The Small Business Website Design Guide
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The Small Business Website Design Guide
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Author : Lisa Pecunia
language : en
Publisher: Avarra Solutions
Release Date : 2011-02
The Small Business Website Design Guide written by Lisa Pecunia and has been published by Avarra Solutions this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-02 with Business & Economics categories.
The Small Business Website Design Guide is specifically for the non-technical small business owner.* Are you thinking of redesigning your web site, but you're not sure who to turn to?* Have you heard stories about other businesses whose web designer just up and disappeared?* Do you wonder why your website isn't getting any "hits"?* Does the whole internet marketing craze make you wonder what you're missing?Until you know the basics of how good web design and internet marketing work, you aren't equipped to make the best e-marketing decisions for your company.This book will help! It answers all your questions and guides you down the right path of redesigning your website and promoting it properly.
Web Design And Marketing Solutions For Business Websites
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Author : Kevin Potts
language : en
Publisher: Apress
Release Date : 2008-11-01
Web Design And Marketing Solutions For Business Websites written by Kevin Potts and has been published by Apress this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-11-01 with Computers categories.
This book teaches you all you need to know to create effective web sites for businesses of all sizes. It’s packed with useful tips and practical examples. First you are taken through the planning stage, including overall site structure, grouping content, using content and language effectively, and planning for accessibility. Next, you are shown how to effectively design the different parts of your site as well as how to add specialized improvements, including feedback forms and search functionality. The examples focus largely on CSS and HTML, but the principles are applicable to any site and some useful Flash examples are also provided.
Designing Ecommerce Websites
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Author : Matt Isherwood
language : en
Publisher: Transmitter Press
Release Date : 2019-02-11
Designing Ecommerce Websites written by Matt Isherwood and has been published by Transmitter Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-11 with categories.
Does your ecommerce site attract visitors but fail to convert enough of them into paying customers? Are your sales numbers not where you want? Have you got an ecommerce site but not yet spent any time on improving the design? If it's time to upgrade your website's user experience then Designing Ecommerce Websites is the only book to tell you exactly how to do it. It provides you with 66 guidelines on how to best use every element on each page of an ecommerce website. This book contains the results of a decade's worth of UX design experience, and several years spent consulting with a wide range of different ecommerce startups. It is based on knowledge learned from user behaviour data and running many different usability tests. It tells you what works in reality, not in theory. The book itself was born from teaching the principles in workshops for over four years. These are principles that are useful to a range of job roles (not just designers) and no matter what your experience level. This book will take you step by step through the ecommerce funnel that applies to almost all ecommerce sites via scannable text and simple illustrations. It's a reference book that is designed to be easy to pick up and quickly learn from. Design LANDING pages that stop users from being confused and bouncing; Create LISTINGS that help your users find a product they actually want to buy; Design PRODUCT pages that don't leave the users with any fears about buying from you; Develop a CHECKOUT flow that results in more successful payments; And learn MORE advice about the other key pages on an ecommerce site. This is the second edition of the book and it features completely rewritten and updated advice for 2019, 15 totally new guidelines, and links to further reading for every guideline (so you can learn even more). The first edition was an Amazon Kindle bestseller in the ecommerce and technology business categories.
Owner S Guide To A Small Business Website
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Author : Lisa Spann
language : en
Publisher: Hachette UK
Release Date : 2014-05-15
Owner S Guide To A Small Business Website written by Lisa Spann and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-05-15 with Business & Economics categories.
Many small business owners or starters are fearful and ignorant of the technology and expense required for setting up a website. And yet they know it's an absolute essential. This straightforward, jargon-free book is the answer for all small business owners from one-person concerns upwards. It will tell you all you need to know about your website whether you are designing and building it yourself or employing a web design agency to do it for you. It includes - Content management systems and why you need one - Effective search engine optimisation - Ensuring your website works on all browsers and devices - How to integrate social media into your website - Complying with legal requirements and general web standards Also included is a jargon-busting glossary explaining the technical words likely to be encountered when talking to designers, plus useful references and links.
Good Small Business Guide 2012
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Author : Bloomsbury Publishing
language : en
Publisher: A&C Black
Release Date : 2011-10-03
Good Small Business Guide 2012 written by Bloomsbury Publishing and has been published by A&C Black this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-10-03 with Business & Economics categories.
Fully updated for this 6th annual edition, the Good Small Business Guide 2012 is packed with essential advice for small business owners or budding entrepreneurs. Offering help on all aspects of starting, running and growing a small business, including: planning, setting up or acquiring a business, getting to grips with figures, marketing, selling online, and managing yourself and others. Containing over 140 easy-to-read articles, brand-new Viewpoints from people who've been there and done it (and lived to tell the tale), and an extensive information directory this fully updated guide offers help on all aspects of starting and growing a small business.
Wordpress
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Author : Rachel McCollin
language : en
Publisher: John Wiley & Sons
Release Date : 2013-06-12
Wordpress written by Rachel McCollin and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-06-12 with Computers categories.
