Unesco S Soft Power Today
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Soft Power And Heritage
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Author : Rodrigo Christofoletti
language : en
Publisher: Springer Nature
Release Date : 2023-11-15
Soft Power And Heritage written by Rodrigo Christofoletti and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-11-15 with Social Science categories.
This book encourages a critical dialogue between interdisciplinary fields that border heritage boundaries and seeks to contribute a wide range of scholarly perspectives and case studies (both national and international). The widespread use of the concept of soft power is sometimes grossly misused as a synonym for anything other than military force. While the concept is one of the most popular and influential in progressive foreign policy circles and is noted for being the ability of a country to convince others that its cause is the best, without having to resort to economic or military threats, the your ability to accurately describe the world we live in needs repair lenses. The power of example, the power of attraction through culture or, in other words, the ability of a country to attract others because of its culture and political values in its foreign policy, that is, soft power, is something that emerges in partly because of government and partly in spite of governments. To have soft power, you need to be connected, and the interaction, management and dissemination of assets can be seen as exercises in soft power action. This book seeks to detail in examples how the concept of “soft power” encompasses and problematizes the multiplicity of themes on the contemporary international agenda, focusing on one of its least discussed elements: the universe of international cultural heritage and the relationship between actors and society, preservationist actions in the globalized world. While cultural heritage embodies different values and can serve different economic, social and political objectives in development contexts, the past becomes a cultural currency when it becomes essential to the human experience.
Soft Power
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Author : Joseph S Nye Jr
language : en
Publisher: Hachette UK
Release Date : 2009-04-28
Soft Power written by Joseph S Nye Jr and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-04-28 with Political Science categories.
Joseph Nye coined the term "soft power" in the late 1980s. It is now used frequently—and often incorrectly—by political leaders, editorial writers, and academics around the world. So what is soft power? Soft power lies in the ability to attract and persuade. Whereas hard power—the ability to coerce—grows out of a country's military or economic might, soft power arises from the attractiveness of a country's culture, political ideals, and policies. Hard power remains crucial in a world of states trying to guard their independence and of non-state groups willing to turn to violence. It forms the core of the Bush administration's new national security strategy. But according to Nye, the neo-conservatives who advise the president are making a major miscalculation: They focus too heavily on using America's military power to force other nations to do our will, and they pay too little heed to our soft power. It is soft power that will help prevent terrorists from recruiting supporters from among the moderate majority. And it is soft power that will help us deal with critical global issues that require multilateral cooperation among states. That is why it is so essential that America better understands and applies our soft power. This book is our guide.
Soft Power Internationalism
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Author : Burcu Baykurt
language : en
Publisher: Columbia University Press
Release Date : 2021-05-11
Soft Power Internationalism written by Burcu Baykurt and has been published by Columbia University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-11 with Political Science categories.
The term “soft power” was coined in 1990 to foreground a capacity in statecraft analogous to military might and economic coercion: getting others to want what you want. Emphasizing the magnetism of values, culture, and communication, this concept promised a future in which cultural institutes, development aid, public diplomacy, and trade policies replaced nuclear standoffs. From its origins in an attempt to envision a United States–led liberal international order for a post–Cold War world, it soon made its way to the foreign policy toolkits of emerging powers looking to project their own influence. This book is a global comparative history of how soft power came to define the interregnum between the celebration of global capitalism in the 1990s and the recent resurgence of nationalism and authoritarianism. It brings together case studies from the European Union, China, Brazil, Turkey, and the United States, examining the genealogy of soft power in the Euro-Atlantic and its evolution in the hands of other states seeking to counter U.S. hegemony by nonmilitaristic means. Contributors detail how global and regional powers created a variety of new ways of conducting foreign policy, sometimes to build new solidarities outside Western colonial legacies and sometimes with more self-interested purposes. Offering a critical history of soft power as an intellectual project as well as a diplomatic practice, Soft-Power Internationalism provides new perspectives on the potential and limits of a multilateral liberal global order.
Unesco S Soft Power Today
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Author : UNESCO
language : mul
Publisher: UNESCO Publishing
Release Date : 2017-06-30
Unesco S Soft Power Today written by UNESCO and has been published by UNESCO Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-06-30 with categories.
Soft Power
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Author : Hendrik W. Ohnesorge
language : en
Publisher: Springer
Release Date : 2019-12-03
Soft Power written by Hendrik W. Ohnesorge and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-12-03 with Political Science categories.
This book explores the phenomenon of soft power in international relations. In the context of current discourses on power and global power shift s, it puts forward a comprehensive taxonomy of soft power and outlines a methodological roadmap for its empirical study. To that end, the book classifies soft power into distinct components - resources, instruments, reception, and outcomes - and identifies relevant indicators for each of these categories.Moreover, the book integrates previously neglected aspects into the concept of soft power, including the significance of (political) personalities. A broad range of historical examples is drawn upon to illustrate the effects of soft power in international relations in an innovative and analytically differentiated way. A central methodological contribution of this book consists in highlighting the value of comparative-historical analysis (CHA) as a promising approach for empirical analyses of the soft power of different actors on the international stage.By introducing a comprehensive taxonomy of soft power, the book offers an innovative and substantiated perspective on a pivotal phenomenon in today’s international relations. As the forces of attraction in world politics continue to gain in importance, it provides a valuable asset for a broad readership. “In this important and thoughtful book, Hendrik Ohnesorge explains and advances our knowledge of the ways that soft power, public diplomacy, and charismatic personal diplomacy are shaping the international relations of our global information age.” Joseph S. Nye, Jr., Harvard University and author of The Future of Power
Public Diplomacy And Soft Power In East Asia
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Author : Jan Melissen
language : en
Publisher: Palgrave Macmillan
Release Date : 2011-03-04
Public Diplomacy And Soft Power In East Asia written by Jan Melissen and has been published by Palgrave Macmillan this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-03-04 with Political Science categories.
