Webkdd 2001 Mining Web Log Data Across All Customers Touch Points

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Webkdd 2001 Mining Web Log Data Across All Customers Touch Points
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Author : Ron Kohavi
language : en
Publisher: Springer
Release Date : 2003-08-02
Webkdd 2001 Mining Web Log Data Across All Customers Touch Points written by Ron Kohavi and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-08-02 with Computers categories.
WorkshopTheme The ease and speed with which business transactions can be carried out over the Web has been a key driving force in the rapid growth of electronic commerce. In addition, customer interactions, including personalized content, e-mail c- paigns, and online feedback provide new channels of communication that were not previously available or were very ine?cient. The Web presents a key driving force in the rapid growth of electronic c- merceandanewchannelforcontentproviders.Knowledgeaboutthecustomeris fundamental for the establishment of viable e-commerce solutions. Rich web logs provide companies with data about their customers and prospective customers, allowing micro-segmentation and personalized interactions. Customer acqui- tion costs in the hundreds of dollars per customer are common, justifying heavy emphasis on correct targeting. Once customers are acquired, customer retention becomes the target. Retention through customer satisfaction and loyalty can be greatly improved by acquiring and exploiting knowledge about these customers and their needs. Althoughweblogsarethesourceforvaluableknowledgepatterns,oneshould keep in mind that the Web is only one of the interaction channels between a company and its customers. Data obtained from conventional channels provide invaluable knowledge on existing market segments, while mobile communication adds further customer groups. In response, companies are beginning to integrate multiple sources of data including web, wireless, call centers, and brick-a- mortar store data into a single data warehouse that provides a multifaceted view of their customers, their preferences, interests, and expectations.
Data Warehousing And Knowledge Discovery
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Author : Yahiko Kambayashi
language : en
Publisher: Springer
Release Date : 2003-10-24
Data Warehousing And Knowledge Discovery written by Yahiko Kambayashi and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-10-24 with Computers categories.
This book constitutes the refereed proceedings of the 5th International Conference on Data Warehousing and Knowledge Discovery, DaWaK 2003, held in Prague, Czech Republic in September 2003. The 41 revised full papers presented were carefully reviewed and selected from more than 130 submissions. The papers are organized in topical sections on data cubes and queries, multidimensional data models, Web warehousing, change detection, Web mining and association rules, association rules and decision trees, clustering, association rule mining, data analysis and discovery, ontologies and improving data quality, queries and data patterns, improving database query engines, and sampling and vector classification.
Advances In Web Mining And Web Usage Analysis
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Author : Bamshad Mobasher
language : en
Publisher: Springer Science & Business Media
Release Date : 2006-10-23
Advances In Web Mining And Web Usage Analysis written by Bamshad Mobasher and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-10-23 with Computers categories.
This book constitutes the thoroughly refereed post-proceedings of the 6th International Workshop on Mining Web Data, WEBKDD 2004, held in Seattle, WA, USA in August 2004 in conjunction with the 10th ACM SIGKDD International Conference on Knowledge Discovery and Data Mining, KDD 2004. The 11 revised full papers presented together with a detailed preface went through two rounds of reviewing and improvement and were carefully selected for inclusion in the book.
Webkdd 2002 Mining Web Data For Discovering Usage Patterns And Profiles
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Author : Osmar Zaïane
language : en
Publisher: Springer Science & Business Media
Release Date : 2003-10-13
Webkdd 2002 Mining Web Data For Discovering Usage Patterns And Profiles written by Osmar Zaïane and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-10-13 with Computers categories.
This book constitutes the thoroughly refereed post-proceedings of the 4th International Workshop on Mining Web Data, WEBKDD 2002, held in Edmonton, Canada, in July 2002. The 10 revised full papers presented together with a detailed preface went through two rounds of reviewing and improvement and were selected from 23 submissions. The papers are organized in topical sections on categorization of users and usage, prediction and recommendation, and evaluation of algorithms.
Business Web Strategy Design Alignment And Application
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Author : Al-Hakim, Latif
language : en
Publisher: IGI Global
Release Date : 2008-11-30
Business Web Strategy Design Alignment And Application written by Al-Hakim, Latif and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-11-30 with Business & Economics categories.
