A Class With Drucker
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A Class With Drucker
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Author : William Cohen
language : en
Publisher: AMACOM
Release Date : 2007-11-28
A Class With Drucker written by William Cohen and has been published by AMACOM this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-11-28 with Business & Economics categories.
From 1975 to 1979, author William Cohen studied under one of the greatest management educators and thought-leaders of all time: Peter Drucker. What Drucker taught him literally changed his life. Now, in this warm and inspiring read, Cohen shares the insights he gained as the first-ever graduate of Drucker’s doctoral program and teaches readers how Druker’s game-changing ideas stand the test of time in the face of real-world workplace challenges today. A Class with Drucker shares many of Drucker’s teachings that never made it into his countless books and articles--ideas that were offered to his students in classroom or informal settings. Cohen expands on Drucker’s lessons with personal anecdotes about his teacher’s personality, lack of pretension, and interactions with students and others. Having gone on from Drucker’s teachings to become an Air Force general and eventually professor, management consultant, multibook author, and university president, Cohen is a testament to the lifechanging impact of Drucker’s teachings and friendship. Enlightening and intriguing, this book allows you, too, to learn and grow from the timeless wisdom of a most inspiring man.
A Class With Drucker
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Author : William A. Cohen
language : en
Publisher: AMACOM/American Management Association
Release Date : 2008
A Class With Drucker written by William A. Cohen and has been published by AMACOM/American Management Association this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Biography & Autobiography categories.
From 1975-1979, Cohen studied under the father of modern management, Peter Drucker, and became the first graduate of Druckers doctoral program. Cohen now shares new accounts of his mentors wisdom and reveals insights that Drucker himself offered to students in his classroom or informal settings.
A Class With Drucker
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Author : William A. Cohen
language : en
Publisher:
Release Date : 2007
A Class With Drucker written by William A. Cohen and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with categories.
Drucker On Marketing Lessons From The World S Most Influential Business Thinker
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Author : William Cohen
language : en
Publisher: McGraw Hill Professional
Release Date : 2012-10-19
Drucker On Marketing Lessons From The World S Most Influential Business Thinker written by William Cohen and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-19 with Business & Economics categories.
THE ESSENTIAL MARKETING WISDOM OF PETER DRUCKER "Bill Cohen has done us a wonderful service by faithfully combing through Peter Drucker's vast writings and weaving together Peter's thoughts on marketing. This has never been done before." -- Philip Kotler, from the Foreword Considered the single most important thought leader in the world of management, Peter Drucker had an equally significant influence on the discipline of marketing. Although he didn’t approach marketing with the same systematic rigor he reserved for management, Drucker addressed the topic in detail in his wellknown treatises on the roles of profitability and leadership, the importance of innovation, and the need to seize new opportunities. Drucker on Marketing is the first comprehensive look at the marketing wisdom of one of modern history's most influential business thinkers. A former student of Peter Drucker, William Cohen has sifted through Drucker's huge body of work, singled out his most salient ideas on marketing, and constructed them into a framework that not only outlines Drucker's marketing philosophy but provides practical advice on how to achieve marketing goals in today's business setting. The book is organized into five thematic sections: The Ascendancy of Marketing Innovation and Entrepreneurship Drucker's Marketing Strategy New Product and Service Introduction Drucker's Unique Marketing Insights For Drucker, profitability should not be the main focus of a business. The customer should be; the market should be. He didn't consider marketing as one of many tools to generate profits. Rather, he viewed marketing as the driving force of business, a philosophy for defining and capturing the most enriching customer opportunities. Providing unique insight into the mind of one of the twentieth century's greatest thinkers, Drucker on Marketing is an essential read for both marketing professionals and fans of Peter Drucker. Praise for Drucker on Marketing "Bill Cohen's interpretation of Drucker's work has never been needed more than today, when marketing spells the difference between success and failure." -- Frances Hesselbein, President and CEO, The Frances Hesselbein Leadership Institute "It is my desire that those in positions of influence, especially executives, professors, and students, take Cohen's advice in this book to heart and help their organizations to help us all." -- Joseph A. Maciariello, Horton Professor of Management, The Drucker School of Management, and coauthor of The Drucker Difference "Drucker on Marketing reflects Bill Cohen's unique ability to understand and communicate Peter Drucker's thoughts and ideas about [marketing] with the added touch of how to implement them in a dynamic and changing world." -- C. William Pollard, Chairman Emeritus, The ServiceMaster Company "Drucker said it best when he said that marketing and innovation are the most important business functions because they generate new customers. So, believe me, anything he said about marketing is worth reading. There's no better thinker." -- Jack Trout, global marketing expert, President, Trout & Partners Ltd., and bestselling coauthor of Positioning "Bill Cohen has synthesized and analyzed and brought to life the single subject that, in many respects, lies at the heart of all of Drucker's writing: how to create a customer. This is a major contribution." -- Rick Wartzman, Executive Director, The Drucker Institute, and columnist for Forbes.com
Living In More Than One World
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Author : Bruce Rosenstein
language : en
Publisher: National Geographic Books
Release Date : 2009-08-02
Living In More Than One World written by Bruce Rosenstein and has been published by National Geographic Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-08-02 with Business & Economics categories.
