Annual Giving Strategies
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Donor Focused Strategies For Annual Giving
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Author : Karla A. Williams
language : en
Publisher: Jones & Bartlett Learning
Release Date : 2003
Donor Focused Strategies For Annual Giving written by Karla A. Williams and has been published by Jones & Bartlett Learning this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Charities categories.
Fundraising
Annual Giving Strategies
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Author : Ann D. Gee
language : en
Publisher:
Release Date : 1990
Annual Giving Strategies written by Ann D. Gee and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990 with Education categories.
This collection of 32 papers focuses on the annual fund as a basic and central part of development programs at schools, colleges, and universities. It describes the fundamental elements of the annual fund from planning to evaluation and sets forth methods of solicitation that reach all the institution's constituencies. Section 1, titled "Overview of the Annual Fund," contains six papers explaining the goals and strategies of the annual fund, its implementation through the planning calendar, methods of linking the annual fund to other programs, and the role of the annual fund in a capital campaign. Section 2, called "Techniques," discusses printed materials, direct mail, direct mail for special constituencies, phonathons, telemarketing, and the use of telemarketing consultants. Section 3, "Special Programs To Boost Success," deals with computer usage, matching gifts, challenge gifts, alumni directories, and events planning. Section 4, "Reaching Your Constituencies," focuses on specific constituencies such as students, reunion attendees, parents, faculty/staff, trustees, and the community. The final section is titled "Recognition and Evaluation" and covers the philosophy of recognition, techniques for recognition, the importance of supporting volunteers, and evaluating success. (JDD)
Five Strategies To Increase Annual Fund Revenue
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Author : Pamela H. Witter
language : en
Publisher: Charitychannel LLC
Release Date : 2017-08-06
Five Strategies To Increase Annual Fund Revenue written by Pamela H. Witter and has been published by Charitychannel LLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-08-06 with Business & Economics categories.
The annual fund is the most critical form of fundraising. The author has brilliantly distilled down the entire process into five strategies that she uses to successfully grow the annual funds she manages: perfecting messaging, utilizing data to improve systems, segmentation, relationship building, and best practices.
Annual Giving Primer
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Author : Scott C. Stevenson
language : en
Publisher: Jossey-Bass
Release Date : 2013-05-13
Annual Giving Primer written by Scott C. Stevenson and has been published by Jossey-Bass this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-13 with Business & Economics categories.
Originally published by Stevenson, Inc., this practical resource offers procedures nonprofits can follow to raise more in annual gift support, monitor and effectively use budgets, and meet or exceed annual gift goals. It includes examples of annual gift proposals, sample reports, planning tools, and more. Important topics covered include: Board responsibility Annual giving strategies Pledge fulfillment Improved donor giving Direct mail appeals Expanding donor bases Annual gift brochures Event management Phonathons Giving analysis Challenge gifts Gift clubs Fundraising in challenging economic times Courting area businesses Online donations First-time donors Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.
Capital Campaigns
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Author : Andrea Kihlstedt
language : en
Publisher: Jones & Bartlett Learning
Release Date : 2010
Capital Campaigns written by Andrea Kihlstedt and has been published by Jones & Bartlett Learning this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Business & Economics categories.
CD-ROM contains: resources (charts, graphs, and checklists) and campaign samples.
The Process Driven Annual Fund Turn Your Annual Fund Campaign Into A Revenue Machine
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Author : Ron Rescigno
language : en
Publisher:
Release Date : 2021-02-02
The Process Driven Annual Fund Turn Your Annual Fund Campaign Into A Revenue Machine written by Ron Rescigno and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-02-02 with Business & Economics categories.
The Annual Fund is the foundation of any strong fundraising program because this is where you will find new donors and identify future major gift donors. When you build a strong foundation, you will create the process that nurtures your donors and prospects for years to come. Regretfully, many nonprofits are spending valuable financial resources, time and energy on new donor acquisition because individual giving is down. They don't understand or are unwilling to invest in a strong annual fund program that includes both new and current donor strategies and provides its donors and prospects with a continuous flow of communication throughout a given year. Nonprofit organizations that treat their donors with respect and a true desire for creating a relationship that's built on trust and loyalty will grow revenue. It's as simple as that. In his book, The Process-Driven Annual Fund, Ron Rescigno explains how Rescigno's proven process, when followed, will result in a thriving annual fund, including more new donors, better donor retention and more major gift prospects than ever before. Told with love and affection for the work nonprofits do, The Process- Driven Annual Fund describes the vital role the annual fund must play when it comes to engaging, building, and stewarding relationships with donors.
Fund Raising Fundamentals
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Author : James M. Greenfield
language : en
Publisher:
Release Date : 1994-03-22
Fund Raising Fundamentals written by James M. Greenfield and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994-03-22 with Business & Economics categories.
Fund-Raising Fundamentals shows you how to create a total annual giving strategy that uses these different methods in conjunction with each other and maximizes your success. Throughout this practical guide, you will find sample letters and documents, charts, and checklists that illustrate principles and help you put these proven methods into action.
Conducting A Successful Annual Giving Program
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Author : Kent E. Dove
language : en
Publisher: Jossey-Bass
Release Date : 2001-07-16
Conducting A Successful Annual Giving Program written by Kent E. Dove and has been published by Jossey-Bass this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-07-16 with Business & Economics categories.
"Throughout the book, the authors address the key components of an annual giving program--including telemarketing, direct mail, special events, personal solicitation and matching gifts--and reveal how to integrate each component of the annual giving program into a coherent, fluid fundraising plan"--Publisher website (April 2007).
Successful Fundraising
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Author : William K. Grasty
language : en
Publisher: Scribner Book Company
Release Date : 1982
Successful Fundraising written by William K. Grasty and has been published by Scribner Book Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 1982 with Business & Economics categories.
New Strategies For Educational Fund Raising
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Author : Michael J. Worth
language : en
Publisher: Rowman & Littlefield Publishers
Release Date : 2002-11-30
New Strategies For Educational Fund Raising written by Michael J. Worth and has been published by Rowman & Littlefield Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-11-30 with Education categories.
In this sequel to the highly respected and practical 1993 book on fund raising, Worth and his group of authoritative contributors cover areas that did not even exist in this field in 1993, including the concepts of "principal gifts" and "benchmarking." They adapt strategies from Worth's earlier book and introduce many new ones to meet current challenges and take advantage of new opportunities. Comprising 31 chapters divided into ten logical parts, the authors provide a complete picture of this field, which is so important to leaders in higher education. Beginning with a strong base of knowledge, the authors then discuss topics ranging from raising funds from individuals; creating the campaign (accounting, long-range planning, leadership, the mission, kickoff); corporate and foundation support; traditions of giving; managing and supporting development programs; ethical concerns; and trends for the future. Michael Worth gives a great deal of attention to the environment in which those responsible for advancement in higher education have to work today. The book addresses new areas in the field that didn't exist when Worth wrote his first edition of this book in 1993. For example, the use of financial instruments in the planning of gift giving are more sophisticated, and business techniques have been tapped to improve management of programs and measurement of success. Part II of the book describes the underlying foundations of educational fund raising in three chapters, each written by an expert contributor. This section of the book describes the base of knowledge in the field (theory and research) and discusses the institutional plan and its relationship to the goals and objectives of the institution. Part V, covers corporate and foundation support, which is based on reasoned strategies and business plans and goals rather than on altruism and emotion, which can often be the foundation for individual giving. The book also includes a glossary and a selective bibliography.