Take WordPress beyond its comfort zone As the most popular open source blogging tool, WordPress is being used to power increasingly advanced sites, pushing it beyond its original purpose. In this unique book, the authors share their experiences and advice for working effectively with clients, manage a project team, develop with WordPress for larger projects, and push WordPress beyond its limits so that clients have the customized site they need in order to succeed in a competitive marketplace. Explains that there is more than one approach to a WordPress challenge and shows you how to choose the one that is best for you, your client, and your team Walks you through hosting and developing environments, theme building, and contingency planning Addresses working with HTML, PHP, JavaScript, and CSS WordPress: Pushing the Limits encourages you to benefit from the experiences of seasoned WordPress programmers so that your client's site can succeed.
Good Small Business Guide 2010
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Author : Bloomsbury Publishing
language : en
Publisher: A&C Black
Release Date : 2010-01-11
Good Small Business Guide 2010 written by Bloomsbury Publishing and has been published by A&C Black this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-01-11 with Business & Economics categories.
Packed with essential advice - and completely updated for this fourth edition - the Good Small Business Guide features over 140 easy-to-read articles, even more Viewpoints from people who've been there and done it, an extensive information directory, and a quiz for all budding entrepreneurs. The Good Small Business Guide offers help on all aspects of starting, running and growing a small business, including: planning, setting up or acquiring a business, getting to grips with figures, marketing, selling online, and managing yourself and others. The Good Small Business Guide 2010 is now endorsed by the Federation of Small Businesses (FSB), which, with over a quarter of a million members, is the UK's largest organisation for small businesses.
How To Use The Internet To Advertise Promote And Market Your Business Or Web Site
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Author : Bruce C. Brown
language : en
Publisher: Atlantic Publishing Company
Release Date : 2011
How To Use The Internet To Advertise Promote And Market Your Business Or Web Site written by Bruce C. Brown and has been published by Atlantic Publishing Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Business & Economics categories.
Interested in promoting your business and/or Web site, but don t have the big budget for traditional advertising? This new book will show you how to build, promote, and make money off of your Web site or brick and mortar store using the Internet, with minimal costs. Let us arm you with the knowledge you need to make your business a success! Learn how to generate more traffic for your site or store with hundreds of Internet marketing methods, including many free and low-cost promotions. This new book presents a comprehensive, hands-on, step-by-step guide for increasing Web site traffic and traditional store traffic by using hundreds of proven tips, tools, and techniques. Learn how to target more customers to your business and optimize your Web site from a marketing perspective. You will learn to target your campaign, use keywords, generate free advertising, search-engine strategies, learn the inside secrets of e-mail marketing, how to build Web communities, co-branding, auto-responders, Google advertising, banner advertising, eBay storefronts, Web-design information, search-engine registration, directories, and real-world examples of what strategies are succeeding and what strategies are failing.-- (1/28/2011 12:00:00 AM)
Digital Marketing Expert Diploma Master S Level City Of London College Of Economics 10 Months 100 Online Self Paced
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Author : City of London College of Economics
language : en
Publisher: City of London College of Economics
Release Date :
Digital Marketing Expert Diploma Master S Level City Of London College Of Economics 10 Months 100 Online Self Paced written by City of London College of Economics and has been published by City of London College of Economics this book supported file pdf, txt, epub, kindle and other format this book has been release on with Education categories.
Overview In this course you will learn all you need to know to become a Digital Marketing Expert. As you surely know, Digital Marketing Specialists are in high demand and well paid. Content - Digital Marketing Strategy - Market Research - Crowdsourcing - Web Development and Design - Writing for the Web - Mobile Development - Email Marketing - Online Advertising - Affiliate Marketing - Search Engine Marketing - Search Engine Optimisation - PPC Advertising - And much more Duration 10 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.
The Entrepreneur S Information Sourcebook
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Author : Susan C. Awe
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 2012-01-16
The Entrepreneur S Information Sourcebook written by Susan C. Awe and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-01-16 with Language Arts & Disciplines categories.
For 21st-century entrepreneurs, this book provides the practical guidance they need to overcome the often intimidating challenges of starting, organizing, and running a new business effectively and efficiently. The economic downturn has many individuals considering going into business for themselves, rather than relying on an employer for their income. Unfortunately, according to data from the Small Business Administration, the odds of long-term success are against them: 69 percent of businesses do not last past seven years and 56 percent fail in less than four. This book provides entrepreneurs with a comprehensive guide to the resources they need or will likely want to consult when starting a small business—and in order to stay profitable over the long run. The Entrepreneur's Information Sourcebook: Charting the Path to Small Business Success, Second Edition provides the expert guidance and up-to-date print and web resources an entrepreneur may need to make his business thrive and grow, from inception and information gathering, to raising capital, to marketing methods and human resource concerns. Nearly half of the resources in this newly updated book are new, and the essays have also been updated to reflect current business practices. This book is an essential tool that provides quick and easy access to the information every small business owner needs.