A Business History Of The Swatch Group
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A Business History Of The Swatch Group
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Author : P. Donzé
language : en
Publisher: Springer
Release Date : 2014-04-08
A Business History Of The Swatch Group written by P. Donzé and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-08 with Business & Economics categories.
This book offers a detailed and full analysis of the strategy which enabled the Swatch Group to establish itself on the world market. In particular, it tackles the issues of production restructuring, with the opening of subsidiaries in Asia, and the implementation of a new marketing strategy, characterized by the move towards luxury.
A Business History Of The Swatch Group
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Author : P. Donzé
language : en
Publisher: Springer
Release Date : 2014-04-08
A Business History Of The Swatch Group written by P. Donzé and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-08 with Business & Economics categories.
This book offers a detailed and full analysis of the strategy which enabled the Swatch Group to establish itself on the world market. In particular, it tackles the issues of production restructuring, with the opening of subsidiaries in Asia, and the implementation of a new marketing strategy, characterized by the move towards luxury.
The Business Of Time
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Author : Pierre-Yves Donzé
language : en
Publisher:
Release Date : 2024-07-09
The Business Of Time written by Pierre-Yves Donzé and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-07-09 with Antiques & Collectibles categories.
This book follows the emergence and transformation of the watch industry throughout the world from the beginning of the nineteenth century to the present day. It sheds new light on the way the global economy became established.
History Of The Swiss Watch Industry
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Author : Pierre-Yves Donzé
language : en
Publisher: Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
Release Date : 2014
History Of The Swiss Watch Industry written by Pierre-Yves Donzé and has been published by Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with Clock and watch making categories.
This book tackles the history of the Swiss watch industry in a global perspective: it gives particular attention to rival nations such as the United Kingdom, the USA and Japan. The author demonstrates how Swiss watchmakers succeeded in facing various challenges: the industrialization of production at the end of the 19th century, the delocalization of production in the interwar years and globalization since the 1960's. These challenges helped Switzerland to maintain and strengthen its position as a leader on the world market. This study shows how innovation and new technologies, the industrial policy of the Swiss authorities, the industrial district organization and the relations with trade unions explain the worldwide success of the Swiss watch industry.
Global Luxury
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Author : Pierre-Yves Donzé
language : en
Publisher: Springer
Release Date : 2017-10-05
Global Luxury written by Pierre-Yves Donzé and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-05 with Business & Economics categories.
This book explores the luxury industry and how it has undoubtedly been one of the fastest-growing sectors since the 1970s, and one in which Europe has managed to strengthen its competitiveness in the world market. While many aspects of globalization remain abstract and intangible, the luxury industry has created markets where previously there were none, by educating Japanese about the history of French handbags, Chinese about the finest wines, and setting global standards for an elite, inspirational lifestyle. In this edited volume, a wide range of scholars comes together to analyze the history of the business and the innovations in management and marketing that have emerged from it. Invaluable for scholars, industry figures, and dilettantes alike, it will define the field of study for years to come.
Masterpieces Of Swiss Entrepreneurship
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Author : Jean-Pierre Jeannet
language : en
Publisher: Springer Nature
Release Date : 2021-04-21
Masterpieces Of Swiss Entrepreneurship written by Jean-Pierre Jeannet and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-21 with Business & Economics categories.
