Unpacking Micro Influence Within The Australian Creative Sectors
DOWNLOAD
Download Unpacking Micro Influence Within The Australian Creative Sectors PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Unpacking Micro Influence Within The Australian Creative Sectors book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page
Unpacking Micro Influence Within The Australian Creative Sectors
DOWNLOAD
Author : Lisa Harrison
language : en
Publisher: Springer Nature
Release Date : 2024-09-30
Unpacking Micro Influence Within The Australian Creative Sectors written by Lisa Harrison and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-09-30 with Business & Economics categories.
This book explores the impact of micro-influencers in the digital age, focusing specifically on creative professionals in the Australian communications industry. It examines the phenomenon of micro-influencers and demonstrates how social media platforms shape personal and professional identities. The book thoroughly analyses digital identity, providing a unique perspective into micro-influencers and establishing a theoretical framework to understand their skills, knowledge, and capabilities. It also addresses the need for more professional development resources, emphasising the practical importance of micro-influence in social media and digital communication. In doing so, the book offers valuable insights into current industry trends and future directions for students, researchers, and professionals in marketing, entrepreneurship, and creative industries. It is essential reading for anyone interested in comprehending the potential of social media and influencer marketing.
Institutes Of Higher Education Ihe And Workforce Collaboration For Digital Literacy
DOWNLOAD
Author : Nelms, Amanda
language : en
Publisher: IGI Global
Release Date : 2025-04-17
Institutes Of Higher Education Ihe And Workforce Collaboration For Digital Literacy written by Nelms, Amanda and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-04-17 with Education categories.
Technology is an ever-evolving topic at the forefront of conversations in education. For example, the use of artificial intelligence (AI) has highlighted the need for further discussion on its use in advanced learning. Within institutes of higher education (IHEs), students prepare for digital literacy and ever-changing technology tools. Due to the nature of this technological evolution, IHEs and future employers often work quickly. Further exploration may assist in collaborations and partnerships that streamline and strengthen the work related to increasing digital literacy. Institutes of Higher Education (IHE) and Workforce Collaboration for Digital Literacy explores methodologies and strategies that highlight the collaboration between IHEs and the workforce. It highlights cutting-edge research on silo removal between IHEs and future employers pertaining to technology integration. Covering topics such as educational silos, technology access, and university libraries, this book is an excellent resource for educators, business owners, researchers, scholars, academicians, and more.
The Cultural Industries
DOWNLOAD
Author : David Hesmondhalgh
language : en
Publisher: SAGE
Release Date : 2002-05-24
The Cultural Industries written by David Hesmondhalgh and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-05-24 with Social Science categories.
The Cultural Industries combines a political economy approach with the best aspects of cultural studies, sociology, communication studies and social theory to provide an overview of the key debates surrounding cultural production. The book: Considers both the entertainment and the information sectors Combines analysis of the contemporary scene with a long-range historical perspective Draws on an range of examples from North America, the UK, Europe and elsewhere
Creative Work Beyond The Creative Industries
DOWNLOAD
Author : Greg Hearn
language : en
Publisher: Edward Elgar Publishing
Release Date : 2014-06-27
Creative Work Beyond The Creative Industries written by Greg Hearn and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-06-27 with Business & Economics categories.
Creative workers are employed in sectors outside the creative industries often in greater numbers than within the creative field. This is the first book to explore the phenomena of the embedded creative and creative services through a range of sectors,
Digital Influence
DOWNLOAD
Author : Joel Backaler
language : en
Publisher: Springer
Release Date : 2018-08-22
Digital Influence written by Joel Backaler and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-08-22 with Business & Economics categories.
This book brings order to the chaotic and rapidly evolving world of influencer marketing by providing readers with much needed context, frameworks, and best practices. Written for busy marketing professionals working in both domestic and international markets, it addresses these topics in a highly actionable and engaging manner. Digital Influence covers everything from how to identify the right influencers and determine “level of influence” to collaborating with influencers and measuring ROI. It turns out, it’s not all about paying online celebrities outrageous sums to post sponsored content. Backaler also provides much-needed context for why influencer marketing is flourishing today, and perspective into what a more technologically-enabled, globally-connected future will look like. Ultimately, people want to learn from trusted peers, not faceless companies. Better than any corporate marketing function, influencers understand how to make best use of social media platforms and tailor content for their respective cultures to engage consumers in their home markets. Business leaders should arm themselves with Backaler's book to ensure they're not left behind.
Stem In Science Education And S In Stem
DOWNLOAD
Author :
language : en
Publisher: BRILL
Release Date : 2021-01-11
Stem In Science Education And S In Stem written by and has been published by BRILL this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-01-11 with Education categories.
