Teaching Business Discourse
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Teaching Business Discourse
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Author : Cornelia Ilie
language : en
Publisher: Springer
Release Date : 2018-10-25
Teaching Business Discourse written by Cornelia Ilie and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-25 with Language Arts & Disciplines categories.
This book presents research in business discourse and offers pedagogical approaches to teaching business discourse in both classroom and consultancy contexts that address the key issues of dealing with different types of learners, developing teaching materials and evaluation. Drawing on the authors’ extensive experience of researching business discourse from a variety of different perspectives including pragmatics, discourse analysis, rhetoric, and language for specific purposes, it demonstrates how these approaches may be applied to teaching. Each chapter includes a list of additional readings, together with a number of practical tasks designed to help readers apply the materials presented. Case studies are used throughout the book to illustrate the concepts, thus equipping readers with a set of research tools to extend their own understanding of how language and communication operate in business contexts, as well introducing them to a variety of research-based ideas that can be translated easily into a classroom setting. The book is cross-cultural in scope as it includes perspectives from a range of different contexts. It represents a significant advance in current literature and will provide a valuable resource for students and scholars of applied linguistics, business communication, and business discourse, in addition to teachers of Business English.
Business Discourse
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Author : Francesca Bargiela-Chiappini
language : en
Publisher: Springer
Release Date : 2013-07-25
Business Discourse written by Francesca Bargiela-Chiappini and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-25 with Language Arts & Disciplines categories.
This second edition reviews the field of business discourse, centring on the investigation of business language and communication as practice. It combines research-based discussions with innovative practical applications and promotes debate and enquiry on a range of competing issues, emerging from business discourse research and teaching practice.
Korean Business Communication
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Author : Yeonkwon Jung
language : en
Publisher: Taylor & Francis
Release Date : 2022-11-28
Korean Business Communication written by Yeonkwon Jung and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-11-28 with Language Arts & Disciplines categories.
Korean Business Communication demonstrates the heuristic value of the research on Korean business communication. It is composed of two parts: theory and practice. First, alongside the review of the major research trend of Asian business communication, it explores the contemporary teaching trend of business communication in Korean higher education to define business communication from the local perspective. It also shows how Korean business professionals manage facework within the communication rules or cultural values. Second, Korean business communication data are analyzed with the main sources of three competences, discourse competence, sociolinguistic competence, and strategic competence. Emphasis is on stakeholder communication genres, Korean service encounters, Korean business apology, and Korean CEO’s online greetings. By examining how business communication and Korean communication are projected to Korean business, Korean Business Communication provides the audience knowledge far beyond cultural stereotypes in Korean business communication illustrated in classical textbooks on Korean business communication. A useful book for researchers and students in Asian business communication; intercultural communication and global communication.
Handbook Of Business Discourse
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Author : Francesca Bargiela-Chiappini
language : en
Publisher: Edinburgh University Press
Release Date : 2009-05-12
Handbook Of Business Discourse written by Francesca Bargiela-Chiappini and has been published by Edinburgh University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-05-12 with Language Arts & Disciplines categories.
The Handbook of Business Discourse is the most comprehensive overview of the field to date. It offers an accessible and authoritative introduction to a range of historical, disciplinary, methodological and cultural perspectives on business discourse and addresses many of the pressing issues facing a growing, varied and increasingly international field of research. The collection also illustrates some of the challenges of defining and delimiting a relatively recent and eclectic field of studies, including debates on the very definition of 'business discourse'. Part One includes chapters on the origins, advances and features of business discourse in Europe, North America, Australia and New Zealand. Part Two covers methodological approaches such as mediated communication, corpus linguistics, organisational discourse, multimodality, race and management communication, and rhetorical analysis. Part Three moves on to look at disciplinary perspectives such as sociology, pragmatics, gender studies, intercultural communication, linguistic anthropology and business communication. Part Four looks at cultural perspectives across a range of geographical areas including Spain, Brazil, Japan, Korea, China and Vietnam. The concluding section reflects on future developments in Europe, North America and Asia.
Discourse Communication And The Enterprise
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Author : Giuliana Elena Garzone
language : en
Publisher: Cambridge Scholars Publishing
Release Date : 2019-01-29
Discourse Communication And The Enterprise written by Giuliana Elena Garzone and has been published by Cambridge Scholars Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-01-29 with Language Arts & Disciplines categories.
