We Know It When We See It
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We Know It When We See It
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Author : Richard Masland
language : en
Publisher: Simon and Schuster
Release Date : 2021-01-07
We Know It When We See It written by Richard Masland and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-01-07 with Science categories.
Spotting a face in a crowd is so easy, you take it for granted. But how you do it is one of science's great mysteries. Vision is involved in nearly a third of everything a brain does and explaining how it works reveals more than just how we see. It also tells us how the brain processes information – how it perceives, learns and remembers. In We Know It When We See It, pioneering neuroscientist Richard Masland covers everything from what happens when light hits your retina, to the increasingly sophisticated nerve nets that turn that light into knowledge, to what a computer algorithm must be able to do before it can truly be called ‘intelligent’. It is a profound yet accessible investigation into how our bodies make sense of the world.
How We Know What We Know
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Author : Shruti Rao
language : en
Publisher: Penguin Random House India Private Limited
Release Date : 2021-01-18
How We Know What We Know written by Shruti Rao and has been published by Penguin Random House India Private Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-01-18 with Juvenile Nonfiction categories.
Why did pirates covet maps more than gold? Does Mars sometimes slip into reverse gear? Can trees reveal secrets of the past? There are millions of facts that we know about the world-that the earth is round, that birds migrate and that dinosaurs once roamed the planet. But how do we know what we know? Regaling us with tales of remarkable men and women who didn't rest until they got the answers they sought, Shruthi Rao chronicles the stories behind the discoveries and inventions we take for granted today. This book, in fifty marvellous accounts, tells us of the sense of mystery and wonder that propel scientists to find solutions to the puzzling problems of the world around us.
We Know It When We See It
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Author : Richard Masland
language : en
Publisher: Hachette UK
Release Date : 2020-03-10
We Know It When We See It written by Richard Masland and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-03-10 with Science categories.
A Harvard researcher investigates the human eye in this insightful account of what vision reveals about intelligence, learning, and the greatest mysteries of neuroscience. Spotting a face in a crowd is so easy, you take it for granted. But how you do it is one of science's great mysteries. And vision is involved with so much of everything your brain does. Explaining how it works reveals more than just how you see. In We Know It When We See It, Harvard neuroscientist Richard Masland tackles vital questions about how the brain processes information -- how it perceives, learns, and remembers -- through a careful study of the inner life of the eye. Covering everything from what happens when light hits your retina, to the increasingly sophisticated nerve nets that turn that light into knowledge, to what a computer algorithm must be able to do before it can be called truly "intelligent," We Know It When We See It is a profound yet approachable investigation into how our bodies make sense of the world.
Science But Not As We Know It
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Author : Ben Gilliland
language : en
Publisher: Dorling Kindersley Ltd
Release Date : 2015-04-01
Science But Not As We Know It written by Ben Gilliland and has been published by Dorling Kindersley Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-04-01 with Science categories.
Unsure about the big scientific ideas of today? This book is full of cutting-edge concepts about space and our Universe made simple. The media reports on the latest scientific discoveries and breakthroughs can seem like an alien language, from black holes to dark matter and exoplanets to leap seconds. Finally get to grips with these difficult concepts by reading Ben Gilliland's unique take on them. Science But Not As We Know It takes complex scientific ideas and breaks them down for the non-scientist, from explaining the size of the Universe to how black holes work, Schroedinger's cat and the Higgs boson. Difficult ideas and theories are compared to everyday things we are familiar with - forces become armies and electrons have personalities. This book will have you saying "I get it now!" over and over again. You no longer have to be a rocket scientist to understand rocket science. "
Strange Truth
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Author : Maggie Thrash
language : en
Publisher: Simon and Schuster
Release Date : 2017-08-29
Strange Truth written by Maggie Thrash and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-08-29 with Young Adult Fiction categories.
