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What Is The Cultural Olympiad


What Is The Cultural Olympiad
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What Is The Cultural Olympiad


What Is The Cultural Olympiad
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Author :
language : en
Publisher:
Release Date : 2018

What Is The Cultural Olympiad written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with categories.


Leading up to the Opening Ceremony and ending with the Closing Ceremony of the Olympic Games, the Cultural Olympiad is part of the Official Olympic event, and is a cultural program based on the Olympic values. It encompasses all cultural events participated by the host country and by people all around the world, in the form of entertainment, festivals, and educational activities.



The Olympic Games And Cultural Policy


The Olympic Games And Cultural Policy
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Author : Beatriz Garcia
language : en
Publisher: Routledge
Release Date : 2012

The Olympic Games And Cultural Policy written by Beatriz Garcia and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Business & Economics categories.


This book explores how cultural policies are reflected in the design, management and promotion of the Olympic Games. Garcia examines the concept and evolution of cultural policies throughout the recent history of the Olympic Games and then specifically evaluates the cultural program of the Sydney 2000 Olympic Games. She argues that the cultural relevance of a major event is highly dependent on the consistency of the policy choices informing its cultural dimensions, and demonstrates how such events frequently fail to leave long-term cultural legacies, and are often unable to provide an experience that fully engages and represents the host community, due to their over-emphasis on an economic rather than a social and cultural agenda.



The Cultural Olympiad Art And The Olympic Games


The Cultural Olympiad Art And The Olympic Games
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Author : Beatriz Garcia
language : en
Publisher:
Release Date : 2024

The Cultural Olympiad Art And The Olympic Games written by Beatriz Garcia and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024 with categories.


The notion that the Olympic Games should complement the showcasing of elite sports competitions with a programme of arts and culture was central to the vision of Pierre de Coubertin, founder of the modern Olympic Movement. It is a principle inspired by Coubertin's interpretation of the Ancient Greek Games tradition, which involved the showcasing of human excellence in a variety of forms, from athletics to music and poetry. However, the Olympic cultural programme or 'Cultural Olympiad' has a mixed history and is one of the least visible components within the Olympic Games hosting process. This article starts with a historical overview of Olympic arts and culture programmes, from their original presentation in the form of Olympic art competitions to their latest incarnation as four-year Cultural Olympiads and its increased prominence at the Winter Games. The article then discusses key thematic trends and priority objectives over time, followed by an outline of their varied delivery formats. The article reflects on ongoing challenges for the Cultural Olympiad, in particular, the impact of Olympic branding guidelines and funding structures, which have affected the visibility and recognition of cultural initiatives at Games time. It ends by touching on the new cultural frameworks emerging in the aftermath of the IOC's "Olympic Agenda 2020" strategic roadmap and the opportunities this may bring for stronger associations between Olympic sport and art programming.



Cultural Olympiad


Cultural Olympiad
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Author :
language : en
Publisher:
Release Date : 2004

Cultural Olympiad written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with categories.




Cultural Olympiad


Cultural Olympiad
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Author :
language : en
Publisher:
Release Date : 2006

Cultural Olympiad written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with categories.




L Olympiade Culturelle The Cultural Olympiad


L Olympiade Culturelle The Cultural Olympiad
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Author : Comité Organizador de los Decimonovencs Jueges Olimpices
language : fr
Publisher:
Release Date : 1969

L Olympiade Culturelle The Cultural Olympiad written by Comité Organizador de los Decimonovencs Jueges Olimpices and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1969 with Arts categories.




Cultural Olympiad


Cultural Olympiad
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Author : Summer Olympic Games Organizing Committee
language : en
Publisher:
Release Date : 2001

Cultural Olympiad written by Summer Olympic Games Organizing Committee and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with categories.


This document describes the brand strategy of the Cultural Olympiad for the 2004 Athens Olympic Summer Games.



Opening Ceremonies Of Olympic Games And Their Cultural Applications


Opening Ceremonies Of Olympic Games And Their Cultural Applications
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Author : Silke Specht
language : en
Publisher: GRIN Verlag
Release Date : 2013-08-28

Opening Ceremonies Of Olympic Games And Their Cultural Applications written by Silke Specht and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-08-28 with Language Arts & Disciplines categories.


Essay from the year 2010 in the subject Communications - Intercultural Communication, grade: 1,0, University of Southern Denmark, language: English, abstract: The Olympic Games are without doubt an intercultural mega event. In this essay I have a look on the opening ceremonies of the two last Olympic Games 2010 in Vancouver and 2008 in Beijing. I shed light on the various cultural aspects encompassed in those ceremonies, differentiating between national and Olympic symbols, heroes and rituals expressed during those shows and analyze the underlying values and beliefs that form those cultures. In the final part of this essay I discuss the development of opening ceremonies towards national advertisement disregarding minorities in the national and Olympic societies. I use different theories about culture and its appearance to interpret the opening ceremonies in Vancouver and Beijing. I compare both Olympics, even though it must be stated that there is an enormous difference between Summer and Winter Olympics with regard to participating nations and sports. The idea of analyzing the opening ceremonies of the Olympic Games rests on the expectation that those were the moments at which cultural differences become most obvious for the worldwide TV audience. It is expected that especially cultural differences between the athletes can be seen during the different competitions, but as I have no source about what happened behind the various TV cameras I can hardly analyze those aspects of intercultural interaction. Furthermore all Olympic opening ceremonies share some elements that are implemented in the idea of the Olympic movement. It should therefore be possible to find those elements, analyze their meaning for the Olympic movement and separate it from all the other ‘show’ elements that are essential for today’s opening ceremonies. In this essay I answer the question how we (the non-host community) perceive the host nation’s culture as it is expressed during the opening ceremony. I also analyze critics of the Olympic opening ceremonies, not only concerning the ‘ignorance’ of minorities, but also the use of ‘fakes’ to make the whole ceremony look bigger and more glamorous than it really is. I will also pace the question whether it is really necessary to make every new opening ceremony bigger and more expensive than the ones before and whether this does clash with the values of the Olympic movement.



Cultural Olympiad


Cultural Olympiad
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Author :
language : en
Publisher:
Release Date :

Cultural Olympiad written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.




Tourism At The Olympic Games


Tourism At The Olympic Games
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Author : Mike Robinson
language : en
Publisher: Routledge
Release Date : 2017-10-02

Tourism At The Olympic Games written by Mike Robinson and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-02 with Sports & Recreation categories.


Going far beyond being just a mega sport event, the Olympic Games are, and have been in the past, important settings for tourism and cultural change. Hosting the Olympic Games presents a unique opportunity for countries to promote, regenerate, and develop cities and regions, and to firmly locate them within an increasingly competitive global tourism marketplace. From Athens to Rio de Janeiro, Olympic landmark buildings, ‘districts’, and ‘parks’ have permanently transformed cities and regions, and gained tremendous material and symbolic value as tourist attractions. On another level, the Olympic Games produce a kaleidoscopic range of intangible and quasi-religious engagements with place and spectacle. They have a tremendous impact on the image of the host country, while invoking collective memories and touching on emotions such as suspense, compassion, togetherness, and pride. Tourism has also become a major watchword in ongoing debates on the ‘legacy’ of the Olympic Games, and it deeply penetrates discourses on social justice and cultural change on a local, national and global scale. This book was originally published as a special issue of the Journal of Tourism and Cultural Change.