Rhetorical Theory And Praxis In The Business Communication Classroom
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Rhetorical Theory And Praxis In The Business Communication Classroom
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Author : Kristen Getchell
language : en
Publisher: Routledge
Release Date : 2018-09-10
Rhetorical Theory And Praxis In The Business Communication Classroom written by Kristen Getchell and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-10 with Language Arts & Disciplines categories.
Winner of the Association for Business Communication's 2019 Distinguished Book Award Rhetorical Theory and Praxis in the Business Communication Classroom responds to a significant need in the emerging field of business communication as the first collection of its type to establish a connection between rhetorical theory and practice in the business communication classroom. The volume includes topics such as rhetorical grammar, genre awareness in business communication theory, the role of big data in message strategy, social media and memory, and the connection between rhetorical theory and entrepreneurship. These essays provide the business communication scholar, practitioner, and program administrator insight into the rhetorical considerations of the business communication landscape.
Applied Business Rhetoric
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Author : Elizabeth C. Tomlinson
language : en
Publisher: Bloomsbury Publishing PLC
Release Date : 2023-12-21
Applied Business Rhetoric written by Elizabeth C. Tomlinson and has been published by Bloomsbury Publishing PLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-12-21 with Language Arts & Disciplines categories.
In this book, Elizabeth C. Tomlinson offers a rich analysis of the ways that rhetorical principles inform the world of work. With in-depth, engaging examples from across business, Tomlinson draws on a broad range of rhetorical scholarship including both ancient and contemporary works, as well as on select materials from management and entrepreneurship. The author shows how principles such as audience, ethos, stasis, kairos, metaphor, topoi, and visual rhetoric inform the development and survival of businesses. With extensive examples from surveys and interviews with business owners, archival trade journal data, business plans, annual reports, corporate social media, pitch competitions, ESG reporting, case studies, and business websites, Applied Business Rhetoric demonstrates how arguments can be successfully constructed across multiple business genres, and illustrates the usefulness of applied rhetoric for both building and analyzing arguments. Scholars of rhetoric, professional writing, and business communication will find this book of particular interest.
Entrepreneurship And Enterprise Development In Africa
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Author : Daniel Agyapong
language : en
Publisher: Edward Elgar Publishing
Release Date : 2024-03-14
Entrepreneurship And Enterprise Development In Africa written by Daniel Agyapong and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-03-14 with Business & Economics categories.
Entrepreneurship and Enterprise Development in Africa presents a timely and compelling account of African entrepreneurship, shedding light on the critical part it plays in the continentÕs economic growth and development. It explores the various challenges, opportunities, and success stories that define the African entrepreneurial landscape and highlights the ingenuity and determination of the continentÕs entrepreneurial minds.
Policies Protocols And Standards For Professionalism In A Diverse Work Environment
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Author : Bevier, Christiana
language : en
Publisher: IGI Global
Release Date : 2023-07-14
Policies Protocols And Standards For Professionalism In A Diverse Work Environment written by Bevier, Christiana and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-07-14 with Business & Economics categories.
The evolving nature of the professional world has made it increasingly complex to project professionalism effectively. Policies, Protocols, and Standards for Professionalism in a Diverse Work Environment is a comprehensive solution that addresses these challenges. Authored by esteemed scholars, this book offers practical guidance and strategies for enhancing communication, building personal brands, making ethical decisions, and fostering collaboration. It equips readers with the necessary tools to excel in their professional interactions, whether in virtual or face-to-face settings. Academic scholars, faculty members, researchers, and students will find immense value in this book. It provides actionable advice that can be immediately implemented, going beyond theoretical discussions. Whether entering the workforce or seeking to enhance professional acumen, readers will gain the skills needed to navigate the complexities of modern workplaces, project professionalism, and thrive in diverse environments. Policies, Protocols, and Standards for Professionalism in a Diverse Work Environment serves as an indispensable resource for those looking to excel in their professional journeys.
Reinventing With Theory In Rhetoric And Writing Studies
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Author : Andrea Alden
language : en
Publisher: University Press of Colorado
Release Date : 2019-10-21
Reinventing With Theory In Rhetoric And Writing Studies written by Andrea Alden and has been published by University Press of Colorado this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-10-21 with Language Arts & Disciplines categories.
Reinventing (with) Theory in Rhetoric and Writing Studies collects original scholarship that takes up and extends the practices of inventive theorizing that characterize Sharon Crowley’s body of work. Including sixteen chapters by established and emerging scholars and an interview with Crowley, the book shows that doing theory is a contingent and continual rhetorical process that is indispensable for understanding situations and their potential significance—and for discovering the available means of persuasion. For Crowley, theory is a basic building block of rhetoric “produced by and within specific times and locations as a means of opening other ways of believing or acting.” Doing theory, in this sense, is the practice of surveying the common sense of the community (doxa) and discovering the available means of persuasion (invention). The ultimate goal of doing theory is not to prescribe certain actions but to ascertain what options exist for rhetors to see the world differently, to discover new possibilities for thought and action, and thereby to effect change in the world. The scholarship collected in Reinventing (with) Theory in Rhetoric and Writing Studies takes Crowley’s notion of theory as an invitation to develop new avenues for believing and acting. By reinventing the understanding of theory and its role in the field, this collection makes an important contribution to scholarship in rhetorical studies and writing studies. It will be valuable to scholars, teachers, and students interested in diverse theoretical directions in rhetoric and writing studies as well as in race, gender, and disability theories, religious rhetorics, digital rhetoric, and the history of rhetoric. Publication supported in part by the Texas Tech University Humanities Center. Contributors: Jason Barrett-Fox, Geoffrey Clegg, Kirsti Cole, Joshua Daniel-Wariya, Diane Davis, Rebecca Disrud, Bre Garrett, Catherine C. Gouge, Debra Hawhee, Matthew Heard, Joshua C. Hilst, David G. Holmes, Bruce Horner, William B. Lalicker, Jennifer Lin LeMesurier, James C. McDonald, Timothy Oleksiak, Dawn Penich-Thacker, J. Blake Scott, Victor J. Vitanza, Susan Wyche
The Routledge Handbook Of Language And Professional Communication
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Author : Vijay Bhatia
language : en
Publisher: Routledge
Release Date : 2014-02-24
The Routledge Handbook Of Language And Professional Communication written by Vijay Bhatia and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-02-24 with Language Arts & Disciplines categories.
