2014 Leep Event Editorial And Promotional Calendar
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2014 Leep Event Editorial And Promotional Calendar
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Author : Laura Lewis
language : en
Publisher: CreateSpace
Release Date : 2013-11
2014 Leep Event Editorial And Promotional Calendar written by Laura Lewis and has been published by CreateSpace this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-11 with categories.
3,800+ Holidays, Promotions, Events for 2014 in the United States, United Kingdom, Canadian, Australian and Chinese Markets. The 2014 LEEP features over 3,800 dates in over 53 categories arranged alphabetically (with source URLs), chronologically and by length. This calendar of holidays and events for 2014 includes National, Promotional, Industry and International Events, Federal Holidays, Major Sporting Events and industry specific promotions. The LEEP Calendar is the invaluable time-saving, idea generating, revenue building business reference tool that provides exceptional marketers, publishers and journalists a quantifiable critical advantage over the competition. Created by a marketing and publishing industry veteran for: Advertising Executives Authors Bloggers Business Networkers Business Owners Editors Educators Event Planners Journalists Marketing Executives Media Planners Media Sales Reps Promotional Products Retailers Public Relations Publicists Publishers Retail Executives Sales Executives Social Media Marketers and anyone who is curious!
2014 Leep Event Editorial Promotional Calendar
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Author : Laura Dawn Lewis
language : en
Publisher: LEEP Publishing
Release Date : 2013-12-03
2014 Leep Event Editorial Promotional Calendar written by Laura Dawn Lewis and has been published by LEEP Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-12-03 with Business & Economics categories.
3,800+ Holidays, Promotions, Events for 2014 in the United States, United Kingdom, Canadian, Australian and Chinese Markets. The 2014 LEEP features over 3,800 dates in over 53 categories arranged alphabetically (with source URLs), chronologically and by length. This calendar of holidays and events for 2014 includes National, Promotional, Industry and International Events, Federal Holidays, Major Sporting Events and industry specific promotions. The LEEP Calendar is the invaluable time-saving, idea generating, revenue building business reference tool that provides exceptional marketers, publishers and journalists a quantifiable critical advantage over the competition. Created by a marketing and publishing industry veteran for: Advertising Executives Authors Bloggers Business Networkers Business Owners Editors Educators Event Planners Journalists Marketing Executives Media Planners Media Sales Reps Promotional Products Retailers Public Relations Publicists Publishers Retail Executives Sales Executives Social Media Marketers and anyone who is curious!
2013 Leep Calendar
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Author : Laura Dawn Lewis
language : en
Publisher: Createspace Independent Pub
Release Date : 2012-08-01
2013 Leep Calendar written by Laura Dawn Lewis and has been published by Createspace Independent Pub this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-08-01 with Business & Economics categories.
The 2014 LEEP Calendar will be available December 1, 2013. Over 3,200 national and international events, promotions, observances and holidays for The United States, Canada, United Kingdom and Australia. The LEEP Calendar for 2013 includes over 3,200 holidays, promotional events, historical dates and observances arranged visually, alphabetically with URL references, chronologically and by subject category. Created by an editor & marketing professional for media & marketing professionals. The LEEP Calendar is the invaluable time-saving, idea generating, revenue building business reference tool that provides exceptional marketers, publishers and journalists a quantifiable critical advantage over their competition. Each event has been meticulously researched and sourced. As a bonus you receive a link to download your 13-page pre-printed 21 X 32 (flip chart size) 12-month wall calendar for 2013. The LEEP is a business reference tool created specifically for: Advertising Executives Authors Bloggers Business Networkers Business Owners Editors Educators Event Planners Journalists Marketing Executives Media Planners Media Sales Reps Public Relations Publicists Publishers Retail Executives Sales Executives Teachers & Home Schoolers Now in its third year, the LEEP Calendar is the marketing and PR reference you cannot do business without. Praise for The LEEP 5 Stars: from a Busy Mom "This list of holidays, events and observances is the perfect tool for creating an editorial calendar. This book saved me so much time and is well worth the money. I can't imagine creating an editorial calendar without it." M. McGraw, Mother Virginia, USA 5 Stars: You won't run out of ideas with this book! "This publication is great. It's easy to store (not bulky) and the price is fantastic. Of course, there is an almost never-ending list of special days that you can use to create newsworthy angles. The pages are organized in a user-friendly format and the content is double indexed. There are even "notes" pages. You certainly won't run out of ideas with this book. I'm a fan of any tool that will help me create tie-ins and story angles (and fit within my budget). I highly recommend it!" Nancy Spencer (publicist), Canada
Guerrilla Marketing In 30 Days
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Author : Al Lautenslager
language : en
Publisher: Entrepreneur Press
Release Date : 2014-06-16
Guerrilla Marketing In 30 Days written by Al Lautenslager and has been published by Entrepreneur Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-06-16 with Business & Economics categories.
