Visual Communication And Culture
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Visual Communication And Culture
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Author : Jonathan Finn
language : en
Publisher: OUP Canada
Release Date : 2011-12-08
Visual Communication And Culture written by Jonathan Finn and has been published by OUP Canada this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-12-08 with Language Arts & Disciplines categories.
Visual Communication and Culture: Images in Action uses a unique case-study approach to encourage undergraduate students at the second- and third-year level to critically examine the production and interpretation of images in their personal lives and across a range of disciplines and perspectives. Accompanied by nine student-friendly introductions, the twenty-five articles in this collection assist students in becoming visually literate consumers of images, with an understanding of how culture influences practices of image-making and vice versa.
Visual Communication
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Author : Giorgia Aiello
language : en
Publisher:
Release Date : 2020
Visual Communication written by Giorgia Aiello and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020 with Visual communication categories.
De Westernizing Visual Communication And Cultures
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Author : Guo-Ming Chen
language : en
Publisher:
Release Date : 2020-03-31
De Westernizing Visual Communication And Cultures written by Guo-Ming Chen and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-03-31 with categories.
This edited volume gives voice to pluralised avenues from visual communication and cultural studies regarding the Global South and beyond, including examples from China, India, Cambodia, Brazil, Mexico and numerous other countries. Defining visual communication and culture as an umbrella term that encompasses imagery studies, the moving image and non-verbal visual communication, the first three chapters of the book describe de-Westernisation discourse as a way to strengthen emic research and the Global South as both a geographical concept and, even more so, a category of diversity and pluralism. The subsequent regional case study-based chapters draw on various emic theories and methodologies and find a complex arrangement of visuality between sociocultural and sociopolitical practices and institutions. This book targets a wide range of scholars: academics with expertise in (regional) visual studies as well as researchers, students and practitioners working on the Global South and de-Westernisation.
Semiotics And Visual Communication Iii
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Author : Evripides Zantides
language : en
Publisher: Cambridge Scholars Publishing
Release Date : 2019-11-12
Semiotics And Visual Communication Iii written by Evripides Zantides and has been published by Cambridge Scholars Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-12 with Literary Criticism categories.
The chapters in this book consist of selected papers that were presented at the 3rd International Conference and Poster Exhibition on Semiotics and Visual Communication at the Cyprus University of Technology in November 2017. They investigate the theme of the third conference, “The Semiotics of Branding”, and look at branding and brand design as endorsing a reputation and inhabiting a status of almost mythical proportion that has triumphed over the past few decades. Emerging from its forerunner (corporate identity) to incorporate advertising, consumer lifestyles and attitudes, image-rights, market-research, customisation, global expansion, sound and semiotics, and “the consumer-as-the-brand”, the word “branding” currently appears to be bigger than its own umbrella definition. From tribal markers, such as totems, scarifications and tattoos, to emblems of power, language, fashion, architectural space, insignias of communal groups, heraldic devices, religious and political symbols, national flags and the like, a form of branding is at work that responds to the need to determine the presence and interaction of specific groups, persons or institutions through shared codes of meaning.
Visual Communication
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Author : Giorgia Aiello
language : en
Publisher:
Release Date : 2022
Visual Communication written by Giorgia Aiello and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022 with Mass media and culture categories.
Visual Communication For Social Work Practice
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Author : Sonia M. Tascón
language : en
Publisher: Routledge
Release Date : 2018-08-29
Visual Communication For Social Work Practice written by Sonia M. Tascón and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-08-29 with Social Science categories.
How are we to understand how the dominance of visual images and representations in late modernity affects Social Work practice, research and education? Social workers are increasingly using still and moving images to illustrate their work, to create new knowledge, and to further specific groups’ interests. As a profession in which communication is central, visual practices are becoming ever more significant as they seek to carry out their work with, and for, the marginalised and disenfranchised. It is time for the profession to gain more critical, analytical, and practical knowledge of visual culture and communication, in order to use and create images in accordance with its central principle of social justice. That requires an understanding of them beyond representation. As important as this is, it is also where the profession’s scholarly work in this area has remained and halted, and thus understanding of the work of images in our practices is limited. In order to more fully understand images and their effects – both ideologically and experientially – social workers need to bring to bear other areas of study such as reception studies, visual phenomenology, and the gaze. These other analytical frames enable a consideration not only of images per se, but also of their effect on the viewer, the human spectators, and the subjects at the heart of Social Work. By bringing understandings and experiences in Film, Media, and Communications, Visual Communication for Social Work Practice provides the reader with a wide range of critically analytical frames for practitioners, activists, educators, and researchers as they use and create images. This invites a deeper knowledge and familiarity with the power dimensions of the image, thus aligning with the social justice dimension of Social Work. Examples are provided from cinema, popular media, but more importantly from Social Work practitioners themselves to demonstrate what has already been made possible as they create and use images to further the interpersonal, communal, and justice dimensions of their work. This book will be of interest to scholars, students, and social workers, particularly those with an interest in critical and creative methodologies.
