Understanding Your Users

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Understanding Your Users

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Author : Catherine Courage
language : en
Publisher: Gulf Professional Publishing
Release Date : 2005-01-11

Understanding Your Users written by Catherine Courage and has been published by Gulf Professional Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-01-11 with Computers categories.

"Understanding Your Users is an easy to read, easy to implement, how-to guide on usability in the real world. It focuses on the "user requirements gathering" stage of product development and it provides a variety of techniques, many of which may be new to usability professionals. For each technique, readers will learn how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way. The techniques can be used together to form a complete picture of the users' requirements or they can be used separately to address specific product questions. These methods have helped product teams understand the value of user requirements gathering by providing insight into how users work and what they need to be successful at their tasks."--BOOK JACKET.

Understanding Your Users

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Author : Kathy Baxter
language : en
Publisher: Morgan Kaufmann
Release Date : 2015-05-20

Understanding Your Users written by Kathy Baxter and has been published by Morgan Kaufmann this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-20 with Computers categories.

This new and completely updated edition is a comprehensive, easy-to-read, "how-to" guide on user research methods. You'll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product. For each method, you'll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way. Each method presented provides different information about the users and their requirements (e.g., functional requirements, information architecture). The techniques can be used together to form a complete picture of the users' needs or they can be used separately throughout the product development lifecycle to address specific product questions. These techniques have helped product teams understand the value of user experience research by providing insight into how users behave and what they need to be successful. You will find brand new case studies from leaders in industry and academia that demonstrate each method in action. This book has something to offer whether you are new to user experience or a seasoned UX professional. After reading this book, you'll be able to choose the right user research method for your research question and conduct a user research study. Then, you will be able to apply your findings to your own products. - Completely new and revised edition includes 30+% new content! - Discover the foundation you need to prepare for any user research activity and ensure that the results are incorporated into your products - Includes all new case studies for each method from leaders in industry and academia

Understanding Your Users

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Author : Kathy Baxter
language : en
Publisher:
Release Date : 2005

Understanding Your Users written by Kathy Baxter and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with New products categories.

Today many companies are employing a user-centered design (UCD) process, but for most companies, usability begins and ends with the usability test. Although usability testing is a critical part of an effective user-centered life cycle, it is only one component of the UCD process. This book is focused on the requirements gathering stage, which often receives less attention than usability testing, but is equally as important. Understanding user requirements is critical to the development of a successful product. Understanding Your Users is an easy to read, easy to implement, how-to guide on usability in the real world. It focuses on the "user requirements gathering" stage of product development and it provides a variety of techniques, many of which may be new to usability professionals. For each technique, readers will learn how to prepare for and conduct the activity, as well as analyze and present the data -all in a practical and hands-on way. In addition, each method presented provides different information about the user and their requirements (e.g., functional requirements, information architecture, task flows). The techniques can be used together to form a complete picture of the users' requirements or they can be used separately to address specific product questions. These techniques have helped product teams understand the value of user requirements gathering by providing insight into how users work and what they need to be successful at their tasks. Case studies from industry-leading companies demonstrate each method in action. In addition, readers are provided with the foundation to conduct any usability activity (e.g., getting buy-in from management, legal and ethical considerations, setting up your facilities, recruiting, moderating activities) and to ensure the incorporation of the results into their products. ·Covers all of the significant requirements gathering methods in a readable, practical way ·Presents the foundation readers need to prepare for any requirements gathering activity and ensure that the results are incorporated into their products ·Includes invaluable worksheet and template appendices ·Includes a case study for each method from industry leaders ·Written by experienced authors who teach conference courses on this subject to usability professionals and new product designers alike.

Understanding Your Users 2nd Edition

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Author :
language : en
Publisher:
Release Date :

Understanding Your Users 2nd Edition written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.

Building Financial Models

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Author : John S. Tjia
language : en
Publisher: McGraw Hill Professional
Release Date : 2009-04-12

Building Financial Models written by John S. Tjia and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-04-12 with Business & Economics categories.

The ability to effectively create and interpret financial models is one of the most valued skills in corporate finance--from Wall Street to Main Street. Now, the acclaimed guide to designing, building, and implementing valuation projection models is fully revised and expanded to keep finance and accounting professionals competitive in today's marketplace. This second edition of Building Financial Models continues the tradition of its predecessor by providing a hands-on approach to creating a core model that is supported by broad coverage of cornerstone accounting and finance principles. Additionally, this updated volume features: Entirely new coverage of discounted cash flow (DCF) modeling Excel formulas for making powerful calculations within the spreadsheet In-depth explanations of both the principles and mechanics of projection models Building Financial Models helps readers practice good thinking and apply sound knowledge of their tools--two key attributes to producing robust and easy-to-use models. This practical guide takes you step by step through the entire process of developing a projection model, with a full chapter dedicated to each phase. By the end, you will have a working, dynamic spreadsheet financial model for making projections for industrial and manufacturing companies. Furthermore, this Second Edition provides the vocabulary and syntax of model building so you can tailor core models to fit any size company and allow for quick input changes to test sensitivity. The companion website www.buildingfinancialmodel.com offering example spreadsheets will give you a head start on developing your own models. A flexible and successful financial projection model does more than just add numbers--it explains the complex relationships between those numbers and illuminates ways to use those associations to add value to an enterprise. Building Financial Models is the only book you need to create and implement a fluid financial projection model that is both state of the art and user friendly.