Updated with fresh examples, the latest techniques and trends, new success stories, and fresh, practical marketing habits for today’s aspiring guerrillas, this new edition provides marketers with the latest guerrilla marketing tools and tactics. In just 30 chapters and 30 days, famous marketers Jay Conrad Levinson and Al Lautenslager show eager entrepreneurs how to zero in on their marketing goals and maximize their profits. New marketers learn from updated real-life examples and success stories and proven fundamental concepts, and use daily exercises to take their marketing to the next level — ultimately increasing profits, cutting costs, and gaining new customers. Topics detailed in this new edition include proximity marketing, thought leadership, integration of online and offline marketing, speaking and events, direct email, personalization, and implementation. With every step, Levinson and Lautenslager provide thorough action plans to help aspiring guerrillas stay on track, leaving no excuse for anything but success.
Chase S Calendar Of Events 2014
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Author : Editors of Chase's Calendar of Events
language : en
Publisher: McGraw Hill Professional
Release Date : 2013-10-04
Chase S Calendar Of Events 2014 written by Editors of Chase's Calendar of Events and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-04 with Education categories.
As featured on The Today Show! 12,500 entries. 196 countries. 365 days. Find out what's going on any day of the year, anywhere across the globe! If you're looking to tie a promotional event to a special month, create a suggested reading list based on a literary birth anniversary, travel to a music festival halfway around the world, blog about a historical milestone or do a celebrity birthday round-up on your radio show or Twitterfeed, Chase's Calendar of Events is the one resource that has it all. For broadcasters, journalists, event planners, public relations professionals, librarians, editors, writers or simply the curious, this is one reference you can't do without! Chase's Calendar of Events 2014 brings you: Major sporting events such as the Games of the XXII Winter Olympiad at Sochi, Russia (Feb 7-23), and the FIFA World Cup in Brazil (June 12-July 13). Milestones such as the 450th birth anniversary of William Shakespeare; the 200th anniversary of "The Star- Spangled Banner"; the 100th anniversaries of the beginning of World War I and the opening of the Panama Canal; the 75th anniversary of the beginning of World War II; the 50th anniversaries of the Civil Rights Act of 1964 and Beatlemania and much more. New birthday entries for sports stars such as Mo Farah (Mar 23), Ryan Lochte (Aug 3) and Gabrielle Douglas (Dec 31); actors such as Kerry Washington (Jan 31), Lena Dunham (May 13) and Mads Mikkelsen (Nov 22); musical artists such as Carly Rae Jepsen (Nov 21) and Psy (Dec 31); and authors such as Téa Obreht (Sept 30) and Ann Patchett (Dec 2) and many others. Special days such as National Ferret Day (Apr 2), World Lindy Hop Day (May 26), Extra Mile Day (Nov 1), Lost and Found Day (Dec 12) and more. Search Chase's Any Way You Want! Whether you want to target a specifi c date, location or subject, our fully searchable CD-ROM (PCand MAC-compatible) makes your research quick and easy. Also included is a free installer, so you can load Chase’s directly to your hard drive.
The Publishing Business
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Author : Kelvin Smith
language : en
Publisher: Bloomsbury Publishing
Release Date : 2018-02-22
The Publishing Business written by Kelvin Smith and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-02-22 with Language Arts & Disciplines categories.
The Publishing Business, is an invaluable guide to understanding what book publishing is and what it might become. Using popular and current examples, this second edition demonstrates that, to succeed, publishers must prove their commitment to producing accurate, attractive and well edited content, their ability to innovate pioneering digital technologies and their dedication to promoting their titles to new audiences. This book explains the responsibilities at each stage of the publishing process, describes current roles and practices, and provides much food for thought on how publishers can ensure their skills remain relevant in the digital age. Fully updated to take into account recent developments in the publishing world, this new edition also includes additional real-world examples from a variety of publishing sectors, insightful interviews with industry experts and new and updated activities throughout. Beautifully designed, thoroughly illustrated and packed with examples of publishing practice, The Publishing Business is an essential introduction to a dynamic industry.
