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Understanding The Business Of Global Media In The Digital Age


Understanding The Business Of Global Media In The Digital Age
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Understanding The Business Of Global Media In The Digital Age


Understanding The Business Of Global Media In The Digital Age
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Author : Micky Lee
language : en
Publisher: Routledge
Release Date : 2017-10-16

Understanding The Business Of Global Media In The Digital Age written by Micky Lee and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-16 with Social Science categories.


This new introductory textbook provides students with the tools they need to understand the way digital technologies have transformed the global media business of the 21st century. Focusing on three main approaches – media economics, critical political economy, and production studies – the authors provide an empirically rich analysis of ownership, organizational structures and culture, business strategies, markets, networks of strategic alliances, and state policies as they relate to global media. Examples throughout involve both traditional and digital media and are taken from different regions and countries to illustrate how the media business is influenced by interconnected historical, political, economic, and social factors. In addition to introducing today’s convergent world of global media, the book gives readers a greater understanding of their own potential roles within the global media industries.



Globalization And Media In The Digital Platform Age


Globalization And Media In The Digital Platform Age
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Author : Dal Yong Jin
language : en
Publisher: Taylor & Francis
Release Date : 2025-08-04

Globalization And Media In The Digital Platform Age written by Dal Yong Jin and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-08-04 with Social Science categories.


An empirically rich and student-friendly book in which global media expert Dal Yong Jin discusses the nexus of globalization, digital media, and popular culture and provides an essential introduction to the shifting media ecology of the early 21st century. Offering an in-depth look at globalization processes as they relate to the global media, this second edition maps out the increasing role of digital platforms as they continue to shift the contours of globalization. This book introduces core theoretical concepts—such as cultural imperialism, platform imperialism, and soft power—that can be critically applied to a broad range of contemporary media policies, practices, movements, and technologies in different geographic regions of the world, with a view to determining how they shape and are shaped by globalization. Fully updated throughout, this second edition explores new critical issues—such as the impact of COVID-19 and the growth of artificial intelligence (AI) in cultural production—emphasizing the ever-increasing role digital platforms play in the globalization process. It also introduces new theoretical frameworks for understanding globalization, such as transnational proximity. End-of-chapter discussion questions prompt further critical thinking and research. An essential book for students of digital media, global media, and globalization that want to understand the increasing impact of AI and digital platforms on global media and culture in the digital platform era.



Global Communication


Global Communication
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Author : Thomas L. McPhail
language : en
Publisher: John Wiley & Sons
Release Date : 2019-10-11

Global Communication written by Thomas L. McPhail and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-10-11 with Social Science categories.


Discusses the players, theories, and trends that affect how the world communicates and gets their information This book is the most definitive text on multinational communication and media conglomerates, exploring how global media influences both audiences and policy makers around the world. Comprehensively updated to reflect the many fast moving developments associated with this dynamic field, this new edition investigates who and where certain cultural products are coming from and why, and addresses issues and concerns about their impact all over the world. Global Communication: Theories, Stakeholders and Trends, 5th Edition is framed by two theories. One is World System Theory (WST), which views nations through an economic lens. The other, Electronic Colonialism Theory (ECT), views nations through a cultural lens. Through these theories, the book examines broadcasting, mass media, and news services ranging from MSNBC, MTV, and CNN to television sitcoms and Hollywood export markets. It investigates the roles of the major players, such as News Corp, Sony, the BBC, Disney, Bertelsmann, Viacom, or Time Warner, and probes the role of advertising and the Internet and their ability to transcend national boundaries and beliefs. New chapters look at the growing importance and significance of other major regions such as the media in the Middle East, Europe, and Asia. Outlines the major institutions, individuals, corporations, technologies, and issues that are altering the international information, telecommunication, and broadcasting order Focuses on a broad range of issues, ranging from social media and new services like Netflix, as well as Arab and Asian media Explains and interprets three major movements or theories: NWICO, Electronic Colonialism, and World System Theory Includes major updates to the chapter on the Internet to incorporate global events over the last 5+ years (such as Russian use thereof, Facebook, Google) Looks at how streaming services such as Netflix, Amazon, Spotify, and more have emerged as dominant players in world entertainment Offers an updated instructor’s website with instructor's manual, test banks, and student activities Global Communication: Theories, Stakeholders and Trends, 5th Edition is intended as an upper-level, undergraduate text for students in courses on International/Global Communication, Global Media/Journalism, and Media Systems in Journalism, Communications, or Media Studies Departments.