This book discusses the question of soft power and public diplomacy challenges in East Asian context. Both concepts originate in the West, and in a sense this book can therefore be seen as an exercise in critically assessing soft power and public diplomacy in a different geographical and cultural setting.
Re Centering Cultural Performance And Orange Economy In Post Colonial Africa
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Author : Taiwo Afolabi
language : en
Publisher: Springer Nature
Release Date : 2022-09-29
Re Centering Cultural Performance And Orange Economy In Post Colonial Africa written by Taiwo Afolabi and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-09-29 with Political Science categories.
This book explores the role of national theatres, national cultural centres, cultural policy, festivals, and the film industry as creative and cultural performances hubs for exercising soft power and cultural diplomacy. It shows how can existing cultural and non-cultural infrastructures, sometimes referred to as the Orange Economy, open opportunities for diplomacy and soft power; ways by which cultural performance and creative practice can be re-centered in post-colonial Africa and in post-global pandemic era; and existing structures that cultural performers, diplomats, administrators, cultural entrepreneurs, and managers can leverage to re-enact cultural performance and creative practice on the continent. This volume is positioned within postcolonial discourse to amplify narratives, experiences and realities that are anti-oppressive especially within critical discourse.
Thinking Ahead
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Author : Unesco
language : en
Publisher:
Release Date : 1977
Thinking Ahead written by Unesco and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1977 with Political Science categories.
UNESCO pub. Monograph on the medium term role and activities of UNESCO for 1977 to 1982 - discusses possible spheres of interest, such as the universal affirmation of human rights, peace research, economic and social development, science policy, educational policy, literacy and social participation, the environment, population problems, communication, information services, etc.
India S Soft Power
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Author : Patryk Kugiel
language : en
Publisher: Routledge
Release Date : 2017-04-21
India S Soft Power written by Patryk Kugiel and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-04-21 with Political Science categories.
It is sometimes said that, in the 21st century, the country that tells the better story wins, rather than the country whose army can prevail on the battlefield. That ability to attract others, persuade and set the agenda, soft power, plays an increasingly important role in international relations and in Indian foreign policy. However, while most of the rediscovered interest in India has been focused on its hard power attributes, such as its military and economy, this book concentrates on less tangible assets, such as its culture, ideas and people. The first comprehensive analysis of India’s soft power done from an international relations perspective, this book tracks the changes in Indian foreign policy over last two decades to show how soft power strategy, tools and institutions have been given a more prominent place in India’s external affairs. The study evaluates India’s soft power assets and liabilities and shows how the state is trying to make better use of this potential to realise its national interests. It assesses the effectiveness of India’s soft power approach and provides recommendations on possible improvements to make India a major smart power in the future. An intriguing and comprehensive analysis, it will be valuable for students and scholars interested in Indian foreign policy, soft power theory and international relations. Underlining India’s uniqueness, it substantiates the argument that soft power is not confined to the Western world. Thus, it contributes an interesting case study for comparative study of soft powers. Please note: Taylor & Francis does not sell or distribute the Hardback in India, Pakistan, Nepal, Bhutan, Bangladesh and Sri Lanka
Politicised Cinema
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Author : Miia Huttunen
language : en
Publisher: Routledge
Release Date : 2022-01-31
Politicised Cinema written by Miia Huttunen and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-01-31 with Political Science categories.
Politicised Cinema demonstrates how taking a collection of seemingly apolitical films and using them as an instrument for serving explicit political aims can be used as a force for good. Through an analysis of Orient: A Survey of Films Produced in Countries of Arab and Asian Culture, a film catalogue published by UNESCO and the BFI in 1959 to promote intercultural understanding between the East and the West, this book argues for the importance of studying the ways the interpretation of films can be guided to serve a specific political agenda, even when the films themselves were originally produced with very different aims in mind. The author focuses on how the catalogue positions culture and its cinematic representations as a marker of difference between the Eastern and Western worlds, and shows that even major cultural conflicts such as the Cold War and the decolonisation process can be reframed in service of UNESCO’s cultural diplomatic agenda. The book explores the ways in which the catalogue of Eastern films deemed suitable for Western audiences became a weapon to fight against prejudice, intolerance, and bigotry in a politicised battle over dismantling the proclaimed link between difference and conflict. This book will be of interest to students, researchers, and academics in visual politics, cinematic international relations, cultural diplomacy, global governance, and international cultural politics, as well as film studies, Asian studies, and cultural studies. In addition, policymakers and practitioners in the fields of cultural diplomacy and cultural policy will find the empirical case study to be of use in practical work.