Word Of Mouth In Contemporary Hollywood

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Word Of Mouth In Contemporary Hollywood

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Author : Simon Hewitt
language : en
Publisher: Taylor & Francis
Release Date : 2023-07-26

Word Of Mouth In Contemporary Hollywood written by Simon Hewitt and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-07-26 with Performing Arts categories.

Word-of-Mouth in Contemporary Hollywood provides a unique insight into the potential for online communication to enable audiences to exert a greater impact on film industrial practices than ever before. In an overarching analysis of contemporary Hollywood film financing, marketing, distribution, and exhibition practices, Simon Hewitt recontextualises word-of-mouth in light of social media and examines the growing impact of audience participation. Using a ‘Bourdieuconomic’ approach, he applies qualitative research methods to better understand the contemporary Hollywood film audience, the contemporary Hollywood film industry, and the mechanisms that connect the two. The book explores new film financing mechanisms that incorporate fans into the packages used to secure production funds. It assesses the role of ‘Grassroots Intermediaries’ in contemporary film marketing campaigns. It critiques ‘democratic’ crowdsourced methods of film distribution, and finally, it considers the possible future of Hollywood film exhibition. By helping to bridge the gap between the gift economy and commodity culture, this book will appeal to students and scholars of media industry studies, media finance and economics, fan and audience studies, film studies, film history, and media marketing.

Talk Isn T Cheap

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Author : Simon Hewitt
language : en
Publisher:
Release Date : 2020

Talk Isn T Cheap written by Simon Hewitt and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020 with categories.

Genre And Contemporary Hollywood

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Author : Steve Neale
language : en
Publisher: Bloomsbury Publishing
Release Date : 2019-07-25

Genre And Contemporary Hollywood written by Steve Neale and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-07-25 with Performing Arts categories.

This wide-ranging text is one of the first to look in detail at some of the principal genres, cycles and trends in Hollywood's output during the last two decades. It includes analysis of such films as Sense and Sensibility, Grifters, The Mask, When Harry Met Sally, Pocahontas, Titanic, Basic Instinct, Coppola's Dracula, and Malcolm X.

Hollywood And China In The Post Postclassical Era

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Author : Lara Herring
language : en
Publisher: Taylor & Francis
Release Date : 2024-03-18

Hollywood And China In The Post Postclassical Era written by Lara Herring and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-03-18 with Business & Economics categories.

This book examines the contemporary relationship between Hollywood and China as case studies that help to define a new era in Hollywood film industry, style, and economics, which is termed the ‘post‐postclassical’ period. Centred around a case study of Legendary Entertainment, the analysis shows how the studio adopted and adapted its global strategies in order to gain access to and favour within the Chinese film market, and how issues of censorship and financial performance affected the choices they made. Demonstrating Legendary’s identity as a ‘post‐postclassical’ studio and examining how this plays into its China‐strategy, this book explores how this particular case and the necessary analysis of wider political economic relations offer a periodisation of the contemporary Hollywood‐China relationship. This book will interest students and scholars of media and film studies, as well as academics whose research interests include global cinema, Hollywood, Chinese cinema, transnational cinema, and film industry studies.

Contemporary Hollywood Cinema

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Author : STEVE NEALE
language : en
Publisher: Routledge
Release Date : 2013-04-15

Contemporary Hollywood Cinema written by STEVE NEALE and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-04-15 with Social Science categories.

A comprehensive overview of the film industry in Hollywood today, Contemporary Hollywood Cinema brings together leading international cinema scholars to explore the technology, institutions, film makers and movies of contemporary American film making.

A Reader On Audience Development And Cultural Policy

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Author : Steven Hadley
language : en
Publisher: Taylor & Francis
Release Date : 2024-02-22

A Reader On Audience Development And Cultural Policy written by Steven Hadley and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-02-22 with Performing Arts categories.

