Writing In Public
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Public Writing
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Author : Jacques Thiroux
language : en
Publisher: Longman Publishing Group
Release Date : 2011-09
Public Writing written by Jacques Thiroux and has been published by Longman Publishing Group this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-09 with Language Arts & Disciplines categories.
Having Your Say
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Author : Davida Charney
language : en
Publisher: Addison-Wesley Longman
Release Date : 2006
Having Your Say written by Davida Charney and has been published by Addison-Wesley Longman this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with English language categories.
Having Your Say takes an inquiry-based, problem-solving approach to reading and writing arguments on real-world public policy issues. This rhetoric of argument with readings engages students in-depth on two important public policy issues: crime and the environment. Students investigate the nature and causes of problems, analyze the effects of proposed solutions, and anticipate the reactions of stakeholders in the issue. By considering the social and historical context of an issue and the interests of stakeholders, student-authors develop more interesting, original, and substantive arguments and gain confidence in their ability to get involved and participate in public discourse.
Reading And Writing Public Documents
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Author : Daniël Janssen
language : en
Publisher: John Benjamins Publishing
Release Date : 2001-01-01
Reading And Writing Public Documents written by Daniël Janssen and has been published by John Benjamins Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-01-01 with Business & Economics categories.
Annotation Government documents--forms, brochures, letters, and policy papers--that are difficult to understand create problems both for the public they're intended to help and for government agencies. In this collection, researchers from five universities in the Netherlands survey recurring problems in government documents and offer possible solutions. The contributors are linguists, document designers, and other communication experts who have studied public documents both empirically and from a design point of view. Though the subject is Dutch documents, the text is in English, and the work may be of interest to those investigating government communication in other nations as well as those who produce similar documents in the private sector. Annotation c. Book News, Inc., Portland, OR (booknews.com).
Strategic Writing
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Author : Charles Marsh
language : en
Publisher: Allyn & Bacon
Release Date : 2005
Strategic Writing written by Charles Marsh and has been published by Allyn & Bacon this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Business & Economics categories.
"Strategic Writing" emphasizes the strategic, goal-oriented mission of good media writing, with clear, concise instructions for nearly 40 types of writing documents. Features: Prepares students for a convergent, multidisciplinary world by featuring writing for print, broadcast, and online media in a variety of strategic disciplines: public relations, advertising, sales and marketing, and business communication. Provides concise "recipes," with examples and templates, for each document, helping students write on deadline in or out of the classroom. Features brief but highly focused chapters in an easy-to-use spiral binding so that students will enjoy using the text. Offers a separate Instructor's Manual that includes at least two assignments for each of the documents/executions as well as a flexible syllabus, allowing instructors to tailor assignments to their own needs. About the Authors Charles Marsh, Associate Professor in the Journalism School at the University of Kansas is the award-winning author of "A Quick and (not) Dirty Guide to Business Writing" (Prentice-Hall, 1997) and, with David Guth, "Public Relations: A Values-Driven Approach" (Allyn & Bacon, 2003). His corporate communications experience includes senior management positions at American Airlines and JCPenney. David W. Guth, Associate Professor in the Journalism School at the University of Kansa, is an expert in crisis communications. A Peabody-award winning journalist and government public relations practitioner, Guth has co-authored two other books, "Public Relations: A Values-Driven Approach" (Allyn & Bacon, 2003) and "Media Guide for Attorneys" (Kansas Bar Association, 1995). Bonnie Poovey Short, founder and president of Short Solutions, an award-winning editorial and creative services firm that specializes in the health care field, also teaches at the university-level and serves as communications coordinator for a school district.
Writers As Public Intellectuals
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Author : Odile Heynders
language : en
Publisher: Springer
Release Date : 2016-02-09
Writers As Public Intellectuals written by Odile Heynders and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-02-09 with Literary Criticism categories.
This book demonstrates how authors performing the role of a public intellectual discuss ideas and opinions regarding society while using literary strategies and devices in and beyond the text. Their assumed persona thereby reads the world as a book - interpreting it and offering alternative scenarios for understanding it.
Effective Writing Skills For Public Relations
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Author : John Foster
language : en
Publisher: Kogan Page Publishers
Release Date : 2005
Effective Writing Skills For Public Relations written by John Foster and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Business & Economics categories.
'John Foster's book is a 'How To' guide that gives a solid grounding in the writing requirements of the PR business. It covers a lot of ground in a complex but rewarding subject.'Writing MagazineEffective Writing Skills for Public Relations is a valuable reference source on the basis of style and presentation with helpful hints on making the best use of written communication. It advises on how to write concisely using jargon-free language whilst avoiding overused words and phrases. There is guidance on policing house style with emphasis on consistency and advice on punctuation, headlines and captions. As well as this there are tips on what makes a good press release and how to use effective design and layout to produce easy to read text. Readers will also find help on public speaking, pronunciation and the standard writing skills needed in the office.This third edition includes five new chapters covering editing skills, the importance of written tone of voice, what makes a good annual report, the legal issues facing writers and the use of Americanisms. Standard proof correction marks are included together with a glossary of terms.This is an essential hands-on practical guide for anyone earning a living through the written or spoken word.