Marketing Destinations And Venues For Conferences Conventions And Business Events
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Author : Tony Rogers
language : en
Publisher: Routledge
Release Date : 2015-11-19
Marketing Destinations And Venues For Conferences Conventions And Business Events written by Tony Rogers and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-19 with Business & Economics categories.
Marketing Destinations and Venues for Conferences, Conventions and Business Events introduces students to key areas of marketing and promotion that are essential if destinations are to compete successfully in the rapidly expanding global business event sector. It achieves this by looking at issues surrounding business event marketing, strategic planning, destination and venue selling strategies and future challenges. The 2nd Edition has also been updated to include: New content on: destination marketing organisations’ and venues’ use of technology, use and impact of social media, sponsorship and partnership issues, economic changes as well as their responses to demand for sustainable meetings locations Updated and new case studies on growth areas and emerging markets e.g. Middle East, Asia, Eastern Europe/Russia, Africa and South America, but also to include material on mature markets, destinations and venue operators A genuinely international focus in terms of content and examples New review and discussion questions and, where appropriate, learning outcomes New online resource package for students and lecturers including: weblinks, power point slides and project questions (coming soon). Accessible, global and informative, this is essential reading for all future business event and conference managers.
Social Media Marketing
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Author : Tracy L. Tuten
language : en
Publisher: SAGE
Release Date : 2014-12-09
Social Media Marketing written by Tracy L. Tuten and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-12-09 with Business & Economics categories.
**Winner of the TAA 2017 Textbook Excellence Award** “Social Media Marketing deserves special kudos for its courage in tackling the new frontier of social media marketing. This textbook challenges its readers to grapple with the daunting task of understanding rapidly evolving social media and its users."—TAA Judges Panel Social Media Marketing was the first textbook to cover this vital subject. It shows how social media fits into and complements the marketer’s toolbox. The book melds essential theory with practical application as it covers core skills such as strategic planning for social media applications, incorporating these platforms into the brand’s marketing communications executions, and harnessing social media data to yield customer insights. The authors outline the "Four Zones" of social media that marketers can use to achieve their strategic objectives. These include: 1. Community (e.g. Instagram) 2. Publishing (e.g. Tumblr) 3. Entertainment (e.g. Candy Crush Saga) 4. Commerce (e.g. Groupon) This Second Edition contains new examples, industry developments and academic research to help students remain current in their marketing studies, as well as a new and improved user-friendly layout to make the text easy to navigate. The textbook also provides a free companion website that offers valuable additional resources for both instructors and students. Visit: study.sagepub.com/smm. Readers of the book are also invited to join the authors and others online by using the hashtag: #smm
Digital And Social Media Marketing
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Author : Nripendra P. Rana
language : en
Publisher: Springer Nature
Release Date : 2019-11-11
Digital And Social Media Marketing written by Nripendra P. Rana and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-11 with Business & Economics categories.
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
2014 Photographer S Market
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Author : Mary Burzlaff Bostic
language : en
Publisher: Penguin
Release Date : 2013-08-16
2014 Photographer S Market written by Mary Burzlaff Bostic and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-08-16 with Photography categories.
The Successful Photographer's Secret! Thousands of successful photographers have trusted Photographer's Market as a resource for growing their businesses. This edition contains the most comprehensive and up-to-date market contacts for working photographers today: magazines, book publishers, greeting card companies, stock agencies, advertising firms, contests and more. In addition to the more than 1,500 individually verified contacts, 2014 Photographer's Market includes: • A FREE 1-year subscription to ArtistsMarketOnline.com, where you can search industry contacts, track your submissions, get the latest photography news and much more (PLEASE NOTE: Free subscriptions are NOT included with the e-book edition of this title.). • Up-to-date information on how to start and run a photography business, including how to find clients, who to contact to submit your photos, what types of photos they need and how to submit both digital and film images. • Markets for fine art photographers, including hundreds of galleries and art fairs. • NEW! Informative articles on forming a business mind-set, building your financial team, and negotiating fees and rights. • NEW! Special features on social media and e-mail marketing, getting the most from LinkedIn, building a better website, sustainability practices, and adding video to your repertoire. • NEW! Inspiring and informative interviews with successful professionals, including a motion picture grip, a magazine photo buyer, and an experimental fine art photographer. Check out ArtistsMarketOnline.com and ArtistsNetwork.com for more helpful resources. PLEASE NOTE: Free subscriptions are NOT included with the e-book edition of this title.