Advances In Visual Semiotics
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Advances In Visual Semiotics
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Author :
language : en
Publisher: Walter de Gruyter
Release Date : 2011-12-07
Advances In Visual Semiotics written by and has been published by Walter de Gruyter this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-12-07 with Language Arts & Disciplines categories.
Semiotics Of Visual Language
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Author : Fernande Saint-Martin
language : en
Publisher: Indiana University Press
Release Date : 1990-10-22
Semiotics Of Visual Language written by Fernande Saint-Martin and has been published by Indiana University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990-10-22 with Literary Criticism & Collections categories.
"... the details of Saint-Martin's argument contain a wealth of penetrating observations from which anyone with a serious interest in visual communication will profit." -- Journal of Communication Saint-Martin elucidates a syntax of visual language that sheds new light on nonverbal language as a form of representation and communication. She describes the evolution of this language in the visual arts as well as its multiple uses in contemporary media. The result is a completely new approach for scholars and practitioners of the visual arts eager to decode the many forms of visual communication.
Introduction To Peircean Visual Semiotics
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Author : Tony Jappy
language : en
Publisher: Bloomsbury Publishing
Release Date : 2013-01-17
Introduction To Peircean Visual Semiotics written by Tony Jappy and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-01-17 with Language Arts & Disciplines categories.
Contemporary culture is as much visual as literary. This book explores an approach to the communicative power of the pictorial and multimodal documents that make up this visual culture, using Peircean semiotics. It develops the enormous theoretical potential of Peirce's theory of signs of signs (semiotics) and the persuasive strategies in which they are employed (visual rhetoric) in a variety of documents. Unlike presentations of semiotics that take the written word as the reference value, this book examines this particular rhetoric using pictorial signs as its prime examples. The visual is not treated as the 'poor relation' to the (written) word. It is therefore possible to isolate more clearly the specific constituent properties of word and image, taking these as the basic material of a wide range of cultural artefacts. It looks at comic strips, conventional photographs, photographic allegory, pictorial metaphor, advertising campaigns and the huge semiotic range exhibited by the category of the 'poster'. This is essential reading for all students of semiotics, introductory and advanced.
Introduction To Peircean Visual Semiotics
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Author : Tony Jappy
language : en
Publisher: A&C Black
Release Date : 2013-01-17
Introduction To Peircean Visual Semiotics written by Tony Jappy and has been published by A&C Black this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-01-17 with Language Arts & Disciplines categories.
Contemporary culture is as much visual as literary. This book explores an approach to the communicative power of the pictorial and multimodal documents that make up this visual culture, using Peircean semiotics. It develops the enormous theoretical potential of Peirce's theory of signs of signs (semiotics) and the persuasive strategies in which they are employed (visual rhetoric) in a variety of documents. Unlike presentations of semiotics that take the written word as the reference value, this book examines this particular rhetoric using pictorial signs as its prime examples. The visual is not treated as the 'poor relation' to the (written) word. It is therefore possible to isolate more clearly the specific constituent properties of word and image, taking these as the basic material of a wide range of cultural artefacts. It looks at comic strips, conventional photographs, photographic allegory, pictorial metaphor, advertising campaigns and the huge semiotic range exhibited by the category of the 'poster'. This is essential reading for all students of semiotics, introductory and advanced.
Semiotics And Visual Communication
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Author : Evripides Zantides
language : en
Publisher: Cambridge Scholars Publishing
Release Date : 2014-04-11
Semiotics And Visual Communication written by Evripides Zantides and has been published by Cambridge Scholars Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-11 with Literary Criticism categories.
This book is the result of selective research papers that were presented at the First International Conference on Semiotics and Visual Communication at the Cyprus University of Technology in November 2011. The conference was structured around the theme from theory to practice, and brought together researchers and practitioners who study and evaluate the ways that semiotic theories can be analysed, perceived and applied in the context of various forms in visual communication. Within a semiotic framework, the book explores research questions under five main thematic areas: Architectural, Spatial Design-Design for Three-Dimensional Products; Design for Print Applications; Design for Screen-Based Media; Pedagogy of Visual Communication; and Visual Arts. This volume will be an asset for people who have an interest in semiotics, not only from a theoretical and historical perspective, but also from an applied point of view, looking at how semiotic theory can be implemented into educational research, design and visual communication practice. The book provides 25 essential contributions that demonstrate how the concepts and theories of semiotics can be creatively adapted within the interdisciplinary nature of visual communication.
