Yours For Health Lydia E Pinkham
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Yours For Health Lydia E Pinkham
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Author : Lydia Estes Pinkham
language : en
Publisher:
Release Date : 1899
Yours For Health Lydia E Pinkham written by Lydia Estes Pinkham and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1899 with Advertising categories.
Subject: Portrait of Lydia E. Pinkham, an American inventor and marketer of a "women's tonic". Her vegetable compound was a popular 19th-century patent medicine.
If You Are A Woman
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Author : Lydia Estes Pinkham
language : en
Publisher:
Release Date : 190?
If You Are A Woman written by Lydia Estes Pinkham and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 190? with Patent medicines categories.
This Treatise On The Diseases Of Women Is Dedicated To The Women Of The World
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Author : Lydia E. Pinkham Medicine Co
language : de
Publisher:
Release Date : 1907
This Treatise On The Diseases Of Women Is Dedicated To The Women Of The World written by Lydia E. Pinkham Medicine Co and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1907 with Women categories.
This Treatise On The Diseases Of Women Is Dedicated To The Women Of The World
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Author : Lydia Estes Pinkham
language : de
Publisher:
Release Date : 1904
This Treatise On The Diseases Of Women Is Dedicated To The Women Of The World written by Lydia Estes Pinkham and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1904 with Patent medicines categories.
Lydia Pinkham
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Author : Sammy R. Danna
language : en
Publisher: Rowman & Littlefield
Release Date : 2015-03-26
Lydia Pinkham written by Sammy R. Danna and has been published by Rowman & Littlefield this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-03-26 with Biography & Autobiography categories.
Lydia Pinkham was one of the 19th century’s most remarkable businesswomen, her influence spreading beyond the late 1800s and her native New England. A champion of equal rights for women and blacks at a time when such causes lacked widespread support, Pinkham was ahead of her time on other issues. Chief among them was the well-being of women struggling with serious health issues related to their menstrual cycles and other so-called “women weaknesses.” But as the teetotaling Pinkham and her namesake company soared to entrepreneurial heights by selling her patient relief in the guise of an alcohol-laced potion known as the Vegetable Compound, generations that followed have been left to wonder: Was she worthy of her female customers’ trust or just an opportunist? In Lydia Pinkham: The Face That Launched a Thousand Ads, historian Sammy R. Danna offers the latest book-length biography that explores all sides of the Lydia Pinkham phenomena. Danna illustrates how remarkable an American historical figure she was, who with associates masterfully used and reinvented the marketing tools of her day, while battling the misogyny of the medical establishment. But Danna also asks whether she was just a grandmotherly version of the pitchmen who roamed from town to town with their snake oil elixirs. Students and scholars in the fields of women’s studies, American culture, and the histories of medicine, advertising, and business will see Lydia Pinkham in a new light.
Peterson S Magazine
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Author :
language : en
Publisher:
Release Date : 1883
Peterson S Magazine written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1883 with American literature categories.
Treatise On The Diseases Of Women
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Author : Lydia Estes Pinkham
language : en
Publisher: Good Press
Release Date : 2021-04-25
Treatise On The Diseases Of Women written by Lydia Estes Pinkham and has been published by Good Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-25 with Fiction categories.
The following book is an advertorial written for Lydia Pinkham's Remedies—a herbal-alcoholic "women's tonic" for menstrual and menopausal problems. Interestingly enough, though medical experts dismissed it as a quack remedy, the products are still on sale today in a modified form. This advertorial is one part of the aggressive marketing technique that her brand is known for. Long, promotional copy would dramatize "women's weakness", "hysteria" and other themes commonly referenced at the time. Pinkham urged women to write to her personally, and she would maintain the correspondence in order to expose the customer to more persuasive claims for the remedy.
Branding Trust
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Author : Jennifer M. Black
language : en
Publisher: University of Pennsylvania Press
Release Date : 2023-12-05
Branding Trust written by Jennifer M. Black and has been published by University of Pennsylvania Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-12-05 with History categories.
In the early nineteenth century, the American commercial marketplace was a chaotic, unregulated environment in which knock-offs and outright frauds thrived. Appearances could be deceiving, and entrepreneurs often relied on their personal reputations to close deals and make sales. Rapid industrialization and expanding trade routes opened new markets with enormous potential, but how could distant merchants convince potential customers, whom they had never met, that they could be trusted? Through wide-ranging visual and textual evidence, including a robust selection of early advertisements, Branding Trust tells the story of how advertising evolved to meet these challenges, tracing the themes of character and class as they intertwined with and influenced graphic design, trademark law, and ideas about ethical business practice in the United States. As early as the 1830s, printers, advertising agents, and manufacturers collaborated to devise new ways to advertise goods. They used eye-catching designs and fonts to grab viewers’ attention and wove together meaningful images and prose to gain the public’s trust. At the same time, manufacturers took legal steps to safeguard their intellectual property, formulating new ways to protect their brands by taking legal action against counterfeits and frauds. By the end of the nineteenth century, these advertising and legal strategies came together to form the primary components of modern branding: demonstrating character, protecting goodwill, entertaining viewers to build rapport, and deploying the latest graphic innovations in print. Trademarks became the symbols that embodied these ideas—in print, in the law, and to the public. Branding Trust thus identifies and explains the visual rhetoric of trust and legitimacy that has come to reign over American capitalism. Though the 1920s has often been held up as the birth of modern advertising, Jennifer M. Black argues that advertising professionals had in fact learned how to navigate public relations over the previous century by adapting the language, imagery, and ideas of the American middle class.
The Peterson Magazine
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Author : Ann Sophia Stephens
language : en
Publisher:
Release Date : 1881
The Peterson Magazine written by Ann Sophia Stephens and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1881 with categories.
American Health Quackery
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Author : James Harvey Young
language : en
Publisher: Princeton University Press
Release Date : 2014-07-14
American Health Quackery written by James Harvey Young and has been published by Princeton University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-07-14 with History categories.
James Harvey Young, the foremost expert on the history of medical frauds, finds quackery in the 1990s to be more extensive and insidious than in earlier and allegedly more naive eras. The modern quack isn't an outrageous-looking hawker of magic remedies operating from the back of a carnival wagon, but he knows how to use antiregulatory sentiment and ingenious promotional approaches to succeed in a "trade" that is both bizarre and deceitful. In The Toadstool Millionaires and The Medical Messiahs, Young traced the history of health quackery in America from its colonial roots to the late 1960s. This collection of essays discusses more recent health scams and reconsiders earlier ones. Liberally illustrated with examples of advertising for patent medicines and other "alternative therapies," the book links evolving quackery to changing currents in the scientific, cultural, and governmental environment. Young describes varieties of quackery, like frauds related to the teeth, nostrums aimed at children, and cure-all gadgets with such names as Electreat Mechanical Heart. The case of Laetrile illustrates how an alleged vitamin for controlling cancer could be ballyhooed and lobbied into a national mania, half the states passing laws giving the cyanide-containing drug some special status. And AIDS is the most recent example of an illness that, tragically, has panicked some of its victims and members of the general public into putting their hopes in fake cures and preventives. Young discusses the complex question of vulnerability--why people fall victim to health fraud--and considers the difficulties confronting governmental regulators. From the late 1960s to the early 1990s, the annual quackery toll has escalated from two billion to over twenty-five billion dollars. Young helps us discover why. Originally published in 1992. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.