When Search Meets Web Usability
DOWNLOAD
Download When Search Meets Web Usability PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get When Search Meets Web Usability book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page
When Search Meets Web Usability
DOWNLOAD
Author : Shari Thurow
language : en
Publisher: New Riders
Release Date : 2009-04-08
When Search Meets Web Usability written by Shari Thurow and has been published by New Riders this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-04-08 with Computers categories.
This book delivers a proactive approach to building an effective Web site that is search engine friendly and will result in better search rankings. It outlines the steps needed to bridge the gap between a Google search and a Web site, and also improve the users' experience once they get to the site. By understanding the wide variety of information-seeking strategies and the individual behaviors associated with them, this book helps information architects, Web designers/developers, SEOs/SEMs, and usability professionals build better interfaces and functionality into Web sites. Creating a satisfying user experience is the key to maximizing search effectiveness and getting conversions.
Search Theory And Practice In Journalism Online
DOWNLOAD
Author : Murray Dick
language : en
Publisher: Bloomsbury Publishing
Release Date : 2013-08-30
Search Theory And Practice In Journalism Online written by Murray Dick and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-08-30 with Language Arts & Disciplines categories.
Whether uncovering breaking stories, finding reliable background information, or finding the right contributors for stories and packages, there is now a wealth of information available to journalists online - but where to begin? In Search: Theory and Practice in Journalism Online, Murray Dick provides a practical and theoretical overview of the journalistic research potential in various online tools. Written by a leading expert in the field, the book offers experience-based guidance into online search for journalism. Key features: - Up-to-date coverage of advanced search, the 'invisible web', social media, multimedia and the verification of online material - A critical overview of theory in online ethics, verification, and use of social media in journalism online - Original research into search theory, privacy, trust and rights issues online - Student-friendly pedagogy based upon professional practice and informed by experts in online research Search: Theory and Practice in Journalism Online is essential reading for undergraduate students of digital journalism, online reporting and journalism studies.
Understanding Search Engines
DOWNLOAD
Author : Dirk Lewandowski
language : en
Publisher: Springer Nature
Release Date : 2023-03-07
Understanding Search Engines written by Dirk Lewandowski and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-03-07 with Computers categories.
This book provides a broad introduction to search engines by integrating five different perspectives on Web search and search engines that are usually dealt with separately: the technical perspective, the user perspective, the internet-based research perspective, the economic perspective, and the societal perspective. After a general introduction to the topic, two foundational chapters present how search tools can cover the Web’s content and how search engines achieve this by crawling and processing the found documents. The next chapter on user behavior covers how people phrase their search queries and interact with search engines. This knowledge builds the foundation for describing how results are ranked and presented. The following three chapters then deal with the economic side of search engines, i.e., Google and the search engine market, search engine optimization (SEO), and the intermingling of organic and sponsored search results. Next, the chapter on search skills presents techniques for improving searches through advanced search interfaces and commands. Following that, the Deep Web and how its content can be accessed is explained. The two subsequent chapters cover ways to improve the quality of search results, while the next chapter describes how to access the Deep Web. Last but not least, the following chapter deals with the societal role of search engines before the final chapter concludes the book with an outlook on the future of Web search. With this book, students and professionals in disciplines like computer science, online marketing, or library and information science will learn how search engines work, what their main shortcomings are at present, and what prospects there are for their further development. The different views presented will help them to understand not only the basic technologies but also the implications the current implementations have concerning economic exploitation and societal impact.
Global Search Engine Marketing
DOWNLOAD
Author : Anne F. Kennedy
language : en
Publisher: Que Publishing
Release Date : 2012
Global Search Engine Marketing written by Anne F. Kennedy and has been published by Que Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Business & Economics categories.
Global Search Engine Marketing Use search to reach all your best customers--worldwide!Don't settle for U.S.-only, English-only search marketing: master global search marketing, and reach "all" your most profitable customers and prospects--"wherever they are!" Leading global search experts Anne Kennedy and Kristjan Mar Hauksson identify all the challenges associated with global search marketing, and offer proven solutions for every key issue, from culture and communication to technology and law. Discover surprising local differences in how people search, craft online marketing campaigns that reflect local cultures, and learn how to profit from tools and social platforms most North American marketers have never even heard of!
Human Computer Interaction Users And Contexts Of Use
DOWNLOAD
Author : Masaaki Kurosu
language : en
Publisher: Springer
Release Date : 2013-07-03
Human Computer Interaction Users And Contexts Of Use written by Masaaki Kurosu and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-03 with Computers categories.
The five-volume set LNCS 8004--8008 constitutes the refereed proceedings of the 15th International Conference on Human-Computer Interaction, HCII 2013, held in Las Vegas, NV, USA in July 2013. The total of 1666 papers and 303 posters presented at the HCII 2013 conferences was carefully reviewed and selected from 5210 submissions. These papers address the latest research and development efforts and highlight the human aspects of design and use of computing systems. The papers accepted for presentation thoroughly cover the entire field of human-computer Interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas. This volume contains papers in the thematic area of human-computer interaction, addressing the following major topics: identity, privacy and trust; user studies; interaction for society and community; HCI for business and innovation.
Human Computer Interaction Human Centred Design Approaches Methods Tools And Environments
DOWNLOAD
Author : Masaaki Kurosu
language : en
Publisher: Springer
Release Date : 2013-07-03
Human Computer Interaction Human Centred Design Approaches Methods Tools And Environments written by Masaaki Kurosu and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-03 with Computers categories.