The Routledge Handbook of Language and Professional Communication provides a broad coverage of the key areas where language and professional communication intersect and gives a comprehensive account of the field. The four main sections of the Handbook cover: Approaches to Professional Communication Practice Acquisition of Professional Competence Views from the Professions This invaluable reference book incorporates not only an historical view of the field, but also looks to possible future developments. Contributions from international scholars and practitioners, focusing on specific issues, explore the major approaches to professional communication and bring into focus recent research. This is the first handbook of language and professional communication to account for both pedagogic and practitioner perspectives and as such is an essential reference for postgraduate students and those researching and working in the areas of applied linguistics and professional communication.
Inviting Understanding
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Author : Sonja K. Foss
language : en
Publisher: Bloomsbury Publishing PLC
Release Date : 2020-08-20
Inviting Understanding written by Sonja K. Foss and has been published by Bloomsbury Publishing PLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08-20 with Language Arts & Disciplines categories.
Inviting Understanding: A Portrait of Invitational Rhetoric is an authoritative reference work designed to provide a comprehensive overview of the theory of invitational rhetoric, developed twenty-five years ago by Sonja K. Foss and Cindy L. Griffin. This theory challenges the conventional conception of rhetoric as persuasion and defines rhetoric as an invitation to understanding as a means to create a relationship rooted in equality, immanent value, and self-determination. Rather than celebrating argumentation, division, and winning, invitational rhetoric encourages rhetors to listen across differences, to engage in dialogue, and to try to understand positions different from their own. Organized into the three categories of foundations, extensions, and applications, Inviting Understanding is a compilation of published articles and new essays that explore and expand the theory. The book provides readers with access to a wide range of resources about this revolutionary theory in areas such as community organizing, social justice activism, social media, film, graffiti, institutional and team decision-making, communication and composition pedagogy, and interview protocols.
Resources In Education
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Author :
language : en
Publisher:
Release Date : 2000-10
Resources In Education written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-10 with Education categories.
Academy Industry Relationships And Partnerships
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Author : Tracy Bridgeford
language : en
Publisher: Taylor & Francis
Release Date : 2017-07-05
Academy Industry Relationships And Partnerships written by Tracy Bridgeford and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-07-05 with Business & Economics categories.
In the field of technical communication, academics and industry practitioners alike regularly encounter the same question: "What exactly is it you do?" Their responses often reveal a fundamental difference of perspective on what the field is and how it operates. For example, academics might discuss ideas in terms of rhetorical theory, while practitioners might explain concepts through more practical approaches involving best business practices. And such differences can have important implications for how the field, as a whole, moves forward over time. This collection explores ideas related to forging effective academia-industry relationships and partnerships so members of the field can begin a dialogue designed to foster communication and collaboration among academics and industry practitioners in technical communication. To address the various factors that can affect such interactions, the contributions in this collection represent a broad range of approaches that technical communicators can use to establish effective academy-industry partnerships and relationships in relation to an area of central interest to both: education. The 11 chapters thus present different perspectives on and ideas for achieving this goal. In so doing, the contributors discuss programmatic concerns, workplace contexts, outreach programs, and research and writing. The result is a text that examines different general contexts in which academia-industry relationships and partnerships can be established and maintained. It also provides readers with a reference for exploring such interactions.
Communication Activism Research For Social Justice
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Author : Kevin M. Carragee
language : en
Publisher: Taylor & Francis
Release Date : 2023-09-28
Communication Activism Research For Social Justice written by Kevin M. Carragee and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-09-28 with Social Science categories.
Communication scholars have taken seriously the call for engaged scholarship, and this book examines the principles, practices, and outcomes of communication activism research for social justice. Communication activism research differs from other engaged communication scholarship through researchers promoting social justice, intervening collaboratively, and creating or assisting established collective actors that represent marginalized communities. Collective actors examined in this book include Black Lives Matter, the feminist movement, and LGBTQ+ groups. This book provides practical guidance on how to perform communication activism research, offering recommendations for managing its challenges and discussing qualitative and quantitative methods for evaluating research interventions focusing on significant contemporary issues. This book will appeal to scholars who study and teach communication and social justice activism as well as scholars from disciplines such as sociology, and it is ideal as a text in courses on communication and activism, engaged communication scholarship, communication and social movements, and communication research methods.