Empirical Research On Semiotics And Visual Rhetoric
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Author : Danesi, Marcel
language : en
Publisher: IGI Global
Release Date : 2018-02-23
Empirical Research On Semiotics And Visual Rhetoric written by Danesi, Marcel and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-02-23 with Computers categories.
The study of symbols has long been considered a necessary field to unravel concealed meanings in symbols and images. These methods have since established themselves as staples in various fields of psychology, anthropology, computer science, and cognitive science. Empirical Research on Semiotics and Visual Rhetoric is a critical academic publication that examines communication through images and symbols and the methods by which researchers and scientists analyze these images and symbols. Featuring coverage on a wide range of topics, such as material culture, congruity theory, and social media, this publication is geared toward academicians, researchers, and students seeking current research on images, symbols, and how to analyze them.
Advances In Visual Semiotics
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Author : Thomas Albert Sebeok
language : en
Publisher: De Gruyter Mouton
Release Date : 1995
Advances In Visual Semiotics written by Thomas Albert Sebeok and has been published by De Gruyter Mouton this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with Language Arts & Disciplines categories.
No detailed description available for "Advances in Visual Semiotics".
The Semiotics Of Emoji
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Author : Marcel Danesi
language : en
Publisher: Bloomsbury Publishing
Release Date : 2016-11-17
The Semiotics Of Emoji written by Marcel Danesi and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-11-17 with Language Arts & Disciplines categories.
Shortlisted for the BAAL Book Prize 2017 Emoji have gone from being virtually unknown to being a central topic in internet communication. What is behind the rise and rise of these winky faces, clinking glasses and smiling poos? Given the sheer variety of verbal communication on the internet and English's still-controversial role as lingua mundi for the web, these icons have emerged as a compensatory universal language. The Semiotics of Emoji looks at what is officially the world's fastest-growing form of communication. Emoji, the colourful symbols and glyphs that represent everything from frowning disapproval to red-faced shame, are fast becoming embedded into digital communication. Controlled by a centralized body and regulated across the web, emoji seems to be a language: but is it? The rapid adoption of emoji in such a short span of time makes it a rich study in exploring the functions of language. Professor Marcel Danesi, an internationally-known expert in semiotics, branding and communication, answers the pertinent questions. Are emoji making us dumber? Can they ultimately replace language? Will people grow up emoji literate as well as digitally native? Can there be such a thing as a Universal Visual Language? Read this book for the answers.
Handbook Of Semiotics
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Author : Winfried Noth
language : en
Publisher: Indiana University Press
Release Date : 1990-09-22
Handbook Of Semiotics written by Winfried Noth and has been published by Indiana University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990-09-22 with Language Arts & Disciplines categories.
History and Classics of Modern Semiotics -- Sign and Meaning -- Semiotics, Code, and the Semiotic Field -- Language and Language-Based Codes -- From Structuralism to Text Semiotics: Schools and Major Figures -- Text Semiotics: The Field -- Nonverbal Communication -- Aesthetics and Visual Communication.
The Semiotics Of Light And Shadows
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Author : Piotr Sadowski
language : en
Publisher: Bloomsbury Publishing
Release Date : 2017-12-28
The Semiotics Of Light And Shadows written by Piotr Sadowski and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-12-28 with Language Arts & Disciplines categories.
Lighting and shadows are used within a range of art forms to create aesthetic effects. Piotr Sadowski's study of light and shadow in Weimar cinema and contemporaneous visual arts is underpinned by the evolutionary semiotic theories of indexicality and iconicity. These theories explain the unique communicative and emotive power of light and shadow when used in contemporary indexical media including the shadow theatre, silhouette portraits, camera obscura, photography and film. In particular, Sadowski highlights the aesthetic and emotional significance of shadows. The 'cast shadow', as an indexical sign, maintains a physical connection with its near-present referent, such as a hidden person, stimulating a viewer's imagination and provoking responses including anxiety or curiosity. The 'cinematic shadow' plays a stylistic role, by enhancing image texture, depth of field, and tonal contrast of cinematic moments. Such enhancements are especially important in monochromatic films, and Sadowski interweaves the book with accounts of seminal Weimar cinema moments. Sadowski's book is distinctive for combining historical materials and theoretical approaches to develop a deeper understanding of Weimar cinema and other contemporary art forms. The Semiotics of Light and Shadows is an ideal resource for both scholars and students working in linguistics, semiotics, film, media, and visual arts.