This volume presents research studies that investigate various aspects of corporate communication from the viewpoint of language and discourse, giving special attention to emerging issues and recent developments in times of rapid sociotechnical evolutions. The studies included here are diverse in their outlook, analytical procedures, and objects of enquiry, spanning across various areas of corporate communication, both external and internal, such as corporate image and reputation management, various forms of corporate behaviour, branding at different levels including employer branding, recruiting, and consumer reviews. Similarly diversified are the settings, genres and media analysed, from face-to-face interaction to communication through the press, from traditional websites to social networking sites. All the studies presented in this volume are set in a discourse-analytical framework and share the ultimate purpose of providing new insights into the evolution of communication and discourse practices in the corporate environment, taking account of the most important issues that have attracted researchers’ interest and are still open to debate.
The Business Communication Profession
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Author : Janis Forman
language : en
Publisher: Taylor & Francis
Release Date : 2022-09-30
The Business Communication Profession written by Janis Forman and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-09-30 with Language Arts & Disciplines categories.
This book provides a unique orientation to the present, past, and future of the field of business communication by collecting reflective essays from some of its most influential scholars, teachers, and leaders. Through a series of essays that bridge personal narrative and critical analysis, this book mentors a new generation of students, teachers, and professionals as they encounter the challenges and opportunities of business communication and shape the future of the field. The authors—all influential figures and award winners—describe their personal histories with the field and discuss how major aspects have evolved over time. The essays examine the pathways through which scholars encounter the discipline, the professional challenges they face, the evolving content of the business communication curriculum, the development of business communication programs and institutions, the value of an entrepreneurial mindset for career development, and the relationships between research, teaching, and professional practice. They offer stories about a diversity of paths for achieving personal and professional success and invite readers to think about what lessons they can apply to their own career advancement and satisfaction. In total, this collection provides both a living history of the field and a series of real-world examples of business communication at its finest. This book is essential reading for students and scholars of business communication and can be used as a supplemental text for courses in business communication, professional communication, and communication career preparation.
Business Communication For Success
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Author : Scott McLean
language : en
Publisher:
Release Date : 2010
Business Communication For Success written by Scott McLean and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Business communication categories.
An Introduction To Critical Discourse Analysis In Education
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Author : Rebecca Rogers
language : en
Publisher: Routledge
Release Date : 2004-02-26
An Introduction To Critical Discourse Analysis In Education written by Rebecca Rogers and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-02-26 with Education categories.
First Published in 2004. Routledge is an imprint of Taylor & Francis, an informa company.
Rhetorical Theory And Praxis In The Business Communication Classroom
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Author : Kristen Getchell
language : en
Publisher: Routledge
Release Date : 2018-09-10
Rhetorical Theory And Praxis In The Business Communication Classroom written by Kristen Getchell and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-10 with Language Arts & Disciplines categories.
Winner of the Association for Business Communication's 2019 Distinguished Book Award Rhetorical Theory and Praxis in the Business Communication Classroom responds to a significant need in the emerging field of business communication as the first collection of its type to establish a connection between rhetorical theory and practice in the business communication classroom. The volume includes topics such as rhetorical grammar, genre awareness in business communication theory, the role of big data in message strategy, social media and memory, and the connection between rhetorical theory and entrepreneurship. These essays provide the business communication scholar, practitioner, and program administrator insight into the rhetorical considerations of the business communication landscape.
Handbook Of Business Communication
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Author : Gerlinde Mautner
language : en
Publisher: Walter de Gruyter GmbH & Co KG
Release Date : 2017-07-24
Handbook Of Business Communication written by Gerlinde Mautner and has been published by Walter de Gruyter GmbH & Co KG this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-07-24 with Language Arts & Disciplines categories.
In spite of the day-to-day relevance of business communication, it remains underrepresented in standard handbooks and textbooks on applied linguistics. The present volume introduces readers to a wide variety of linguistic studies of business communication, ranging from traditional LSP approaches to contemporary discourse-based work, and from the micro-level of lexical choice to macro-level questions of language policy and culture.