Four Hundred Million Cust
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Four Hundred Million Cust
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Author : Crow
language : en
Publisher: Routledge
Release Date : 2012-10-12
Four Hundred Million Cust written by Crow and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-12 with Social Science categories.
"No matter what you may be selling, your business in China should be enormous, if the Chinese who should buy your goods would only do so." But will they?. "400 Million Customers" is essential reading for all foreigners seeking to do business in the booming economies of Asia, and all analysts of globalization and cultural difference. Carl Crow opened the first western advertising agency in Shanghai and ran it for twenty-five years, promoting everything from American lipsticks and moisturizers to French brandy and pharmaceuticals, and nothing was straightforward. In this highly readable account of his work in Shanghai, illustrated with delightful line drawings, Crow uses anecdotes and examples to illustrate the particular challenges of doing business in China. In Crow's time, no foreigners managed to dominate the Chinese market, and today -- when the population of China has trebled - the question remains whether the country is a potential mass market for the west, or a golden illusion. Crow's book remains as apt now as when it was written in 1937, and leading business schools recommend it as one of the best accounts of Chinese business culture.
Four Hundred Million Customers
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Author : Carl Crow
language : en
Publisher: Eastbridge Books
Release Date : 2002-05-31
Four Hundred Million Customers written by Carl Crow and has been published by Eastbridge Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-05-31 with categories.
Four Hundred Million Customers (1937) is a collection of humorous essays and piquant anecdotes underpinned by well-informed insight and highlighted by witty drawings by G. Sapojnikoff. The book has lost none of its still perceptive insights into China, which is now more than triple "four hundred million."
400 Million Customers
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Author : Carl Crow
language : en
Publisher:
Release Date : 1937
400 Million Customers written by Carl Crow and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1937 with China categories.
400 Million Customers
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Author : Carl Crow
language : en
Publisher:
Release Date : 2003
400 Million Customers written by Carl Crow and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with China categories.
400 Million Customers
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Author : Carl Crow
language : en
Publisher:
Release Date : 1945
400 Million Customers written by Carl Crow and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1945 with China categories.
Four Hundred Millions Chapters On China And The Chinese
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Author : Rev. A. E. Moule
language : en
Publisher: BoD – Books on Demand
Release Date : 2023-02-02
Four Hundred Millions Chapters On China And The Chinese written by Rev. A. E. Moule and has been published by BoD – Books on Demand this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-02-02 with Fiction categories.
Reprint of the original. The publishing house Anatiposi publishes historical books as reprints. Due to their age, these books may have missing pages or inferior quality. Our aim is to preserve these books and make them available to the public so that they do not get lost.
Four Hundred Million Customers
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Author : Carl Crow
language : en
Publisher: Routledge
Release Date : 2006
Four Hundred Million Customers written by Carl Crow and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with China categories.
"No matter what you may be selling, your business in China should be enormous, if the Chinese who should buy your goods would only do so." But will they? Carl Crow opened the first western advertising agency in Shanghai and ran it for twenty-five years, promoting everything from American lipsticks and moisturizers to French brandy and pharmaceuticals, and nothing was straightforward. In this highly readable account of his work in Shanghai, illustrated with delightful line drawings, Crow uses anecdotes and examples to illustrate the particular challenges of doing business in China.
The Four Hundred Million
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Author : Mary Augusta Nourse
language : en
Publisher:
Release Date : 1943
The Four Hundred Million written by Mary Augusta Nourse and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1943 with History categories.
America Views China
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Author : Jonathan Goldstein
language : en
Publisher: Lehigh University Press
Release Date : 1991
America Views China written by Jonathan Goldstein and has been published by Lehigh University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with History categories.
U.S. historians present 16 essays on the American view of the Chinese from the 18th century to the present. Among the perspectives are art, commerce, missionary activity, diplomacy, popular culture, and a comparison with images of Japan. Includes a general bibliography. Annotation copyrighted by Book News, Inc., Portland, OR
Acts And Resolutions Of The United States Of America
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Author : United States
language : en
Publisher:
Release Date : 1874
Acts And Resolutions Of The United States Of America written by United States and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1874 with Session laws categories.