This open access book focuses on Switzerland-based medium-sized companies with a longstanding export tradition and a proven dominance in global niche markets. Based upon in-depth documentation and analysis of 36 Swiss companies over their entire history, an expert team of authors presents several parallels in the pathways and success factors which allowed these firms to become dominant and operate from a high-cost location such as Switzerland. The book enhances these insights by providing detailed company profiles documenting the company history, development, and how their relevant global niche positions were reached. Readers will benefit from these profiles as they compile a diverse selection of industries, mainly active within the B2B sector, with mostly mature companies (60 years to older than 100 years since founding) and different types of ownership structures including family firms. ‘Masterpieces of Swiss Entrepreneurship’ brings unique learning opportunities to owners and leaders of SMEs in Switzerland and elsewhere. Findings are based on detailed bottom-up research of 36 companies -- without any preconceived notions. The book is both conceptual and practical. It fosters understanding for different choices in development pathways and management practices. Matti Alahuhta, Chairman DevCo Partners, ex-CEO Kone, Board member of several global listed companies, Helsinki, Finland Start-up entrepreneurs need proven models from industry which demonstrate the various paths to success. “Masterpieces of Swiss Entrepreneurship” provides deep insights highlighting these models and the important trade-offs entrepreneurial teams must consider when choosing the path of high growth or of maximum control, as they are often mutually exclusive. Gina Domanig, Managing Partner, Emerald Technology Ventures, Zurich
When Corporatism Leads To Corporate Governance Failure
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Author : Isabelle Schluep
language : en
Publisher:
Release Date : 2018
When Corporatism Leads To Corporate Governance Failure written by Isabelle Schluep and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with categories.
Corporatism is often seen as the way Swiss stakeholders in business and politics are handling industrial challenges in a reasonable and flexible way. The following paper argues, however, that the emergence of corporatist structures in the Swiss watch industry has often encouraged rent-seeking and collusion at the expense of innovation and competition. This legacy makes it currently difficult for the industry to effectively respond to new technological challenges and changing societal preferences in the global watch business. The book draws on archival sources, accessible since 2015, that have also been extensively discussed in the Swiss print media in early 2016. They provide increasing evidence of corporate governance failure in the 1983 merger of SSIH (Société suisse pour l'industrie horlogère) and ASUAG (Allgemeine Schweizerische Uhrenindustrie AG) that led to today's Swatch Group. The merger, induced by the Swiss banks, was portrayed as a necessary step to save the two allegedly bankrupt watch companies. Yet, the archival sources show that ASUAG had already been successfully restructured and ready to conquer global markets with its new product, the Swatch.
Swatch
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Author : Frank Edwards
language : en
Publisher:
Release Date : 1998
Swatch written by Frank Edwards and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with Clocks and watches categories.
Swiss Made
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Author : R. James Breiding
language : en
Publisher: Profile Books
Release Date : 2013-01-10
Swiss Made written by R. James Breiding and has been published by Profile Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-01-10 with Business & Economics categories.
Why has Switzerland - a tiny, land-locked country with few natural advantages - become so successful for so long at so many things? In banking, pharmaceuticals, machinery, even textiles, Swiss companies rank alongside the biggest and most powerful global competitors. How did they get there? How do they continue to refresh themselves? Does the Swiss 'Sonderfall' (special case) provide lessons others can learn and benefit from? Can the Swiss continue to perform in a hyper-competitive global economy? Swiss Made offers answers to these and many other questions about the country as it describes the origins, structures and characteristics of the most important Swiss companies. The authors suggest success is due to a large degree to sound entrepreneurial thinking and an openness to new ideas. And they venture a surprising forecast on the country's ability to keep pace in an age of globalisation.
Selling Europe To The World
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Author : Pierre-Yves Donzé
language : en
Publisher: Bloomsbury Publishing
Release Date : 2023-02-09
Selling Europe To The World written by Pierre-Yves Donzé and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-02-09 with Business & Economics categories.
Chanel suits, Louis Vuitton bags and Omega watches are now objects that embody a globalized material culture. Over the past 30 years, the luxury goods industry has undergone a tremendous expansion around the world. However, it remains largely dominated by European companies, ranging from diversified conglomerates such as LVMH and Richemont to independent companies such as the Italian fashion houses Armani and Ermenegildo Zegna, and industrial groups like Swatch and L'Oréal or new start-ups such as Richard Mille. How and why did these companies succeed? How did they manage to transform a sector previously dominated by small family firms into a global big business? Selling Europe to the World presents the development of the global luxury goods industry from the 1980s to the present day. It highlights the strategies implemented by a new generation of entrepreneurs and explains, beyond the glamorous image conveyed by luxury brands, the sources of success of these firms. An essential book for understanding the success of the contemporary luxury industry.