Turn Clicks Into Customers Proven Marketing Techniques For Converting Online Traffic Into Revenue

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Author : Duane Forrester
language : en
Publisher: McGraw Hill Professional
Release Date : 2010-01-08

Turn Clicks Into Customers Proven Marketing Techniques For Converting Online Traffic Into Revenue written by Duane Forrester and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-01-08 with Business & Economics categories.

Turn online visitors into PAYING CUSTOMERS! You’ve gone through all steps of developing a powerful business presence on the Web-—but it’s only the first step. Now, you have to make sure your visitors hit the “Purchase” button . . . before they start clicking through to your competitor’s site. From Duane Forrester, a leading expert in Search Engine Optimization and the author of the popular How to Make Money With Your Blog, comes a highly practical guide for using all the online tools available for turning curious visitors into paying customers. Turn Clicks into Customers reveals proven techniques for not only standing out in a crowded marketplace but for reaching customers who are most eager to buy your products or services. Forrester explains what works and what doesn’t for multiple online marketing strategies, including: E-mail Online searches Internet advertising Webinars Videos Social networking You’ll learn best practices for each strategy at both a local and global level to reach more paying customers than ever before. Plus, you’ll get interviews with global experts who reveal proven tactics they’ve used to successfully turn Clicks into Customers.

Developing User Interfaces For Microsoft Windows

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Author : Everett N. McKay
language : en
Publisher:
Release Date : 1999

Developing User Interfaces For Microsoft Windows written by Everett N. McKay and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999 with Computers categories.

Provides straightforward and effective methods you can apply right now to create more usable- user-driven-software. Softcover. CD-ROM included. DLC: User interfaces (Computer systems)

Natural Language Processing In Action Second Edition

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Author : Hobson Lane
language : en
Publisher: Simon and Schuster
Release Date : 2025-02-25

Natural Language Processing In Action Second Edition written by Hobson Lane and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-02-25 with Computers categories.

Develop your NLP skills from scratch, with an open source toolbox of Python packages, Transformers, Hugging Face, vector databases, and your own Large Language Models. Natural Language Processing in Action, Second Edition has helped thousands of data scientists build machines that understand human language. In this new and revised edition, you’ll discover state-of-the art Natural Language Processing (NLP) models like BERT and HuggingFace transformers, popular open-source frameworks for chatbots, and more. You’ll create NLP tools that can detect fake news, filter spam, deliver exceptional search results and even build truthfulness and reasoning into Large Language Models (LLMs). In Natural Language Processing in Action, Second Edition you will learn how to: • Process, analyze, understand, and generate natural language text • Build production-quality NLP pipelines with spaCy • Build neural networks for NLP using Pytorch • BERT and GPT transformers for English composition, writing code, and even organizing your thoughts • Create chatbots and other conversational AI agents In this new and revised edition, you’ll discover state-of-the art NLP models like BERT and HuggingFace transformers, popular open-source frameworks for chatbots, and more. Plus, you’ll discover vital skills and techniques for optimizing LLMs including conversational design, and automating the “trial and error” of LLM interactions for effective and accurate results. About the technology From nearly human chatbots to ultra-personalized business reports to AI-generated email, news stories, and novels, natural language processing (NLP) has never been more powerful! Groundbreaking advances in deep learning have made high-quality open source models and powerful NLP tools like spaCy and PyTorch widely available and ready for production applications. This book is your entrance ticket—and backstage pass—into the next generation of natural language processing. About the book Natural Language Processing in Action, Second Edition introduces the foundational technologies and state-of-the-art tools you’ll need to write and publish NLP applications. You learn how to create custom models for search, translation, writing assistants, and more, without relying on big commercial foundation models. This fully updated second edition includes coverage of BERT, Hugging Face transformers, fine-tuning large language models, and more. What's inside • NLP pipelines with spaCy • Neural networks with PyTorch • BERT and GPT transformers • Conversational design for chatbots About the reader For intermediate Python programmers familiar with deep learning basics. About the author Hobson Lane is a data scientist and machine learning engineer with over twenty years of experience building autonomous systems and NLP pipelines. Maria Dyshel is a social entrepreneur and artificial intelligence expert, and the CEO and cofounder of Tangible AI. Cole Howard and Hannes Max Hapke were co-authors of the first edition.

Understanding Your Health

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Author : Wayne A. Payne
language : en
Publisher:
Release Date : 2000

Understanding Your Health written by Wayne A. Payne and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with College students categories.

Professional Cocoa Application Security

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Author : Graham J. Lee
language : en
Publisher: John Wiley & Sons
Release Date : 2010-06-08

Professional Cocoa Application Security written by Graham J. Lee and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-06-08 with Computers categories.

The first comprehensive security resource for Mac and iPhone developers The Mac platform is legendary for security, but consequently, Apple developers have little appropriate security information available to help them assure that their applications are equally secure. This Wrox guide provides the first comprehensive go-to resource for Apple developers on the available frameworks and features that support secure application development. While Macs are noted for security, developers still need to design applications for the Mac and the iPhone with security in mind; this guide offers the first comprehensive reference to Apple’s application security frameworks and features Shows developers how to consider security throughout the lifecycle of a Cocoa application, including how Mac and iPhone security features work and how to leverage them Describes how to design, implement, and deploy secure Mac and iPhone software, covering how user configurations affect application security, the keychain feature, how to maximize filesystem security, how to write secure code, and much more Professional Cocoa Application Security arms Apple developers with essential information to help them create Mac and iPhone applications as secure as the operating system they run on.