a worry). Along the way, the reader first takes a quick test to determine where one is on the financial spectrum, and then Hamilton provides key insights and practical tips as to how one can progress to the next level. You track your progress by ascending from one color to the next.

Diet Drugs And Dopamine

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Author : David A. Kessler, MD
language : en
Publisher: Hachette UK
Release Date : 2025-05-29

Diet Drugs And Dopamine written by David A. Kessler, MD and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-05-29 with Health & Fitness categories.

INSTANT NEW YORK TIMES BESTSELLER 'An important and illuminating book.' - Chris van Tulleken, author of Ultra-Processed People For decades, the medical establishment has been giving us the wrong advice on what to eat; and when we put on weight we are made to feel it's our own fault. In Diet, Drugs and Dopamine, Dr. David A. Kessler, a leading medic and former head of the US Food and Drug Administration, sets the record straight, sharing new evidence that obesity is not just a disease of the body, but also one of the brain. He explains how processed food has changed our brain chemistry, creating compulsive cravings that not only cause us to eat more but rob us of the ability to feel full. As someone who has struggled with his weight all his adult life, Dr Kessler trials the latest weight loss drugs, and brings his unique perspective to evaluate their real impact. While these medicines, which work by suppressing appetite, will offer miracle results for some, they are not a cure-all. Drawing on cutting-edge research on the many factors that influence weight - from neuroscience to nutrition - Kessler presents a new way forward. Eye-opening and empowering, this book is a must-read for anyone who has ever struggled to maintain a healthy body weight - which is to say, everyone.

Build It

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Author : Glenn Elliott
language : en
Publisher: John Wiley & Sons
Release Date : 2018-02-01

Build It written by Glenn Elliott and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-02-01 with Business & Economics categories.

The current way of treating people at work has failed. Globally, only 30% of employees are engaged in their jobs, and in this fast-paced world that's just not enough. The world's best companies understand this, and have been quietly treating people differently for nearly two decades. Now you can learn their secrets and discover The Engagement BridgeTM model, proven to build bottom line value for companies through sustainable employee engagement. Companies with the best cultures generate stock market returns of twice the general market and enjoy half the employee turnover of their peers. Their staff innovate more, deliver better customer service and, hands-down, beat the competition. These companies outperform and disrupt their markets. They break the rules of traditional HR, they rebel against the status quo. Build it has found these rebels and the rulebreakers. From small startups to global powerhouses, this book shows that courage, commitment, and a people-centric mindset, rather than money and resources, are what you need to turn an average business into a category leader. The book follows the clear and proven Engagement BridgeTM model, developed from working with thousands of leading companies worldwide on their own employee engagement journeys. The practical model highlights the areas that leaders need to examine in order to build a highly engaged company culture and provides a framework for success. Build it is packed with tips, tools and real-life examples from employers including NASDAQ, Unilever, IBM, KPMG, 3M, and McDonald's to help you start doing this not tomorrow, but today. Readers will learn: How employee engagement helps companies perform The key factors that drive engagement, and how they work together What the world's most rebellious companies have done to break the rules of traditional HR and improve engagement How to implement The Engagement BridgeTM model to boost productivity, innovation, and better decision-making Unique in this category, Build it is written from two sharply different perspectives. Glenn Elliott is a multi-award winning Entrepreneur of the Year, CEO and growth investor. He talks candidly about the mistakes and missteps he has made whilst building Reward Gateway into a $300m category leader in employee engagement technology. Debra Corey brings 30 years experience in senior level HR roles at global companies such as Gap, Quintiles, Honeywell and Merlin Entertainments. She shares the practical tools and case studies that can kickstart your employee engagement plan, bringing her own pragmatic and engaging style to each situation.

Delta Democracy

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Author : Catherine E. Herrold
language : en
Publisher: Oxford University Press
Release Date : 2020-03-18

Delta Democracy written by Catherine E. Herrold and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-03-18 with Political Science categories.

The 2011 Arab Spring protests seemed to mark a turning point in Middle East politics, away from authoritarianism and toward democracy. Within a few years, however, most observers saw the protests as a failure given the outbreak of civil wars and re-emergence of authoritarian strongmen in countries like Egypt. But in Delta Democracy, Catherine E. Herrold argues that we should not overlook the ongoing mobilization taking place in grassroots civil society. Drawing upon ethnographic research on Egypt's nongovernmental organizations (NGOs) in the wake of the uprisings, Herrold uncovers the strategies that local NGOs used to build a more democratic and just society. Departing from US-based democracy advocates' attempts to reform national political institutions, local Egyptian organizations worked with communities to build a culture of democracy through public discussion, debate, and collective action. At present, these forms of participatory democracy are more attainable than establishing fair elections or parliaments, and they are helping Egyptians regain a sense of freedom that they have been denied as the long-time subjects of a dictator. Delta Democracy advances our understanding of how civil society organizations maneuver under state repression in order to combat authoritarianism. It also offers a concrete set of recommendations on how US policymakers can restructure foreign aid to better help local community organizations fighting to expand democracy.

Pioneers Of Promotion

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Author : Joe Dobrow
language : en
Publisher: University of Oklahoma Press
Release Date : 2018-06-14

Pioneers Of Promotion written by Joe Dobrow and has been published by University of Oklahoma Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-06-14 with History categories.

