Web Marketing For The Music Business
DOWNLOAD
Download Web Marketing For The Music Business PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Web Marketing For The Music Business book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page
Web Marketing For The Music Business
DOWNLOAD
Author : Tom Hutchison
language : en
Publisher: Taylor & Francis
Release Date : 2013-02-11
Web Marketing For The Music Business written by Tom Hutchison and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-02-11 with Technology & Engineering categories.
Interested in promoting, selling, and distributing music online? Have the website but not sure what to do next? Web Marketing for the Music Business is designed to help develop the essential Internet presence needed for effective promotion, sales, and distribution. Author Tom Hutchison provides instructions on how to set up a website, as well as how to use the Internet to promote you or your client, and the website. Includes information on maximizing your site to increase traffic, online grassroots marketing tactics that will advance your career and how to best utilize social networking sites such as Facebook and Twitter. The accompanying website will keep you up-to-date, with online resources for web support. The author's blog is continuously updated to include the latest breaking techniques for promotion.
Music Is Your Business
DOWNLOAD
Author : Christopher Knab
language : en
Publisher: Christopher Knab
Release Date : 2007
Music Is Your Business written by Christopher Knab and has been published by Christopher Knab this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Education categories.
This book takes the mystery out of the music business! "Music Is Your Business" tells you who does what in the music industry. Music industry veteran Christopher Knab's honest, no-nonsense information will empower you to market and promote your music--whether you're an experienced performer or just starting out. Learn how to attract distributors, get radio airplay, negotiate offers, and create a demand for your music with topics like Con Jobs: Watch Out for the Flim Flam Man, 10 Reasons Why Musicians Fail (and How Not To), What A&R Reps Do, and Online Music Retailing. Straight to the point legal chapters by entertainment attorney Bartley F. Day include Filing Copyright Applications, Trademarking Band Names, and Making Sense of Recording Industry Contracts. A sample distributor one-sheet, band tour and work schedule, band bio, and more! Newly revised, updated, and 100 pages longer, the 3rd edition of "Music Is Your Business" is essential for independent musicians and record labels.
Music Marketing For The Diy Musician
DOWNLOAD
Author : Bobby Borg
language : en
Publisher: Bloomsbury Publishing PLC
Release Date : 2020-01-07
Music Marketing For The Diy Musician written by Bobby Borg and has been published by Bloomsbury Publishing PLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-01-07 with Business & Economics categories.
Veteran musician and industry insider Bobby Borg presents a strategic, step-by-step guide to producing a fully customized, low-budget plan of attack for marketing one’s music. Presented in a conversational tone, this indispensable guide reveals the complete marketing process using the same fundamental concepts embraced by top innovative companies.
The Music Business And Recording Industry
DOWNLOAD
Author : Geoffrey Hull
language : en
Publisher: Routledge
Release Date : 2011-06-23
The Music Business And Recording Industry written by Geoffrey Hull and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-06-23 with Music categories.
The Music Business and Recording Industry is a comprehensive music business textbook focused on the three income streams in the music industry: music publishing, live entertainment, and recordings. The book provides a sound foundation for understanding key issues, while presenting the latest research in the field. It covers the changes in the industry brought about by the digital age, such as changing methods of distributing and accessing music and new approaches in marketing with the Internet and mobile applications. New developments in copyright law are also examined, along with the global and regional differences in the music business.
The Music Business And Recording Industry
DOWNLOAD
Author : Geoffrey P. Hull
language : en
Publisher: Taylor & Francis
Release Date : 2011
The Music Business And Recording Industry written by Geoffrey P. Hull and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Business & Economics categories.
A brief but comprehensive examination of how records are made, marketed, and sold. This new edition takes into account the massive changes in the recording industry occurring today due to the revolution of music on the web.
Record Label Marketing
DOWNLOAD
Author : Clyde Philip Rolston
language : en
Publisher: CRC Press
Release Date : 2015-11-19
Record Label Marketing written by Clyde Philip Rolston and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-19 with Technology & Engineering categories.
Record Label Marketing, Third Edition is the essential resource to help you understand how recorded music is professionally marketed. Fully updated to reflect current trends in the industry, this edition is designed to benefit marketing professionals, music business students, and independent artists alike. As with previous editions, the third edition is accessible for readers new to marketing or to the music business. The book addresses classic marketing concepts while providing examples that are grounded in industry practice. Armed with this book, you’ll master the jargon, concepts, and language to understand how music companies brand and market artists in the digital era. Features new to this edition include: Social media strategies including step-by-step tactics used by major and independent labels are presented in a new section contributed by Ariel Hyatt, owner of CYBER PR. An in-depth look at SoundScan and other big data matrices used as tools by all entities in the music business. An exploration of the varieties of branding with particular attention paid to the impact of branding to the artist and the music business in a new chapter contributed by Tammy Donham, former Vice President of the Country Music Association. The robust companion website, focalpress.com/cw/macy, features weblinks, exercises, and suggestions for further reading. Instructor resources include PowerPoint lecture outlines, a test bank, and suggested lesson plans.
