Your Smart Retail Market Strategy Book
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Your Smart Retail Market Strategy Book
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Author : Ho Eng Wah
language : en
Publisher: Partridge Publishing Singapore
Release Date : 2017-01-20
Your Smart Retail Market Strategy Book written by Ho Eng Wah and has been published by Partridge Publishing Singapore this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-01-20 with Self-Help categories.
The objectives of this book are: To share what are the excitements and challenges facing in the retailing industry. To create different strategies by using the right retail format strategy to meet the specific target market segment. How retailers able to create a competitive advantage edge over competitors in order to achieve sustainable growth in revenue and profit in the longer term for the organization. Successful SMART Retailing = How to define your SPECIFIC target market segment to MEET your customers needs and wants in order to create a competitive ADVANTAGE edge to achieve sustainable financial performance RESULTS by utilizing the current TECHNOLOGICAL advancement and implementing of ENTREPRENEURSHIP mindset.
Smart Retail
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Author : Richard Hammond
language : en
Publisher: Pearson UK
Release Date : 2017-01-30
Smart Retail written by Richard Hammond and has been published by Pearson UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-01-30 with Business & Economics categories.
Smart Retail reveals what the most successful retailers in the world know and how you can apply their secrets to your own business. Fully revised and updated, this new edition includes the latest success stories, new ideas and strategic and tactical thinking to help grow your sales. Based on one simple question, which Richard Hammond posed to the world’s leading retailers: ‘What makes you so good?’, Smart Retail shows you how to use some of the best winning ideas, strategies and tactical thinking. Discover the secrets of great retailing Boost sales with practical advice from the best retailers in the world Learn how to delight customers and keep them coming back for more Covering everything from creating the ultimate retail experience to understanding your customer and the importance of a motivated team, this is the book that will equip managers, ambitious team-workers, retail entrepreneurs and indeed anybody who sells direct to customers, with practical winning ideas and strategies. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.
Smart Retail
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Author : Richard Hammond
language : en
Publisher: Pearson UK
Release Date : 2012-09-26
Smart Retail written by Richard Hammond and has been published by Pearson UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-09-26 with Business & Economics categories.
Discover the secrets of some of the world’s leading shops and online businesses. This is the book which reveals what the most successful businesses in the world already know. Find your ‘Big Idea’ and learn how that sets you apart from the competition Learn critical lessons from the pioneers of retail Understand what customers really want from your format Find out how to build strong store teams Become skilled in delighting your customers Covering everything from creating the ultimate retail experience to understanding the customer and the importance of motivated shop floor workers, this is the book that will equip managers, team-workers, retail entrepreneurs and indeed anybody who sells direct to customers, with practical winning ideas and strategies.
Smart Retailing
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Author : Eleonora Pantano
language : en
Publisher: Springer
Release Date : 2019-03-04
Smart Retailing written by Eleonora Pantano and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-03-04 with Business & Economics categories.
By providing a comprehensive theoretical framework, this book aims to map the most relevant technologies that have the potential to reshape the retail industry. The authors demonstrate how technology is pushing innovation, and examine how smart technologies can be fruitfully applied both in-store and through digital channels. The aim of the book is to synthesise theory and practice, and provide a richer understanding of new digital opportunities offered by the ‘smart’ experience. An accessible resource for researchers who want to understand this phenomenon as part of their expertise in digital marketing and e-commerce, Smart Retailing also provides insights for practitioners who are experiencing the dramatic effects of new technologies on their retail strategies.
Learn Popular Retail Strategies Collection
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Author : Richard Hammond
language : en
Publisher: FT Press
Release Date : 2013-08-14
Learn Popular Retail Strategies Collection written by Richard Hammond and has been published by FT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-08-14 with Business & Economics categories.
The world's #1 guide to retail success, complete with crucial, up-to-date insights--including new case studies, ideas, strategies, and tactics from today's best retailers, like TopShop, IKEA, and Best Buy. Smart Retail incorporates several valuable chapters, including: Opportunities to learn from past retail pioneers: simple yet effective strategies your competitors have forgotten. How to use data to drive profit and growth. How to do more with less, and maximize the value each team member brings to the table. How to use new technology to develop highly productive, innovative "Remote Teams". Covering everything from creating the ultimate retail experience to understanding the customer and the importance of motivated workers, this is the book that will equip managers, team-workers, retail entrepreneurs and indeed anybody who sells direct to customers, with practical winning ideas and strategies. ¿ Retail marketing is undergoing cataclysmic change, driven by upheavals in media, consumer attitudes, and the retail industry itself. Retailers know they must invest more heavily in marketing, both to build brands and to drive sales. But how? In Shopper Intimacy , two leading experts offer the first comprehensive, research-based guide to building winning retail marketing programs. Drawing on a decade of customer research, the authors introduce: ¿ A start-to-finish system for planning and executing effective campaigns. ¿ Powerful new tools for influencing shopper behavior and driving better results. Practical, workable techniques for measuring performance – including a breakthrough approach for measuring ROI from the standpoint of all stakeholders. ¿ Best practices models for integrating internal and syndicated research. Trend analysis to help retailers chart the future trajectory of marketing, and position themselves appropriately. ¿ Shopper Intimacy contains extensive case studies, charts, pictures, and illustrations designed to deepen marketers’ understanding. Above all, it presents practical learnings that cut across all retail segments, with data to support the authors’ conclusions, and techniques for successfully applying them.
