Why Fonts Matter
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Why Fonts Matter
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Author : Sarah Hyndman
language : en
Publisher: Random House
Release Date : 2016-01-28
Why Fonts Matter written by Sarah Hyndman and has been published by Random House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-01-28 with Design categories.
Discover the incredible power of fonts - how they influence your decisions, alter your perceptions, stir your emotions and change how you understand the world. Graphic designer Sarah Hyndman shares her infectious enthusiasm for fonts in this visually inspiring, beautifully designed, immersive and interactive study, including quizzes, tests and case-studies. 'A fascinating insight into how type can influence our feelings, our senses, and even our taste' -- Professor Charles Spence, University of Oxford 'Most books about fonts are written for designers - Sarah brings the power of fonts to everyone' -- Patrick Burgoyne, Editor of Creative Review 'This book is an inspiration' -- ***** Reader review 'Ground-breaking' -- ***** Reader review 'Beautiful and fun! A fantastic read' -- ***** Reader review 'Love this book! Couldn't put it down and read it from cover to cover' -- ***** Reader review 'A really interesting and insightful book' -- ***** Reader review ********************************************************************************************************* We all constantly interact with type in almost every aspect of our lives. But how do fonts affect what we read and influence the choices we make? This book opens up the science and the art behind how fonts influence you. It explains why certain fonts or styles evoke particular experiences and associations. Fonts have different personalities that can create trust, mistrust, give you confidence, make things seem easier to do or make a product taste better. They're hidden in plain sight, they trigger memories, associations and multisensory experiences in your imagination. * Fonts can alter the meanings of words right before your very eyes. * See what personalities fonts have, and what they reveal about YOUR personality. * Explore how you respond to fonts emotionally and can make fonts work for your message. * Be amazed that a font has the power to alter the taste of your food. This book is a must-read for anyone interested in typography and graphic design professionally but also a fascinating insight for anyone interested in giving words impact or anyone wanting to know more about how type can be used to influence us.
Just My Type
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Author : Simon Garfield
language : en
Publisher: Penguin
Release Date : 2011-09-01
Just My Type written by Simon Garfield and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-09-01 with Design categories.
A hugely entertaining and revealing guide to the history of type that asks, What does your favorite font say about you? Fonts surround us every day, on street signs and buildings, on movie posters and books, and on just about every product we buy. But where do fonts come from, and why do we need so many? Who is responsible for the staid practicality of Times New Roman, the cool anonymity of Arial, or the irritating levity of Comic Sans (and the movement to ban it)? Typefaces are now 560 years old, but we barely knew their names until about twenty years ago when the pull-down font menus on our first computers made us all the gods of type. Beginning in the early days of Gutenberg and ending with the most adventurous digital fonts, Simon Garfield explores the rich history and subtle powers of type. He goes on to investigate a range of modern mysteries, including how Helvetica took over the world, what inspires the seeming ubiquitous use of Trajan on bad movie posters, and exactly why the all-type cover of Men are from Mars, Women are from Venus was so effective. It also examines why the "T" in the Beatles logo is longer than the other letters and how Gotham helped Barack Obama into the White House. A must-have book for the design conscious, Just My Type's cheeky irreverence will also charm everyone who loved Eats, Shoots & Leaves and Schott's Original Miscellany.
The Type Taster
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Author : Sarah Hyndman
language : en
Publisher:
Release Date : 2015
The Type Taster written by Sarah Hyndman and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with Graphic design (Typography) categories.
How To Draw Type And Influence People
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Author : Sarah Hyndman
language : en
Publisher: Laurence King Publishing
Release Date : 2017-05-02
How To Draw Type And Influence People written by Sarah Hyndman and has been published by Laurence King Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-05-02 with Design categories.
We are all type consumers and interact with type in our everyday lives. Typefaces in all shapes and sizes evoke an emotional response and trigger associated memories before we've even read the words. How to Draw Type and Influence People shows how we use type to understand different messages. Each typeface is introduced and explained and then creative exercises show the reader how to draw each font and invite them to explore the associations evoked by the styles, to reveal why they have come about and how to create their own versions. Ideal for all those who work with type daily, this book provides an accessible way in to the world of typefaces, for the general reader, but also graphic designers who want to explore fonts in more detail and design their own letterforms.
Fifty Typefaces That Changed The World
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Author : John L Walters
language : en
Publisher: Hachette UK
Release Date : 2013-09-02
Fifty Typefaces That Changed The World written by John L Walters and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-09-02 with Design categories.