The Routledge Handbook Of Digital Media And Globalization


The Routledge Handbook Of Digital Media And Globalization
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Author : Dal Yong Jin
language : en
Publisher: Routledge
Release Date : 2021-05-12

The Routledge Handbook Of Digital Media And Globalization written by Dal Yong Jin and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-12 with Computers categories.


In this comprehensive volume, leading scholars of media and communication examine the nexus of globalization, digital media, and popular culture in the early 21st century. The book begins by interrogating globalization as a critical and intensely contested concept, and proceeds to explore how digital media have influenced a complex set of globalization processes in broad international and comparative contexts. Contributors address a number of key political, economic, cultural, and technological issues relative to globalization, such as free trade agreements, cultural imperialism, heterogeneity, the increasing dominance of American digital media in global cultural markets, the powers of the nation-state, and global corporate media ownership. By extension, readers are introduced to core theoretical concepts and practical ideas, which they can apply to a broad range of contemporary media policies, practices, movements, and technologies in different geographic regions of the world—North America, Europe, Africa, the Middle East, Latin America, and Asia. Scholars of global media, international communication, media industries, globalization, and popular culture will find this to be a singular resource for understanding the interconnected relationship between digital media and globalization.



Changing Geopolitics Of Global Communication


Changing Geopolitics Of Global Communication
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Author : Daya Thussu
language : en
Publisher: Taylor & Francis
Release Date : 2024-07-31

Changing Geopolitics Of Global Communication written by Daya Thussu and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-07-31 with Social Science categories.


Changing Geopolitics of Global Communication examines the rapidly evolving dynamics between global communication and geopolitics. As an intersection between communication and international relations, it bridges the existing gap in scholarship and highlights the growing importance of digital communication in legitimizing and promoting the geopolitical and economic goals of leading powers. One central theme that emerges in the book is the continuity of asymmetries in power relations that can be traced back to 19th-century European imperialism, manifested in its various incarnations from ‘liberal’ to ‘neo-liberal’, to ‘digital’ imperialism. The book includes a discussion of the post–Cold War US-led transformation of the hardware and software of global communication and how it has been challenged by the ‘rise of the rest’, especially China. Other key issues covered include the geopolitics of image wars, weaponization of information and the visibility of discourses emanating from outside the Euro-Atlantic zone. The ideas and arguments advanced here privilege a reading of geopolitical processes and examples from the perspective of the global South. Written by a leading scholar of global communication, this comprehensive and transdisciplinary study adopts a holistic approach and will be of interest to the global community of scholars, researchers and commentators in communication and international relations, among other fields.



Media Imperialism


Media Imperialism
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Author : Oliver Boyd-Barrett
language : en
Publisher: Bloomsbury Publishing PLC
Release Date : 2019-08-19

Media Imperialism written by Oliver Boyd-Barrett and has been published by Bloomsbury Publishing PLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-08-19 with Language Arts & Disciplines categories.


Media Imperialism: Continuity and Change advances applied theoretical research on 21st century media imperialism. The volume includes established and emerging researchers in international communications who examine the geopolitical, economic, technological and cultural dimensions of 21st century media imperialism. The volume highlights and challenges how news, entertainment and social media uphold unequal power relations in the world. Written in an accessible style, this volume marries conceptual, theoretical sophistication, and concrete illustration with rich case studies and global examples. Chapters cover the complete media spectrum, from social media to Hollywood, to news and national propaganda in national and transnational analyses. Readers will find discussions that range from soft power and China to the USA’s empire of the internet to the rise of “Chindia” in a post-American media world. The volume is essential reading for upper level undergraduate, postgraduate and research communities across a wide range disciplines in the social science and the humanities.



Asian Cultural Flows


Asian Cultural Flows
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Author : Nobuko Kawashima
language : en
Publisher: Springer
Release Date : 2018-10-10

Asian Cultural Flows written by Nobuko Kawashima and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-10 with Business & Economics categories.


