Artificial Intelligence And Transforming Digital Marketing
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Artificial Intelligence And Transforming Digital Marketing
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Author : Allam Hamdan
language : en
Publisher: Springer Nature
Release Date : 2023-10-03
Artificial Intelligence And Transforming Digital Marketing written by Allam Hamdan and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-10-03 with Technology & Engineering categories.
This book explores how AI is transforming digital marketing and what it means for businesses of all sizes and looks at how AI is being used to personalize content, improve targeting, and optimize campaigns. This book also examines some of the ethical considerations that come with using AI in marketing.
Artificial Intelligence In Digital Marketing
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Author : , empreender
language : en
Publisher: Editora Bibliomundi
Release Date : 2021-12-16
Artificial Intelligence In Digital Marketing written by , empreender and has been published by Editora Bibliomundi this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-12-16 with Business & Economics categories.
Being smart in business means knowing what’s just around the corner. It means thinking ahead and preparing for inevitable changes that will impact the way business is conducted.This is what allows a business to be resilient and to thrive in a changing environment.Digital marketing is no different.It’s affecting the way that SEO works, the tools and software we use, and the way that ads are displayed.As digital marketers, that means thinking about things that could impact on the face of marketing.Artificial Intelligence (AI) and machine learning have the potential to completely change the face of internet marketing, rendering many older strategies obsolete even.
Advances In Digital Marketing In The Era Of Artificial Intelligence
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Author : Moez Ltifi
language : en
Publisher:
Release Date : 2024
Advances In Digital Marketing In The Era Of Artificial Intelligence written by Moez Ltifi and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024 with Business & Economics categories.
"This book highlights the technological advances that are transforming the future of digital marketing and covers important areas of research in this field. The book demonstrates advances in digital marketing as well as tools, techniques, methods and strategies based on artificial intelligence. It also identifies gaps in research into effective digital marketing tools, techniques and methods, and will bridge the interaction between digital marketing strategies and organizations' business plans on the one hand, and customer relations on the other, in the age of artificial intelligence. This book aims to achieve the objectives and present the concepts and applications of digital marketing in the age of artificial intelligence to readers in a comprehensive manner. The book highlights the major breakthroughs and technologies in digital marketing for effective interaction, analysis, prediction and design to formulate the best strategy for a business, using artificial intelligence solutions. This enables specialists to apply advances in digital marketing in the age of artificial intelligence in the right way to serve customers and solve business problems in this competitive age. Covering the intersection of marketing and artificial intelligence, this book is a first-rate reference and an indispensable resource for business leaders, academics, salespeople, marketing professionals, managers, business owners, researchers, practitioners, instructors, college and university libraries, students, consultants, businesspeople, computer scientists, and customer-focused institutions.."--
Digital Transformation In An Ever Changing World
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Author : Julian Delphiki
language : en
Publisher: Julian Delphiki
Release Date : 2020-05-20
Digital Transformation In An Ever Changing World written by Julian Delphiki and has been published by Julian Delphiki this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-05-20 with Business & Economics categories.