From the critically acclaimed author of Honor Girl, comes a “sassy, sultry whodunit” (School Library Journal) set in an Atlanta boarding school that’s infused with subversive humor and featuring a cast of bizarre and unforgettable characters. It’s better to know the truth. At least sometimes. Halfway through Friday night’s football game, beautiful cheerleader Brittany Montague—dressed as the giant Winship Wildcat mascot—hurls herself off a bridge into Atlanta’s surging Chattahoochee River. Just like that, she’s gone. Eight days later, Benny Flax and Virginia Leeds will be the only ones who know why. Their search for the truth reveals a web of depravity hiding in plain sight at their picture perfect school. When love becomes obsession, how far will someone go to make their twisted fantasies a reality? And who has the power to stop them? A twisty, turny mystery loaded with the perfect punch of satire and heart.
Somewhere Only We Know
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Author : Maurene Goo
language : en
Publisher: Hachette UK
Release Date : 2022-05-26
Somewhere Only We Know written by Maurene Goo and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-05-26 with Young Adult Fiction categories.
Be prepared to swoon in this irresistible rom-com about taking a chance on love and finding yourself along the way. Perfect for fans of To All the Boys I've Loved Before and The Kissing Booth. Soon to be a Netflix feature-film. 10:00 p.m.: Lucky is the biggest K-pop star on the scene, and she's just performed her hit song "Heartbeat" in Hong Kong to thousands of adoring fans. She's about to debut on The Tonight Show in America, hopefully a breakout performance for her career. But right now? She's in her fancy hotel, trying to fall asleep but dying for a hamburger. 11:00 p.m.: Jack is sneaking into a fancy hotel, on assignment for his tabloid job that he keeps secret from his parents. On his way out of the hotel, he runs into a girl wearing slippers, a girl who is single-mindedly determined to find a hamburger. She looks kind of familiar. She's very cute. He's maybe curious. 12:00 a.m.: Nothing will ever be the same. With her trademark humour and voice, Maurene Goo delivers a sparkling story of taking a chance on love - and finding yourself along the way. 'Maurene Goo has built a following with her breezy, pop-culture-savvy romantic comedies' New York Times
The End Of Life As We Know It
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Author : Michael Guillen
language : en
Publisher: Simon and Schuster
Release Date : 2018-10-16
The End Of Life As We Know It written by Michael Guillen and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-16 with Religion categories.
"It's happening this second. Scientists are re-imagining and re-engineering the world forever. With brutal honesty and engaging story-telling, Michael Guillen gives us a clear-eyed look at a future that is already here. Consider this unsettling, brilliantly written, must-read book your official wake up call." -- ERIC METAXAS, #1 national bestselling author of Bonhoeffer: Pastor, Martyr, Prophet, Spy "Michael Guillen has tackled an important subject in The End of Life as We Know It... This book is a sobering look at where we could be headed. A fascinating read." -- DAVID LIMBAUGH, bestselling author of Jesus is Risen and The True Jesus In all aspects of life, humans are crossing lines of no return. Modern science is leading us into vast uncharted territory—far beyond the invention of nuclear weapons or taking us to the moon.Today, in labs all over the world, scientists are performing experiments that threaten to fundamentally alter the practical character and ethical color of our everyday lives. In The End of Life as We Know It: Ominous News from the Frontiers of Science, bestselling author and Emmy award winning science journalist Michael Guillen takes a penetrating look at how the scientific community is pushing the boundaries of morality, including: • Scientists who detached the head of a Russian man from his crippled, diseased body, and stitching it onto a healthy new donated body. • Fertility experiments aimed at allowing designer babies to be conceived with the DNA from three or more biological parents. • The unprecedented politicization of science – for example, in the global discussion about climate change that is pitting “deniers” against “alarmists” and inspiring Draconian legislation, censorship, and legal prosecutions. • The integration of Artificial Intelligence into communications and the economy. The End of Life as We Know It takes us into labratories and boardrooms where these troubling advances are taking place and asks the question no scientists seem to be asking: What does this mean for the future of humanity? PREVIOUS PRAISE FOR MICHAEL GUILLEN: “Guillen succeeds triumphantly…He writes with extraordinary grace and clarity.” — CHRISTOPHER LEHMANN-HAUPT, The New York Times “Guillen knows how to tell a story.” — Wall Street Journal “Michael Guillen is ‘Winsomely brilliant.’” — ERIC METAXAS, #1 national bestselling author of Bonhoeffer: Pastor, Martyr, Prophet, Spy “Michael Guillen bridges the seeming gap between science and faith better than anyone I know.” — CAL THOMAS, Syndicated and USA Today columnist/Fox News contributor
The World As We Know It
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Author : Joseph Monninger
language : en
Publisher: Simon and Schuster
Release Date : 2011-10-11
The World As We Know It written by Joseph Monninger and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-10-11 with Fiction categories.