The Music Industry Handbook
DOWNLOAD
Author : Paul Rutter
language : en
Publisher: Routledge
Release Date : 2016-06-17
The Music Industry Handbook written by Paul Rutter and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-06-17 with Performing Arts categories.
The Music Industry Handbook, Second edition is an expert resource and guide for all those seeking an authoritative and user-friendly overview of the music industry today. The new edition includes coverage of the latest developments in music streaming, including new business models created by the streaming service sector. There is also expanded exploration of the music industry in different regions of the UK and in other areas of Europe, and coverage of new debates within the music industry, including the impact of copyright extensions on the UK music industry and the business protocols involved when music is used in film and advertising. The Music Industry Handbook, Second edition also includes: in-depth explorations of different elements of the music industry, including the live music sector, the recording industry and the classical music business analysis of business practices across all areas of the industry, including publishing, synchronisation and trading in the music industry profiles presenting interviews with key figures workings in the music industry detailed further reading for each chapter and a glossary of essential music industry terms.
Marketing Hits Strategies To Amplify Your Music Business
DOWNLOAD
Author : Jake Shaw
language : en
Publisher: Omega Publishers
Release Date : 2024-04-06
Marketing Hits Strategies To Amplify Your Music Business written by Jake Shaw and has been published by Omega Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-04-06 with Business & Economics categories.
This book is a definitive guide to navigating the intricacies of music marketing in today's digital landscape. Written for musicians, music business owners, and aspiring entrepreneurs, this book offers a comprehensive roadmap to success in the competitive world of music marketing. From establishing a strong brand identity to leveraging digital platforms, collaborating with influencers, harnessing the power of data analytics, and monetizing music, each chapter is packed with actionable insights, practical strategies, and real-world examples to help readers achieve their marketing goals. Whether you're an independent artist looking to build a loyal fan base, a record label executive seeking to promote new releases, or a music entrepreneur aiming to launch a successful business, This book provides the tools and knowledge you need to thrive in today's fast-paced music industry. With a focus on creativity, innovation, and strategic thinking, this book empowers readers to amplify their brand, expand their reach, and maximize their impact in the world of music marketing. If you're ready to take your music career or business to the next level, "Marketing Hits: Strategies to Amplify Your Music Business" is your ultimate guide to success in the dynamic and ever-evolving world of music marketing.
Record Label Marketing
DOWNLOAD
Author : Tom Hutchison
language : en
Publisher: Taylor & Francis
Release Date : 2012-07-26
Record Label Marketing written by Tom Hutchison and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-07-26 with Technology & Engineering categories.
Record Label Marketing offers a comprehensive look at the inner workings of record labels, showing how the record labels connect commercial music with consumers. In the current climate of selling music through both traditional channels and new media, authors Tom Hutchison, Paul Allen and Amy Macy carefully explain the components of the contemporary record label's marketing plan and how it is executed. This new edition is clearly illustrated throughout with figures, tables, graphs, and glossaries, and includes a valuable overview of the music industry. Record Label Marketing has become essential reading for current and aspiring professionals, and for music business students everywhere. The book also has a companion website located at www.recordlabelmarketing.com. Record Label Marketing. * Gives you an exclusive and complete look at SoundScan and how it is used as a marketing tool * Presents essential information on uses of new media, label publicity, advertising, retail distribution, and marketing research by record labels * Offers insight into how successful labels use videos, promotional touring, and special products to build revenue * Includes important specialized marketing strategies using the tools of grassroots promotion and international opportunities * Reveals how labels are managing within their transitional digital industry * Looks to the future of the music business - how online developments, technological diffusion, and convergence and new markets continue to reshape the industry
Sourcebook For Research In Music Third Edition
DOWNLOAD
Author : Allen Scott
language : en
Publisher: Indiana University Press
Release Date : 2015-06-01
Sourcebook For Research In Music Third Edition written by Allen Scott and has been published by Indiana University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-06-01 with Music categories.
Since it was first published in 1993, the Sourcebook for Research in Music has become an invaluable resource in musical scholarship. The balance between depth of content and brevity of format makes it ideal for use as a textbook for students, a reference work for faculty and professional musicians, and as an aid for librarians. The introductory chapter includes a comprehensive list of bibliographical terms with definitions; bibliographic terms in German, French, and Italian; and the plan of the Library of Congress and the Dewey Decimal music classification systems. Integrating helpful commentary to instruct the reader on the scope and usefulness of specific items, this updated and expanded edition accounts for the rapid growth in new editions of standard works, in fields such as ethnomusicology, performance practice, women in music, popular music, education, business, and music technology. These enhancements to its already extensive bibliographies ensures that the Sourcebook will continue to be an indispensable reference for years to come.