For business legend Peter Drucker, the secret to a truly meaningful life was thriving in more than one world—having a diverse set of interests, activities, and pursuits. Drucker managed this despite extraordinary demands on his time. In this inspiring book, journalist and Drucker scholar Bruce Rosenstein reveals how, by following the key principles Drucker lived and taught, you can build a multifaceted life and career for yourself. Replete with all the tools you need to follow Drucker’s example, Living in MoreThan One World is the next best thing to being personally mentored by the man himself.
Post Capitalist Society
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Author : Peter F. Drucker
language : en
Publisher: Butterworth-Heinemann
Release Date : 2013-10-22
Post Capitalist Society written by Peter F. Drucker and has been published by Butterworth-Heinemann this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-22 with Business & Economics categories.
Post-Capitalist Society provides an analysis of the transformation of the world into a post-capitalist society. This transformation, which will not be completed until 2010 or 2020, has already changed the political, economic, social, and moral landscape of the world. The book reviews and revises the social, economic, and political history of the Age of Capitalism and of the nation state. It argues that the real and controlling resource and the absolutely decisive 'factor of production' is neither capital, nor land, nor labor. It is knowledge. Instead of capitalists and proletarians, the classes of the post-capitalist society are knowledge workers and service workers. This book covers a wide range of topics, dealing with post-capitalist society; with post-capitalist polity; and with new challenges to knowledge itself. The focus is on the developed countries—on Europe, on the United States and Canada, on Japan and the newly developed countries on the mainland of Asia, rather than on the developing countries of the Third World. The areas of discussion—Society, Polity, and Knowledge—are arrayed in order of predictability.
Managing For Results
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Author : Peter F. Drucker
language : en
Publisher: Elsevier
Release Date : 2016-06-06
Managing For Results written by Peter F. Drucker and has been published by Elsevier this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-06-06 with Business & Economics categories.
Managing for Results: Economic Tasks and Risk-taking Decisions is a guidebook for those in management position. The book is comprised of 14 chapters that are organized into three parts. The first part talks about understanding the business; this part covers business realities, revenues, resources, and prospects. Part II discusses the opportunities and needs in economic dimensions of a business. Part III covers the key decision, business strategies, and building up economic performance. The book will be useful to managers, entrepreneurs, and individuals who are exposed to a decision-making situation that has an economic implication.
Managing For The Future
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Author : Peter Drucker
language : en
Publisher: Routledge
Release Date : 2013-05-13
Managing For The Future written by Peter Drucker and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-13 with Business & Economics categories.
This wide-ranging, future-oriented book is sure to number among the most important and influential business books of the decade. Drucker writes with penetrating insight about the critical issues facing managers in the 1990s: the world economic order; people at work; new trends in management and the governance of organizations.
The Business School Buzz Book
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Author : Carolyn C. Wise
language : en
Publisher: Vault Inc.
Release Date : 2007
The Business School Buzz Book written by Carolyn C. Wise and has been published by Vault Inc. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Business & Economics categories.
In this updated guide, Vault publishes the entire surveys of current students and alumni at more than 100 top business schools. Each 4- to 5-page entry is composed almost entirely of insider comments from students and alumni. Each school profile features surveys of about 10 students or alumni. These narratives provide applicants with detailed and balanced perspectives and insider information on admissions and employment prospects, which is lacking in other business school guides.
Managing In The Next Society
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Author : Peter F. Drucker
language : en
Publisher: Macmillan + ORM
Release Date : 2007-04-01
Managing In The Next Society written by Peter F. Drucker and has been published by Macmillan + ORM this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-04-01 with Business & Economics categories.
Following in the successful vein of Managing for the Future (1992) and Managing in a Time of Great Change (1995), the incomparable Peter Drucker is back with fresh thoughts, insights, and knowledge about the ever-changing business society around us and the ever-expanding management roles required of us all-chiefs, executives, managers, and knowledge workers alike. Two main themes are explored in many of the chapters in Managing in the Next Society: the rapidly expanding information shock wave that had its Internet Big Bang as recently as 1995; and the changing shape of our society to come-six major trends that are rapidly transforming our world into what Peter Drucker calls The Next Society.