Public Relations Writing
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Author : Donald Treadwell
language : en
Publisher: Allyn & Bacon
Release Date : 2000
Public Relations Writing written by Donald Treadwell and has been published by Allyn & Bacon this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Business & Economics categories.
This text package includes the most thorough combination of background materials and writing exercises for a public relations writing course. Public Relations Writing emphasizes the integration of macro-level strategic thinking and micro-level understanding of organizational culture, audiences, media use, and the writing strategies and tools needed to produce effective public relations materials. This comprehensive text begins with a discussion of the principles of research, planning, ethics, organizational culture, law, and design the foundations that underlie all public relations writing. Specific writing approaches are then presented. Topics include news and features, writing for print and broadcast, persuasive communications, newsletters and employee communication, annual reports, brochures, direct mail, and the Internet. Other relevant coverage includes a chapter on global communication (including writing for the World Wide Web) and a "capstone" events chapter that details event planning and writing for exhibits, speeches and collateral materials. The accompanying workbook provides four unique clients for students to apply the concepts in the text to real-life client requirements.
Writing The Public In Cyberspace
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Author : Ann Travers
language : en
Publisher: Routledge
Release Date : 2018-10-24
Writing The Public In Cyberspace written by Ann Travers and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-24 with History categories.
Popular claims that new information technology will expand democratic and public spaces are problematic given the exclusive history of the public and the restriction of access to computer technology to elites. This book investigates patterns of behavior in a cybercommunity consisting of Americans and Canadians, and discusses the ways in which these so-called public spaces are likely to reshape the boundaries between social insiders and outsiders rather than eliminate them. Traverse analyses the ways in which the norms for participation within cyberspaces often play a role in undermining public tendencies, but notes that new information technologies provide educators, feminists, and other social groups concerned with broadening the inclusive nature of public spaces with unique opportunities. The book's final section explores current efforts by feminists on-line to expand public access for women and suggests further strategies for developing more genuinely inclusive public spaces. (Ph.D. dissertation, University of Oregon,1996; revised with new introduction, bibliography, and index)
The Public Relations Writer S Handbook
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Author : Whitney Lehmann
language : en
Publisher: Routledge
Release Date : 2019-12-06
The Public Relations Writer S Handbook written by Whitney Lehmann and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-12-06 with Business & Economics categories.
From pitches and press releases to news and feature stories to social media writing and more, this new book by author Whitney Lehmann and a handful of experienced contributors breaks down the most widely used types of public relations writing needed to become a PR pro. The Public Relations Writer’s Handbook serves as a guide for those both in the classroom and in the field who want to learn, and master, the style and techniques of public relations writing. Eighteen conversational chapters provide an overview of the most popular forms of public relations writing, focusing on media relations, storytelling, writing for the web/social media, business and executive communications, event planning and more. Chapters include user-friendly writing templates, exercises and AP Style skill drills and training. Whether you’re a PR major or PR practitioner, this book is for you. Lehmann has combined her industry and classroom experience to create a handbook that’s accessible for PR students and practitioners alike. A dedicated eResource also supports the book, with writing templates and answer keys (for instructors) to the end-of-chapter exercises in the text. www.routledge.com/9780815365280.
Wordsmithing
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Author : Rhody & Hackley
language : en
Publisher: Pearson
Release Date : 2009-12
Wordsmithing written by Rhody & Hackley and has been published by Pearson this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-12 with Business & Economics categories.
""Wordsmiths are craftsmen, who, like goldsmiths and silversmiths, create works of real utility. Goldsmiths and silversmiths use precious metals. Wordsmiths use words. In either case, when it's done well, it's pure artistry."" -Foreword "WORDSMITHING "explains the how and why of writing for public relations from the perspective of a world-class professional and a noted academic. It covers the basic forms of writing for public relations, from the five types of news releases to briefing papers and story pitches, and gives step-by-step instruction on how to write each of them. Equally important, it explains how and when to use each form. All the basics are covered, from handling clearances to creating the most effective distribution channels. "WORDSMITHING "is ideal as a basic text for students in college public relations classes, or as a reference work for professionals already in the field, particularly those in the early years of their careers. The text is reader-friendly, written in a conversational tone that is easy to read, understand, and remember. It also carries a set of interactive CD exercises that lets readers compare their solutions to the exercises with those of the authors. The authors of "WORDSMITHING "understand that one of the most effective ways to learn how to "write is to write a lot, write some more, and then rewrite what you've written." In that spirit, the book contains exercises at the end of each chapter to provide experience with this very necessary practice. And, as the other way to learn to write is by reading a lot, the text also offers some suggested readings.