The Ultimate No B S No Holds Barred Kick Butt Take No Prisoners And Make Tons Of Money Business Success Book
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No B S Price Strategy
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Author : Dan S. Kennedy
language : en
Publisher: Entrepreneur Press
Release Date : 2011-05-02
No B S Price Strategy written by Dan S. Kennedy and has been published by Entrepreneur Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-05-02 with Business & Economics categories.
What's the right price for your new product? Millionaire maker Dan S. Kennedy and pricing/marketing strategist Jason Marrs empower small business owners to take control of their profits by taking charge of the source: their price. Entrepreneurs are dared to re-examine their every belief about pricing and take a more creative, bold approach, using price to their extreme advantage and allowing them to be as profitable as possible. Liberating small business owners from all fear and timidity toward pricing, Kennedy and Marrs teach small business owners uncover how to avoid the 9 ultimate price and fee failures including excess concern about competitors’ lower prices, attracting customers who buy by price, and not offering premium pricing options. They also reveal how to discount without damage, the secret to price elasticity, how to break free from the price-product link, and, most importantly, how to set prices for the greatest profits. Kennedy and Marrs disclose little-known revelations about the power of pricing including: The 9 ultimate price and fee failures The trick behind discounting without devaluing The 5 price-related propositions to be concerned with The million-dollar secret behind “FREE” How to win price wars with competitors Includes access to price strategy support tools at www.simplepricingsystem.com Covers pricing strategies specific to recessions
No B S Direct Marketing
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Author : Dan S. Kennedy
language : en
Publisher: Entrepreneur Press
Release Date : 2013-04-01
No B S Direct Marketing written by Dan S. Kennedy and has been published by Entrepreneur Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-04-01 with Business & Economics categories.
Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing master plan — from marketing master Kennedy—delivers a short list of radically different, little-known, profit-proven direct mail strategies for ANY business. Strategies are illustrated by case history examples from an elite team of consultants—all phenomenally successful at borrowing direct marketing strategies from the world of mail-order, TV infomercials, etc., to use in ’ordinary’ businesses including retail stores, restaurants, and sales.
No B S Guide To Succeeding In Business By Breaking All The Rules
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Author : Dan S. Kennedy
language : en
Publisher: Entrepreneur Press
Release Date : 2024-03-05
No B S Guide To Succeeding In Business By Breaking All The Rules written by Dan S. Kennedy and has been published by Entrepreneur Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-03-05 with Business & Economics categories.
Crush Convention, Command Respect, and Conquer Your Rivals on Your Road to Success Rules-breakers and mavericks, rejoice! Your definitive guide to business success has arrived, ready to shatter the chains of mediocrity. Embark on an audacious journey that will challenge everything you thought you knew about business. Using Dan S. Kennedy’s no-nonsense methods, this revised edition of his best-selling book, “No B.S. Guide to Succeeding In Business by Breaking All the Rules” brings his tried-and-true techniques into the modern day, ensuring you’re equipped to conquer the challenges of today’s business landscape. But make no mistake, this book is not for the faint of heart. If you’re comfortable with the status quo, it’s time to turn back now—this journey is reserved for those daring enough to break free from convention. Welcome to your no B.S. guide– your personal blueprint to unconventional success. Bid farewell to cookie-cutter marketing campaigns, “positive-thinking” motivators, and all preconceived notions of a successful entrepreneur. With Dan S. Kennedy and the esteemed experts at Entrepreneur as your advisors, you’ll uncover the secrets to transforming your business into a trailblazing powerhouse. Profit from disruption and crush the competition with the “No B.S. Guide to Succeeding in Business by Breaking All the Rules.” Your path to greatness is counting on it.
No B S Grassroots Marketing
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Author : Dan S. Kennedy
language : en
Publisher: Entrepreneur Press
Release Date : 2012-02-01
No B S Grassroots Marketing written by Dan S. Kennedy and has been published by Entrepreneur Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-02-01 with Business & Economics categories.
