The Six Immutable Laws Of Mobile Business
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The Six Immutable Laws Of Mobile Business
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Author : Philip Sugai
language : en
Publisher: John Wiley & Sons
Release Date : 2010-12-13
The Six Immutable Laws Of Mobile Business written by Philip Sugai and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-12-13 with Technology & Engineering categories.
Valuable lessons from Japan’s mobile industry yield 6 Immutable Laws for Mobile Business globally Japan’s mobile customers enjoyed better mobile devices, more content, and the most advanced functionality and services for the last 10+ years. This book helps cut through the many myths and all of the hype surrounding Japan’s mobile dominance to identify the most important laws that will guide the success of mobile businesses around the world. Based on detailed market analysis and unprecedented access to the major players and pioneers of the Japanese mobile industry, this publication helps you understand the Six Immutable Laws of Mobile Business. These will help you and your business successfully navigate the challenges that the world’s Wireless Revolution brings. From Law #1 through Law #6, authors Philip Sugai, Marco Koeder, and Ludovico Ciferri will help guide you to distinguish mobile myth from mobile fact, micro developments from macro trends, and regional characteristics from universal truths. The book highlights Japan’s incredible efforts to offer consumers complex, high-tech devices with enriched services that are nonetheless elegant and easy to use, a quest which the authors have labeled "Simplexity." Based on their interviews and observations, the authors assert that, "Simplexity will be what truly empowers individual users through their mobile devices. Filled with case studies exploring all aspects of the Japanese mobile industry, this unique publication points carriers and content and service providers towards successful business models and practices for today’s and tomorrow’s mobile Internet. This book is the beginning of the conversation of The Six Immutable Laws of Mobile Business, which is regularly being updated and expanded upon at:www.siximmutablelaws.com
Broadband Telecommunications Technologies And Management
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Author : Riaz Esmailzadeh
language : en
Publisher: John Wiley & Sons
Release Date : 2016-03-04
Broadband Telecommunications Technologies And Management written by Riaz Esmailzadeh and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-03-04 with Technology & Engineering categories.
The focus of this book is broadband telecommunications: both fixed (DSL, fiber) and wireless (1G-4G). It uniquely covers the broadband telecom field from technological, business and policy angles. The reader learns about the necessary technologies to a certain depth in order to be able to evaluate and analyse competing technologies. The student can then apply the results of the technology analysis to business (revenues and costs, market size, etc) to evaluate how successful a technology may be in the market place. Technology and business analyses lead to policy analysis and how government deal with rolling out of broadband networks; content (such as text, audio and video) delivered over them. Furthermore, how government may ensure a competitive and fair environment is maintained for service provision. The book is unique in its approach as it prepares the student to evaluate products from three different viewpoints of technology-business and policy. The book provides a unified vision for broadband communications, offering the required background as well a description of existing broadband systems, finishing with a business scenario. The book breaks new ground by discussing telecommunication technologies in a business and policy context.
Mobile Future Mocom2020
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Author : Monty C. M. Metzger
language : en
Publisher: BoD – Books on Demand
Release Date : 2009
Mobile Future Mocom2020 written by Monty C. M. Metzger and has been published by BoD – Books on Demand this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Business & Economics categories.
In the year 2020 mobile communication will offer you anything you can dream of, anywhere and anytime. Technology for mobile media and communication is developing rapidly. What are the key trends in mobile communication today and for the upcoming years? How does the iPhone, Twitter, facebook mobile or other innovations change our way we communicate? What are the main milestones for your mobile life for the next decade? What will the future of Mobile Media look like? And what will these changes mean for our lives? The MOCOM 2020 community brings together people who are passionate about Mobile. The goal is to analyze current trends and forecast future developments for mobile media and communication. The research methodology is based on a collaborative vision combined with strategic road-mapping and an open crowd-sourcing process. This book summarizes the key results of the first stage of the MOCOM 2020 project running from 2008 to mid 2009.
Business Week
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Author :
language : en
Publisher:
Release Date : 1965
Business Week written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1965 with Business categories.
What Every Engineer Should Know About Cyber Security And Digital Forensics
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Author : Joanna F. DeFranco
language : en
Publisher: CRC Press
Release Date : 2013-10-18
What Every Engineer Should Know About Cyber Security And Digital Forensics written by Joanna F. DeFranco and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-18 with Computers categories.
Most organizations place a high priority on keeping data secure, but not every organization invests in training its engineers or employees in understanding the security risks involved when using or developing technology. Designed for the non-security professional, What Every Engineer Should Know About Cyber Security and Digital Forensics is an overview of the field of cyber security. Exploring the cyber security topics that every engineer should understand, the book discusses: Network security Personal data security Cloud computing Mobile computing Preparing for an incident Incident response Evidence handling Internet usage Law and compliance Security and forensic certifications Application of the concepts is demonstrated through short case studies of real-world incidents chronologically delineating related events. The book also discusses certifications and reference manuals in the area of cyber security and digital forensics. By mastering the principles in this volume, engineering professionals will not only better understand how to mitigate the risk of security incidents and keep their data secure, but also understand how to break into this expanding profession.
