Total Global Strategy Ii
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Total Global Strategy Ii
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Author : George S. Yip
language : en
Publisher:
Release Date : 2003
Total Global Strategy Ii written by George S. Yip and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Electronic commerce categories.
Written by the subject's leading academic authority, this readable text addresses the most challenging task faced by multinational companies—how to deal with globalization and the resulting need for globally integrated strategies.Chapter topics include understanding global strategy, diagnosing industry globalization potential, building global market participation, designing global products and services, locating global activities, creating global marketing, making global competitive moves, regional strategy, strategies for companies from emerging economies, building the global organization, measuring industry drivers and strategy levers, and conducting a global strategy analysis.For CEOs, division heads, VP International, VP Global Strategy, VP Corporate Development/Strategy/Planning, VP International/Global Marketing, regional and national/general mangers, and consulting firm partners.
Total Global Strategy
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Author : George S. Yip
language : en
Publisher:
Release Date : 1995
Total Global Strategy written by George S. Yip and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with Business & Economics categories.
This book argues that most multinational companies lack an adequate global strategy. The material provides a systematic framework for evaluating which elements of strategy to globalize and by how much, and a practical guide on how to implement a globalization strategy in order to achieve a successful, total global strategy.* spells out the interaction between industry globalization drivers and the appropriate global strategy response. * devotes attention to the implementation of global strategy. * provides a systematic framework to the analysis of global strategy. * stresses business-level as opposed to corporate- level global strategy.
Total Global Strategy
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Author : George S. Yip
language : en
Publisher: Prentice Hall
Release Date : 2012
Total Global Strategy written by George S. Yip and has been published by Prentice Hall this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with International business enterprises categories.
Earlier ed. published as: Total global strategy II: updated for the internet and service era / George S. Yip. c2003.
Total Global Strategy 2 Strategy Pkg
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Author : ANONIMO
language : en
Publisher: Addison Wesley Longman
Release Date : 2006-12-01
Total Global Strategy 2 Strategy Pkg written by ANONIMO and has been published by Addison Wesley Longman this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-12-01 with Education categories.
Global Competitive Strategy
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Author : Daniel F. Spulber
language : en
Publisher: Cambridge University Press
Release Date : 2007-07-02
Global Competitive Strategy written by Daniel F. Spulber and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-07-02 with Business & Economics categories.
Globalization has fundamentally changed the game of business. Strategic frameworks developed for the analysis of purely domestic business necessarily fall short in the international business context. Managers and business students require alternative approaches to understand and cope with these far-reaching changes. We must learn to think globally in order to succeed. Global Competitive Strategy shows how we can do this by providing a unique set of strategic tools for international business. Such tools include the 'star analysis' that allows strategy makers to integrate geographic information with market information about the global business environment. Also introduced is the 'global value connection' that shows managers how to account for the gains from trade and the costs of trade. Aimed at MBA students taking courses in international strategy, consultants and practising managers with responsibility for strategic development, this 2007 book offers a comprehensive strategic framework for gaining competitive advantage in the global marketplace.
Global Strategy
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Author : Mike W. Peng
language : en
Publisher: Thomson South-Western
Release Date : 2006
Global Strategy written by Mike W. Peng and has been published by Thomson South-Western this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Business planning categories.
Focuses on how newer companies and companies from emerging economies compete, both inside and outside their home markets.
Global Strategies For Emerging Asia
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Author : Anil K. Gupta
language : en
Publisher: John Wiley & Sons
Release Date : 2012-05-23
Global Strategies For Emerging Asia written by Anil K. Gupta and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-23 with Business & Economics categories.
The multinational corporate guide for thriving in the Asian marketplace Led by China and India, the rise of emerging Asia is transforming the structure of the global economy. By 2025, if not sooner, China will almost certainly overtake the U.S. to become the world's largest economy. By then, India is likely to have overtaken Japan to become the world's third largest economy, after China and the U.S. Besides China and India, Asia also includes other fast-growing economies such as Indonesia, Malaysia, Philippines, Thailand, and Vietnam. Added together, by 2025, these developments are likely to make Asia's economy larger than those of the U.S. and Europe combined. It is clear that, for every large company, leadership in Asia is rapidly becoming critical for leadership globally. This important resource brings together the latest ideas and in-depth case analyses from leading academics and practitioners to provide a comprehensive guide to succeeding in Asia. Explores how to develop a strategy to benefit from new patterns of 21st century trade Explains how companies can fight and win against low-cost competition from Asian companies Shows how to transfer homegrown management practices to Asia Reveals how to safeguard the company's intellectual property in China Brings to light how to leverage India as a platform to revitalize the company's innovation capabilities A resource for competing in today's international market, this book offers executives and managers a guide for navigating the new global reality—that of Asia as the world's emerging center of gravity.
Global Business Strategy
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Author : Kazuyuki Motohashi
language : en
Publisher: Springer
Release Date : 2015-03-25
Global Business Strategy written by Kazuyuki Motohashi and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-03-25 with Business & Economics categories.
This book presents theories and case studies for corporations in developed nations, including Japan, for designing strategies to maximize opportunities and minimize threats in business expansion into developing nations. The case studies featured here focus on Asia, including China and India, and use examples of Japanese manufacturers. Five case studies are provided, including Hitachi Construction Machinery and Shiseido in China and Maruti Suzuki in India. These cases facilitate the reader’s understanding of the business environments in emerging economies. This volume is especially recommended for business people responsible for international business development, particularly in China and India. In addition, the book serves as a useful resource for students in graduate-level courses in international management.
Global Strategy
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Author : Andrew C. Inkpen
language : en
Publisher: Oxford University Press
Release Date : 2006
Global Strategy written by Andrew C. Inkpen and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Business & Economics categories.
Looking at the question of how firms can compete in a global environment, the authors examine the issues considered central to the study of strategic management in a global context. They deal with a diverse set of important strategic topics by integrating research with practical examples and case studies.
International Business Strategy
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Author : Alain Verbeke
language : en
Publisher: Cambridge University Press
Release Date : 2013-03-07
International Business Strategy written by Alain Verbeke and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-03-07 with Business & Economics categories.
Verbeke provides a new perspective on international business strategy by combining analytical rigour and true managerial insight on the functioning of large multinational enterprises (MNEs). With unique commentary on 48 seminal articles published in the Harvard Business Review, the Sloan Management Review and the California Management Review over the past three decades, Verbeke shows how these can be applied to real businesses engaged in international expansion programmes, especially as they venture into high-distance markets. The second edition has been thoroughly updated and features greater coverage of emerging markets with a new chapter and seven new cases. Suited for advanced undergraduates and graduate courses, students will benefit from updated case studies and improved learning features, including 'management takeaways', key lessons that can be applied to MNEs and a wide range of online resources.