The five-volume set LNCS 8004--8008 constitutes the refereed proceedings of the 15th International Conference on Human-Computer Interaction, HCII 2013, held in Las Vegas, NV, USA in July 2013. The total of 1666 papers and 303 posters presented at the HCII 2013 conferences was carefully reviewed and selected from 5210 submissions. These papers address the latest research and development efforts and highlight the human aspects of design and use of computing systems. The papers accepted for presentation thoroughly cover the entire field of human-computer interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas. This volume contains papers in the thematic area of human-computer interaction, addressing the following major topics: HCI and human centred design; evaluation methods and techniques; user interface design and development methods and environments; aesthetics and kansei in HCI.
Quality Issues In The Management Of Web Information
DOWNLOAD
Author : Gabriella Pasi
language : en
Publisher: Springer Science & Business Media
Release Date : 2013-04-17
Quality Issues In The Management Of Web Information written by Gabriella Pasi and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-04-17 with Technology & Engineering categories.
This research volume presents a sample of recent contributions related to the issue of quality-assessment for Web Based information in the context of information access, retrieval, and filtering systems. The advent of the Web and the uncontrolled process of documents' generation have raised the problem of declining quality assessment to information on the Web, by considering both the nature of documents (texts, images, video, sounds, and so on), the genre of documents ( news, geographic information, ontologies, medical records, products records, and so on), the reputation of information sources and sites, and, last but not least the actions performed on documents (content indexing, retrieval and ranking, collaborative filtering, and so on). The volume constitutes a compendium of both heterogeneous approaches and sample applications focusing specific aspects of the quality assessment for Web-based information for researchers, PhD students and practitioners carrying out their research activity in the field of Web information retrieval and filtering, Web information mining, information quality representation and management.
Youtube And Video Marketing
DOWNLOAD
Author : Greg Jarboe
language : en
Publisher: John Wiley & Sons
Release Date : 2009-08-14
Youtube And Video Marketing written by Greg Jarboe and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-08-14 with Business & Economics categories.
A complete, task-based guide to developing, implementing, and tracking a video marketing strategy Online video marketing is crucial in today's marketplace. This guide teaches you proven, practical guidelines for developing and implementing video marketing for your organization. If you're a marketer, advertising professional, consultant, or small business owner, here's a relevant guide to understanding video marketing tactics, developing a strategy, implementing the campaign, and then measuring results. You'll find extensive coverage of keyword strategies and video optimization, distribution and promotion strategies to other sites and blogs, YouTube advertising opportunities, and crucial metrics and analysis. Written in the popular "Hour a Day" format, which breaks intimidating topics down to easily approachable tasks Covers previously undocumented optimization strategies, distribution techniques, community promotion tactics, and more Explores the crucial keyword development phase and best practices for creating and maintaining a presence on YouTube via brand channel development and customization Examines effective promotional tactics, how to optimize video for YouTube and search engine visibility, and metrics and analytics Includes case studies, additional resources, a glossary, information about creating and editing video, step-by-step guides, and valuable tutorials YouTube and Video Marketing: An Hour A Day gives you the tools to give your clients or your organization a visible, vital marketing presence online
Universal Access In Human Computer Interaction Design For All And Accessibility Practice
DOWNLOAD
Author : Constantine Stephanidis
language : en
Publisher: Springer
Release Date : 2014-05-16
Universal Access In Human Computer Interaction Design For All And Accessibility Practice written by Constantine Stephanidis and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-05-16 with Computers categories.
The four-volume set LNCS 8513-8516 constitutes the refereed proceedings of the 8th International Conference on Universal Access in Human-Computer Interaction, UAHCI 2014, held as part of the 16th International Conference on Human-Computer Interaction, HCII 2014, held in Heraklion, Crete, Greece in June 2014, jointly with 14 other thematically similar conferences. The total of 1476 papers and 220 posters presented at the HCII 2014 conferences was carefully reviewed and selected from 4766 submissions. These papers address the latest research and development efforts and highlight the human aspects of design and use of computing systems. The papers thoroughly cover the entire field of human-computer interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas. The total of 251 contributions included in the UAHCI proceedings were carefully reviewed and selected for inclusion in this four-volume set. The 60 papers included in this volume are organized in the following topical sections: web accessibility; design for all in the built environment; global access infrastructures and user experiences in universal access.
Convergent Journalism
DOWNLOAD
Author : Woody Bing Liu
language : en
Publisher: Routledge
Release Date : 2021-06-28
Convergent Journalism written by Woody Bing Liu and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-28 with Language Arts & Disciplines categories.
Convergent Journalism is an online news system that uses a range of media and methods to collect and present information. With the advent and growth of the Internet, this form of news has been flourishing globally and has become the mainstream in China. In 2014, the Chinese Government established media convergence as a national strategy. This book offers a panoramic view of the theories and practice of Convergent Journalism in a Chinese media landscape. Drawing on a plethora of cases, the author introduces concepts, subjects, and processes, and elaborates on media components including text, visuals, audio, and video. In addition, he discusses the application of search engine optimization, hyperlinks in reporting, user interaction, and user creation of content. Aside from providing an in-depth theoretical analysis, the book provides much guidance for practitioners. Students, scholars, and professionals of communication studies, journalism, and media studies will benefit from this book.