Millionaire maker Dan S. Kennedy and local-level marketing specialist Jeff Slutsky empower small business owners to take on big box companies and distant discounters using their best asset—their ability to bond directly with their consumers. Small business entrepreneurs are armed to go “grassroots” given winning strategies to take their marketing to the street level resulting in higher customer retention, greater referrals, and a thriving business for the long-term. About the Book Kennedy and Slutsky dare small business owners to break free of the ingrained tendencies to “advertise when you need more customers” and to copycat what they see big, national companies doing. Local business owners are urged to add some politicking to their business presence, focusing their marketing on directly connecting with their customers, integrating them into their community and even, their daily activities. Kennedy and Slutsky deliver creative, high impact alternatives and supplements to disappointing traditional advertising and new media including strategies for gaining free advertising from local news media, creating events that multiply customers, and effectively using direct mail. Small business owners also uncover surefire tactics that capitalize on their neighborhoods, the four walls of their business, and the internet, reaching their local customers and creating a sense of a personal relationship. Throughout their lesson in going grassroots, Kennedy and Slutsky also reveal the nine inconvenient truths of grassroots marketing, keeping small business owners on track and on their way local business stardom. Features • Presents a marketing approach specifically engineered for small (local) businesses • Reveals 9 No B.S. inconvenient truths and how to implement them • Illustrates concepts with examples from practicing business owners • From Dan Kennedy, author of the popular No B.S. books including No B.S. series, which shipped more than 250,000 copies • Identifies what’s wrong with traditional and new media advertising • Offers methodology to break free from ingrained tendencies and copycat marketing
No Bs Marketing To Seniors And Leading Edge Boomers
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Author : Dan S. Kennedy
language : en
Publisher: Entrepreneur Press
Release Date : 2012-10-08
No Bs Marketing To Seniors And Leading Edge Boomers written by Dan S. Kennedy and has been published by Entrepreneur Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-08 with Business & Economics categories.
Go Where the Money Is BOOMERS & SENIORS: Hold over 50% of the nation’s wealth and more of its discretionary spending 46% have net worths exceeding $2-million Hold $1 out of every $2 available to advertisers, marketers, merchants, and service providers This is not a book about social good or business excellence or broad, big, sweeping ideas. It is a manual about getting money from those who have it and are, given reason and their interests met, very willing to spend it —on just about everything, and more of it, at higher average prices than any other consumers. Covers: What leading-edge boomers and seniors buy and why they buy it: the diversity and amount of their spending will surprise you Opportunities with The Affluent and The Still-Working: while 10,000 retire every day, 72% of boomers plan to keep working past age 65 The power of profiling: learn how to sub-divide this market, develop the profile of your ideal customer within this demographic, and use it profitably The New American Family: 2 and 3 generations under one roof: what does this mean to your business? The 10 best advantages of marketing to boomers and seniors and how to leverage them: Capitalize on conditioned behaviors and imbedded commands How to incorporate the power of…frame of reference, familiarity, classic credibility, fear and stress reduction, aspirations, and ambition in your advertising, marketing, and selling Lessons from and secrets of: AARP, Disney, Playboy, psychics and mentalists, 7-figure income financial advisors, dentists and lawyers, the mattress store with prices starting 6X the national price average, the J. Crew Co., Facebook, Coke vs. Pepsi, and others
The Ultimate No B S No Holds Barred Kick Butt Take No Prisoners And Make Tons Of Money Business Success Book
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Author : Dan S. Kennedy
language : en
Publisher: North Vancouver, B.C. : Self-Counsel Press
Release Date : 1993
The Ultimate No B S No Holds Barred Kick Butt Take No Prisoners And Make Tons Of Money Business Success Book written by Dan S. Kennedy and has been published by North Vancouver, B.C. : Self-Counsel Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993 with Entrepreneurship categories.
Tired of all the B.S. advice from the pros? Then take some real down-to-earth, tried-and-true advice from someone who has been on the front lines For over 20 years. Dan Kennedy shares his hard-won secrets in this entertaining and informative guide. Includes: -- Positioning your business for success -- Creating sales and marketing breakthroughs -- Making money without money -- Working with lawyers, accountants, and bankers -- Using your business as a path to financial independence -- Getting your business out of trouble and avoiding trouble the next time "Down-to-earth, real-life advice from someone who has been there". The Real Entrepreneur
No B S Wealth Attraction In The New Economy
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Author : Dan S. Kennedy
language : en
Publisher: Entrepreneur Press
Release Date : 2010-06-01
No B S Wealth Attraction In The New Economy written by Dan S. Kennedy and has been published by Entrepreneur Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-06-01 with Business & Economics categories.
