The Social Media Manifesto
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The Social Media Manifesto
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Author : Jed Hallam
language : en
Publisher: Springer
Release Date : 2012-12-04
The Social Media Manifesto written by Jed Hallam and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-12-04 with Business & Economics categories.
The Social Media Manifesto is a handbook to enable leaders across the business to understand how social technology can be incorporated into their company. Including case studies from Google, IBM, Spotify, Unilever, and Coca-Cola, it provides insight and practical advice for managers to implement their own social business plans.
The Media Manifesto
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Author : Natalie Fenton
language : en
Publisher: John Wiley & Sons
Release Date : 2020-08-04
The Media Manifesto written by Natalie Fenton and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08-04 with Social Science categories.
Our media systems are in crisis. Run by unaccountable corporations and dominated by agendas and algorithms that are shrouded in mystery, these formerly trusted sources of information and entertainment have lost their way. As consumers, we have plenty of choice, but as citizens we have an abundance of misinformation and misrepresentation. In this incisive manifesto, four prominent media scholars and activists put forth a roadmap for radical reform of concentrated media power. They argue that we should put media justice, economic democracy and social equality at the heart of our scholarship and our campaigning. The Media Manifesto delivers a sharp analysis of our communications crisis and a passionate call for urgent change. It provides resources of hope for media reform movements across the globe.
The Media Education Manifesto
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Author : David Buckingham
language : en
Publisher: John Wiley & Sons
Release Date : 2019-08-05
The Media Education Manifesto written by David Buckingham and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-08-05 with Social Science categories.
In the age of social media, fake news and data-driven capitalism, the need for critical understanding is more urgent than ever. Half-baked ideas about ‘media literacy’ will lead us nowhere: we need a comprehensive and coherent educational approach. We all need to think critically about how media work, how they represent the world, and how they are produced and used. In this manifesto, leading scholar David Buckingham makes a passionate case for media education. He outlines its key aims and principles, and explores how it can and should be updated to take account of the changing media environment. Concise, authoritative and forcefully argued, The Media Education Manifesto is essential reading for anyone involved in media and education, from scholars and practitioners to students and their parents.
Social Media Superstar
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Author : Theo Sosa
language : en
Publisher:
Release Date : 2018-06-27
Social Media Superstar written by Theo Sosa and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-06-27 with categories.
Social Media is replacing the real world as a way to interact and gain followers. A social media presence is necessary for any business as well as to create added value to any real world relationships. In this book you will find the necessary tools to move your social media presence into the next level. If you already have a social media presence or are looking to jump into a new online venture this book will give you the boost you've been looking for.
The Social Media Money Manifesto
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Author : Jm Bertelsen
language : en
Publisher: Social Media Success Series
Release Date : 2023-10-06
The Social Media Money Manifesto written by Jm Bertelsen and has been published by Social Media Success Series this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-10-06 with categories.
Are you tired of scrolling through social media, feeling like you're wasting your time? What if you could turn those hours into a lucrative income stream? "The Social Media Money Manifesto: Maximizing Profits as a Content Creator" reveals the secrets to harnessing the power of social media and transforming your passion into profit. This groundbreaking book is a comprehensive guide that takes you on a journey from casual content consumer to a successful content creator. Whether you're an aspiring influencer, a budding entrepreneur, or simply someone looking to monetize your online presence, this manifesto offers practical strategies, insider tips, and proven techniques to help you build a sustainable business on social media. With a blend of real-life success stories, expert advice, and actionable steps, you'll learn how to leverage platforms like Instagram, YouTube, TikTok, and more to attract a loyal audience and generate substantial income. Discover how to craft captivating content, develop your personal brand, and cultivate an engaged community that keeps coming back for more. "The Social Media Money Manifesto" goes beyond surface-level tactics and dives deep into the psychology of social media, exploring how to create meaningful connections with your audience and build trust in an overcrowded digital landscape. Uncover the secrets of effective monetization strategies, including sponsored content, brand collaborations, affiliate marketing, and creating your own digital products. In addition to empowering you with the knowledge and tools to optimize your social media presence, this book also addresses the importance of mindset and personal growth. Learn how to overcome self-doubt, manage your time effectively, and stay motivated throughout your entrepreneurial journey. Whether you're a total beginner or an experienced content creator looking to take your online presence to the next level, "The Social Media Money Manifesto" is your definitive guide to unlocking the potential of social media and transforming it into a lucrative business opportunity. It's time to turn your passion into profit and embrace the boundless opportunities that await you in the digital world.
Social Media Branding For Small Business
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Author : Robert Davis
language : en
Publisher:
Release Date : 2014-12-17
Social Media Branding For Small Business written by Robert Davis and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-12-17 with Branding categories.
Social media branding provides the thinking, evidence, and practice to create a road map for practitioners in small businesses to develop and implement their brand in online and offline communities. It provides a start point because one of the biggest issues for small businesses is where to start. I have talked to so many business practitioners who don't like the idea of social media. Often, they say: "We can't do that because of the legal implications!" Or, "We will have to employ more people and we don't have the resources."