Semiotics And Visual Communication Ii
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Author : Evripides Zantides
language : en
Publisher: Cambridge Scholars Publishing
Release Date : 2018-04-18
Semiotics And Visual Communication Ii written by Evripides Zantides and has been published by Cambridge Scholars Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-04-18 with Design categories.
The chapters in this book consist of selected papers that were presented at the 2nd International Conference and Poster Exhibition on Semiotics and Visual Communication at the Cyprus University of Technology in October 2015. They investigate the theme of the Conference, Culture of Seduction [the seduction of culture] and look at Seduction as in “deception”, not sexual enticement, but as a mechanism of attraction and appeal which has often been the case in many communication strategies and approaches used by mass and popular culture. Seduction has historic and increasing agency in visual communication—the urgency to entice viewers is ever more powerful in difficult economic times, in an increasingly hyper-real world – and designers are led to become exceedingly complicit in its strategies. The contributions here cover a range of approaches from theoretical aspects of seduction in verbal and nonverbal communication, public spaces, design and meaning, seductive strategies, and advertising design, as well as fashion representations and packaging design.
Visual Culture For A Global Audience
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Author : Robert E. Gutsche (Jr.)
language : en
Publisher: Cognella Academic Publishing
Release Date : 2015-12-31
Visual Culture For A Global Audience written by Robert E. Gutsche (Jr.) and has been published by Cognella Academic Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-12-31 with Art and society categories.
"The anthology Visual Culture for a Global Audience takes a conceptually progressive approach to visual images and examines the role of control in visuals and images of gender, science, technology, and race. The material connects practical visual issues to critical, cultural studies. Images at the focus of this book are related to militarization, state violence, control, and masculinity in entertainment, journalism, advertising, and more. The text features imagery from around the globe, including that of regional indigenous populations. Introductions to each main section highlight key concepts that provide readers with the language and perspectives necessary for critical interpretation. These introductions also feature guiding questions that prepare students for the subsequent chapters. Editors' comments throughout the text offer additional description. Each chapter includes references and recommended readings. Visual Culture for a Global Audience is ideal for undergraduate and graduate classes related to visual communication, design, media and journalism, and courses focused on meanings of media and new technologies. The book is relevant to those interested in interpreting the meanings of advertising, politics, international relations, current events, journalism, and images. Robert E. Gutsche, Jr., Ph.D., teaches journalism and visual communication at Florida International University, Miami. A journalist since 1996, his scholarship focuses on news, culture, and power. The author of three books, his work also appears in Visual Communication, Visual Communication Quarterly, and Journalism & Mass Communication Quarterly. Alina Rafikova, M.S., is a scholar and Fulbright grantee who studies place branding and intercultural relations. She has interned at the United Nations. She also participated in the organization of G20 and AsiaPacific Economic Cooperation events in Russia and served as a graduate research assistant at Florida International University."
Visual Communication
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Author : Giorgia Aiello
language : en
Publisher: SAGE
Release Date : 2019-10-28
Visual Communication written by Giorgia Aiello and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-10-28 with Social Science categories.
Visual Communication: Understanding Images in Media and Culture provides a theoretical and empirical toolkit to examine implications of mediated images. It explores a range of approaches to visual analysis, while also providing a hands-on guide to applying methods to students′ own work. The book: Illustrates a range of perspectives, from content analysis and semiotics, to multimodal and critical discourse analysis Explores the centrality of images to issues of identity and representation, politics and activism, and commodities and consumption Brings theory to life with a host of original case studies, from celebrity videos on Youtube and civil unrest on Twitter, to the lifestyle branding of Vice Media and Getty Images Shows students how to combine approaches and methods to best suit their own research questions and projects An invaluable guide to analysing contemporary media images, this is essential reading for students and researchers of visual communication and visual culture.
Graphic Design As Communication
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Author : Malcolm Barnard
language : en
Publisher: Routledge
Release Date : 2013-07-04
Graphic Design As Communication written by Malcolm Barnard and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-04 with Design categories.
What is the point of graphic design? Is it advertising or is it art? What purpose does it serve in our society and culture? Malcolm Barnard explores how meaning and identity are at the core of every graphic design project and argues that the role and function of graphic design is, and always has been, communication. Drawing on a range of theoretical approaches including those of Derrida, Saussure, Foucault, and Barthes, and taking examples from advertising, magazines, illustration, website design, comics, greetings cards and packaging, Graphic Design as Communication looks at how graphic design contributes to the formation of social and cultural identities. Malcolm Barnard discusses the ways in which racial/ethnic groups, age groups and gender groups are represented in graphic design, as well as how images and texts communicate with different cultural groups. He also explores how graphic design relates to both European and American modernism, and its relevance to postmodernism and globalisation in the twenty-first century and asks why, when graphic design is such an integral part of our society and culture, it is not acknowledged and understood in the same way that art is.