Facebook Marketing
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Author : Chris Treadaway
language : en
Publisher: John Wiley & Sons
Release Date : 2012-04-12
Facebook Marketing written by Chris Treadaway and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-04-12 with Business & Economics categories.
The bestselling Sybex guide to marketing on Facebook, now fully updated As the second most-visited site on the web, Facebook offers myriad marketing opportunities and a host of new tools. This bestselling guide is now completely updated to cover all of the latest tools including Deals, sponsored stories, the Send button, and more. It explains how to develop a winning strategy, implement a campaign, measure results, and produce usable reports. Case studies, step-by-step directions, and hands-on tutorials in the popular Hour-a-Day format make this the perfect handbook for maximizing marketing efforts on Facebook. This revised guide fills you in on the latest Facebook conventions, tools, and demographics, and outlines the important strategic considerations for planning a campaign Takes you step by step through crafting an initial Facebook presence, developing an overall marketing strategy, setting goals, defining metrics, developing reports, and integrating your strategy with other marketing activities Covers using features such as events, applications, and pay-per-click advertising Includes case studies and directions for updating, monitoring, and maintaining your campaign This popular guide is packed with up-to-date information to help you develop, implement, measure, and maintain a successful Facebook marketing program.
Educational Strategies For The Next Generation Leaders In Hotel Management
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Author : Feng, Jiuguang
language : en
Publisher: IGI Global
Release Date : 2015-04-30
Educational Strategies For The Next Generation Leaders In Hotel Management written by Feng, Jiuguang and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-04-30 with Business & Economics categories.
As the hospitality industry continues to grow, managers and educators are faced with the task of preparing future hospitality professionals for a rewarding but challenging career. Due to the impact of an ever-changing economy on the industry as a whole, the education of hotel managers and professionals has become an increasingly important area of study. Educational Strategies for the Next Generation Leaders in Hotel Management combines practical experience with the effective pedagogical approaches being implemented in higher learning institutions and hospitality programs internationally. Highlighting key issues surrounding the current and future scope of hotel management and the skills and knowledge necessary for career success in the hospitality industry, this publication is an essential reference source for hospitality managers, educators, and students interested in the future of the industry and the best practices for hospitality education. This publication features timely, research-based chapters and analysis relevant to topics in the hospitality industry including, but not limited to, craft-based learning, e-learning, higher education, hospitality management, human resources, opening delays, professional development, six sigma, women in global leadership, and work integrated learning.
E Novation For Competitive Advantage In Collaborative Globalization Technologies For Emerging E Business Strategies
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Author : Pattinson, Hugh M.
language : en
Publisher: IGI Global
Release Date : 2011-05-31
E Novation For Competitive Advantage In Collaborative Globalization Technologies For Emerging E Business Strategies written by Pattinson, Hugh M. and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-05-31 with Education categories.
"This book highlights new business products, services, strategies, and philosophies drawn from an emerging collaborative information platform and explores connections between the development of new e-business technologies with consumers, businesses, and links to social and political visions and strategies"--Provided by publisher.
Handbook Of Research On Interdisciplinary Reflections Of Contemporary Experiential Marketing Practices
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Author : Akel, Gökhan
language : en
Publisher: IGI Global
Release Date : 2022-06-24
Handbook Of Research On Interdisciplinary Reflections Of Contemporary Experiential Marketing Practices written by Akel, Gökhan and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-06-24 with Business & Economics categories.
Technology has brought many innovations and changes in experiential design and experiential products and services. The digital transformations brought about by technology have led to problem-solving, creative functioning, and unique improvements along with experiences. Human-digital experience interaction prevails in many areas of modern society, and in order to evaluate this interaction, a more balanced understanding of digital and experience processes is required. The Handbook of Research on Interdisciplinary Reflections of Contemporary Experiential Marketing Practices discusses innovative research on experiential marketing and evaluates the interdisciplinary reflections of practices from different perspectives. The book also explores how the concept of experience is developed, managed, and marketed according to current consumer needs and motivations. Covering critical topics such as experience economy and tourism experience management, this reference work is ideal for managers, marketers, hospitality professionals, academicians, practitioners, scholars, researchers, instructors, and students.
Monthly Journal Of Insurance Economics
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Author :
language : en
Publisher:
Release Date : 1963
Monthly Journal Of Insurance Economics written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1963 with Insurance categories.