This book investigates economic, political, and cultural conditions that have led to transnational flows of culture in Asia. Coverage also looks at the consequences of an increasingly interconnected Asian regional culture as well as policy makers and cultural industries' response to it. The book features essays written by researchers from different countries in Asia and beyond with diverse disciplinary backgrounds. The volume also contains engaging examples and cases with comparative perspectives. The contributors provide readers with grounded analysis in the organizational and economic logics of Asian creative industries, national cultural policies that promote or hinder cultural flows, and the media convergence and online consumers' surging demand for Asianized cultural products. Such insights are of crucial importance for a better understanding of the dynamics of transnational cultural flows in contemporary Asia. In addition, the essays aim to “de-westernize” the study of cultural and creative industries, which draws predominantly on cases in the United States and Europe. The contributors focus instead on regional dynamics of the development of these industries. The popularity of J-Pop and K-Pop in East and Southeast Asia (and beyond) is now well known, but less is known about how this happened. This volume offers readers theoretical tools that will help them to make better sense of those exciting phenomena and other rising cultural flows within Asia and their relevance to the global cultural economy.



Communication Digital Media And Popular Culture In Korea


Communication Digital Media And Popular Culture In Korea
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Author : Kyong Yoon Yong Jin
language : en
Publisher: Bloomsbury Publishing PLC
Release Date : 2018-05-16

Communication Digital Media And Popular Culture In Korea written by Kyong Yoon Yong Jin and has been published by Bloomsbury Publishing PLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-05-16 with History categories.


In recent decades, Korean communication and media have substantially grown to become some of the most significant segments of Korean society. Since the early 1990s, Korea has experienced several distinctive changes in its politics, economy, and technology, which are directly related to the development of local media and culture. Korea has greatly developed several cutting-edge technologies, such as smartphones, video games, and mobile instant messengers to become the most networked society throughout the world. As the Korean Wave exemplifies, the once small and peripheral Korea has also created several unique local popular cultures, including television programs, movies, and popular music, known as K-pop, and these products have penetrated many parts of the world. As Korean media and popular culture have rapidly grown, the number of media scholars and topics covering these areas in academic discourses has increased. These scholars’ interests have expanded from traditional media, such as Korean journalism and cinema, to several new cutting-edge areas, like digital technologies, health communication, and LGBT-related issues. In celebrating the Korean American Communication Association’s fortieth anniversary in 2018, this book documents and historicizes the growth of growing scholarship in the realm of Korean media and communication.



International Communication


International Communication
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Author : Daya Kishan Thussu
language : en
Publisher: Bloomsbury Publishing
Release Date : 2018-12-27

International Communication written by Daya Kishan Thussu and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-12-27 with Social Science categories.


The third edition of International Communication examines the profound changes that have taken place, and are continuing to take place at an astonishing speed, in international media and communication. Building on the success of previous editions, this book maps out the expansion of media and telecommunications corporations within the macro-economic context of liberalisation, deregulation and privitisation. It then goes on to explore the impact of such growth on audiences in different cultural contexts and from regional, national and international perspectives. Each chapter contains engaging case studies which exemplify the main concepts and arguments.



Cultural Policies In The Era Of The Korean Wave


Cultural Policies In The Era Of The Korean Wave
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Author : Taeyoung Kim
language : en
Publisher: Taylor & Francis
Release Date : 2025-06-30

Cultural Policies In The Era Of The Korean Wave written by Taeyoung Kim and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-06-30 with Social Science categories.


Cultural Policies in the Era of the Korean Wave explores how the state instrumentalises cultural industries, despite the bulk of their production and delivery mechanisms becoming subject to the market logic and foreign stakeholders, through an in-depth study of the South Korean government’s cultural industry policies. Drawing on interviews with policymakers and producers in the Korean film, music, and television industries, it investigates how the government’s policy schemes—ranging from funding programmes and public agencies established to promote cultural industries to the blacklisting of those opposing the administration’s political agendas—demonstrate the government’s strong desire to influence cultural production. The findings highlight how the state retains political power to instrumentalise cultural products, even as market forces shape production mechanisms and genre characteristics that have become increasingly transnational. This book sheds new light on how the state approves and reappropriates the doctrines of neoliberal globalisation to serve its interests in instrumentalising culture, making it relevant for scholars and students in the areas of media and cultural policy, media and cultural industries, global media, and Asian studies.