"This book addresses the gap in business Web strategy through a collection of concentrated managerial issues, gathering the latest theoretical frameworks, case studies, and research pertaining to maximizing the power of the Web"--Provided by publisher.
From Web To Social Web Discovering And Deploying User And Content Profiles
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Author : Bettina Berendt
language : en
Publisher: Springer
Release Date : 2007-09-04
From Web To Social Web Discovering And Deploying User And Content Profiles written by Bettina Berendt and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-09-04 with Computers categories.
This book constitutes the refereed proceedings of the Workshop on Web Mining, WebMine 2006, held in Berlin, Germany, September 2006. Topics included are data mining based on analysis of bloggers and tagging, web mining, XML mining and further techniques of knowledge discovery. The book is especially valuable for those interested in the aspects of Web 2.0 and its inherent dynamic and diversity of user-generated content.
Computational Science And Its Applications Iccsa 2014
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Author : Beniamino Murgante
language : en
Publisher: Springer
Release Date : 2014-07-02
Computational Science And Its Applications Iccsa 2014 written by Beniamino Murgante and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-07-02 with Computers categories.
The six-volume set LNCS 8579-8584 constitutes the refereed proceedings of the 14th International Conference on Computational Science and Its Applications, ICCSA 2014, held in Guimarães, Portugal, in June/July 2014. The 347 revised papers presented in 30 workshops and a special track were carefully reviewed and selected from 1167. The 289 papers presented in the workshops cover various areas in computational science ranging from computational science technologies to specific areas of computational science such as computational geometry and security.
Web Technologies Concepts Methodologies Tools And Applications
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Author : Tatnall, Arthur
language : en
Publisher: IGI Global
Release Date : 2009-10-31
Web Technologies Concepts Methodologies Tools And Applications written by Tatnall, Arthur and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-10-31 with Computers categories.
With the technological advancement of mobile devices, social networking, and electronic services, Web technologies continues to play an ever-growing part of the global way of life, incorporated into cultural, economical, and organizational levels. Web Technologies: Concepts, Methodologies, Tools, and Applications (4 Volume) provides a comprehensive depiction of current and future trends in support of the evolution of Web information systems, Web applications, and the Internet. Through coverage of the latest models, concepts, and architectures, this multiple-volume reference supplies audiences with an authoritative source of information and direction for the further development of the Internet and Web-based phenomena.
Proceedings Of The 4th International Conference On Frontiers In Intelligent Computing Theory And Applications Ficta 2015
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Author : Swagatam Das
language : en
Publisher: Springer
Release Date : 2015-10-24
Proceedings Of The 4th International Conference On Frontiers In Intelligent Computing Theory And Applications Ficta 2015 written by Swagatam Das and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-10-24 with Technology & Engineering categories.
The proceedings of the 4th International Conference on Frontiers in Intelligent Computing: Theory and Applications 2015 (FICTA 2015) serves as the knowledge centre not only for scientists and researchers in the field of intelligent computing but also for students of post-graduate level in various engineering disciplines. The book covers a comprehensive overview of the theory, methods, applications and tools of Intelligent Computing. Researchers are now working in interdisciplinary areas and the proceedings of FICTA 2015 plays a major role to accumulate those significant works in one arena. The chapters included in the proceedings inculcates both theoretical as well as practical aspects of different areas like Nature Inspired Algorithms, Fuzzy Systems, Data Mining, Signal Processing, Image processing, Text Processing, Wireless Sensor Networks, Network Security and Cellular Automata.
Data Mining On Multimedia Data
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Author : Petra Perner
language : en
Publisher: Springer
Release Date : 2003-07-01
Data Mining On Multimedia Data written by Petra Perner and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-07-01 with Computers categories.
Despite being a young field of research and development, data mining has proved to be a successful approach to extracting knowledge from huge collections of structured digital data collection as usually stored in databases. Whereas data mining was done in early days primarily on numerical data, nowadays multimedia and Internet applications drive the need to develop data mining methods and techniques that can work on all kinds of data such as documents, images, and signals. This book introduces the basic concepts of mining multimedia data and demonstrates how to apply these methods in various application fields. It is written for students, ambitioned professionals from industry and medicine, and for scientists who want to contribute R&D work to the field or apply this new technology.