"Digital Transformation in an Ever-Changing World: Digital Transformation Guidelines and How to Create a Digital Marketing Strategy" is a comprehensive book that explores the realm of digital transformation and provides practical guidance on developing an effective digital marketing strategy. In this rapidly evolving digital landscape, the book equips businesses and individuals with the knowledge and tools to navigate the challenges and harness the opportunities presented by digital transformation. The book begins by demystifying the concept of digital transformation, explaining its significance and impact on various industries. It delves into the fundamental principles of digital transformation, emphasizing the need for businesses to embrace technological advancements, adapt to changing consumer behaviors, and optimize their operations for the digital age. Drawing on real-world examples and case studies, the book offers practical guidelines for implementing digital transformation initiatives. It explores key areas such as organizational culture, leadership, and change management, providing insights into how to foster a digital-first mindset and drive innovation within the organization. Readers will learn how to assess their current digital maturity, identify gaps, and develop a roadmap for successful transformation. Furthermore, the book delves into the intricacies of creating a robust digital marketing strategy. It covers essential aspects such as target audience identification, market research, brand positioning, and messaging. Readers will gain insights into leveraging various digital channels, including social media, search engine optimization (SEO), content marketing, email marketing, and more. The authors emphasize the importance of integrating different marketing channels and leveraging data-driven insights to optimize campaign performance and achieve tangible business results. The book also highlights the role of technology in digital marketing and transformation. It explores emerging trends such as artificial intelligence (AI), machine learning (ML), automation, and data analytics, discussing how these technologies can enhance marketing efforts and drive better customer experiences. Readers will gain a comprehensive understanding of how to select and implement the right digital tools and platforms to support their digital marketing strategy. Throughout the book, the authors provide practical frameworks, checklists, and step-by-step guidance, enabling readers to apply the concepts and principles to their own digital transformation and marketing initiatives. They emphasize the need for agility, continuous learning, and adaptability in the face of an ever-changing digital landscape. "Digital Transformation in an Ever-Changing World: Digital Transformation Guidelines and How to Create a Digital Marketing Strategy" is an invaluable resource for business leaders, marketers, and individuals seeking to thrive in the digital era. By embracing the principles and strategies outlined in this book, readers will be equipped to navigate the complexities of digital transformation, create impactful digital marketing strategies, and drive sustainable growth in an ever-evolving digital world.
The Use Of Artificial Intelligence In Digital Marketing
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Author : Sandrina Teixeira
language : en
Publisher: Business Science Reference
Release Date : 2023-10
The Use Of Artificial Intelligence In Digital Marketing written by Sandrina Teixeira and has been published by Business Science Reference this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-10 with Artificial intelligence categories.
"Artificial Intelligence (AI) is increasingly present in all sectors of society, and profound and far-reaching changes are anticipated. Mastering new technologies is now an essential skill in organizations, as it allows them to know their customers well, thus increasing productivity and strengthening the connection between organizations and their customers. This book discusses the use of AI in digital marketing and provides essential information that will help the decision-making processes of companies"--
Using Artificial Intelligence In Marketing
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Author : Katie King
language : en
Publisher: Kogan Page Publishers
Release Date : 2019-02-03
Using Artificial Intelligence In Marketing written by Katie King and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-03 with Business & Economics categories.
Artificial intelligence (AI) is paving the way for the future of marketing and business transformation, yet many organizations struggle to know exactly how and where to integrate it. This book is the ultimate guide to embracing the opportunity that AI can bring for your marketing. With AI forecasted to boost global GDP by 14% by 2030, an efficient and sustainable AI marketing strategy is now essential to avoid losing the competitive edge. Using Artificial Intelligence in Marketing provides the definitive, practical framework needed for marketers to identify, apply and embrace the opportunity to maximize the results and business advancement that AI can bring. Streamlining efficiencies into every business practice, AI automates simpler, repetitive tasks with unrivalled accuracy, allowing sales and marketing teams to return their attention to where human interaction is most valuable: strategy, creativity and personal connection. Using Artificial Intelligence in Marketing outlines key marketing benefits such as accurate market research samples, immediate big data insights and brand-safe content creation, right through to the on-demand customer service that is now expected 24/7. It also explores the inevitable myths, concerns and ethical questions that can arise from the large-scale adoption of AI. This book is an essential read for every 21st century marketer.
Ai In Digital Marketing Training Guide
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Author : Dwayne Anderson
language : en
Publisher: Estalontech
Release Date : 2022-08-19
Ai In Digital Marketing Training Guide written by Dwayne Anderson and has been published by Estalontech this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-08-19 with Business & Economics categories.
