400 Million Customers
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400 Million Customers
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Author : Carl Crow
language : en
Publisher: D'Asia Vu Reprint Library
Release Date : 2003
400 Million Customers written by Carl Crow and has been published by D'Asia Vu Reprint Library this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with China categories.
On the original edition . . ."Superlatively entertaining." New York Times Book Review"No one who wants to do business in China can safely neglect it." The Times (London)"A feast of human nature for almost any reader." Carl Van Doren, Boston Herald"One of the most convincing and lifelike descriptions of Chinese life we have ever had." Dorothy Canfield, Book of the Month Club News
400 Million Customers
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Author : Carl Crow
language : en
Publisher:
Release Date : 1945
400 Million Customers written by Carl Crow and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1945 with China categories.
400 Million Customers
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Author : Carl Crow
language : en
Publisher:
Release Date : 1937
400 Million Customers written by Carl Crow and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1937 with China categories.
Four Hundred Million Customers
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Author : Carl Crow
language : en
Publisher: Eastbridge Books
Release Date : 2002-05-31
Four Hundred Million Customers written by Carl Crow and has been published by Eastbridge Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-05-31 with categories.
Four Hundred Million Customers (1937) is a collection of humorous essays and piquant anecdotes underpinned by well-informed insight and highlighted by witty drawings by G. Sapojnikoff. The book has lost none of its still perceptive insights into China, which is now more than triple "four hundred million."
Four Hundred Million Customers
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Author : Carl Crow
language : en
Publisher: Routledge
Release Date : 2006
Four Hundred Million Customers written by Carl Crow and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with China categories.
"No matter what you may be selling, your business in China should be enormous, if the Chinese who should buy your goods would only do so." But will they? Carl Crow opened the first western advertising agency in Shanghai and ran it for twenty-five years, promoting everything from American lipsticks and moisturizers to French brandy and pharmaceuticals, and nothing was straightforward. In this highly readable account of his work in Shanghai, illustrated with delightful line drawings, Crow uses anecdotes and examples to illustrate the particular challenges of doing business in China.
Four Hundred Million Cust
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Author : Crow
language : en
Publisher: Routledge
Release Date : 2012-10-12
Four Hundred Million Cust written by Crow and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-12 with Social Science categories.
"No matter what you may be selling, your business in China should be enormous, if the Chinese who should buy your goods would only do so." But will they?. "400 Million Customers" is essential reading for all foreigners seeking to do business in the booming economies of Asia, and all analysts of globalization and cultural difference. Carl Crow opened the first western advertising agency in Shanghai and ran it for twenty-five years, promoting everything from American lipsticks and moisturizers to French brandy and pharmaceuticals, and nothing was straightforward. In this highly readable account of his work in Shanghai, illustrated with delightful line drawings, Crow uses anecdotes and examples to illustrate the particular challenges of doing business in China. In Crow's time, no foreigners managed to dominate the Chinese market, and today -- when the population of China has trebled - the question remains whether the country is a potential mass market for the west, or a golden illusion. Crow's book remains as apt now as when it was written in 1937, and leading business schools recommend it as one of the best accounts of Chinese business culture.
Carl Crow A Tough Old China Hand
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Author : Paul French
language : en
Publisher: Hong Kong University Press
Release Date : 2006-10-01
Carl Crow A Tough Old China Hand written by Paul French and has been published by Hong Kong University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-10-01 with History categories.
Carl Crow arrived in Shanghai in 1911 and made the city his home for the next quarter of a century, working there as a journalist, newspaper proprietor, and groundbreaking adman. He also did stints as a hostage negotiator, emergency police sergeant, gentleman farmer, go-between for the American government, and propagandist. As his career progressed, so did the fortunes of Shanghai. The city transformed itself from a dull colonial backwater when Crow arrived, to the thriving and ruthless cosmopolitan metropolis of the 1930s when Crow wrote his pioneering book – 400 Million Customers – that encouraged a flood of businesses into the China market in an intriguing foreshadowing of today's boom. Among Crow's exploits were attending the negotiations in Peking that led to the fall of the Qing Dynasty, getting a scoop on Japanese interference in China during the First World War, negotiating the release of a group of Western hostages from a mountain bandit lair, and being one of the first Westerners to journey up the Burma Road during the Second World War. He met most of the major figures of the time, including Sun Yat-sen, Chiang Kai-shek, the Soong sisters, and Mao's second-in-command Zhou En-lai. During the Second World War, he worked for American intelligence alongside Owen Lattimore, coordinating US policies to support China against Japan. The story of this one exceptional man gives us a rich view of Shanghai and China during those tempestuous years. This is a book for all with an interest in Shanghai and China of this period, and those with an interest in the development of journalism and business there.
China S New Consumers
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Author : Elisabeth Croll
language : en
Publisher: Routledge
Release Date : 2006-09-26
China S New Consumers written by Elisabeth Croll and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-09-26 with Business & Economics categories.
Exploring China's consumer revolution over the past three decades, this book shows a continuing cycle leading to excess supply and disappointing demand, at the centre of which lies exaggerated expectations of China's new consumers. Combining economic trends with the author’s anthropological background, China’s New Consumers details the livelihoods and lifestyles of China's new and evolving social categories who, divided by wealth, location and generation, have both benefited from and been disadvantaged by the past two decades of reform and rapid economic growth. Given that consumption is about so much more than shopping and spending, this book focuses on the perceptions, priorities and concerns of China's new consumers which are an essential part of any contemporary narrative about China's domestic market. Documenting the social consequences of several decades of rapid economic growth and the new interest in 'all-round' social development, China's New Consumers will be of value to students, entrepreneurs and a wide variety of readers who are interested in social trends and concerns in China today.
Summary Alibaba The House That Jack Ma Built By Duncan Clark
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Author : Shortcut Edition
language : en
Publisher: Shortcut Edition
Release Date : 2021-06-09
Summary Alibaba The House That Jack Ma Built By Duncan Clark written by Shortcut Edition and has been published by Shortcut Edition this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-09 with Business & Economics categories.
* Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes. In this summary, you will learn how Chinese entrepreneur Jack Ma founded and grew his Internet trading company, Alibaba. You will also learn : that 400 million Chinese are already customers of Alibaba; that there are 300 million middle-class people in the Middle Kingdom; that in ten years, this same middle class will number 500 million people; that Alibaba represents 60% of the parcel activity of the Chinese postal services; that the Chinese political power has been lent the will to limit the hegemonic power of Jack Ma's group; that following the 2008 crisis, the Chinese government took measures to encourage consumption to the detriment of savings. Jack Ma is the best known entrepreneur of the new China. He is the founder of the Alibaba Group, the first e-commerce company in the world. This company operates in an extremely difficult market: the Chinese market, where administrative barriers are still numerous, despite the appearances of liberalism and the official discourse of the Chinese government. It is a market where political pressures are also numerous: China is one of the last communist dictatorships in the world. Duncan Clark, having been a consultant for Alibaba for many years, knows the company and its founder from the inside, so many reasons to read this summary. *Buy now the summary of this book for the modest price of a cup of coffee!
One Billion Customers
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Author : James McGregor
language : en
Publisher: Simon and Schuster
Release Date : 2007-09-04
One Billion Customers written by James McGregor and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-09-04 with Business & Economics categories.
From one of the most successful journalist/businessmen ever to do business inChina comes a blueprint for succeeding in the worlds fastest-growing consumermarket.