Writing For The Design Mind
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Writing For The Design Mind
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Author : Natalia Ilyin
language : en
Publisher:
Release Date : 2018
Writing For The Design Mind written by Natalia Ilyin and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with Authorship categories.
Writing For The Design Mind
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Author : Natalia Ilyin
language : en
Publisher: Bloomsbury Publishing
Release Date : 2019-04-04
Writing For The Design Mind written by Natalia Ilyin and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-04-04 with Design categories.
"Becoming a designer takes a huge amount of time and education. With so many skills to learn, many people never get the chance to master the one skill that can give them a real advantage in business or academia: They never learn to write well.” In Writing for the Design Mind author, designer and educator Natalia Ilyin offers clear, concise, and humorous writing tips, techniques and strategies to people who have spent their lives mastering design rather than learning to write. Ilyin's book helps designers approach writing in the same ways they approach designing – teaching skills and methods through encouragement, practical exercises and visual advice. Writing well is a skill, like any other, and with this book you can learn to do it with confidence. //Winner in the 50 Books | 50 Covers award 2019 from the AIGA//
Design For The Mind
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Author : Victor Yocco
language : en
Publisher: Simon and Schuster
Release Date : 2016-06-13
Design For The Mind written by Victor Yocco and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-06-13 with Computers categories.
Summary Design for the Mind: Seven Psychological Principles of Persuasive Design teaches web designers and developers how to create sites and applications that appeal to our innate natural responses as humans. Author Victor Yocco, a researcher on psychology and communication, introduces the most immediately relevant and applicable psychological concepts, breaks down each theory into easily-digested principles, then shows how they can be used to inform better design. Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Publications. About the Technology Designers and design team members need to think about more than just aesthetics. How do you handle short attention spans. How does your design encourage users to engage, browse, or buy? Fortunately, there are psychological principles that you can use in your design to anticipate and benefit from how humans think, behave, and react. About the Book Design for the Mind: Seven Psychological Principles of Persuasive Design teaches you to recognize how websites and applications can benefit from an awareness of our innate, natural responses as humans, and to apply the same principles to your own designs. This approachable book introduces the psychological principles, deconstructs each into easily digestible concepts, and then shows how you can apply them. The idea is to deepen your understanding of why people react in the ways they do. After reading the book, you'll be ready to make your work more psychologically friendly, engaging, and persuasive. What's Inside Making design persuasive Encouraging visitors to take action Creating enduring messages Meeting the needs of both engaged and disengaged visitors Becoming a strategic influencer Applying theory, with case studies and real-world examples About the Reader This book is for web and UX designers and developers as well as anyone involved in customer-facing digital products. About the Author Victor Yocco, PhD, is a research director at a Philadelphia-based digital design firm. He received his PhD from The Ohio State University, where his research focused on psychology and communication in informal learning settings. Victor regularly writes and speaks on topics related to the application of psychology to design and addressing the culture of alcohol use in design and technology. He can be found at www.victoryocco.com or @victoryocco on Twitter. Table of Contents PART 1 INTRODUCING THE APPLICATION OF PSYCHOLOGY TO DESIGN Meeting users' needs: including psychology in design PART 2 WHY DO FOLKS ACT LIKE THAT? PRINCIPLES OF BEHAVIOR Designing for regular use: addressing planned behavior Risky decisions and mental shortcuts Motivation, ability, and trigger-boom! PART 3 PRINCIPLES OF INFLUENCE AND PERSUASION: NOT AS EVIL AS YOU'D THINK Influence: getting people to like and use your design Using family, friends, and social networks to influence users It's not what you say; it's how you say it! Persuasion: the deadliest art PART 4 USER EXPERIENCE DESIGN: PUTTING IT ALL TOGETHER Case study: KidTech Design Co.'s Good Choice app The next step: getting up and running
Designing Your Life
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Author : Bill Burnett
language : en
Publisher: Knopf
Release Date : 2016-09-20
Designing Your Life written by Bill Burnett and has been published by Knopf this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-20 with Self-Help categories.
#1 NEW YORK TIMES BEST SELLER • At last, a book that shows you how to build—design—a life you can thrive in, at any age or stage • “Life has questions. They have answers.” —The New York Times Designers create worlds and solve problems using design thinking. Look around your office or home—at the tablet or smartphone you may be holding or the chair you are sitting in. Everything in our lives was designed by someone. And every design starts with a problem that a designer or team of designers seeks to solve. In this book, Bill Burnett and Dave Evans show us how design thinking can help us create a life that is both meaningful and fulfilling, regardless of who or where we are, what we do or have done for a living, or how young or old we are. The same design thinking responsible for amazing technology, products, and spaces can be used to design and build your career and your life, a life of fulfillment and joy, constantly creative and productive, one that always holds the possibility of surprise.
Designing With The Mind In Mind
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Author : Jeff Johnson
language : en
Publisher: Morgan Kaufmann
Release Date : 2010-05-20
Designing With The Mind In Mind written by Jeff Johnson and has been published by Morgan Kaufmann this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-05-20 with Computers categories.