Are you looking to optimize Artificial Intelligence in Digital Marketing? Artificial Intelligence in Digital Marketing can be the golden ticket to creator success. Artificial intelligence is a hot topic for businesses. AI proficiencies are mounting the possibilities for how corporations approach real-time engagement with their customers, manage their processes, and make business continuity. As technology advances, corporations are finding new ways to innovate and expand. It is, therefore, no surprise that Artificial Intelligence in Digital Marketing is a growing trend in the online world. It is most definitely the future of digital marketing. It will bring human experiences closer to technology in the future. Creators and Marketers have built businesses and careers on and through optimizing AI in Digital marketing. Using Artificial Intelligence in Digital Marketing will assist brands in delivering a better-quality customer experience, marketing their brand well, and reaching the masses. As per the statistics, • 61% of marketers say artificial intelligence is the most crucial aspect of their data strategy. • 80% of business and tech innovators say AI already enhances efficiency. • Existing AI technology can improve business productivity by up to 40%. • 97% of mobile users are using AI-powered voice assistants • 83% of initial AI adopters have already attained substantial (30%) or moderate (53%) economic benefits AI would make digital advertising and marketing more targeted as well as accurate. It will assist in optimizing campaigns and deliver a better ROI than ever before. There are many reasons to believe that Artificial Intelligence in Digital Marketing is an integral part of today’s world. As a business owner, you must think of new and innovative ways to make people take notice of your products and services. With this awesome and up-to-date AI In Digital Marketing course ,it will enable you to develop a robust Artificial Intelligence Marketing strategy for your organization and create exclusive engagement to stand out, captivate your audience as well as raising profits exponentially. This guide will educate you about how Artificial intelligence is being used towards optimizing digital marketing campaigns by improvising almost all aspects, from understanding the customers well to analyzing the campaign performance. The most common uses of Artificial Intelligence in Digital Marketing are · Automation of the regular tasks and processes · Gain comprehensive customer insights · Understand the latest industry pattern as well as content creation trends · Personalization of marketing communication · Generate, nurture and convert leads Artificial Intelligence in Digital Marketing provides a robust and well-established platform with vast audiences and accessible intellectual machines and tools. It is time that your business should have practical Artificial Intelligence in your Digital Marketing strategy. Just use the tips and information we covered to get started. Using the strategy and information provided in our Mastery Guide, you will master the essentials of creating intelligent machines. So, consider getting our comprehensive and up-to-date guide jam-loaded with the latest and best-in-the-industry knowledge about Artificial Intelligence in Digital Marketing strategy.
Grasped Ai In Action
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Author : Steven Brough
language : en
Publisher: GRASPED Digital
Release Date : 2024-02-29
Grasped Ai In Action written by Steven Brough and has been published by GRASPED Digital this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-02-29 with Business & Economics categories.
"GRASPED AI in Action" delves into the transformative power of Artificial Intelligence in reshaping digital marketing strategies. It offers an in-depth exploration of AI-driven tools and methodologies that enhance marketing efficiency, customer engagement, and brand development. The book unfolds through case studies, theoretical insights, and practical applications, demonstrating AI's role in leveraging data analytics, automating processes, and personalizing customer experiences. What sets this book apart is its practical approach to integrating AI into digital marketing, making cutting-edge technology accessible to marketers and business owners alike. Unlike other texts that may focus solely on theoretical aspects of AI, "GRASPED AI in Action" bridges the gap between theory and practice, providing readers with actionable strategies for implementing AI solutions. Embark on a journey through the digital marketing landscape transformed by AI with "GRASPED AI in Action." This guide illuminates the path to leveraging AI for strategic advantage, inviting readers to explore innovative solutions that promise to revolutionize how businesses engage with their audience.
The Future Of Artificial Intelligence In Digital Marketing
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Author : Maria Johnsen
language : en
Publisher: Maria Johnsen
Release Date : 2017-09-01
The Future Of Artificial Intelligence In Digital Marketing written by Maria Johnsen and has been published by Maria Johnsen this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-01 with Business & Economics categories.
