The Two Nations Of Canada Vs The The Nine Nations Of North America A Cross Cultural Analysis Of Consumers Personal Values
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The Two Nations Of Canada Vs The The Nine Nations Of North America A Cross Cultural Analysis Of Consumers Personal Values
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Author : McMaster University. Faculty of Business
language : en
Publisher: Hamilton, Ont. : Faculty of Business, McMaster University
Release Date : 1988
The Two Nations Of Canada Vs The The Nine Nations Of North America A Cross Cultural Analysis Of Consumers Personal Values written by McMaster University. Faculty of Business and has been published by Hamilton, Ont. : Faculty of Business, McMaster University this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988 with categories.
Global Perspectives In Cross Cultural And Cross National Consumer Research
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Author : Erdener Kaynak
language : en
Publisher: Routledge
Release Date : 2012-11-12
Global Perspectives In Cross Cultural And Cross National Consumer Research written by Erdener Kaynak and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-11-12 with Business & Economics categories.
Global Perspectives in Cross-Cultural and Cross-National Consumer Research deals with several important issues crucial for greater understanding of international and cross-cultural consumer behavior. This understanding in turn can provide international marketers with valuable insights, such as conditions under which globalization may or may not work. The coverage in this book is interdisciplinary in nature, and the chapters discuss several constructs (intermediary variables, processes, and also other environmental influences) related to social, personal, and psychological components or consequences of culture. The book begins with a conceptual model of the effect of culture on consumer behavior, with the components and consequences of the cultural influences clearly identified in terms of social, personal, and psychological factors. The following chapters discuss general issues related to globalization and standardization, present conceptual approaches to propositions relating to multicultural contexts, and address consumer complaining behavior and responses to advertising. There are five chapters on empirical and methodological studies conducted in specific pairs of countries, with data obtained from Canada, Denmark, Japan, Germany, Poland, Romania, and the United States. In presenting readers with new information, Global Perspectives in Cross-Cultural and Cross-National Consumer Research spans these specific topics: the nature of cultural influence on consumer behavior globalization versus customization of international marketing strategy individualism versus collectivism right versus left symbolism product involvement consumer response to information technology interdependent versus independent cultures The contributors are well-known scholars in the international/cross-cultural marketing field; their chapters present state-of-the-art developments in this area. The coverage of the material is interdisciplinary in nature and is likely to benefit a broad audience, especially academic researchers in international or cross-cultural consumer research and librarians of research-oriented schools, universities, or organizations.
The Handbook Of Cross Cultural Management Research
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Author : Peter B. Smith
language : en
Publisher: SAGE Publications
Release Date : 2008-05-22
The Handbook Of Cross Cultural Management Research written by Peter B. Smith and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-05-22 with Business & Economics categories.
Renowned international experts Peter B. Smith, Mark F. Peterson, and David C. Thomas, editors of the The Handbook of Cross-Cultural Management, have drawn together scholars in the field of management from around the world to contribute vital information from their cross-national studies to this innovative, comprehensive tome. Chapters explore links between people and organizations, providing useful cultural perspectives on the most significant topics in the field of organizational behavior—such as motivation, human resource management, and leadership —and answering many of the field's most controversial methodological questions. Key Features Presents innovative perspectives on the cultural context of organizations: In addition to straightforward coverage of structures and processes, this Handbook addresses locally distinctive, indigenous views of organizational processes from around the world and considers the interplay of climate and wealth when analyzing how organizations operate. Offers an integrated theoretical framework: At the start of each substantive section, the Editors provide context for the upcoming chapters by discussing how prevalent cultures in different parts of the world place emphasis on particular aspects of organizational processes and outcomes. Boasts a global group of contributing scholars: This Handbook features contributing authors from around the world who represent an outstanding mix of respected, long-standing scholars in cross-cultural management as well as newer names already impacting the literature. Provides an authoritative agenda for the future development of the field: All chapters conclude with a list of promising avenues for further research and a focus on issues that remain unresolved. Intended Audience This Handbook is an ideal resource for researchers, instructors, professionals, and graduate students in fields of business, management, and psychology.
International Tourism
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Author : Yvette Reisinger, PhD
language : en
Publisher: Routledge
Release Date : 2010-08-27
International Tourism written by Yvette Reisinger, PhD and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-08-27 with Business & Economics categories.
In recent years there has been a considerable interest in the cultural aspects of tourism such as the impacts of culture on tourism planning, development, management, and marketing. However, the focus has been on material forms of culture such as arts, music, or crafts. The impacts of national culture on tourist behavior and travel decision-making have not been paid much attention. Only in the last two years have cross-cultural issues begun to generate significant interest among academics. An examination of cultural characteristics and differences is extremely important to the tourism industry because today’s tourism environment is becoming increasingly international. Information on the nature of the cultural differences between international tourists and locals is not readily available in tourism literature. The concept of culture is very complex and includes such abstract concepts as satisfaction, attitude and loyalty. International Tourism brings these concepts to the undergraduate student in tourism, as well as students in the related fields of marketing, management, international business, and cross-cultural communication. Designed as a textbook, it isorganized and presented in an integrated and relevant way for the benefit of a worldwide audience.
Political Sociology
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Author : Douglas Edward Baer
language : en
Publisher: Don Mills, Ont. : Oxford University Press Canada
Release Date : 2002
Political Sociology written by Douglas Edward Baer and has been published by Don Mills, Ont. : Oxford University Press Canada this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Social Science categories.
The papers in this volume provide a wide-ranging sample of the issues debated, the methodologies used, and the analytical orientations adopted by Canadian political sociologists. Drawing upon some of the top Canadian political sociologists, the book is organized into five parts: politicalbeliefs and political culture; the state; social movements; political movements; and, politics and social class, each beginning with an introductory overview of the area by the volume's editor, Douglas Baer.
Understanding Consumer Behaviour
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Author : J. Paul Peter
language : en
Publisher: Irwin Professional Publishing
Release Date : 1996
Understanding Consumer Behaviour written by J. Paul Peter and has been published by Irwin Professional Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with Business & Economics categories.
Understanding Consumer Behaviouroffers a unique, focused, integrative, strategic-marketing approach to the topic-specifically the way in which consumer behaviour is brought into the discussion of marketing strategy. Abundant use of current, student-friendly examples that effectively tie-in and illustrate the theories presented.
Applied Economic Psychology In The 1990s
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Author : International Association for Research in Economic Psychology. Colloquium
language : en
Publisher:
Release Date : 1990
Applied Economic Psychology In The 1990s written by International Association for Research in Economic Psychology. Colloquium and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990 with Consumer behavior categories.
The Canadian Profile
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Author : Peter A. T. Campbell
language : en
Publisher: North York, Ont. : Captus Press
Release Date : 1994
The Canadian Profile written by Peter A. T. Campbell and has been published by North York, Ont. : Captus Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with Business & Economics categories.
Ama Winter Educators Conference
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Author :
language : en
Publisher:
Release Date : 1993
Ama Winter Educators Conference written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993 with Marketing categories.
Asian Journal Of Marketing
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Author :
language : en
Publisher:
Release Date : 1994
Asian Journal Of Marketing written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with Marketing categories.