This book brings together, for the first time, twenty-two chapters on arts marketing and audience development. Edited and curated to be accessible to both academics and those working in the cultural sector, the book provides an invaluable resource for anyone interested in the traditions, philosophies and approaches which underpin our ideas about increasing audiences for the arts. Covering a range of topics and international perspectives, it tells the story of how arts marketing and audience development came to be such an important management practice in the cultural sector. This edited volume discusses the relationship of audience development to arts management and cultural policy and outlines the foundational arguments which have led to contemporary debates around everyday creativity and cultural democracy. By providing vital insights from both the theory and practice of arts marketing and audience development, the book will serve as an excellent reference work for researchers. Simultaneously, this book will also be an invaluable read for those working in cultural leadership and arts management roles. The chapters in this book were originally published in various Routledge journals.

The Travels Of Media And Cultural Products

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Author : Enrique Uribe-Jongbloed
language : en
Publisher: Taylor & Francis
Release Date : 2023-09-07

The Travels Of Media And Cultural Products written by Enrique Uribe-Jongbloed and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-09-07 with Business & Economics categories.

This book presents the Cultural Transduction framework as a conceptual tool to understand the processes that media and cultural products undergo when they cross cultural and national borders. Using a series of examples from pop culture, including films, television series, videogames, memes and other digital products, this book provides the reader with a wider understanding of the procedures, interests, roles, assumptions and challenges, which foster or hinder the travels of media and cultural products. Compiling in one single narrative a series of case studies, theoretical debates and international examples, the book looks at a number of exchanges and transformations enabled by both traditional media trade and the internet. It reflects on the increase of cultural products crossing over regional, national and international borders in the form of videogames and TV formats, through music and video distribution platforms or via digital social media networks, to highlight discussions about the characteristics of border-crossing digital production. The cultural transduction framework is developed from discussions in communication and media studies, as well as from debates in adaptation and translation studies, to map out the travels of media and cultural products from an interdisciplinary perspective. It provides a tool to analyse the markets, products, people and processes that enable or constrain the movement of products across borders, for those interested in the practical aspects that underlie the negotiation and transformation of products inserted into different cultural market settings. This volume provides a new framework for understanding the travels of cultural products, which will be of use to students and scholars in the area of media industry studies, business studies, digital media studies, international media law and economics.

Film As Product In Contemporary Hollywood

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Author : Nick Lacey
language : en
Publisher: Bloomsbury Publishing
Release Date : 2019-07-25

Film As Product In Contemporary Hollywood written by Nick Lacey and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-07-25 with Performing Arts categories.

This teaching pack, suitable for AS/A2 Media and Film Studies, offers a suitable case study for industry and institution and help students demonstrate an understanding of key concepts and contemporary Hollywood.

Movie Blockbusters

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Author : Julian Stringer
language : en
Publisher: Psychology Press
Release Date : 2003

Movie Blockbusters written by Julian Stringer and has been published by Psychology Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with History categories.

First Published in 2003. Routledge is an imprint of Taylor & Francis, an informa company.

Feminist Hollywood

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Author : Christina Lane
language : en
Publisher: Wayne State University Press
Release Date : 2000

Feminist Hollywood written by Christina Lane and has been published by Wayne State University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Performing Arts categories.

Feminist Hollywood examines the differences between commercial cinema and counter cinema by focusing on the work of contemporary women directors who have entered Hollywood from the realm of independent filmmaking. Christina Lane compares their early documentaries or avant-garde films with their more mainstream endeavors as she explores the possibilities and limits of feminist expression within the male-dominated industry of commercial filmmaking. Feminist Hollywood incorporates interviews with directors Susan Seidelman, Martha Coolidge, Kathryn Bigelow, Lizzie Borden, Darnell Martin, and Tamra Davis in an attempt to bridge the "theory gap" that often excludes women's professional experiences and makes false assumptions about how the industry operates. Lane balances these firsthand accounts with cultural theory and an understanding of the current film industry, in which the line between commercial and independent filmmaking has become blurred. The timely and comprehensive nature of this volume will make it a welcome addition to the bookshelves of film scholars and amateur movie buffs alike.