The old economy is shattered, and GONE FOREVER. It’s never coming back as it was, and in its place a generally tougher, more demanding marketplace is emerging. HOWEVER, when it comes to wealth, one instrumental reality is unchanged: No matter the economic conditions—booms or recessions, including the fast-emerging New Economy—there is wealth. And who better to show you how to lure, bait, attract, and become a magnet for it than “Millionaire Maker” Dan S. Kennedy? Kennedy covers: • How to experience The Phenomenon --- attract more wealth in the next 12 months than in the previous 12 years! • Wealth Inhibition—do you suffer from it? • Why Positive Thinking alone is worthless • Your #1 Entrepreneurial Responsibility • Is there a ‘dirty little secret’ behind many wealthy entrepreneurs? • The worst of all wealth-defeating habits • Are you an ‘opportunity thinker’ --- or are you guilty of ‘outcome thinking’? • “ Do what you love and the money will follow” B.S. that’s hazardous to your wealth • How to Stop playing Blind Archery • 12 Ways To Increase Your ‘Personal Value’ • Why you must STOP thinking about Income! • The 90 Day Experiment that may change your life forever
Discover The Secret Making Money As A Fitness Professional
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Author : Gervasio Da Gloria
language : en
Publisher: Xlibris Corporation
Release Date : 2011-11-28
Discover The Secret Making Money As A Fitness Professional written by Gervasio Da Gloria and has been published by Xlibris Corporation this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-11-28 with Self-Help categories.
If freedom is your goal dont lose sight of it. Money management is the area that concerns fitness professionals the most and the area on which they focus the least. Its the subject that causes the most distress. There is no reason why you should have to work frantically all your life. You can work smart, work less and earn more money. Discover the Secret: Making money as a fitness professional offers an insight which will aid fitness professionals in creating a system that enables you to learn how to manage your money, how to invest that money and how to make it work for you; instead of you working for money. This book covers many aspects of the business of personal trainers ranging from how to change your behaviour about money, your money personality, how to design an effective system so that you can earn money even when you are not working. It also explores the benefits of become financial literate, how set up your price and present it effectively, determine how many sessions you need to sell in order to stay in business, how much income tax do you pay as well as National insurance Contribution and much more.
The Ultimate Marketing Plan
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Author : Dan S. Kennedy
language : en
Publisher: Simon and Schuster
Release Date : 2011-05-18
The Ultimate Marketing Plan written by Dan S. Kennedy and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-05-18 with Business & Economics categories.
Filled with practical, no-nonsense ideas that help readers position their product, build buzz and make money, this updated edition includes expanded coverage on Internet marketing.
No B S Guide To Powerful Presentations
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Author : Dan S. Kennedy
language : en
Publisher: Entrepreneur Press
Release Date : 2017-06-13
No B S Guide To Powerful Presentations written by Dan S. Kennedy and has been published by Entrepreneur Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-06-13 with Business & Economics categories.
Can One Great Presentation Make You Rich? The answer is YES. Packed with battle-tested strategies and formulas to craft audience-retaining powerful presentations, this No B.S. guide is designed to turn any ordinary business into an extraordinary sell. Millionaire maker Dan S. Kennedy and public speaking expert Dustin Mathews teach you their blueprint for creating life-changing presentations and prove that your success is not just determined by what you're presenting—but also why you're presenting, how you're presenting it, and who you're presenting to. Kennedy and Mathews cover: The 12-Step Speaker's Formula A Blueprint for Creating Irresistible Offers The 4 Secrets of Mass Persuasion The 7-Minute Rule of Audience Engagement How to Automate Your Webinars and Your Profits How to Double Your Sales with a Multimedia Follow-up System Discover the battle-tested, carefully-crafted, revenue-generating tools to creating, delivering, and marketing presentations that can change everything.