The average American today is bombarded with as many as 5,000 advertisements a day. The sophisticated and persuasive marketing tactics that companies use may seem a recent phenomenon, but Pioneers of Promotion tells a different story. In this lively narrative, business history writer Joe Dobrow traces the origins of modern American marketing to the late nineteenth century when three charismatic individuals launched an industry that defines our national culture. Transporting readers back to a dramatic time in the late 1800s, Dobrow spotlights a trio of men who reshaped our image of the West and earned national fame: John M. Burke of Buffalo Bill’s Wild West, Tody Hamilton of the Barnum & Bailey Circus, and Moses P. Handy of the World’s Columbian Exposition in Chicago. Drawing on scores of original source materials, Dobrow brings to light the surprisingly sophisticated techniques of these Gilded Age press agents. Using mostly newspapers—plus a good deal of moxie, emotional suasion, iconic imagery, and to be sure, alcohol—Burke, Hamilton, and Handy each devised ways to promote celebrities, attract huge crowds, and generate massive news coverage. As a result, a plainsman named William F. Cody became more famous than the president of the United States, a traveling circus turned into the Greatest Show on Earth, and a world’s fair attracted more than 27 million visitors. Tapping his practitioner’s knowledge of marketing and promotion, Dobrow reintroduces readers to Buffalo Bill and his Wild West show, P. T. Barnum and his circus, and the greatest of all world’s fairs. Surprisingly, the promotional geniuses who engineered these enterprises do not appear in history books alongside other marketing and advertising legends such as Ivy Lee, Edward Bernays, or David Ogilvy. Pioneers of Promotion at long last gives these founders of American marketing their due.

The Routledge Companion To Advertising And Promotional Culture

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Author : Emily West
language : en
Publisher: Routledge
Release Date : 2013-02-11

The Routledge Companion To Advertising And Promotional Culture written by Emily West and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-02-11 with Business & Economics categories.

The Routledge Companion to Advertising and Promotional Culture provides an essential guide to the key issues, methodologies, concepts, debates, and policies that shape our everyday relationship with advertising. The book contains eight sections: Historical Perspectives considers the historical roots and their relationship to recent changes of contemporary advertising and promotional practice. Political Economy examines how market forces, corporate ownership, and government policies shape the advertising and media promotion environment. Globalization presents work on advertising and marketing as a global, intercultural, and transnational practice. Audiences as Labor, Consumers, Interpreters, Fans introduces how people construct promotional meaning and are constructed as consumers, markets, and labor by advertising forces. Identities analyzes the ways that advertising constructs images and definitions of groups -- such as gender, race and the child -- through industry labor practices, marketing, as well as through representation in advertising texts. Social Institutions looks at the pervasiveness of advertising strategies in different social domains, including politics, music, housing, and education. Everyday Life highlights how a promotional ethos and advertising initiatives pervade self image, values, and relationships. The Environment interrogates advertising’s relationship to environmental issues, the promotional efforts of corporations to construct green images, and mass consumption’s relationship to material waste. With chapters written by leading international scholars working at the intersections of media studies and advertising studies, this book is a go-to source for those looking to understand the ways advertising has shaped consumer culture, in the past and present.

Stuck

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Author : Margaret M. Chin
language : en
Publisher: NYU Press
Release Date : 2020-08-11

Stuck written by Margaret M. Chin and has been published by NYU Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08-11 with Social Science categories.

Winner, 2022 Max Weber Award for Distinguished Scholarship, given by the American Sociological Association's Section on Organizations, Occupations, and Work Winner, 2021 PROSE Award in the Business, Finance & Management Category A behind-the-scenes examination of Asian Americans in the workplace In the classroom, Asian Americans, often singled out as so-called “model minorities,” are expected to be top of the class. Often they are, getting straight As and gaining admission to elite colleges and universities. But the corporate world is a different story. As Margaret M. Chin reveals in this important new book, many Asian Americans get stuck on the corporate ladder, never reaching the top. In Stuck, Chin shows that there is a “bamboo ceiling” in the workplace, describing a corporate world where racial and ethnic inequalities prevent upward mobility. Drawing on interviews with second-generation Asian Americans, she examines why they fail to advance as fast or as high as their colleagues, showing how they lose out on leadership positions, executive roles, and entry to the coveted boardroom suite over the course of their careers. An unfair lack of trust from their coworkers, absence of role models, sponsors and mentors, and for women, sexual harassment and prejudice especially born at the intersection of race and gender are only a few of the factors that hold Asian American professionals back. Ultimately, Chin sheds light on the experiences of Asian Americans in the workplace, providing insight into and a framework of who is and isn’t granted access into the upper echelons of American society, and why.

Tall Man Run Winning Tactics

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Author : Sebastian Hale
language : en
Publisher: Shubham
Release Date :

Tall Man Run Winning Tactics written by Sebastian Hale and has been published by Shubham this book supported file pdf, txt, epub, kindle and other format this book has been release on with Games & Activities categories.

Grow your character to towering heights while avoiding saws and traps. Learn how to time your stretches, choose multiplier paths, and maintain balance. This guide helps maximize your height and strength for boss battles.