Smart Retail Turn Your Store Into A Sales Phenomenon 2 E
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Author : Hammond
language : en
Publisher: Pearson Education India
Release Date : 2008-09
Smart Retail Turn Your Store Into A Sales Phenomenon 2 E written by Hammond and has been published by Pearson Education India this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-09 with categories.
Smart Retailing
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Author : Silas D Rocky Leo
language : en
Publisher: Independently Published
Release Date : 2024-04-03
Smart Retailing written by Silas D Rocky Leo and has been published by Independently Published this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-04-03 with Self-Help categories.
"Smart Retailing: The Key to Skyrocketing Sales" by Silas Rocky Leo is a groundbreaking book that unveils the secrets to achieving unprecedented success in the retail industry. Drawing from his own experiences and expertise, Silas Rocky Leo provides actionable strategies and insights on leveraging market research, pricing tactics, customer experience, and technology integration to drive sales and outperform competitors. This book is a must-read for retailers looking to stay ahead in today's dynamic market landscape and unlock the full potential of their business. Get ready to revolutionize your retail strategy and achieve remarkable growth with "Smart Retailing" by Silas Rocky Leo.
The Expert Guide To Retail Pricing
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Author : Kiran Gange
language : en
Publisher: Taylor & Francis
Release Date : 2023-07-07
The Expert Guide To Retail Pricing written by Kiran Gange and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-07-07 with Business & Economics categories.
Going under the hood of retail strategy, this book provides in-depth coverage of how retailers can leverage the latest in data analytics and technology to improve profitability and customer value through pricing. Retail pricing is not about dollars, pounds or euros, but the value a customer associates with a product, which can and does change over time. To maximize revenues and profits, pricing must be dynamic, strategic, and in today’s hyper-connected and -competitive world, scientific. Using technology to gather customer insights and create data-driven pricing approaches can also enhance the customer experience, improve vendor management, help monitor competitors, and ensure market efficiency – including the much-needed reduction of waste in the food sector. This book uses case studies from around the globe to illustrate the evolution of retailing and offers takeaways with each chapter to enable retailers to manage the future of pricing. Retail and pricing managers, retail sector consultants, and students of sales and marketing will welcome this book’s innovative solutions to one of bricks-and-mortar retailing’s most critical challenges.
The Role Of Smart Technologies In Decision Making
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Author : Eleonora Pantano
language : en
Publisher: Taylor & Francis
Release Date : 2022-10-20
The Role Of Smart Technologies In Decision Making written by Eleonora Pantano and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-10-20 with Business & Economics categories.
This comprehensive book examines the impact of smart technologies in consumer's behaviour from a contemporary perspective, blending marketing and retailing along with other disciplines such as psychology, media studies and sociology. Market forces and technological advancements are making the management of and strategies for innovation more prominent and essential in all functions of business, not least marketing and retailing. Frontiers of marketing are constantly pushed, requiring the development and adjustments of new theories. Prior literature on innovation in marketing has mainly focused on digital marketing strategies and consumer behaviour, while only recently introducing the notion of smart retailing in terms of smart experience and interaction. While these studies provide a basis for defining smart retailing and consumer behaviour in smart retail settings, the concept of smart consumers is still under-investigated. Thus, the smart consumer — consumers making extensive use of smart technologies in all steps of their shopping behaviour and experience of the store (both offline and online) — is emerging as a promising area for future marketing and retailing studies. The chapters in this edited volume seek to understand the effect of innovation in consumer behaviour by proposing original empirical and theoretical contributions, methods, models, tools and case studies that contribute to explain this emergent phenomenon. The chapters in this book were originally published as a special issue of the Journal of Marketing Management.
Retail Marketing Strategy
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Author : Constant Berkhout
language : en
Publisher: Kogan Page Publishers
Release Date : 2015-11-03
Retail Marketing Strategy written by Constant Berkhout and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-03 with Business & Economics categories.
Basing shopper marketing strategy on customer insights is what differentiates market leading retail brands from weaker competitors. Many retail organizations lack business development and strategic departments that collect experiences, set benchmarks and create models and manuals. Retail Marketing Strategy makes the information available to drive new ways of thinking and make retail practice more agile for everyone. Outlining the five key capabilities required for retail excellence, namely in-store execution; organizational development; fact-driven decision making; multi-channel operations, and understanding customers, Retail Marketing Strategy answers some of the most difficult questions in retail including how to innovate to develop new ways to interact with customers across multiple channels, and how to replicate online success stories from other sectors. Practical steps are put forward for collating and interpreting the data generated in shopper activity, helping to make sense of trends and build effective strategy. Guidance is based throughout on neuromarketing research, providing a clear framework for building in experiential elements such as scent or music into the retail environment to really engage with consumers on an emotional level. If you are a marketing, branding or supply chain professional working in retail seeking straightforward and research-driven techniques for building lasting customer loyalty, or you are responsible for driving retail strategy in your organization, let Retail Marketing Strategy be your guide.