Introducing "The Future of Artificial Intelligence in Digital Marketing: The Next Big Technological Break" – the ultimate guide for harnessing the power of AI to drive unprecedented growth in your digital marketing endeavors! Gone are the days when Artificial Intelligence (AI) belonged solely to the realm of science fiction. Today, it has become a game-changing reality that is reshaping the way I connect with my customers and achieve remarkable results. And the number one AI companion that accompanies me throughout my digital journey? None other than the Internet itself! In this groundbreaking book, I unveil the secrets behind the convergence of AI and digital marketing, empowering you to seize every opportunity and stay steps ahead of the competition. With cutting-edge insights and real-world examples, you'll discover how AI is revolutionizing search engine algorithms, transforming the way websites rank and perform. It's time for me to unlock the full potential of my online presence! "The Future of Artificial Intelligence in Digital Marketing" equips marketers, entrepreneurs, and social media enthusiasts like you with the knowledge you need to thrive in today's fast-paced digital landscape. Uncover proven strategies that will catapult your digital processes to new heights, propelling your brand to the forefront of the industry. But it doesn't stop there. This book explores the immense value of empathic machines in digital marketing, revealing how AI can tap into human emotions, understand consumer behavior, and create personalized experiences like never before. By humanizing my AI-powered marketing initiatives, I'll forge deep connections with my audience and cultivate unwavering brand loyalty. Don't let the future of digital marketing pass you by. "The Future of Artificial Intelligence in Digital Marketing" is your indispensable roadmap to navigating the AI revolution and achieving unparalleled success. Get ready to transform your digital marketing world, unlock unlimited possibilities, and leave your competitors in the dust. Are you ready to revolutionize your marketing strategies? Secure your copy of "The Future of Artificial Intelligence in Digital Marketing: The Next Big Technological Break" today and embark on a journey towards extraordinary growth and unstoppable success! It's time to take control of my digital destiny and embrace the power of AI to elevate my marketing game like never before.
Data Driven Marketing With Artificial Intelligence
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Author : Martin Wass
language : en
Publisher:
Release Date : 2018-06-06
Data Driven Marketing With Artificial Intelligence written by Martin Wass and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-06-06 with categories.
The marketing industry is being disrupted right before of our eyes, and the new technological revolution will transform our world. Artificial intelligence is set to change everything we know about marketing and how we interact with customers. Business leaders need to pay attention, or they risk being left behind. Artificial intelligence will drive a massive shift in business models, and will profoundly change how businesses and customers communicate. Staying at the forefront of these changes is essential for any business to stay competitive. Data-Driven Marketing with Artificial Intelligence is the definitive guide to understanding and using AI in marketing. It is essential reading for corporate and marketing leaders, and anyone seeking to understand how artificial intelligence will lead us into the world of tomorrow. Featuring discussions with dozens of industry leaders, it provides both an overview of how AI will continue to affect online marketing, and details of how to implement these new tools into your business. Learn how traditional marketing strategies are being replaced by autonomous, data-driven, and self-optimizing systems capable of providing more relevance to each customer, improving loyalty, and ultimately increasing the bottom line. After reading this book, you will understand these key topics: * The disruption that artificial intelligence and other emerging technologies will have on marketing, sales, and the industries that surround them * The latest AI-based software tools and what they can do for marketers today * Using big data, predictive analytics, and machine learning in marketing * How to develop and implement your own custom AI software * The risks AI hold for your job or business * How new technologies, beyond AI, will disrupt marketing even further * The legal and ethical aspects of using artificial intelligence systems Leading experts and technology CEOs believe that soon, nearly every decision we make will be influenced by AI technology. Marketing is no exception, and it will see changes faster and with wider adoption than any other. In an AI-enabled world, companies will have to adjust to new purchase patterns to stay in business. Learning about and implementing AI tools will keep your business on the forefront of the next technological revolution--while the rest play catch up. Buy the book now to jump into the world of artificial intelligence and stay one step ahead of the competition!