How To Win Influence And Friend People
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Author : Ryan Hogarth
language : en
Publisher:
Release Date : 2014-08-31
How To Win Influence And Friend People written by Ryan Hogarth and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-08-31 with categories.
"A brand is no longer what we tell the consumer it is. It's what consumers tell each other it is." Social media, mobile internet, and global personal communications have changed the face of business forever. Industry has surrendered control of the agenda to the public, their consumers and customers. Your only option is to keep up. Get it right, and the opportunities are limitless. Get it wrong, and you will be publicly punished, your corporate voice lost in the chatter. "Social Business: This is not a drill." Social Business guru Ryan Hogarth disects the startling advances in social media connectivity, charting the lessons of despots and dictators who ignored the shifting power base until it was too powerful to contain. Likewise the business world is wrestling with the consumer push-back, in an era where every press release and advertising message is deconstructed, shared, and commented by hundreds and thousands of well-informed, tech-savvy consumers. Why your website is no longer the first stop for consumers checking you out. How to get your messages to land where your customers are. Which platforms and channels work best for each purpose. The collision of people and technology is a social revolution which is only headed one way. To use it to your advantage, you need to understand what is happening below the surface. Every smartphone enables an activist; learn how to create a Social Business culture that everyone loves, a culture that they'll be happy to promote. "The Blueprint to Get With The Program." Generation X executives and managers are running most of the world's big companies, but are being rapidly caught by new, rapid growth mega-corporations, owned and staffed by Millenials; those born in the 80's and 90's. What are they doing that we are not? In this new book, Hogarth defines not only the social strategies that all businesses should be pursuing to maintain position, but also the underlying human factors that will determine the success, or otherwise, of your business in the next five years. How do we learn to think like our children, the new consumers? How do we convince them that we care about them? How do we learn the language of their lives? Because if we don't, we risk a slow but inevitable slide into irrelevance.Click on 'Look Inside' and read Chapter 1 right now!
The Public Service Media And Public Service Internet Manifesto
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Author : Christian Fuchs
language : en
Publisher: University of Westminster Press
Release Date : 2021-09-07
The Public Service Media And Public Service Internet Manifesto written by Christian Fuchs and has been published by University of Westminster Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-07 with Language Arts & Disciplines categories.
This book presents the collectively authored Public Service Media and Public Service Internet Manifesto and accompanying materials.The Internet and the media landscape are broken. The dominant commercial Internet platforms endanger democracy. They have created a communications landscape overwhelmed by surveillance, advertising, fake news, hate speech, conspiracy theories, and algorithmic politics. Commercial Internet platforms have harmed citizens, users, everyday life, and society. Democracy and digital democracy require Public Service Media. A democracy-enhancing Internet requires Public Service Media becoming Public Service Internet platforms – an Internet of the public, by the public, and for the public; an Internet that advances instead of threatens democracy and the public sphere. The Public Service Internet is based on Internet platforms operated by a variety of Public Service Media, taking the public service remit into the digital age. The Public Service Internet provides opportunities for public debate, participation, and the advancement of social cohesion. Accompanying the Manifesto are materials that informed its creation: Christian Fuchs’ report of the results of the Public Service Media/Internet Survey, the written version of Graham Murdock’s online talk on public service media today, and a summary of an ecomitee.com discussion of the Manifesto’s foundations.
Social Media Marketing Mastery Manifesto
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Author : David Justin Smith
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2018-02-25
Social Media Marketing Mastery Manifesto written by David Justin Smith and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-02-25 with categories.
Here is a preview of what you will learn... Social media marketing guide for beginners Social media marketing tips The difference between digital marketing and social media marketing Social media marketing automation Social media marketing in easy steps Top reasons to outsource social media marketing Social media marketing and online brand development Facebook marketing Much, much, more! Grab your copy today!Take action today and buy this book for $6!
Social Media And The Post Truth World Order
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Author : Gabriele Cosentino
language : en
Publisher: Springer Nature
Release Date : 2020-03-16
Social Media And The Post Truth World Order written by Gabriele Cosentino and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-03-16 with Political Science categories.
This book discusses post-truth not merely as a Western issue, but as a problematic political and cultural condition with global ramifications. By locating the roots of the phenomenon in the trust crisis suffered by liberal democracy and its institutions, the book argues that post-truth serves as a space for ideological conflicts and geopolitical power struggles that are reshaping the world order. The era of post-truth politics is thus here to stay, and its reach is increasingly global: Russian trolls organizing events on social media attended by thousands of unaware American citizens; Turkish pro-government activists amplifying on Twitter conspiracy theories concocted via Internet imageboards by online subcultures in the United States; American and European social media users spreading fictional political narratives in support of the Syrian regime; and Facebook offering a platform for a harassment campaign by Buddhist ultra-nationalists in Myanmar that led to the killing of thousands of Muslims. These are just some of the examples that demonstrate the dangerous effects of the Internet-driven global diffusion of disinformation and misinformation. Grounded on a theoretical framework yet written in an engaging and accessible way, this timely book is a valuable resource for students, researchers, policymakers and citizens concerned with the impact of social media on politics.