Brothers Ed and Allard form a tight bond with Sarah, whose life they save, that lasts through the years, but when tragedy strikes the group in Wyoming, that friendship is tested.
We Know You Remember
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Author : Tove Alsterdal
language : en
Publisher: Faber & Faber
Release Date : 2022-02-01
We Know You Remember written by Tove Alsterdal and has been published by Faber & Faber this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-02-01 with Fiction categories.
Where were you the night Lina Stavred went missing? 'A terrific twisting roller-coaster of a thriller.' PETER JAMES'Intensely gripping.' CHRIS WHITAKERThe case was closed.Lina Stavred went missing 20 years ago. A local boy confessed to her murder - but the body was never found.The records were sealed.Since then, the people of Ådalen have avoided talking about that painful summer, preferring to leave the past untouched.But we know you remember.Now Lina's murderer has reappeared. This is detective Eira Sjödin's chance to untangle years of well-kept secrets - but the truth is something Ådalen would rather forget.'Atmospheric, immersive and utterly compelling.' M. W. CRAVEN'Truly gripping!' J. M. DALGLEISH'Midsommar meets Mare of Easttown . . . A police procedural with panache.' O, THE OPRAH MAGAZINEREADERS CAN'T PUT IT DOWN:'Breathtaking!' 5* review'There are twists and turns and dead ends galore!' 5* review'A brilliant story with a very likeable police detective.' 5* review'Really loved this Scandi crime story. Had me guessing to the end!' 5* review**BOOK TWO, YOU WILL NEVER BE FOUND, IS OUT NOW!**
We Know What You Want
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Author : Martin Howard
language : en
Publisher:
Release Date : 2005
We Know What You Want written by Martin Howard and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Education categories.
In this handbook for locating the hidden sales messages that bombard us everyday, Martin Howard explains the new techniques that corporations are using to make subconscious approaches without your consent. It covers the five major zones where consumers are being confronted: in the retail shopping context, at major events and concerts, through information media, personal friendships, and your computer. Up until recently, there was a social contract that alerted consumers to advertising messages. They were clearly labeled, endorsements were obvious and certain areas were off-limits. That contract has been broken, and many corporations are resorting to underhanded methods to persuade. Our shopping centers, stadiums, telephones, friendships and editorials are all “fair game.” Marketing messages have crossed into the social sphere. We Know What You Wantpoints out dozens of examples of how these signals are being relayed and gives you the tools and techniques to decode these messages and make your own decisions. Inspired by the popular bookCoercionby Douglas Rushkoff, this book presents key ideas and case examples in a practical, easy-to-follow, illustrated format. Rushkoff himself contributes the Introduction.We Know What You Wanthas Rushkoff’s full support; he calls it “an entertaining yet McLuhanesque ‘Medium is the Message,’ filled with engaging graphics and provocative but easy-to-follow guidelines for maintaining autonomy in a world made of marketing.” Martin Howardhas spent over 15 years in the marketing field with over 10 of them in advertising agencies. While witnessing the decline of the traditional advertising agency, he became interested in emerging forms of communication and stumbled upon the writings of Marshall McLuhan and others, who charted the profound but underestimated impact of electronic media. Now a strong advocate for media literacy, his interest is in making these theories accessible to average consumers and students. He lives in Brisbane, Australia.