This book presents an international perspective of the influence of cultural issues on STEM reform. Effective STEM education is of considerable importance internationally because there is increase pressure by governments to produce technically skilled people from the compulsory education sectors; people capable of participating actively in the so-called’ knowledge economy’ or knowledge society. An important and distinguishing feature of the book is that it draws upon the empirical experiences and research of the local experts from an extremely diverse cohort across the world. Contributors are: Nayif Awad, David Barlex, Alexandra Bazdar, Saouma BouJaoude, Heba EL-Deghaidy, Marwa Eltanahy, Sibel Erduran, Sufian Forawi, Clare Gartland, Lilia Halim, Ying-Shao Hsu, Zanaton Haji Iksan, Deena Khalil, Meredith Kier, Nasser Mansour, Mohamad Sattar Rasul, Seema Rivera, Dalene Swanson, Paige Teamey, Tuan Mastura Tuan Soh, Russell Tytler, Noël Williams and Yi-Fen Yeh.
Developing Cultural Industries
DOWNLOAD
Author : Christiaan De Beukelaer
language : en
Publisher: European Cultural Foundation
Release Date : 2015-02-24
Developing Cultural Industries written by Christiaan De Beukelaer and has been published by European Cultural Foundation this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-02-24 with Cultural industries categories.
Exploring the connection between culture and broader goals of human development, this research focuses on cultural and creative industries in what is commonly referred to as 'developing countries'. Christiaan De Beukelaer offers a thorough exploration of how the concepts of cultural and creative industries are constructed and implemented across African countries and evaluates various policy implications of his findings. Combining an empirical study of the cultural industries of Africa with an understanding towards broader insights regarding global implications of the European debate surrounding creative industries, De Beukelaer's work will greatly benefit our thinking on cultural policy.
Ordinary People And The Media
DOWNLOAD
Author : Graeme Turner
language : en
Publisher: SAGE
Release Date : 2009-12-04
Ordinary People And The Media written by Graeme Turner and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-12-04 with Social Science categories.
The ′demotic turn′ is a term coined by Graeme Turner to describe the increasing visibility of the ′ordinary person′ in the media today. In this dynamic and insightful book he explores the ′whys′ and ′hows′ of the ′everyday′ individual′s willingness to turn themselves into media content through: · Celebrity culture, · Reality TV, · DIY websites, · Talk radio, · User-generated materials online. Initially proposed in order to analyse the pervasiveness of celebrity culture, this book further develops the idea of the demotic turn as a means of examining the common elements in a range of ′hot spots′ in debates within media and cultural studies today. Refuting the proposition that the demotic turn necessarily carries with it a democratising politics, this book examines the political and cultural function of the demotic turn in media production and consumption across the fields of reality TV, print and electronic news and current affairs journalism, citizen and online journalism, talk radio, and user-generated content online. It examines these fields in order to outline a structural shift in what the western media has been doing lately, and to suggest that these media activities represent something much more fundamental than contemporary media fashion.
As Time Goes By
DOWNLOAD
Author : Chris Freeman
language : en
Publisher: OUP Oxford
Release Date : 2001-02-15
As Time Goes By written by Chris Freeman and has been published by OUP Oxford this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-02-15 with Business & Economics categories.
How can we best understand the impact of revolutionary technologies on the business cycle, the economy, and society? Why is economics meaningless without history and without an understanding of institutional and technical change? Does the 'new economy' mean the 'end of history'?an we best understand the impact of revolutionary technologies on business organization and the business cycle? These are some of the questions addressed in this authoritative analysis of modern economic growth from the Industrial Revolution to the 'New Economy' of today. Chris Freeman has been one of the foremost researchers on innovation for a long time and his colleague Francisco Louçã is an outstanding historian of economic theory and an analyst of econometric models and methods. Together they chart the history of five technological revolutions: water-powered mechanization, steam-powered mechanization, electrification, motorization, and computerization. They demonstrate the necessity to take account of politics, culture, organizational change, and entrepreneurship, as well as science and technology in the analysis of economic growth. This is an well-informed, highly topical, and persuasive study of interest across all the social sciences.
Aesthetic Labour
DOWNLOAD
Author : Chris Warhurst
language : en
Publisher: SAGE
Release Date : 2020-07-06
Aesthetic Labour written by Chris Warhurst and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-07-06 with Business & Economics categories.
This accessible and exciting new text looks at the implications of aesthetic labour for work and employment by contextualizing debates and offering a critical approach. The origins of aesthetic labour are explored, as well as the relevant theories from business and management, and sociology. Coverage includes key topics such as: corporate strategy; recruitment and selection practices; and discrimination. Key features include: - a range of case studies from across different types of organizations and popular culture - the exploration of topics such as branding, ′lookism′, ′dressing for success′ and cosmetic surgery - suggestions for further reading.