The Design Museum brings you fifty typefaces that changed the world we live in! The digital revolution has made typesetters of us all as we define our identities through the typefaces we choose to communicate with the world. In this witty and insightful book John L Waters explores 50 of the most influential typefaces and shows them in use on posters, perfume packaging, buildings and more. From the power of Gotham - the typeface used in Obama's first presidential campaign - to the eloquence of Baskerville, from the classic cool of Helvetica to Wim Crouwel's provocative New Alphabet, this is a book of visual treats and wonderful stories. Contents Includes... Blackletter c.1455 First Roman Type c.1470 Garamond c.1532 Romain du Roi 1690 - 1745 Baskerville 1757 Bodoni late 1780s The first Egyptians (slab serifs) 1810 Wood Types - condensed grotesques 1828 - c.1900 The First Typewriter 1868 Franklin Gothic Condensed 1903 - 14 Cooper Black 1921 Futura 1927 Times new Roman (aka Times Roman) 1932 Helvetica 1957 Beowolf 1989 Comic sans 1994 Gotham 2000 Guardian Egyptian 2005- Ubuntu 2011 ...And Many More!
Hairstyles Of The Damned
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Author : Joe Meno
language : en
Publisher: Akashic Books
Release Date : 2004-09-01
Hairstyles Of The Damned written by Joe Meno and has been published by Akashic Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-09-01 with Fiction categories.
'Hairstyles' is an honest depiction of growing up punk on Chicago's south side: a study in the demons of racial intolerance, Catholic school conformism and class repression. It is the story of the riotous exploits of Brian, a high school burnout, and his best friend Gretchen, a punk rock girl fond of brawling. Joe Meno won the 2003 Nelson Algren Literary Award and is the author of 'Tender as Hellfire' (St. Martin's, 1999) and 'How the Hula Girl Sings' (HarperCollins, 2001). His online fictional serial, 'The Secret Hand', is published through 'Playboy Magazine'. His short fiction has been published in 'TriQuarterly', 'Bridge', 'Other Voices Washington Square', and has been broadcast on National Public Radio. He lives in Chicago, and he is a columnist for 'Punk Planet' magazine.
Typographic Systems Of Design
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Author : Kimberly Elam
language : en
Publisher: Princeton Architectural Press
Release Date : 2007-05-03
Typographic Systems Of Design written by Kimberly Elam and has been published by Princeton Architectural Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-05-03 with Architecture categories.
Typographic organization has always been a complex system in that there are so many elements at play, such as hierarchy, order of reading, legibility, and contrast. In Typographic Systems, Kim Elam, author of our bestselling books, Geometry of Design and Grid Systems, explores eight major structural frameworks beyond the gridincluding random, radial, modular, and bilateralsystems. By taking the reader through exercises, student work, and professional examples, Elam offers a broad range of design solutions. Once essential visual organization systems are understood the designer can fluidly organize words or images within a structure, combination of structures, or a variation of a structure. With clarity and substance, each systemfrom the structured axis to the nonhierarchical radial arrayis explained and explored so that the reader comes away with a better understanding of these intricate complex arrangements. Typographic Systems is the seventh title in our bestselling Design Briefs series, which has sold more than 100,000 copies worldwide.
Type Layout
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Author : Colin Wheildon
language : en
Publisher:
Release Date : 2005
Type Layout written by Colin Wheildon and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Communication in marketing categories.
For anyone who has a say in what appears in print and need to know whether, as well as looking good, it will do its job by being read. It gives practical answers on choosing the right typeface, on colour, tints, and many basic aspects of layout.
How And Why Books Matter
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Author : James Washington Watts
language : en
Publisher: Equinox Publishing (UK)
Release Date : 2019
How And Why Books Matter written by James Washington Watts and has been published by Equinox Publishing (UK) this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with Religion categories.
The iconic books project -- How books matter: three dimensions of scriptures -- Iconic books and texts -- Relic texts -- Iconic digital texts: how ritual makes virtual texts material -- Desecrated scriptures and the news media -- Ancient iconic texts -- Rival iconic texts: Ten Commandments monuments and the U.S. constitution -- Book aniconism: the codex, translation and beliefs about immaterial texts -- Mass literacy and scholarly expertise -- Why books matter: preservation and disposal
Fontosaur
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Author : Sarah Hyndman
language : en
Publisher:
Release Date : 2020-04-13
Fontosaur written by Sarah Hyndman and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-04-13 with categories.
This brilliant colouring book is crammed full of dinosaurs reimagined as different fonts. Children will have fun learning to recognise letters in different shapes and sizes. They will learn how to spell out the names of their favourite dinosaurs while they colour them in. The book contains 50 fontosaurs to colour in along with activity sheets of fontosaurs to cut out, colour and stick onto a prehistoric landscape. The idea to mix dinosaurs with fonts was inspired by Sarah's 12-year-old nephew Eddie, who loves fonts and makes animals out of the letters that spell out their names. The challenge for Sarah was to choose fonts to suit different dinosaurs and then to construct each one out of the letters of its name. Top dinosaur fan 3-year-old Blake has given the book his enthusiastic thumbs-up and says "oh I love this book".