Typography Typesetting
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Typography Typesetting
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Author : Ronald Labuz
language : en
Publisher: Van Nostrand Reinhold Company
Release Date : 1988
Typography Typesetting written by Ronald Labuz and has been published by Van Nostrand Reinhold Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988 with Art categories.
Type Specimens
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Author : Dori Griffin
language : en
Publisher: Bloomsbury Publishing
Release Date : 2021-12-30
Type Specimens written by Dori Griffin and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-12-30 with Design categories.
Type Specimens introduces readers to the history of typography and printing through a chronological visual tour of the books, posters, and ephemera designed to sell fonts to printers, publishers, and eventually graphic designers. This richly illustrated book guides design educators, advanced design students, design practitioners, and type aficionados through four centuries of visual and trade history, equipping them to contextualize the aesthetics and production of type in a way that is practical, engaging, and relevant to their practice. Fully illustrated throughout with 200 color images of type specimens and related ephemera, the book illuminates the broader history of typography and printing, showing how letterforms and their technologies have evolved over time, inspiring and guiding designers of today.
Typographic Design
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Author : Rob Carter
language : en
Publisher: John Wiley & Sons
Release Date : 2018-02-13
Typographic Design written by Rob Carter and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-02-13 with Architecture categories.
The bestselling introduction to designing the written word Typographic Design: Form & Communication is the definitive reference for graphic designers, providing a comprehensive introduction to the visual word. Done well, typopgraphy can communicate so much more than the words themselves. Typographic design determines how you feel about a message, the associations you make, and ultimately, the overall success of the communication. Typographic design extends from the page to the screen, and is a critical element of almost any graphic design project. This book provides essential guidance on everything related to type: from letterforms and negative space, to messaging, processes, and history, aspiring designers will find great utility in mastering these critical concepts. This new seventh edition has been fully updated with new coverage of contemporary typography processes, updated case studies, and new examples from branding, print, web, motion, and more. On-screen typographic design concepts are discussed in greater detail, and the online supplemental materials include new flashcards, terminology and quizzes. Understand design factors as they relate to type Explore communication and typographic messaging Learn how typography has evolved, and where it is headed Adopt established approaches to designing with type The irony of typographic design is that, when done well, it often goes unnoticed—but its impact on a project’s overall success is undeniable. Typography can make or break a page, can enhance or overpower an image, and can obscure a message or bring it into sharp focus. It is one of the most powerful tools in the graphic designer’s arsenal, and Typographic Design is the complete, practical introduction.
Typography Wolfgang Weingart
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Author : Wolfgang Weingart
language : en
Publisher: Springer Science & Business Media
Release Date : 2000
Typography Wolfgang Weingart written by Wolfgang Weingart and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Graphic arts categories.
Wolfgang Weingart's influence on the development of typography since the 1970s is unparalleled and his work has served as an inspiration to countless designers in both North America and Europe. In Typography, Weingart sums up an impressive lifework in 500 pages that describe his own development and the foundations of his teachings.
Typography A Very Short Introduction
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Author : Paul Luna
language : en
Publisher: Oxford University Press
Release Date : 2018-11-15
Typography A Very Short Introduction written by Paul Luna and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-11-15 with Art categories.
Typography, the art of designing printed words, was once the domain of an elite few artists but has become an area with which millions of people engage daily. The widespread usage of digital devices from laptops to tablets and smart phones which are used for written communications means that we are regularly asked to make decisions about the fonts, sizes, and layouts we use in our writing. This broadening engagement with the field of typography has led to a perceptible shift from debates about legibility and technicalities to conversations about which fonts best reflect the writer's personality or style . In this Very Short Introduction, Paul Luna offers a broad definition of typography as design for reading, whether in print or on screens, where a set of visual choices are taken to make a written message more accessible, more easily transmitted, more significant, or more attractive. Considering the development of letterforms and the shapes of letter we use, Luna discusses the history behind our modern day letters and fonts, before considering the issues behind key typographic decisions, and the differences between printed and on-screen typography. Presenting any piece of typography as a fundamental design choice, Luna introduces the options available today, and explores the reasons why key typographic decisions are made. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Glossary Of Typesetting Terms
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Author : Richard Eckersley
language : en
Publisher: University of Chicago Press
Release Date : 2008-04-15
Glossary Of Typesetting Terms written by Richard Eckersley and has been published by University of Chicago Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-04-15 with Reference categories.
Glossary of Typesetting Terms is an up-to-date reference book on the craft of typography. It organizes a dictionary and a style guide into a single, one-stop resource. Prepared by a team of leading professionals—a designer, an editor, compositors, and production managers—this glossary will be valuable to anyone who works in publishing or printing for its definitions of typographical terms and concise treatment of typographical style. The glossary adds important details to discussions of typography that are covered more generally in editorial style guides such as The Chicago Manual of Style. It is indispensable to anyone who prepares text for a living, including those who implement their own typesetting decisions with the aid of word-processing and page-layout software. This manual furnishes a common technical vocabulary for specialists and nonspecialists alike. More than 900 entries provide up-to-date meanings for traditional terms like kerning,bleed, and thumbnail and definitions of new phrases like global search and replace,H & J (hyphenation and justification), and idiot file that have been developed to describe the role of computer technology in typesetting. Eight appendixes offer additional guidance. The house style sheets of a major typesetter provide a sample checklist of items that affect the way in which words are composed into professional-quality type. Other appendixes cover families of type, the parts of a book, diagrams of the parts of a letter, coding and marking a manuscript in the precise language of typesetters, writing specifications for tables, proofreaders’ marks, and special characters. No other reference book makes the vocabulary and practices of contemporary typesetting so accessible.
The World Of Digital Typesetting
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Author : John W. Seybold
language : en
Publisher:
Release Date : 1984
The World Of Digital Typesetting written by John W. Seybold and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1984 with Computers categories.
Design Elements Typography Fundamentals
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Author : Kristin Cullen
language : en
Publisher: Rockport Publishers
Release Date : 2012-06-01
Design Elements Typography Fundamentals written by Kristin Cullen and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-06-01 with Design categories.
Explore the fundamentals of typography with this practical new guide. An instructional reader rather than historical survey, Design Elements: Typography Fundamentals uses well-founded, guiding principles to teach the language of type and how to use it capably. Designers are left with a solid ground on which to design with type. Limitless potential for meaningful and creative communication exists—this is the field guide for the journey!
Digital Typography
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Author : Richard Rubinstein
language : en
Publisher: Addison Wesley Publishing Company
Release Date : 1988
Digital Typography written by Richard Rubinstein and has been published by Addison Wesley Publishing Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988 with Computers categories.
The Art Of Type And Typography
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Author : Mary Jo Krysinski
language : en
Publisher: Taylor & Francis
Release Date : 2017-10-24
The Art Of Type And Typography written by Mary Jo Krysinski and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-24 with Photography categories.
The Art of Type and Typography is an introduction to the art and rules of typography. Incorporating the industry standard—InDesign—for typesetting from the outset, this book serves as a guide for beginning students to learn to set type properly through tutorials, activities, and examples of student work. Encompassing the history of typography from ancient times to widespread modern use, The Art of Type and Typography provides context and fosters creativity while developing key concepts, including: The history of type; Terminology; Classification; Measurement; Spacing; Alignment; Legibility; Hierarchy; Layout and Grids; Page Elements; InDesign tools and style sheets. Writing clearly and to the point, Mary Jo Krysinski brings over 30 years of design experience to this essential guide. With a glossary, sample class activities, additional online resources and a beautiful clean design, this book is the perfect introduction for a beginning typography student, and a handy reference for those needing a refresher.
