Applied Business Rhetoric
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Applied Business Rhetoric
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Author : Elizabeth C. Tomlinson
language : en
Publisher: Lexington Books
Release Date : 2023-12-21
Applied Business Rhetoric written by Elizabeth C. Tomlinson and has been published by Lexington Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-12-21 with Business & Economics categories.
Applied Business Rhetoric examines a broad array of rhetorical principles used in various business contexts. Chapters overview key rhetorical constructs, and provide engaging, in-depth industry examples and analysis to show the concepts in use.
Business Rhetoric
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Author : Mette Højen
language : en
Publisher: Lindhardt og Ringhof
Release Date : 2018-03-07
Business Rhetoric written by Mette Højen and has been published by Lindhardt og Ringhof this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-03-07 with Business & Economics categories.
"So... eh... before I start, I would like to say a little about myself and a little about why I have chosen this theme..." "BY ALL MEANS NO! You have already started! Actually, you have jumped the gun and that is just as foolish as a musician starting to play his instrument in the wings or on his way onto the stage. There is only one start and that has to be distinct." Mette Højen does not beat about the bush when she with immaculate precision, and a twinkle in her eye points out the rhetorical bad habits of corporate life. In a simple and informal style, she shows us how you stand to gain more from your speeches, meetings and presentations by making a few rhetorical adjustments. It is plain speaking with one clear objective: maximizing the return on your allotted speaking time – or put differently maximizing your rhetorical ROI.
Handbook Of Business Communication
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Author : Gerlinde Mautner
language : en
Publisher: Walter de Gruyter GmbH & Co KG
Release Date : 2017-07-24
Handbook Of Business Communication written by Gerlinde Mautner and has been published by Walter de Gruyter GmbH & Co KG this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-07-24 with Language Arts & Disciplines categories.
In spite of the day-to-day relevance of business communication, it remains underrepresented in standard handbooks and textbooks on applied linguistics. The present volume introduces readers to a wide variety of linguistic studies of business communication, ranging from traditional LSP approaches to contemporary discourse-based work, and from the micro-level of lexical choice to macro-level questions of language policy and culture.
Applied Business Communication
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Author : Robert C. Cornwell
language : en
Publisher: WCB/McGraw-Hill
Release Date : 1978-01-01
Applied Business Communication written by Robert C. Cornwell and has been published by WCB/McGraw-Hill this book supported file pdf, txt, epub, kindle and other format this book has been release on 1978-01-01 with Business communication categories.
Teaching Business Discourse
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Author : Cornelia Ilie
language : en
Publisher: Springer
Release Date : 2018-10-25
Teaching Business Discourse written by Cornelia Ilie and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-25 with Language Arts & Disciplines categories.
This book presents research in business discourse and offers pedagogical approaches to teaching business discourse in both classroom and consultancy contexts that address the key issues of dealing with different types of learners, developing teaching materials and evaluation. Drawing on the authors’ extensive experience of researching business discourse from a variety of different perspectives including pragmatics, discourse analysis, rhetoric, and language for specific purposes, it demonstrates how these approaches may be applied to teaching. Each chapter includes a list of additional readings, together with a number of practical tasks designed to help readers apply the materials presented. Case studies are used throughout the book to illustrate the concepts, thus equipping readers with a set of research tools to extend their own understanding of how language and communication operate in business contexts, as well introducing them to a variety of research-based ideas that can be translated easily into a classroom setting. The book is cross-cultural in scope as it includes perspectives from a range of different contexts. It represents a significant advance in current literature and will provide a valuable resource for students and scholars of applied linguistics, business communication, and business discourse, in addition to teachers of Business English.
Handbook Of Business Discourse
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Author : Francesca Bargiela-Chiappini
language : en
Publisher: Edinburgh University Press
Release Date : 2009-05-12
Handbook Of Business Discourse written by Francesca Bargiela-Chiappini and has been published by Edinburgh University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-05-12 with Language Arts & Disciplines categories.
The Handbook of Business Discourse is the most comprehensive overview of the field to date. It offers an accessible and authoritative introduction to a range of historical, disciplinary, methodological and cultural perspectives on business discourse and addresses many of the pressing issues facing a growing, varied and increasingly international field of research. The collection also illustrates some of the challenges of defining and delimiting a relatively recent and eclectic field of studies, including debates on the very definition of 'business discourse'. Part One includes chapters on the origins, advances and features of business discourse in Europe, North America, Australia and New Zealand. Part Two covers methodological approaches such as mediated communication, corpus linguistics, organisational discourse, multimodality, race and management communication, and rhetorical analysis. Part Three moves on to look at disciplinary perspectives such as sociology, pragmatics, gender studies, intercultural communication, linguistic anthropology and business communication. Part Four looks at cultural perspectives across a range of geographical areas including Spain, Brazil, Japan, Korea, China and Vietnam. The concluding section reflects on future developments in Europe, North America and Asia.
The Language Of Business Meetings
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Author : Michael Handford
language : en
Publisher: Cambridge University Press
Release Date : 2010-08-19
The Language Of Business Meetings written by Michael Handford and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-08-19 with Foreign Language Study categories.
This book presents a corpus-based study of the language used in business meetings.
Business Communication
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Author : Dan O'Hair
language : en
Publisher: Cengage Learning
Release Date : 2000-02-28
Business Communication written by Dan O'Hair and has been published by Cengage Learning this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-02-28 with categories.
Business Communication: A Framework for Success presents a truly strategic approach to business communication. This text builds on a solid foundation of rhetorical and communication theories by including a range of real-company examples that make the theories come alive. These innovative methods not only help readers identify the many challenges encountered by today's business communicators, but they also foster a mastery of communication skills that will carry them well into their own careers.
Business Discourse
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Author : Francesca Bargiela-Chiappini
language : en
Publisher: Springer
Release Date : 2013-07-25
Business Discourse written by Francesca Bargiela-Chiappini and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-25 with Language Arts & Disciplines categories.
This second edition reviews the field of business discourse, centring on the investigation of business language and communication as practice. It combines research-based discussions with innovative practical applications and promotes debate and enquiry on a range of competing issues, emerging from business discourse research and teaching practice.
Applied Business Communication
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Author : Lilian Feinberg
language : en
Publisher:
Release Date : 1982
Applied Business Communication written by Lilian Feinberg and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1982 with Communication in management categories.