Early user interface (UI) practitioners were trained in cognitive psychology, from which UI design rules were based. But as the field evolves, designers enter the field from many disciplines. Practitioners today have enough experience in UI design that they have been exposed to design rules, but it is essential that they understand the psychology behind the rules in order to effectively apply them. In Designing with the Mind in Mind, Jeff Johnson, author of the best selling GUI Bloopers, provides designers with just enough background in perceptual and cognitive psychology that UI design guidelines make intuitive sense rather than being just a list of rules to follow. - The first practical, all-in-one source for practitioners on user interface design rules and why, when and how to apply them - Provides just enough background into the reasoning behind interface design rules that practitioners can make informed decisions in every project - Gives practitioners the insight they need to make educated design decisions when confronted with tradeoffs, including competing design rules, time constrictions, or limited resources
Writing For Visual Thinkers
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Author : Andrea Marks
language : en
Publisher: Pearson Education
Release Date : 2011-03-18
Writing For Visual Thinkers written by Andrea Marks and has been published by Pearson Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-03-18 with Computers categories.
Writing can be a challenge, especially for artists and designers who tend to be more visual than verbal. Writing for Visual Thinkers: A Guide for Artists and Designers is designed to help people who think in pictures—a segment of learners that by some estimates includes almost 30 percent of the population—gain skills and confidence in their writing abilities. Writing for Visual Thinkers approaches the craft of writing from many directions, all with the ultimate goal of unblocking the reader's verbal potential. It offers a guide to mind mapping, concept mapping, freewriting, brainwriting, word lists and outlines, as well as provides student examples, tips on writing grant proposals, reasons for keeping a blog and more. Critique methods, criticism, narrative and storytelling, hypertext, editing, graphic novels and comics, and many more topics round out this groundbreaking book. Both experimental and pragmatic, Andrea Marks's methods will result in stronger, more verbally confident artists and designers. Developed in partnership with AIGA, this book is for the visual learners everywhere who have always wanted--or needed!--to improve their writing skills, whether they specialize in graphic design, web design, industrial design, interior design, allied design, or fashion design. All of Peachpit's eBooks contain the same content as the print edition. You will find a link in the last few pages of your eBook that directs you to the media files. Helpful tips: If you are able to search the book, search for "Where are the lesson files?" Go to the very last page of the book and scroll backwards. You will need a web-enabled device or computer in order to access the media files that accompany this ebook. Entering the URL supplied into a computer with web access will allow you to get to the files. Depending on your device, it is possible that your display settings will cut off part of the URL. To make sure this is not the case, try reducing your font size and turning your device to a landscape view. This should cause the full URL to appear.
The Ultimate Guide To Video Game Writing And Design
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Author : Flint Dille
language : en
Publisher: National Geographic Books
Release Date : 2008-01-08
The Ultimate Guide To Video Game Writing And Design written by Flint Dille and has been published by National Geographic Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-01-08 with Computers categories.
• Authors are top game designers • Aspiring game writers and designers must have this complete bible There are other books about creating video games out there. Sure, they cover the basics. But The Ultimate Guide to Video Game Writing and Design goes way beyond the basics. The authors, top game designers, focus on creating games that are an involving, emotional experience for the gamer. Topics include integrating story into the game, writing the game script, putting together the game bible, creating the design document, and working on original intellectual property versus working with licenses. Finally, there’s complete information on how to present a visionary new idea to developers and publishers. Got game? Get The Ultimate Guide to Video Game Writing and Design.
Writing Design
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Author : Grace Lees-Maffei
language : en
Publisher: Berg
Release Date : 2012-01-17
Writing Design written by Grace Lees-Maffei and has been published by Berg this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-01-17 with Design categories.
Explains how important language is to understanding design, how a range of texts - from design criticism to instructions and labels - shape the appreciation and use of design.
Parallel Narratives
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Author : Natalia Ilyin
language : en
Publisher:
Release Date : 2019-06-26
Parallel Narratives written by Natalia Ilyin and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-06-26 with Washington (State) categories.
This book is the result of an on-going undergraduate assignment that Natalia Ilyin and Elisabeth Patterson give in their co-taught, Junior-level course, Parallel Narratives, a class exploring the current state of design history and criticism. This class unearths and examines stories of design that did not gain entrance into the current, commonly-taught "canon" of design history.
Writing And Research For Graphic Designers
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Author : Steven Heller
language : en
Publisher: Rockport Publishers
Release Date : 2013-01-18
Writing And Research For Graphic Designers written by Steven Heller and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-01-18 with Design categories.
For designers, writing and research skills are more necessary than ever before, from the basic business compositions to critical writing. In this competitive climate, designers are routinely called upon to make words about the images and designs they create for clients. Writing about design is not just "trade" writing, but should be accessible to everyone with an interest in design. This book is a complete, introductory guide to various forms of research and writing in design—and how they explain visuals and can be visualized. These pages address communication on various levels and to all audiences: - Designers to Designers - Designers to Clients - Designers to the Design-literate - Designers to the Design-agnostic Being able to express the issues and concerns of the design practice demands facts, data, and research. With Writing and Research for Graphic Designers, you’ll learn how to turn information into a valuable asset— one of the key talents of the design researcher.